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Convert more customers

Turn Browsers
into Buyers

Powering millions of omnichannel interactions every single month.

nestle

THE INDIGITALL WAY

Convert More, Spend Less:
The indigitall Advantage

+30%

increase in lead conversion

20%

reduction in cart abandonment

32x

increase in customer lifetime value

+30%

increase in NPS and user satisfaction

Why choose indigitall?

Digital Solutions Proven
to Increase Conversions

Seamless Integrations

Hubspot

Seamless integration to enhance HubSpot workflows with push notifications.

Salesforce

Integration with Salesforce Marketing Cloud for omnichannel campaigns.

WhatsApp Business API

Automated and personalized conversations. Integration for customer service, marketing, and sales

More about Convert More Customers

How does abandoned cart recovery work with a multichannel journey?

  1. 1
    With indigitall, abandonment is an event your website or app sends when someone leaves without finishing, for example "cart".
  2. 2
    That event starts a Customer Journey or triggers a retargeting node with the wait you choose, in minutes, hours or days.
  3. 3
    And if the person buys, the CDP removes them from abandoned-cart campaigns and enrolls them in a post-purchase journey.

With several sales areas, you can create one event for each.

IndustryWhat is left unfinishedWhere the detail is
Retail and ecommerceThe cart, before paymentRetail and ecommerce
BankingThe application for a financial productBanking
InsuranceThe quote or the policy applicationInsurance
Travel and hospitalityThe booking, before it is confirmedTravel and hospitality

In the US, Meta currently does not deliver WhatsApp marketing templates to US phone numbers, so a reminder to a US customer runs on push, email or SMS.

How do you measure which message drove a conversion?

With indigitall you measure in two places.

  • Inside the platform

    Customer Journey statistics give sends, email opens, clicks and CTR for every node, plus a CSV with each customer's path.

  • Outside it, in Google Analytics or Adobe Analytics

    UTM parameters are set up once in the console, with fixed values or variables such as the campaign name, and then added to app push and web push links.

QuestionWhere it is answeredWorth knowing
At which step do people drop off?Per-node statistics and the per-customer CSVThe CSV shows which nodes each customer went through and how many times they re-entered
Which push drove the visit or the sale?Google Analytics or Adobe Analytics, with UTMs set up in the consoleThat setup covers app push and web push
Was the email really opened?Email clicksOpens can be inflated: Apple Mail Privacy Protection and security firewalls trigger false opens

How does an anonymous website visitor become an identified customer?

  1. 1
    With indigitall, a visitor who accepts web push notifications is reachable before leaving an email or a phone number: an anonymous user.
  2. 2
    When they sign up or log in, your site sends their customer ID and the platform turns it into an encrypted identifier, the externalId, that links the device to their profile in the CDP.
MomentWhat indigitall knowsWhat you can send
Visits and accepts web pushTheir deviceWeb push, even when they are not on the site
Signs up or logs inTheir externalId, linked to their profilePersonalized push on all their devices
BuysThe purchase event in their profilePost-purchase messages instead of the abandonment reminder

On iPhone and iPad (iOS 16.4 or later), web push works only for sites the user has added to the Home Screen.

FAQs: converting more customers with indigitall

How long should you wait before sending an abandoned cart reminder?

With indigitall, you set the wait in the retargeting node, in minutes, hours or days, and the documentation gives 30 minutes, 2 hours or the next day as examples. To avoid guessing, a random paths node splits users between two branches with different waits, and the AI-driven Best Path node rolls out the best-performing route to the rest of the audience.

Which events does your website or app need to send to run a conversion journey?

The ones you define in the indigitall console. Each event has a name, a code that must match the one your SDK or API sends (for example, purchase_completed), the number of days its data is kept, and fields such as the amount. A Customer Journey can then start when the event arrives or wait for it to happen.

Can the reminder include the product and the cart amount?

Yes, as long as the event includes them. In indigitall, event fields such as the product name or the amount are stored in the CDP at the moment of the action and can personalize the Customer Journey. For a one-off push campaign, you can also upload variables by CSV with each customer's externalId.

Can indigitall send abandoned cart SMS reminders to US customers?

Yes, once the sender is registered. US carriers require a registered 10DLC campaign or a verified toll-free number, the company's legal and tax details, an active website and documented proof of how customers opted in to SMS, and they reject placeholder websites. With indigitall, the support team or your account manager sends you the registration form.

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