{"id":4482,"date":"2025-05-14T21:19:34","date_gmt":"2025-05-14T21:19:34","guid":{"rendered":"https:\/\/indigitall.com\/?p=4482"},"modified":"2025-10-14T08:38:30","modified_gmt":"2025-10-14T08:38:30","slug":"mobile-wallet-marketing-mas-ventas-con-un-solo-click","status":"publish","type":"post","link":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/","title":{"rendered":"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false},"categories":[25],"tags":[],"topic":[86,89,92],"class_list":["post-4482","post","type-post","status-publish","format-standard","hentry","category-articulo","topic-customer-journey-es","topic-industries-es","topic-marketing-es"],"acf":{"flexible_content":[{"acf_fc_layout":"hero_success_story","pretitle":"Blog","title":"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click\r\n","logo":null,"image":4480,"card_title":"","card_text":""},{"acf_fc_layout":"body_post","info_title":"","info_image":null,"info_name":"","info_position":"","info_text":"","content_sections":[{"acf_fc_layout":"rich_text","title":"","text":"<div class=\"genesis-custom-blocks-control\">\r\n<div class=\"components-base-control genesis-custom-blocks-classic-text-control css-qy3gpb ej5x27r4\">\r\n<div class=\"components-base-control__field css-1t5ousf ej5x27r3\">\r\n<div id=\"editor-gcb-cbad02ac-d0d6-4546-aa87-0b7ec67c0d4a-post-text\" class=\"classic-text__edit mce-content-body html4-captions\" contenteditable=\"true\" spellcheck=\"false\">\r\n<h3><span style=\"font-weight: 400;\">La industria <\/span><span style=\"font-weight: 400;\">m\u00f3vil<\/span><span style=\"font-weight: 400;\">\u00a0no ha hecho m\u00e1s que crecer y posicionar a los smartphones como los dispositivos m\u00e1s utilizados. Numerosos estudios afirman que m\u00e1s del 70% de los usuarios han comprado alg\u00fan producto por este dispositivo.<\/span><\/h3>\r\n<div class=\"genesis-custom-blocks-control\">\r\n<div class=\"components-base-control genesis-custom-blocks-classic-text-control css-qy3gpb ej5x27r4\">\r\n<div class=\"components-base-control__field css-1t5ousf ej5x27r3\">\r\n<div id=\"editor-gcb-109aa11f-4012-4ea9-bd12-19c492e55ede-post-text\" class=\"classic-text__edit mce-content-body html4-captions\" contenteditable=\"true\" spellcheck=\"false\">\r\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Por este motivo, las estrategias de comunicaci\u00f3n que siguen las empresas a d\u00eda de hoy cada vez pasan m\u00e1s por el env\u00edo de mensajes o notificaciones a nivel mobile.<\/span><span style=\"font-weight: 400;\">\r\n<\/span><span style=\"font-weight: 400;\">Esto mejora la experiencia de usuario y hace que llegue \u00e9stos de forma m\u00e1s directa y personalizada, adem\u00e1s de asegurarte de que lo van a leer, ya que siempre llevan el tel\u00e9fono m\u00f3vil encima.<\/span><\/p>\r\n<p style=\"text-align: justify;\"><b>El usuario deber\u00e1 escanear el c\u00f3digo QR en la tienda f\u00edsica, la web o desde las comunicaciones que se les env\u00eden, de forma inmediata se a\u00f1adir\u00e1 la tarjeta a su billetera digital.<\/b><\/p>\r\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">A partir de este momento, el cliente recibir\u00e1 notificaciones en su dispositivo sin tener que abrir el wallet.\u00a0<\/span><\/p>\r\n<b>\u00bfC\u00f3mo se puede beneficiar tu marca?<\/b>\r\n<ul>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Aumentando las ventas:\r\n<\/strong><span style=\"font-weight: 400;\">Al hacer que el descuento o el producto aparezca directamente en la pantalla, empujar\u00e1s al consumidor a utilizarlo ya que solo har\u00e1 falta un click para adquirirlo o utilizarlo.<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>M\u00e1s clientes en tu base de datos:\r\n<\/strong><span style=\"font-weight: 400;\">Tus usuarios no podr\u00e1n decir que no a cualquier tipo de promoci\u00f3n aplicable con un solo click y ser\u00e1 mucho m\u00e1s f\u00e1cil que captes m\u00e1s leads.<\/span><\/li>\r\n \t<li style=\"font-weight: 400; text-align: justify;\" aria-level=\"1\"><strong>Retenci\u00f3n de clientes:\r\n<\/strong><span style=\"font-weight: 400;\">Con este tipo de notificaciones har\u00e1s que la relaci\u00f3n sea m\u00e1s estrecha y est\u00e9 m\u00e1s predispuesto a participar en tu actividad empresarial.<\/span><span style=\"font-weight: 400;\">\r\n<\/span><\/li>\r\n<\/ul>\r\n<b>\u00bfC\u00f3mo puede aplicar tu empresa el uso de mobile wallet?<\/b>\r\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Uno de los mayores usos que se le da al mobile wallet es para enviar programas de fidelizaci\u00f3n<\/span><b>;<\/b><span style=\"font-weight: 400;\">\u00a0sin embargo, existen muchos otros, como, por ejemplo:<\/span><\/p>\r\n\r\n<ul>\r\n \t<li><span style=\"font-weight: 400;\">Tarjetas de embarque y billetes de tren<\/span><\/li>\r\n \t<li><span style=\"font-weight: 400;\">\u00a0Entradas para espect\u00e1culos o eventos<\/span><\/li>\r\n \t<li><span style=\"font-weight: 400;\">Tarjetas regalo<\/span><\/li>\r\n \t<li><span style=\"font-weight: 400;\">Cupones descuento<\/span><\/li>\r\n<\/ul>\r\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Con el mobile Wallet se abre un mundo de oportunidades para captar leads y fidelizar a tus clientes de forma automatizada y personalizada, sin esfuerzo alguno.<\/span><\/p>\r\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Cada vez m\u00e1s empresas utilizan las estrategias de marketing con Mobile Wallet y es que \u00e9stas te aseguran los 3 pilares para el \u00e9xito de tu empresa:\u00a0<\/span><span style=\"font-weight: 400;\">Aumento de conversi\u00f3n y ventas, generaci\u00f3n de tr\u00e1fico a tu web o app y fidelizaci\u00f3n de clientes.<\/span><\/p>\r\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Desde indigitall te invitamos a que conozcas nuestro producto y te sumes a un canal de comunicaci\u00f3n que cada vez est\u00e1 cogiendo m\u00e1s fuerza. \u00a1No te quedes atr\u00e1s!<\/span><span style=\"font-weight: 400;\">\r\n<\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/indigitall.com\/es\/contact-us\/#contact-form\">Cont\u00e1ctanos\u00a0<\/a>\u00a0\u00a0<\/span><\/p>\r\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\"><a href=\"https:\/\/indigitall.com\/es\/ebook\/anade-experiencias-al-pago-contactless\/\">Descarga<\/a>\u00a0nuestro ebook para descubrir m\u00e1s caracter\u00edsticas<\/span><\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>"}]}],"glossary_title":"","glossary_definition":"","featured_image":4480,"featured_video":null,"channel":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click - indigitall<\/title>\n<meta name=\"description\" content=\"Descubre c\u00f3mo generar m\u00e1s ventas utilizando mobile wallet como recurso para el env\u00edo de descuentos y ventajas sobre tus productos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click - indigitall\" \/>\n<meta property=\"og:description\" content=\"Descubre c\u00f3mo generar m\u00e1s ventas utilizando mobile wallet como recurso para el env\u00edo de descuentos y ventajas sobre tus productos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/\" \/>\n<meta property=\"og:site_name\" content=\"indigitall\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-14T21:19:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-14T08:38:30+00:00\" \/>\n<meta name=\"author\" content=\"josh.rice\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"josh.rice\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/\"},\"author\":{\"name\":\"josh.rice\",\"@id\":\"https:\/\/indigitall.com\/es\/#\/schema\/person\/b7b444eef34c8574583e1156737de800\"},\"headline\":\"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click\",\"datePublished\":\"2025-05-14T21:19:34+00:00\",\"dateModified\":\"2025-10-14T08:38:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/\"},\"wordCount\":11,\"articleSection\":[\"Articulo\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/\",\"url\":\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/\",\"name\":\"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click - indigitall\",\"isPartOf\":{\"@id\":\"https:\/\/indigitall.com\/es\/#website\"},\"datePublished\":\"2025-05-14T21:19:34+00:00\",\"dateModified\":\"2025-10-14T08:38:30+00:00\",\"author\":{\"@id\":\"https:\/\/indigitall.com\/es\/#\/schema\/person\/b7b444eef34c8574583e1156737de800\"},\"description\":\"Descubre c\u00f3mo generar m\u00e1s ventas utilizando mobile wallet como recurso para el env\u00edo de descuentos y ventajas sobre tus productos.\",\"breadcrumb\":{\"@id\":\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/indigitall.com\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/indigitall.com\/es\/#website\",\"url\":\"https:\/\/indigitall.com\/es\/\",\"name\":\"indigitall\",\"description\":\"Because Every Interaction Matters\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/indigitall.com\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/indigitall.com\/es\/#\/schema\/person\/b7b444eef34c8574583e1156737de800\",\"name\":\"josh.rice\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/indigitall.com\/es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c9757abdfe8fc26016e6dc93d4d450c32c9cf3e572a8cbe1fb1c4df89c610642?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c9757abdfe8fc26016e6dc93d4d450c32c9cf3e572a8cbe1fb1c4df89c610642?s=96&d=mm&r=g\",\"caption\":\"josh.rice\"},\"url\":\"https:\/\/indigitall.com\/es\/author\/efb0f31e7565886d\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click - indigitall","description":"Descubre c\u00f3mo generar m\u00e1s ventas utilizando mobile wallet como recurso para el env\u00edo de descuentos y ventajas sobre tus productos.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/","og_locale":"es_ES","og_type":"article","og_title":"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click - indigitall","og_description":"Descubre c\u00f3mo generar m\u00e1s ventas utilizando mobile wallet como recurso para el env\u00edo de descuentos y ventajas sobre tus productos.","og_url":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/","og_site_name":"indigitall","article_published_time":"2025-05-14T21:19:34+00:00","article_modified_time":"2025-10-14T08:38:30+00:00","author":"josh.rice","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"josh.rice"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/#article","isPartOf":{"@id":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/"},"author":{"name":"josh.rice","@id":"https:\/\/indigitall.com\/es\/#\/schema\/person\/b7b444eef34c8574583e1156737de800"},"headline":"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click","datePublished":"2025-05-14T21:19:34+00:00","dateModified":"2025-10-14T08:38:30+00:00","mainEntityOfPage":{"@id":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/"},"wordCount":11,"articleSection":["Articulo"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/","url":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/","name":"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click - indigitall","isPartOf":{"@id":"https:\/\/indigitall.com\/es\/#website"},"datePublished":"2025-05-14T21:19:34+00:00","dateModified":"2025-10-14T08:38:30+00:00","author":{"@id":"https:\/\/indigitall.com\/es\/#\/schema\/person\/b7b444eef34c8574583e1156737de800"},"description":"Descubre c\u00f3mo generar m\u00e1s ventas utilizando mobile wallet como recurso para el env\u00edo de descuentos y ventajas sobre tus productos.","breadcrumb":{"@id":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/indigitall.com\/es\/blog\/mobile-wallet-marketing-mas-ventas-con-un-solo-click\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/indigitall.com\/es\/"},{"@type":"ListItem","position":2,"name":"MOBILE WALLET MARKETING: M\u00e1s ventas con un s\u00f3lo click"}]},{"@type":"WebSite","@id":"https:\/\/indigitall.com\/es\/#website","url":"https:\/\/indigitall.com\/es\/","name":"indigitall","description":"Because Every Interaction Matters","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/indigitall.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/indigitall.com\/es\/#\/schema\/person\/b7b444eef34c8574583e1156737de800","name":"josh.rice","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/indigitall.com\/es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/c9757abdfe8fc26016e6dc93d4d450c32c9cf3e572a8cbe1fb1c4df89c610642?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c9757abdfe8fc26016e6dc93d4d450c32c9cf3e572a8cbe1fb1c4df89c610642?s=96&d=mm&r=g","caption":"josh.rice"},"url":"https:\/\/indigitall.com\/es\/author\/efb0f31e7565886d\/"}]}},"_links":{"self":[{"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/posts\/4482","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/comments?post=4482"}],"version-history":[{"count":2,"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/posts\/4482\/revisions"}],"predecessor-version":[{"id":7933,"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/posts\/4482\/revisions\/7933"}],"wp:attachment":[{"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/media?parent=4482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/categories?post=4482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/tags?post=4482"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/indigitall.com\/es\/wp-json\/wp\/v2\/topic?post=4482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}