Channels / Mobile App Engagement
Transform App Engagement
With indigitall’s Mobile Messaging
Powering millions of omnichannel interactions every single month.
CUSTOMER JOURNEY
Channel Orchestration System? Sounds Perfect
Optimize your communications and marketing campaigns from a single platform. AI ensures maximum conversion rates through automation and personalized content on each user's favorite channels.
More about Mobile App Engagement
What is the difference between push notifications, in-app messages and an app inbox?
With indigitall, an app has four ways to talk to its users, and all of them come with indigitall's Android and iOS SDKs.
A push shows up outside the app; in-app messages appear inside it while it is in use; the inbox keeps what the user wants to see again; and a Live Activity keeps a changing process up to date.
In-app messages can be personalized by topic, location and device.
- App push
- Live Activity
- In-app message
- Inbox
| Format | Where it appears | What it is for |
|---|---|---|
| App push | On the phone's screen, even when the app is closed | Bringing the user back to a specific screen |
| In-app message | In a space reserved inside the app, at the size your team defines | Guiding, informing or promoting; shown by clicks, views or time in the app |
| Inbox | In an inbox inside the app, always at hand | Keeping tickets with a QR code, the history of alerts, an order's status or a promotion |
| Live Activity | On the lock screen and in the Dynamic Island | Following a delivery, a game or a flight's boarding in real time without a push for every change |
FAQs: mobile app engagement with indigitall
Do you need a deep link for a push to open the right screen?
Yes. In indigitall, a push's "open app" action takes the user to the screen set in the deep link, for example a product page or an order's status. If the push has no deep link, the app opens on its main screen, and the user has to find on their own whatever the push was about.
How do you launch a welcome series in an app?
With indigitall's welcome sending, the first push goes out automatically as soon as the user subscribes to notifications. For a series of several steps, a Customer Journey chains messages with waits in between. And if the user stops coming back, a loyalty send reaches them once the time without visits that you chose has passed.
What is a Live Activity, and which phones support it?
It is an indigitall push format that stays on the lock screen and in the Dynamic Island and updates in real time, for example with a package's location or a game's score, without a new notification for every change. It works on iOS 18 and on Android 5.0 or later, with up to five per app and device.
How do you measure whether an in-app message works?
With indigitall's in-app and in-web statistics, which show how many times each campaign was displayed and clicked and its CTR, and download as CSV by date, by campaign or by device. If the message includes a form, the data it collects is exported from the campaign list for the dates you choose.