{"id":3334,"date":"2025-05-07T21:02:03","date_gmt":"2025-05-07T21:02:03","guid":{"rendered":"https:\/\/indigitall.com\/?post_type=industry&#038;p=3334"},"modified":"2026-10-28T19:06:07","modified_gmt":"2026-10-28T19:06:07","slug":"banca-y-seguros","status":"publish","type":"industry","link":"https:\/\/indigitall.com\/es\/sector\/banca-y-seguros\/","title":{"rendered":"Banca y Seguros"},"author":3,"template":"","class_list":["post-3334","industry","type-industry","status-publish","hentry"],"acf":{"flexible_content":[{"acf_fc_layout":"custom_html","code":"<!doctype html>\r\n<html lang=\"es\">\r\n<head>\r\n<meta charset=\"utf-8\">\r\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\r\n<title>indigitall \u00b7 Banca y Seguros \u00b7 Hero<\/title>\r\n<link rel=\"icon\" type=\"image\/webp\" href=\"https:\/\/indigitall.com\/wp-content\/uploads\/2025\/03\/icon-indigitall.webp\">\r\n<style>\r\n  html, body { margin: 0; padding: 0; }\r\n<\/style>\r\n\r\n<!-- indigitall Hero Banca \u00b7 bloque HTML personalizado de WordPress\/ACF -->\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n\r\n#indi-bk-hero {\r\n  all: initial;\r\n  display: block;\r\n  font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important;\r\n  background: linear-gradient(145deg, #0F3B7A 0%, #1565E0 60%, #0072EF 100%) !important;\r\n  width: 100% !important;\r\n  position: relative !important;\r\n  overflow: hidden !important;\r\n  box-sizing: border-box !important;\r\n  -webkit-font-smoothing: antialiased;\r\n  -moz-osx-font-smoothing: grayscale;\r\n}\r\n\r\n#indi-bk-hero *, #indi-bk-hero *::before, #indi-bk-hero *::after {\r\n  box-sizing: border-box;\r\n  margin: 0;\r\n  padding: 0;\r\n  -webkit-font-smoothing: antialiased;\r\n  -moz-osx-font-smoothing: grayscale;\r\n}\r\n\r\n\/* Dot texture overlay 24px *\/\r\n#indi-bk-hero .ibk-texture {\r\n  position: absolute; inset: 0;\r\n  background-image: radial-gradient(circle, rgba(255,255,255,0.045) 1px, transparent 1px);\r\n  background-size: 24px 24px;\r\n  pointer-events: none; z-index: 0;\r\n}\r\n\r\n\/* Ambient glow: cool blue for banking authority *\/\r\n#indi-bk-hero .ibk-glow {\r\n  position: absolute; top: -120px; right: -80px;\r\n  width: 600px; height: 600px;\r\n  background: radial-gradient(circle, rgba(255,255,255,0.08) 0%, transparent 68%);\r\n  pointer-events: none; z-index: 0;\r\n}\r\n#indi-bk-hero .ibk-glow-left {\r\n  position: absolute; bottom: -100px; left: -60px;\r\n  width: 400px; height: 400px;\r\n  background: radial-gradient(circle, rgba(255,255,255,0.06) 0%, transparent 65%);\r\n  pointer-events: none; z-index: 0;\r\n}\r\n\r\n\/* Inner container *\/\r\n#indi-bk-hero .ibk-inner {\r\n  position: relative;\r\n  z-index: 2;\r\n  max-width: 1280px;\r\n  margin: 0 auto;\r\n  padding: 150px 48px 90px;\r\n  display: grid;\r\n  grid-template-columns: minmax(0, 1.1fr) minmax(0, 0.9fr);\r\n  gap: 40px;\r\n  align-items: center;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 LEFT \u2500\u2500\u2500 *\/\r\n#indi-bk-hero .ibk-left {\r\n  position: relative;\r\n  z-index: 10;\r\n  display: flex;\r\n  flex-direction: column;\r\n  gap: 28px;\r\n  opacity: 0;\r\n  transform: translateY(20px);\r\n  animation: ibkSlideUp 0.8s cubic-bezier(0.22,1,0.36,1) 0.15s both;\r\n}\r\n\r\n\/* Eyebrow pill *\/\r\n#indi-bk-hero .ibk-eyebrow {\r\n  display: inline-flex;\r\n  align-items: center;\r\n  gap: 10px;\r\n  align-self: flex-start;\r\n  background: rgba(138,218,63,0.12);\r\n  border: 1px solid rgba(138,218,63,0.38);\r\n  padding: 7px 16px;\r\n  border-radius: 50px;\r\n  font-size: 11px !important;\r\n  font-weight: 700 !important;\r\n  letter-spacing: 0.09em !important;\r\n  text-transform: uppercase;\r\n  color: #8ADA3F !important;\r\n}\r\n#indi-bk-hero .ibk-eyebrow-sep {\r\n  width: 1px; height: 12px;\r\n  background: rgba(138,218,63,0.4);\r\n  flex-shrink: 0;\r\n}\r\n\r\n\/* H1 *\/\r\n#indi-bk-hero .ibk-headline {\r\n  font-family: 'Manrope', sans-serif !important;\r\n  font-size: clamp(28px, 3vw, 46px) !important;\r\n  font-weight: 500 !important;\r\n  line-height: 1.12 !important;\r\n  letter-spacing: -0.018em !important;\r\n  color: #FFFFFF !important;\r\n  margin: 0 !important;\r\n}\r\n#indi-bk-hero .ibk-headline .ibk-accent { color: #8ADA3F !important; }\r\n\r\n\/* Subheadline *\/\r\n#indi-bk-hero .ibk-sub {\r\n  font-size: 15.5px !important;\r\n  font-weight: 400 !important;\r\n  line-height: 1.65 !important;\r\n  color: rgba(255,255,255,0.74) !important;\r\n  max-width: 560px;\r\n}\r\n#indi-bk-hero .ibk-sub strong {\r\n  color: rgba(255,255,255,0.92) !important;\r\n  font-weight: 600 !important;\r\n}\r\n\r\n\/* Trust badge strip *\/\r\n#indi-bk-hero .ibk-badges {\r\n  display: flex;\r\n  flex-wrap: wrap;\r\n  gap: 8px;\r\n}\r\n#indi-bk-hero .ibk-badge {\r\n  display: inline-flex;\r\n  align-items: center;\r\n  gap: 6px;\r\n  background: rgba(255,255,255,0.08);\r\n  border: 1px solid rgba(255,255,255,0.18);\r\n  backdrop-filter: blur(8px);\r\n  padding: 7px 13px;\r\n  border-radius: 50px;\r\n  font-size: 11px !important;\r\n  font-weight: 700 !important;\r\n  color: #FFFFFF !important;\r\n  letter-spacing: 0.04em;\r\n  white-space: nowrap;\r\n  opacity: 0;\r\n  animation: ibkBadgePop 0.5s cubic-bezier(0.22,1,0.36,1) both;\r\n}\r\n#indi-bk-hero .ibk-badge:nth-child(1) { animation-delay: 0.30s; }\r\n#indi-bk-hero .ibk-badge:nth-child(2) { animation-delay: 0.42s; }\r\n#indi-bk-hero .ibk-badge:nth-child(3) { animation-delay: 0.54s; }\r\n#indi-bk-hero .ibk-badge:nth-child(4) { animation-delay: 0.66s; }\r\n#indi-bk-hero .ibk-badge:nth-child(5) { animation-delay: 0.78s; }\r\n#indi-bk-hero .ibk-badge svg { flex-shrink: 0; }\r\n\r\n\/* CTA buttons *\/\r\n#indi-bk-hero .ibk-ctas {\r\n  display: flex;\r\n  flex-wrap: wrap;\r\n  gap: 14px;\r\n  margin-top: 2px;\r\n}\r\n#indi-bk-hero .ibk-btn {\r\n  position: relative;\r\n  font-family: 'Manrope', sans-serif !important;\r\n  font-size: 13px !important;\r\n  font-weight: 700 !important;\r\n  line-height: 1 !important;\r\n  letter-spacing: 0.9px !important;\r\n  text-transform: uppercase !important;\r\n  padding: 15px 28px !important;\r\n  min-width: 200px !important;\r\n  min-height: 56px !important;\r\n  display: inline-flex !important;\r\n  justify-content: center !important;\r\n  align-items: center !important;\r\n  border-radius: 6px !important;\r\n  transition: all 0.28s ease-in-out;\r\n  border: 1px solid transparent !important;\r\n  cursor: pointer;\r\n  text-decoration: none !important;\r\n  white-space: nowrap;\r\n}\r\n#indi-bk-hero .ibk-btn.green {\r\n  background-color: #8ADA3F !important;\r\n  border-color: #8ADA3F !important;\r\n  color: #0F0F0F !important;\r\n  box-shadow: 0 4px 28px rgba(138,218,63,0.32);\r\n}\r\n#indi-bk-hero .ibk-btn.green:hover {\r\n  background-color: #9EE84F !important; border-color: #9EE84F !important;\r\n  transform: translateY(-2px);\r\n  box-shadow: 0 8px 38px rgba(138,218,63,0.44);\r\n}\r\n#indi-bk-hero .ibk-btn.outline {\r\n  background-color: transparent !important;\r\n  border-color: rgba(255,255,255,0.30) !important;\r\n  color: #FFFFFF !important;\r\n  gap: 10px;\r\n}\r\n#indi-bk-hero .ibk-btn.outline:hover {\r\n  background-color: rgba(255,255,255,0.08) !important;\r\n  border-color: rgba(255,255,255,0.55) !important;\r\n  transform: translateY(-2px);\r\n}\r\n\r\n\/* \u2500\u2500\u2500 RIGHT: Phone + orchestration \u2500\u2500\u2500 *\/\r\n#indi-bk-hero .ibk-right {\r\n  position: relative;\r\n  display: flex;\r\n  justify-content: center;\r\n  align-items: center;\r\n  min-height: 660px;\r\n  opacity: 0;\r\n  animation: ibkFadeIn 0.9s ease 0.35s both;\r\n  z-index: 1;\r\n  overflow: visible;\r\n}\r\n\r\n\/* Halo glow behind phone *\/\r\n#indi-bk-hero .ibk-halo {\r\n  position: absolute;\r\n  left: 50%; top: 50%;\r\n  width: 620px; height: 620px;\r\n  transform: translate(-50%, -50%);\r\n  pointer-events: none; z-index: 1;\r\n  opacity: 0;\r\n  animation: ibkFadeIn 1.1s ease 0.6s both;\r\n  background:\r\n    radial-gradient(ellipse 50% 48% at 50% 50%, rgba(0,114,239,0.18) 0%, transparent 60%),\r\n    radial-gradient(ellipse 68% 60% at 50% 50%, rgba(0,114,239,0.12) 0%, transparent 62%);\r\n}\r\n\r\n\/* Orbital rings *\/\r\n#indi-bk-hero .ibk-orbit {\r\n  position: absolute; left: 50%; top: 50%;\r\n  transform: translate(-50%, -50%);\r\n  pointer-events: none; z-index: 1;\r\n  opacity: 0;\r\n  animation: ibkFadeIn 1.2s ease 0.8s both;\r\n}\r\n#indi-bk-hero .ibk-orbit svg { display: block; width: 100%; height: 100%; overflow: visible; }\r\n#indi-bk-hero .ibk-orbit-outer { width: 580px; height: 580px; }\r\n#indi-bk-hero .ibk-orbit-mid   { width: 460px; height: 460px; }\r\n#indi-bk-hero .ibk-orbit-inner { width: 340px; height: 340px; }\r\n#indi-bk-hero .ibk-orbit-outer circle { stroke: rgba(255,255,255,0.10); stroke-width: 1; fill: none; }\r\n#indi-bk-hero .ibk-orbit-mid   circle { stroke: rgba(0,114,239,0.14); stroke-width: 1; fill: none; stroke-dasharray: 3 6; }\r\n#indi-bk-hero .ibk-orbit-inner circle { stroke: rgba(255,255,255,0.06); stroke-width: 1; fill: none; }\r\n\r\n\/* Animated trail arc *\/\r\n#indi-bk-hero .ibk-trail {\r\n  position: absolute; left: 50%; top: 50%;\r\n  width: 580px; height: 580px;\r\n  transform: translate(-50%, -50%);\r\n  pointer-events: none; z-index: 2;\r\n  opacity: 0;\r\n  animation: ibkFadeIn 0.5s ease 2.2s both;\r\n}\r\n#indi-bk-hero .ibk-trail svg { display: block; width: 100%; height: 100%; overflow: visible; }\r\n#indi-bk-hero .ibk-trail path {\r\n  fill: none;\r\n  stroke: url(#ibkTrailGrad);\r\n  stroke-width: 2.5;\r\n  stroke-linecap: round;\r\n  stroke-dasharray: 462;\r\n  stroke-dashoffset: 462;\r\n  filter: drop-shadow(0 0 7px rgba(0,114,239,0.70));\r\n  animation: ibkTrailDraw 3.2s ease-in-out 2.4s infinite;\r\n}\r\n@keyframes ibkTrailDraw {\r\n  0%    { stroke-dashoffset: 462; }\r\n  7.8%  { stroke-dashoffset: 333; }\r\n  15.6% { stroke-dashoffset: 129; }\r\n  23.4%, 78% { stroke-dashoffset: 0; }\r\n  95%, 100%  { stroke-dashoffset: 462; }\r\n}\r\n\r\n\/* \u2500\u2500\u2500 Phone shell: dark casing #181824, border-radius 40px \u2500\u2500\u2500 *\/\r\n#indi-bk-hero .ibk-phone {\r\n  position: relative;\r\n  width: 300px;\r\n  height: 610px;\r\n  background: #181824;\r\n  border-radius: 40px;\r\n  padding: 10px;\r\n  box-shadow:\r\n    0 32px 72px -16px rgba(4,8,22,0.80),\r\n    0 0 0 1px rgba(255,255,255,0.08),\r\n    inset 0 1px 0 rgba(255,255,255,0.06);\r\n  z-index: 3;\r\n}\r\n\r\n\/* Phone notch *\/\r\n#indi-bk-hero .ibk-notch {\r\n  position: absolute;\r\n  top: 0; left: 50%;\r\n  transform: translateX(-50%);\r\n  width: 110px; height: 24px;\r\n  background: #181824;\r\n  border-radius: 0 0 14px 14px;\r\n  z-index: 5;\r\n}\r\n\r\n\/* Phone screen *\/\r\n#indi-bk-hero .ibk-screen {\r\n  position: relative;\r\n  width: 100%; height: 100%;\r\n  border-radius: 32px;\r\n  overflow: hidden;\r\n  background: #0D0D1A;\r\n  display: flex;\r\n  flex-direction: column;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 Lock screen \/ push notifications view \u2500\u2500\u2500 *\/\r\n#indi-bk-hero .ibk-lockscreen {\r\n  position: relative;\r\n  flex: 1;\r\n  display: flex;\r\n  flex-direction: column;\r\n  background: linear-gradient(170deg, #0D0D2B 0%, #0A1A3A 50%, #0F0F1C 100%);\r\n  overflow: hidden;\r\n}\r\n\r\n\/* Lock screen ambient *\/\r\n#indi-bk-hero .ibk-ls-ambient {\r\n  position: absolute;\r\n  top: -60px; left: 50%;\r\n  transform: translateX(-50%);\r\n  width: 220px; height: 220px;\r\n  background: radial-gradient(circle, rgba(0,114,239,0.25) 0%, transparent 70%);\r\n  pointer-events: none;\r\n}\r\n\r\n\/* Lock screen status bar *\/\r\n#indi-bk-hero .ibk-ls-bar {\r\n  display: flex;\r\n  justify-content: space-between;\r\n  align-items: center;\r\n  padding: 12px 20px 6px;\r\n  font-size: 11px !important;\r\n  font-weight: 700 !important;\r\n  color: rgba(255,255,255,0.9) !important;\r\n  position: relative; z-index: 2;\r\n}\r\n#indi-bk-hero .ibk-ls-icons { display: inline-flex; gap: 5px; align-items: center; }\r\n\r\n\/* Lock screen time + date *\/\r\n#indi-bk-hero .ibk-ls-time {\r\n  text-align: center;\r\n  padding: 16px 0 14px;\r\n  position: relative; z-index: 2;\r\n}\r\n#indi-bk-hero .ibk-ls-time-big {\r\n  font-size: 44px !important;\r\n  font-weight: 300 !important;\r\n  color: #FFFFFF !important;\r\n  letter-spacing: -0.02em;\r\n  line-height: 1;\r\n}\r\n#indi-bk-hero .ibk-ls-time-date {\r\n  font-size: 11px !important;\r\n  font-weight: 500 !important;\r\n  color: rgba(255,255,255,0.65) !important;\r\n  margin-top: 5px;\r\n  letter-spacing: 0.03em;\r\n}\r\n\r\n\/* Lock screen notifications stack *\/\r\n#indi-bk-hero .ibk-ls-notifs {\r\n  flex: 1;\r\n  display: flex;\r\n  flex-direction: column;\r\n  gap: 8px;\r\n  padding: 0 12px 16px;\r\n  position: relative; z-index: 2;\r\n  overflow: hidden;\r\n}\r\n\r\n\/* Individual notification card *\/\r\n#indi-bk-hero .ibk-notif {\r\n  background: rgba(255,255,255,0.09);\r\n  backdrop-filter: blur(20px) saturate(160%);\r\n  -webkit-backdrop-filter: blur(20px) saturate(160%);\r\n  border: 1px solid rgba(255,255,255,0.13);\r\n  border-radius: 14px;\r\n  padding: 11px 13px;\r\n  display: flex;\r\n  flex-direction: column;\r\n  gap: 5px;\r\n  box-shadow: 0 4px 16px -6px rgba(0,0,0,0.50);\r\n}\r\n\r\n\/* Encrypted OTP push: top card, has lock icon *\/\r\n#indi-bk-hero .ibk-notif.otp {\r\n  border-color: rgba(0,114,239,0.35);\r\n  background: rgba(0,40,100,0.55);\r\n}\r\n\r\n\/* Notification header row *\/\r\n#indi-bk-hero .ibk-notif-hdr {\r\n  display: flex;\r\n  align-items: center;\r\n  gap: 8px;\r\n}\r\n#indi-bk-hero .ibk-notif-ic {\r\n  width: 24px; height: 24px;\r\n  border-radius: 7px;\r\n  display: inline-flex; align-items: center; justify-content: center;\r\n  flex-shrink: 0;\r\n}\r\n#indi-bk-hero .ibk-notif-ic.blue  { background: #0072EF; }\r\n#indi-bk-hero .ibk-notif-ic.dark  { background: #1C2B45; border: 1px solid rgba(0,114,239,0.35); }\r\n#indi-bk-hero .ibk-notif-ic.wa    { background: #30C054; }\r\n#indi-bk-hero .ibk-notif-app {\r\n  font-size: 10px !important;\r\n  font-weight: 700 !important;\r\n  color: rgba(255,255,255,0.60) !important;\r\n  letter-spacing: 0.06em;\r\n  text-transform: uppercase;\r\n  flex: 1;\r\n}\r\n#indi-bk-hero .ibk-notif-time {\r\n  font-size: 9.5px !important;\r\n  font-weight: 500 !important;\r\n  color: rgba(255,255,255,0.45) !important;\r\n}\r\n\r\n\/* Lock icon badge on OTP card *\/\r\n#indi-bk-hero .ibk-lock-badge {\r\n  display: inline-flex;\r\n  align-items: center;\r\n  gap: 4px;\r\n  background: rgba(0,114,239,0.25);\r\n  border: 1px solid rgba(0,114,239,0.45);\r\n  border-radius: 20px;\r\n  padding: 2px 7px 2px 5px;\r\n  font-size: 9px !important;\r\n  font-weight: 700 !important;\r\n  color: rgba(255,255,255,0.80) !important;\r\n  letter-spacing: 0.04em;\r\n  align-self: flex-start;\r\n}\r\n\r\n\/* Notification title *\/\r\n#indi-bk-hero .ibk-notif-title {\r\n  font-size: 12px !important;\r\n  font-weight: 700 !important;\r\n  color: #FFFFFF !important;\r\n  line-height: 1.25;\r\n}\r\n\r\n\/* Notification body *\/\r\n#indi-bk-hero .ibk-notif-body {\r\n  font-size: 11px !important;\r\n  font-weight: 400 !important;\r\n  color: rgba(255,255,255,0.72) !important;\r\n  line-height: 1.35;\r\n}\r\n#indi-bk-hero .ibk-notif-body strong {\r\n  font-weight: 600 !important;\r\n  color: rgba(255,255,255,0.92) !important;\r\n}\r\n\r\n\/* Masked amount on OTP *\/\r\n#indi-bk-hero .ibk-masked {\r\n  display: inline-flex;\r\n  align-items: center;\r\n  gap: 4px;\r\n  background: rgba(0,114,239,0.20);\r\n  border-radius: 5px;\r\n  padding: 1px 7px;\r\n  font-size: 11px !important;\r\n  font-weight: 700 !important;\r\n  color: rgba(255,255,255,0.85) !important;\r\n  letter-spacing: 0.04em;\r\n}\r\n\r\n\/* \"Toca para revelar\" action on OTP *\/\r\n#indi-bk-hero .ibk-reveal-row {\r\n  display: flex;\r\n  align-items: center;\r\n  justify-content: space-between;\r\n  margin-top: 2px;\r\n  padding-top: 6px;\r\n  border-top: 1px solid rgba(255,255,255,0.08);\r\n}\r\n#indi-bk-hero .ibk-reveal-hint {\r\n  font-size: 9.5px !important;\r\n  font-weight: 600 !important;\r\n  color: rgba(0,172,255,0.85) !important;\r\n  letter-spacing: 0.03em;\r\n}\r\n#indi-bk-hero .ibk-confirm-btn {\r\n  background: #0072EF;\r\n  border-radius: 6px;\r\n  padding: 4px 10px;\r\n  font-size: 9.5px !important;\r\n  font-weight: 700 !important;\r\n  color: #FFFFFF !important;\r\n  letter-spacing: 0.04em;\r\n}\r\n\r\n\/* Hipoteca push: retargeting *\/\r\n#indi-bk-hero .ibk-notif.hipoteca {\r\n  background: rgba(15,20,42,0.70);\r\n}\r\n\r\n\/* WhatsApp in-app card *\/\r\n#indi-bk-hero .ibk-notif.wapp {\r\n  background: rgba(5,30,20,0.65);\r\n  border-color: rgba(48,192,84,0.25);\r\n}\r\n#indi-bk-hero .ibk-notif.wapp .ibk-notif-app { color: rgba(48,192,84,0.70) !important; }\r\n\r\n\/* WA CTA link inside *\/\r\n#indi-bk-hero .ibk-wa-cta {\r\n  display: inline-flex;\r\n  align-items: center;\r\n  gap: 5px;\r\n  color: #30C054 !important;\r\n  font-size: 10.5px !important;\r\n  font-weight: 700 !important;\r\n  margin-top: 2px;\r\n}\r\n\r\n\/* Notification entrance animation *\/\r\n#indi-bk-hero .ibk-phone.ibk-armed .ibk-notif { opacity: 0; transform: translateY(10px); }\r\n#indi-bk-hero .ibk-phone.ibk-play .ibk-notif   { animation: ibkNotifIn 0.5s cubic-bezier(0.22,1,0.36,1) both; }\r\n#indi-bk-hero .ibk-phone.ibk-play .ibk-n1 { animation-delay: 0.55s; }\r\n#indi-bk-hero .ibk-phone.ibk-play .ibk-n2 { animation-delay: 0.92s; }\r\n#indi-bk-hero .ibk-phone.ibk-play .ibk-n3 { animation-delay: 1.32s; }\r\n\r\n\/* \u2500\u2500\u2500 Channel satellite nodes \u2500\u2500\u2500 *\/\r\n#indi-bk-hero .ibk-node {\r\n  --R: 220px;\r\n  --theta: 0rad;\r\n  --size: 58px;\r\n  --icon: 22px;\r\n\r\n  position: absolute;\r\n  left: 50%; top: 50%;\r\n  width: var(--size); height: var(--size);\r\n  border-radius: 50%;\r\n  background:\r\n    linear-gradient(145deg, rgba(255,255,255,0.09), rgba(255,255,255,0.03)),\r\n    #0E1F42;\r\n  border: 1px solid rgba(255,255,255,0.22);\r\n  display: flex; align-items: center; justify-content: center;\r\n  color: rgba(255,255,255,0.65);\r\n  z-index: 3;\r\n  opacity: 0;\r\n  box-shadow: 0 10px 26px -8px rgba(0,0,0,0.55), inset 0 1px 0 rgba(255,255,255,0.14);\r\n  animation: ibkFloatIn 0.55s cubic-bezier(0.22,1,0.36,1) both;\r\n  transform:\r\n    translate(-50%, -50%)\r\n    translate(calc(sin(var(--theta)) * var(--R)), calc(cos(var(--theta)) * var(--R) * -1));\r\n}\r\n#indi-bk-hero .ibk-node svg {\r\n  width: var(--icon); height: var(--icon);\r\n  position: relative; z-index: 1;\r\n  transition: transform 0.25s ease;\r\n}\r\n#indi-bk-hero .ibk-node-label {\r\n  position: absolute;\r\n  top: calc(100% + 8px); left: 50%;\r\n  transform: translateX(-50%);\r\n  font-size: 9.5px !important; font-weight: 700 !important;\r\n  color: rgba(255,255,255,0.55) !important;\r\n  letter-spacing: 0.10em; text-transform: uppercase; white-space: nowrap;\r\n}\r\n\r\n\/* Evaluation pulse *\/\r\n@keyframes ibkEvalPulse {\r\n  0%, 100% {\r\n    background: linear-gradient(145deg, rgba(255,255,255,0.09), rgba(255,255,255,0.03)), #0E1F42;\r\n    border-color: rgba(255,255,255,0.22);\r\n    color: rgba(255,255,255,0.65);\r\n    box-shadow: 0 10px 26px -8px rgba(0,0,0,0.55), inset 0 1px 0 rgba(255,255,255,0.14);\r\n  }\r\n  10%, 18% {\r\n    background: linear-gradient(145deg, rgba(0,114,239,0.35), rgba(138,218,63,0.15)), #103D8A;\r\n    border-color: rgba(0,114,239,0.75);\r\n    color: #FFFFFF;\r\n    box-shadow: 0 14px 36px -6px rgba(0,114,239,0.55), 0 0 0 4px rgba(0,114,239,0.20), inset 0 1px 0 rgba(255,255,255,0.28);\r\n  }\r\n  28% {\r\n    background: linear-gradient(145deg, rgba(255,255,255,0.09), rgba(255,255,255,0.03)), #0E1F42;\r\n    border-color: rgba(255,255,255,0.22);\r\n    color: rgba(255,255,255,0.65);\r\n  }\r\n}\r\n@keyframes ibkEvalIconPulse {\r\n  0%, 8%, 22%, 100% { transform: scale(1); }\r\n  12%, 18%          { transform: scale(1.18); }\r\n}\r\n\r\n\/* Push node, selected: naranja #F07000 sobre azul = contraste fuerte, distinto de WA verde *\/\r\n@keyframes ibkPushSelect {\r\n  0% {\r\n    width: 58px; height: 58px;\r\n    background: linear-gradient(145deg, rgba(255,255,255,0.09), rgba(255,255,255,0.03)), #0E1F42;\r\n    border-color: rgba(255,255,255,0.22);\r\n    color: rgba(255,255,255,0.65);\r\n  }\r\n  15%, 28% {\r\n    width: 58px; height: 58px;\r\n    background: linear-gradient(145deg, rgba(240,112,0,0.35), rgba(0,114,239,0.10)), #2A1800;\r\n    border-color: rgba(240,112,0,0.80); color: #FFFFFF;\r\n  }\r\n  50%, 100% {\r\n    width: 80px; height: 80px;\r\n    background: #F07000;\r\n    border-color: rgba(255,255,255,0.45); color: #FFFFFF;\r\n    box-shadow: 0 14px 40px -6px rgba(240,112,0,0.65), 0 0 0 5px rgba(240,112,0,0.20), inset 0 1px 0 rgba(255,255,255,0.30);\r\n  }\r\n}\r\n@keyframes ibkPushIconGrow {\r\n  0% { width: 22px; height: 22px; }\r\n  50%, 100% { width: 34px; height: 34px; }\r\n}\r\n@keyframes ibkSelectedPulsePush {\r\n  0%, 60%, 100% {\r\n    background: #F07000;\r\n    box-shadow: 0 14px 40px -6px rgba(240,112,0,0.65), 0 0 0 5px rgba(240,112,0,0.20), inset 0 1px 0 rgba(255,255,255,0.30);\r\n  }\r\n  72%, 80% {\r\n    background: #FF8520;\r\n    box-shadow: 0 18px 48px -6px rgba(240,112,0,0.85), 0 0 0 7px rgba(240,112,0,0.28), inset 0 1px 0 rgba(255,255,255,0.36);\r\n  }\r\n}\r\n#indi-bk-hero .ibk-node.active::after {\r\n  content: \"\";\r\n  position: absolute; inset: -10px;\r\n  border-radius: 50%;\r\n  border: 1.5px solid rgba(240,112,0,0.55);\r\n  opacity: 0;\r\n  animation: ibkSelectRing 2.8s ease-out 4.45s infinite;\r\n  pointer-events: none; z-index: 0;\r\n}\r\n@keyframes ibkSelectRing {\r\n  0%   { transform: scale(0.85); opacity: 0.85; }\r\n  100% { transform: scale(1.4);  opacity: 0; }\r\n}\r\n#indi-bk-hero .ibk-node.active .ibk-node-label { color: #FFAC5C !important; }\r\n\r\n\/* Node positions (banking: Push selected at 1:30, SMS 10:30, Email 7:30, WA 4:30) *\/\r\n#indi-bk-hero .ibk-node-push  { --theta: 0.7854rad; --R: 295px; }  \/* 45\u00b0 *\/\r\n#indi-bk-hero .ibk-node-sms   { --theta: 5.4978rad; --R: 295px; }  \/* 315\u00b0 *\/\r\n#indi-bk-hero .ibk-node-email { --theta: 4.1888rad; --R: 295px; }  \/* 240\u00b0 *\/\r\n#indi-bk-hero .ibk-node-wa    { --theta: 2.3562rad; --R: 295px; }  \/* 135\u00b0 *\/\r\n\r\n@keyframes ibkNodeFadeIn { from { opacity: 0; } to { opacity: 1; } }\r\n\r\n\/* Node animation sequencing *\/\r\n#indi-bk-hero .ibk-node-sms {\r\n  animation: ibkNodeFadeIn 0.55s ease 1.0s both,\r\n             ibkEvalPulse 3.2s ease-in-out 2.4s infinite;\r\n}\r\n#indi-bk-hero .ibk-node-sms svg { animation: ibkEvalIconPulse 3.2s ease-in-out 2.4s infinite; }\r\n\r\n#indi-bk-hero .ibk-node-email {\r\n  animation: ibkNodeFadeIn 0.55s ease 1.1s both,\r\n             ibkEvalPulse 3.2s ease-in-out 2.65s infinite;\r\n}\r\n#indi-bk-hero .ibk-node-email svg { animation: ibkEvalIconPulse 3.2s ease-in-out 2.65s infinite; }\r\n\r\n#indi-bk-hero .ibk-node-wa {\r\n  animation: ibkNodeFadeIn 0.55s ease 1.2s both,\r\n             ibkEvalPulse 3.2s ease-in-out 2.9s infinite;\r\n}\r\n#indi-bk-hero .ibk-node-wa svg { animation: ibkEvalIconPulse 3.2s ease-in-out 2.9s infinite; }\r\n\r\n\/* Push: starts equal to others, transitions to selected (blue) *\/\r\n#indi-bk-hero .ibk-node-push {\r\n  animation:\r\n    ibkNodeFadeIn 0.55s ease 0.9s both,\r\n    ibkPushSelect 1.0s cubic-bezier(0.22,1,0.36,1) 3.15s 1 forwards,\r\n    ibkSelectedPulsePush 3.2s ease-in-out 4.45s infinite;\r\n}\r\n#indi-bk-hero .ibk-node-push svg {\r\n  animation: ibkPushIconGrow 1.0s cubic-bezier(0.22,1,0.36,1) 3.15s 1 forwards;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 Floating KPI metric card \u2500\u2500\u2500 *\/\r\n#indi-bk-hero .ibk-float {\r\n  position: absolute;\r\n  left: -52px;\r\n  top: 300px;\r\n  width: 196px;\r\n  background: rgba(255,255,255,0.90);\r\n  backdrop-filter: blur(16px) saturate(150%);\r\n  -webkit-backdrop-filter: blur(16px) saturate(150%);\r\n  border: 1px solid rgba(255,255,255,0.60);\r\n  border-left: 3px solid #8ADA3F;\r\n  border-radius: 14px;\r\n  padding: 12px 14px;\r\n  display: flex; align-items: center; gap: 12px;\r\n  box-shadow: 0 22px 52px -14px rgba(4,8,24,0.55), 0 6px 18px -6px rgba(0,0,0,0.20), inset 0 1px 0 rgba(255,255,255,0.65);\r\n  z-index: 6;\r\n  opacity: 0;\r\n  animation: ibkFloatIn 0.6s cubic-bezier(0.22,1,0.36,1) 1.55s both;\r\n}\r\n#indi-bk-hero .ibk-float-ic {\r\n  width: 38px; height: 38px; border-radius: 9px;\r\n  background: #8ADA3F;\r\n  display: flex; align-items: center; justify-content: center; flex-shrink: 0;\r\n  box-shadow: 0 4px 12px -2px rgba(138,218,63,0.45);\r\n}\r\n#indi-bk-hero .ibk-float-ic svg { color: #0F3B7A !important; }\r\n#indi-bk-hero .ibk-float-label {\r\n  display: block;\r\n  font-size: 9px !important; font-weight: 700 !important;\r\n  color: #5A6B85 !important;\r\n  line-height: 1.1; text-transform: uppercase; letter-spacing: 0.08em;\r\n}\r\n#indi-bk-hero .ibk-float-val {\r\n  display: block;\r\n  font-size: 20px !important; font-weight: 800 !important;\r\n  color: #0F3B7A !important;\r\n  line-height: 1.05; margin-top: 3px;\r\n  letter-spacing: -0.02em;\r\n}\r\n#indi-bk-hero .ibk-float-sub {\r\n  display: block;\r\n  font-size: 9px !important; font-weight: 500 !important;\r\n  color: #7C8BA1 !important;\r\n  margin-top: 1px; line-height: 1.2;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 Security badge above phone \u2500\u2500\u2500 *\/\r\n#indi-bk-hero .ibk-sec-badge {\r\n  position: absolute;\r\n  top: -10px; left: 50%;\r\n  transform: translateX(-50%);\r\n  background: rgba(8,18,44,0.82);\r\n  backdrop-filter: blur(18px) saturate(160%);\r\n  -webkit-backdrop-filter: blur(18px) saturate(160%);\r\n  border: 1px solid rgba(255,255,255,0.20);\r\n  border-radius: 14px;\r\n  padding: 10px 18px;\r\n  display: inline-flex; align-items: center; gap: 12px;\r\n  box-shadow: 0 18px 44px -14px rgba(4,8,24,0.70), inset 0 1px 0 rgba(255,255,255,0.08);\r\n  z-index: 7;\r\n  opacity: 0;\r\n  animation: ibkFloatIn 0.6s cubic-bezier(0.22,1,0.36,1) 1.3s both;\r\n  white-space: nowrap;\r\n}\r\n#indi-bk-hero .ibk-sec-badge-ic {\r\n  width: 32px; height: 32px; border-radius: 9px;\r\n  background: linear-gradient(135deg, #0072EF, #0F3B7A);\r\n  display: flex; align-items: center; justify-content: center;\r\n  flex-shrink: 0;\r\n}\r\n#indi-bk-hero .ibk-sec-badge-tag {\r\n  display: flex; flex-direction: column;\r\n  border-left: 1px solid rgba(255,255,255,0.18);\r\n  padding-left: 12px; line-height: 1.15;\r\n}\r\n#indi-bk-hero .ibk-sec-badge-tag .ibk-sb-eyebrow {\r\n  font-size: 9px !important; font-weight: 700 !important;\r\n  color: rgba(255,255,255,0.60) !important;\r\n  letter-spacing: 0.12em; text-transform: uppercase;\r\n}\r\n#indi-bk-hero .ibk-sec-badge-tag .ibk-sb-name {\r\n  font-size: 11.5px !important; font-weight: 700 !important;\r\n  color: #FFFFFF !important; margin-top: 2px; letter-spacing: 0.01em;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 ANIMATIONS \u2500\u2500\u2500 *\/\r\n@keyframes ibkSlideUp   { from { opacity: 0; transform: translateY(20px); } to { opacity: 1; transform: translateY(0); } }\r\n@keyframes ibkFadeIn    { from { opacity: 0; } to { opacity: 1; } }\r\n@keyframes ibkBadgePop  { from { opacity: 0; transform: scale(0.85) translateY(-4px); } to { opacity: 1; transform: scale(1) translateY(0); } }\r\n@keyframes ibkNotifIn   { from { opacity: 0; transform: translateY(12px); } to { opacity: 1; transform: translateY(0); } }\r\n@keyframes ibkFloatIn   { from { opacity: 0; transform: translateX(-12px) scale(0.92); } to { opacity: 1; transform: translateX(0) scale(1); } }\r\n\r\n\/* \u2500\u2500\u2500 ACCESSIBILITY \u2500\u2500\u2500 *\/\r\n@media (prefers-reduced-motion: reduce) {\r\n  #indi-bk-hero .ibk-left,\r\n  #indi-bk-hero .ibk-right,\r\n  #indi-bk-hero .ibk-badge,\r\n  #indi-bk-hero .ibk-notif,\r\n  #indi-bk-hero .ibk-float,\r\n  #indi-bk-hero .ibk-sec-badge,\r\n  #indi-bk-hero .ibk-halo,\r\n  #indi-bk-hero .ibk-orbit,\r\n  #indi-bk-hero .ibk-trail,\r\n  #indi-bk-hero .ibk-node.active::after {\r\n    opacity: 1 !important;\r\n    transform: none !important;\r\n    animation: none !important;\r\n  }\r\n  #indi-bk-hero .ibk-node {\r\n    opacity: 1 !important;\r\n    animation: none !important;\r\n  }\r\n  #indi-bk-hero .ibk-node svg { animation: none !important; transform: none !important; }\r\n  #indi-bk-hero .ibk-sec-badge { transform: translateX(-50%) !important; }\r\n  #indi-bk-hero .ibk-trail path { stroke-dashoffset: 0 !important; animation: none !important; }\r\n  #indi-bk-hero .ibk-orbit { transform: translate(-50%, -50%) !important; }\r\n  #indi-bk-hero .ibk-node-push {\r\n    width: 80px !important; height: 80px !important;\r\n    background: #F07000 !important;\r\n    border-color: rgba(255,255,255,0.45) !important;\r\n    color: #FFFFFF !important;\r\n    box-shadow: 0 14px 40px -6px rgba(240,112,0,0.65), 0 0 0 5px rgba(240,112,0,0.20), inset 0 1px 0 rgba(255,255,255,0.30) !important;\r\n  }\r\n  #indi-bk-hero .ibk-node-push svg { width: 34px !important; height: 34px !important; color: #FFFFFF !important; }\r\n  #indi-bk-hero .ibk-node-push .ibk-node-label { color: #FFAC5C !important; }\r\n}\r\n\r\n\/* \u2500\u2500\u2500 RESPONSIVE \u2500\u2500\u2500 *\/\r\n@media (max-width: 1100px) {\r\n  #indi-bk-hero .ibk-inner { padding: 110px 32px 72px; gap: 32px; }\r\n}\r\n\r\n@media (max-width: 960px) {\r\n  #indi-bk-hero .ibk-inner {\r\n    grid-template-columns: 1fr;\r\n    padding: 80px 24px 64px;\r\n    gap: 52px;\r\n    justify-items: center;\r\n  }\r\n  #indi-bk-hero .ibk-left { text-align: center; align-items: center; }\r\n  #indi-bk-hero .ibk-eyebrow { align-self: center; }\r\n  #indi-bk-hero .ibk-badges { justify-content: center; }\r\n  #indi-bk-hero .ibk-ctas { justify-content: center; }\r\n  #indi-bk-hero .ibk-sub { margin: 0 auto; }\r\n}\r\n\r\n@media (max-width: 600px) {\r\n  #indi-bk-hero .ibk-inner { padding: 60px 16px 52px; }\r\n  #indi-bk-hero .ibk-btn { flex: 1 1 100%; min-width: 0 !important; }\r\n\r\n  \/* Right column: full width, enough vertical space for top-card + phone + bottom-badge *\/\r\n  #indi-bk-hero .ibk-right {\r\n    width: 100%;\r\n    min-height: 640px;\r\n    margin: 0 auto;\r\n    align-items: center;\r\n    justify-content: center;\r\n    padding-top: 80px;\r\n    padding-bottom: 70px;\r\n  }\r\n\r\n  \/* Phone: centrado *\/\r\n  #indi-bk-hero .ibk-phone {\r\n    width: 210px; height: 440px;\r\n    border-radius: 32px; padding: 8px;\r\n    margin-top: 0;\r\n  }\r\n  #indi-bk-hero .ibk-screen { border-radius: 26px; }\r\n  #indi-bk-hero .ibk-notch { width: 86px; height: 20px; }\r\n  #indi-bk-hero .ibk-ls-notifs { padding: 0 8px 12px; gap: 6px; }\r\n  #indi-bk-hero .ibk-notif { padding: 9px 10px; }\r\n  #indi-bk-hero .ibk-notif-title { font-size: 11px !important; }\r\n  #indi-bk-hero .ibk-notif-body  { font-size: 10px !important; }\r\n\r\n  \/* KPI \"Costes de SMS\": ARRIBA-IZQUIERDA, alineada al borde izq del tel\u00e9fono\r\n     Tel\u00e9fono centrado en ibk-right \u2192 su borde izq = 50% - 105px.\r\n     La tarjeta arranca en left: calc(50% - 105px) y tiene 178px de ancho,\r\n     as\u00ed queda pegada al borde izquierdo del tel\u00e9fono. *\/\r\n  #indi-bk-hero .ibk-float {\r\n    left: calc(50% - 105px);\r\n    top: 8px;\r\n    bottom: auto;\r\n    transform: none;\r\n    width: 178px; padding: 9px 12px; gap: 10px; z-index: 7;\r\n  }\r\n  #indi-bk-hero .ibk-float-ic { width: 30px; height: 30px; }\r\n  #indi-bk-hero .ibk-float-val { font-size: 17px !important; }\r\n\r\n  \/* Security badge \"Push cifrado\": ABAJO-IZQUIERDA, mismo alineamiento *\/\r\n  #indi-bk-hero .ibk-sec-badge {\r\n    top: auto;\r\n    bottom: 8px;\r\n    left: calc(50% - 105px);\r\n    transform: none;\r\n    padding: 7px 12px; gap: 8px; border-radius: 12px;\r\n    white-space: nowrap;\r\n    width: auto;\r\n    max-width: 210px;\r\n  }\r\n  #indi-bk-hero .ibk-sec-badge-ic { width: 26px; height: 26px; }\r\n  #indi-bk-hero .ibk-sec-badge-tag .ibk-sb-eyebrow { font-size: 8px !important; }\r\n  #indi-bk-hero .ibk-sec-badge-tag .ibk-sb-name    { font-size: 10px !important; }\r\n\r\n  \/* Node labels *\/\r\n  #indi-bk-hero .ibk-node-label {\r\n    font-size: 8px !important;\r\n    top: calc(100% + 6px);\r\n    letter-spacing: 0.06em;\r\n  }\r\n\r\n  \/* Nodes *\/\r\n  #indi-bk-hero .ibk-node-push  { --R: 160px; --theta: 1.0472rad; --size: 52px; --icon: 22px; }\r\n  #indi-bk-hero .ibk-node-wa    { --R: 160px; --theta: 2.0944rad; --size: 42px; --icon: 17px; }\r\n  #indi-bk-hero .ibk-node-email { --R: 160px; --theta: 4.1888rad; --size: 42px; --icon: 17px; }\r\n  #indi-bk-hero .ibk-node-sms   { --R: 160px; --theta: 5.2360rad; --size: 42px; --icon: 17px; }\r\n\r\n  \/* Orbits *\/\r\n  #indi-bk-hero .ibk-halo        { width: 360px; height: 360px; }\r\n  #indi-bk-hero .ibk-orbit-outer { width: 330px; height: 330px; }\r\n  #indi-bk-hero .ibk-orbit-mid   { width: 282px; height: 282px; }\r\n  #indi-bk-hero .ibk-orbit-inner { width: 240px; height: 240px; }\r\n  #indi-bk-hero .ibk-trail { display: none; }\r\n}\r\n\r\n@media (max-width: 380px) {\r\n  #indi-bk-hero .ibk-right  { width: 100%; min-height: 600px; }\r\n  #indi-bk-hero .ibk-phone  { width: 190px; height: 400px; }\r\n  \/* Borde izq del tel\u00e9fono = 50% - 95px *\/\r\n  #indi-bk-hero .ibk-float      { left: calc(50% - 95px); width: 164px; }\r\n  #indi-bk-hero .ibk-sec-badge  { left: calc(50% - 95px); max-width: 190px; }\r\n  \/* R=140: sin60\u00b7140=121, inner 121-24=97 > 95 \u2713 *\/\r\n  #indi-bk-hero .ibk-node-push  { --R: 140px; --size: 48px; --icon: 20px; }\r\n  #indi-bk-hero .ibk-node-sms   { --R: 140px; --size: 38px; --icon: 15px; }\r\n  #indi-bk-hero .ibk-node-email { --R: 140px; --size: 38px; --icon: 15px; }\r\n  #indi-bk-hero .ibk-node-wa    { --R: 140px; --size: 38px; --icon: 15px; }\r\n  #indi-bk-hero .ibk-halo        { width: 320px; height: 320px; }\r\n  #indi-bk-hero .ibk-orbit-outer { width: 295px; height: 295px; }\r\n  #indi-bk-hero .ibk-orbit-mid   { width: 255px; height: 255px; }\r\n  #indi-bk-hero .ibk-orbit-inner { width: 218px; height: 218px; }\r\n}\r\n<\/style>\r\n<\/head>\r\n<body>\r\n\r\n<section id=\"indi-bk-hero\" role=\"banner\" aria-label=\"indigitall para Banca y Seguros: recupera solicitudes abandonadas con triggers en tiempo real, Push cifrado y perfiles de cliente unificados\">\r\n  <div class=\"ibk-texture\" aria-hidden=\"true\"><\/div>\r\n  <div class=\"ibk-glow\" aria-hidden=\"true\"><\/div>\r\n  <div class=\"ibk-glow-left\" aria-hidden=\"true\"><\/div>\r\n\r\n  <div class=\"ibk-inner\">\r\n\r\n    <!-- LEFT COLUMN -->\r\n    <div class=\"ibk-left\">\r\n\r\n      <!-- Eyebrow tag -->\r\n      <span class=\"ibk-eyebrow\">\r\n        <svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><rect x=\"3\" y=\"11\" width=\"18\" height=\"11\" rx=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>\r\n        AI-Native\r\n        <span class=\"ibk-eyebrow-sep\" aria-hidden=\"true\"><\/span>\r\n        Banca y Seguros\r\n      <\/span>\r\n\r\n      <!-- H1 -->\r\n      <h1 class=\"ibk-headline\">\r\n        Tus clientes de mayor intenci\u00f3n <span class=\"ibk-accent\">abandonan el formulario.<\/span> Cada minuto que esperan, la intenci\u00f3n se enfr\u00eda.\r\n      <\/h1>\r\n\r\n      <!-- Subheadline -->\r\n      <p class=\"ibk-sub\">\r\n        El <strong>76% de las solicitudes<\/strong> de servicios financieros se abandonan antes de enviarse. indigitall las recupera con <strong>triggers de comportamiento en tiempo real<\/strong>, Push cifrado que elimina la exposici\u00f3n al fraude por SMS, soporte con IA y perfiles de cliente unificados en todos los canales. Una plataforma. Una visi\u00f3n de cada cliente. Sin pipelines sin recuperar.\r\n      <\/p>\r\n\r\n      <!-- Trust badge strip: GDPR \u00b7 PSD2 \u00b7 ISO 27001 \u00b7 ENS \u00b7 SOC 2 -->\r\n      <div class=\"ibk-badges\" role=\"list\" aria-label=\"Certificaciones de conformidad\">\r\n        <span class=\"ibk-badge\" role=\"listitem\">\r\n          <svg width=\"11\" height=\"11\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/><polyline points=\"9 12 11 14 15 10\"\/><\/svg>\r\n          GDPR\r\n        <\/span>\r\n        <span class=\"ibk-badge\" role=\"listitem\">\r\n          <svg width=\"11\" height=\"11\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><rect x=\"3\" y=\"11\" width=\"18\" height=\"11\" rx=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>\r\n          PSD2\r\n        <\/span>\r\n        <span class=\"ibk-badge\" role=\"listitem\">\r\n          <svg width=\"11\" height=\"11\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polygon points=\"12 2 15.09 8.26 22 9.27 17 14.14 18.18 21.02 12 17.77 5.82 21.02 7 14.14 2 9.27 8.91 8.26 12 2\"\/><\/svg>\r\n          ISO 27001\r\n        <\/span>\r\n        <span class=\"ibk-badge\" role=\"listitem\">\r\n          <svg width=\"11\" height=\"11\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M2 12h20\"\/><path d=\"M12 2a15.3 15.3 0 0 1 4 10 15.3 15.3 0 0 1-4 10 15.3 15.3 0 0 1-4-10 15.3 15.3 0 0 1 4-10z\"\/><\/svg>\r\n          ENS\r\n        <\/span>\r\n        <span class=\"ibk-badge\" role=\"listitem\">\r\n          <svg width=\"11\" height=\"11\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/><\/svg>\r\n          SOC 2\r\n        <\/span>\r\n      <\/div>\r\n\r\n      <!-- CTA buttons -->\r\n      <div class=\"ibk-ctas\">\r\n        <a href=\"https:\/\/indigitall.com\/es\/programar-tiempo\/\" class=\"ibk-btn green\" aria-label=\"Solicita una demo de indigitall para Banca y Seguros\">Solicita una demo<\/a>\r\n        <a href=\"https:\/\/indigitall.com\/es\/ebook\/sector-financiero\/\" class=\"ibk-btn outline\" aria-label=\"Descarga el one-pager del Sector Financiero\">\r\n          <svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4\"\/><polyline points=\"7 10 12 15 17 10\"\/><line x1=\"12\" y1=\"15\" x2=\"12\" y2=\"3\"\/><\/svg>\r\n          Descarga el one-pager\r\n        <\/a>\r\n      <\/div>\r\n\r\n    <\/div>\r\n\r\n    <!-- RIGHT COLUMN: Phone mockup + orchestration -->\r\n    <div class=\"ibk-right\" role=\"img\" aria-label=\"Pantalla de bloqueo con tres notificaciones financieras: OTP cifrado con importe enmascarado, Push de retargeting hipoteca y mensaje WhatsApp de solicitud de cr\u00e9dito. Alrededor del tel\u00e9fono, capa de orquestaci\u00f3n con Push seleccionado como canal preferente.\">\r\n\r\n      <!-- Orchestration halo -->\r\n      <div class=\"ibk-halo\" aria-hidden=\"true\"><\/div>\r\n\r\n      <!-- Orbital rings -->\r\n      <div class=\"ibk-orbit ibk-orbit-outer\" aria-hidden=\"true\">\r\n        <svg viewBox=\"-100 -100 200 200\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n          <circle cx=\"0\" cy=\"0\" r=\"98\"\/>\r\n        <\/svg>\r\n      <\/div>\r\n\r\n      <!-- Animated trail arc -->\r\n      <div class=\"ibk-trail\" aria-hidden=\"true\">\r\n        <svg viewBox=\"-100 -100 200 200\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n          <defs>\r\n            <linearGradient id=\"ibkTrailGrad\" x1=\"0%\" y1=\"0%\" x2=\"100%\" y2=\"0%\">\r\n              <stop offset=\"0%\"   stop-color=\"#0072EF\" stop-opacity=\"0.3\"\/>\r\n              <stop offset=\"100%\" stop-color=\"#0072EF\" stop-opacity=\"1\"\/>\r\n            <\/linearGradient>\r\n          <\/defs>\r\n          <path d=\"M -69.3 -69.3 A 98 98 0 1 0 69.3 -69.3\"\/>\r\n        <\/svg>\r\n      <\/div>\r\n\r\n      <div class=\"ibk-orbit ibk-orbit-mid\" aria-hidden=\"true\">\r\n        <svg viewBox=\"-100 -100 200 200\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n          <circle cx=\"0\" cy=\"0\" r=\"98\"\/>\r\n        <\/svg>\r\n      <\/div>\r\n      <div class=\"ibk-orbit ibk-orbit-inner\" aria-hidden=\"true\">\r\n        <svg viewBox=\"-100 -100 200 200\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n          <circle cx=\"0\" cy=\"0\" r=\"98\"\/>\r\n        <\/svg>\r\n      <\/div>\r\n\r\n      <!-- Phone shell: dark casing #181824, border-radius 40px -->\r\n      <div class=\"ibk-phone\" id=\"ibk-phone\">\r\n        <div class=\"ibk-notch\" aria-hidden=\"true\"><\/div>\r\n        <div class=\"ibk-screen\">\r\n\r\n          <!-- Lock screen with push notifications -->\r\n          <div class=\"ibk-lockscreen\">\r\n            <div class=\"ibk-ls-ambient\" aria-hidden=\"true\"><\/div>\r\n\r\n            <!-- Status bar -->\r\n            <div class=\"ibk-ls-bar\" aria-hidden=\"true\">\r\n              <span>9:41<\/span>\r\n              <span class=\"ibk-ls-icons\">\r\n                <!-- Signal bars -->\r\n                <svg width=\"14\" height=\"11\" viewBox=\"0 0 24 18\" fill=\"rgba(255,255,255,0.9)\">\r\n                  <rect x=\"0\" y=\"10\" width=\"4\" height=\"8\" rx=\"1\"\/>\r\n                  <rect x=\"6\" y=\"6\" width=\"4\" height=\"12\" rx=\"1\"\/>\r\n                  <rect x=\"12\" y=\"3\" width=\"4\" height=\"15\" rx=\"1\"\/>\r\n                  <rect x=\"18\" y=\"0\" width=\"4\" height=\"18\" rx=\"1\"\/>\r\n                <\/svg>\r\n                <!-- Wifi -->\r\n                <svg width=\"16\" height=\"11\" viewBox=\"0 0 24 18\" fill=\"none\" stroke=\"rgba(255,255,255,0.9)\" stroke-width=\"2\">\r\n                  <path d=\"M2 8a14 14 0 0 1 20 0\"\/>\r\n                  <path d=\"M5 11.5a9 9 0 0 1 14 0\"\/>\r\n                  <circle cx=\"12\" cy=\"15\" r=\"1.5\" fill=\"rgba(255,255,255,0.9)\" stroke=\"none\"\/>\r\n                <\/svg>\r\n                <!-- Battery -->\r\n                <svg width=\"20\" height=\"11\" viewBox=\"0 0 28 14\" fill=\"none\" stroke=\"rgba(255,255,255,0.9)\" stroke-width=\"1.5\">\r\n                  <rect x=\"1\" y=\"1\" width=\"22\" height=\"12\" rx=\"3\"\/>\r\n                  <rect x=\"3\" y=\"3\" width=\"16\" height=\"8\" rx=\"1.5\" fill=\"rgba(255,255,255,0.9)\"\/>\r\n                  <rect x=\"24.5\" y=\"4.5\" width=\"2\" height=\"5\" rx=\"1\" fill=\"rgba(255,255,255,0.9)\"\/>\r\n                <\/svg>\r\n              <\/span>\r\n            <\/div>\r\n\r\n            <!-- Time + date -->\r\n            <div class=\"ibk-ls-time\" aria-hidden=\"true\">\r\n              <div class=\"ibk-ls-time-big\">9:41<\/div>\r\n              <div class=\"ibk-ls-time-date\">Martes, 18 de junio<\/div>\r\n            <\/div>\r\n\r\n            <!-- Notifications stack -->\r\n            <div class=\"ibk-ls-notifs\">\r\n\r\n              <!-- NOTIFICATION 1: Push cifrado OTP, lock icon, masked amount -->\r\n              <div class=\"ibk-notif otp ibk-n1\" role=\"group\" aria-label=\"Notificaci\u00f3n Push cifrado OTP\">\r\n                <div class=\"ibk-notif-hdr\">\r\n                  <span class=\"ibk-notif-ic blue\">\r\n                    <svg width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#FFFFFF\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><rect x=\"3\" y=\"11\" width=\"18\" height=\"11\" rx=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>\r\n                  <\/span>\r\n                  <span class=\"ibk-notif-app\">MiBanco \u00b7 Push cifrado<\/span>\r\n                  <span class=\"ibk-notif-time\">ahora<\/span>\r\n                <\/div>\r\n                <span class=\"ibk-lock-badge\">\r\n                  <svg width=\"9\" height=\"9\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"rgba(255,255,255,0.85)\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><rect x=\"3\" y=\"11\" width=\"18\" height=\"11\" rx=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>\r\n                  Cifrado extremo a extremo\r\n                <\/span>\r\n                <div class=\"ibk-notif-title\">Alerta de transacci\u00f3n<\/div>\r\n                <div class=\"ibk-notif-body\">\r\n                  <span class=\"ibk-masked\">\r\n                    <svg width=\"9\" height=\"9\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.5\" aria-hidden=\"true\"><rect x=\"3\" y=\"11\" width=\"18\" height=\"11\" rx=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>\r\n                    \u2022\u2022\u2022 \u20ac en [Comercio]\r\n                  <\/span>\r\n                  Importe enmascarado en pantalla de bloqueo\r\n                <\/div>\r\n                <div class=\"ibk-reveal-row\">\r\n                  <span class=\"ibk-reveal-hint\">Toca para revelar y confirmar<\/span>\r\n                  <span class=\"ibk-confirm-btn\">Confirmar<\/span>\r\n                <\/div>\r\n              <\/div>\r\n\r\n              <!-- NOTIFICATION 2: Push web Retargeting hipoteca -->\r\n              <div class=\"ibk-notif hipoteca ibk-n2\" role=\"group\" aria-label=\"Notificaci\u00f3n Push retargeting hipoteca\">\r\n                <div class=\"ibk-notif-hdr\">\r\n                  <span class=\"ibk-notif-ic dark\">\r\n                    <svg width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#5BA8FF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M6 8a6 6 0 0 1 12 0c0 7 3 9 3 9H3s3-2 3-9\"\/><path d=\"M10.3 21a1.94 1.94 0 0 0 3.4 0\"\/><\/svg>\r\n                  <\/span>\r\n                  <span class=\"ibk-notif-app\">MiBanco \u00b7 Push web<\/span>\r\n                  <span class=\"ibk-notif-time\">hace 2 min<\/span>\r\n                <\/div>\r\n                <div class=\"ibk-notif-title\">Tu solicitud de hipoteca est\u00e1 guardada<\/div>\r\n                <div class=\"ibk-notif-body\">\r\n                  Contin\u00faa donde lo dejaste \u2192\r\n                <\/div>\r\n              <\/div>\r\n\r\n              <!-- NOTIFICATION 3: WhatsApp in-app cr\u00e9dito -->\r\n              <div class=\"ibk-notif wapp ibk-n3\" role=\"group\" aria-label=\"Mensaje WhatsApp solicitud de cr\u00e9dito\">\r\n                <div class=\"ibk-notif-hdr\">\r\n                  <span class=\"ibk-notif-ic wa\">\r\n                    <svg width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" fill=\"white\" aria-hidden=\"true\"><path d=\"M20.5 3.5A11.9 11.9 0 0 0 12 0C5.4 0 0 5.4 0 12c0 2.1.6 4.2 1.7 6L0 24l6.2-1.6c1.7.9 3.7 1.4 5.7 1.4C18.6 23.8 24 18.4 24 11.8c0-3.1-1.2-6.1-3.5-8.3zM12 21.8c-1.8 0-3.6-.5-5.1-1.4l-.4-.2-3.7 1 1-3.6-.2-.4c-1-1.6-1.5-3.4-1.5-5.2C2.1 6.5 6.5 2.1 12 2.1c2.6 0 5.1 1 7 2.9 1.9 1.9 2.9 4.4 2.9 7 0 5.5-4.4 9.8-9.9 9.8zm5.4-7.3c-.3-.1-1.7-.9-2-1-.3-.1-.5-.1-.7.1-.2.3-.8 1-1 1.2-.2.2-.3.2-.6.1-1.7-.9-2.9-1.6-4-3.5-.3-.5.3-.5.9-1.6.1-.2 0-.4 0-.6 0-.1-.7-1.6-.9-2.2-.2-.6-.5-.5-.7-.5h-.6c-.2 0-.5.1-.8.4-.3.3-1 1-1 2.4 0 1.4 1 2.8 1.2 3 .1.2 2 3.1 4.9 4.3 1.8.7 2.5.8 3.4.7.6-.1 1.7-.7 1.9-1.4.2-.7.2-1.3.2-1.4-.1-.1-.3-.2-.6-.3z\"\/><\/svg>\r\n                  <\/span>\r\n                  <span class=\"ibk-notif-app\">WhatsApp \u00b7 MiBanco<\/span>\r\n                  <span class=\"ibk-notif-time\">hace 5 min<\/span>\r\n                <\/div>\r\n                <div class=\"ibk-notif-title\">Hola [Nombre], tu solicitud de cr\u00e9dito est\u00e1 casi lista<\/div>\r\n                <div class=\"ibk-notif-body\">\r\n                  Reserva una llamada de 10 minutos para terminarla.\r\n                <\/div>\r\n                <span class=\"ibk-wa-cta\">\r\n                  <svg width=\"10\" height=\"10\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#30C054\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"9 18 15 12 9 6\"\/><\/svg>\r\n                  Reservar llamada \u2192\r\n                <\/span>\r\n              <\/div>\r\n\r\n            <\/div>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <!-- Security \/ compliance badge above phone -->\r\n      <div class=\"ibk-sec-badge\" aria-label=\"indigitall: Push cifrado PSD2 conforme\">\r\n        <span class=\"ibk-sec-badge-ic\">\r\n          <svg width=\"17\" height=\"17\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#FFFFFF\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/><polyline points=\"9 12 11 14 15 10\"\/><\/svg>\r\n        <\/span>\r\n        <div class=\"ibk-sec-badge-tag\">\r\n          <span class=\"ibk-sb-eyebrow\">Push cifrado conforme<\/span>\r\n          <span class=\"ibk-sb-name\">PSD2 \u00b7 ISO 27001 \u00b7 ENS<\/span>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <!-- Channel satellite nodes -->\r\n      <div class=\"ibk-node ibk-node-push active\" role=\"img\" aria-label=\"Push cifrado \u00b7 canal seleccionado\">\r\n        <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\">\r\n          <rect x=\"3\" y=\"11\" width=\"18\" height=\"11\" rx=\"2\"\/>\r\n          <path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/>\r\n        <\/svg>\r\n        <span class=\"ibk-node-label\">Push cifrado<\/span>\r\n      <\/div>\r\n\r\n      <div class=\"ibk-node ibk-node-sms\" aria-label=\"SMS \u00b7 canal evaluado\">\r\n        <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\">\r\n          <path d=\"M21 15a2 2 0 0 1-2 2H7l-4 4V5a2 2 0 0 1 2-2h14a2 2 0 0 1 2 2z\"\/>\r\n        <\/svg>\r\n        <span class=\"ibk-node-label\">SMS<\/span>\r\n      <\/div>\r\n\r\n      <div class=\"ibk-node ibk-node-email\" aria-label=\"Email \u00b7 canal disponible\">\r\n        <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\">\r\n          <rect x=\"2\" y=\"4\" width=\"20\" height=\"16\" rx=\"2\"\/>\r\n          <path d=\"m22 6-10 7L2 6\"\/>\r\n        <\/svg>\r\n        <span class=\"ibk-node-label\">Email<\/span>\r\n      <\/div>\r\n\r\n      <div class=\"ibk-node ibk-node-wa\" aria-label=\"WhatsApp \u00b7 canal disponible\">\r\n        <svg viewBox=\"0 0 24 24\" fill=\"currentColor\" aria-hidden=\"true\">\r\n          <path d=\"M20.5 3.5A11.9 11.9 0 0 0 12 0C5.4 0 0 5.4 0 12c0 2.1.6 4.2 1.7 6L0 24l6.2-1.6c1.7.9 3.7 1.4 5.7 1.4C18.6 23.8 24 18.4 24 11.8c0-3.1-1.2-6.1-3.5-8.3zM12 21.8c-1.8 0-3.6-.5-5.1-1.4l-.4-.2-3.7 1 1-3.6-.2-.4c-1-1.6-1.5-3.4-1.5-5.2C2.1 6.5 6.5 2.1 12 2.1c2.6 0 5.1 1 7 2.9 1.9 1.9 2.9 4.4 2.9 7 0 5.5-4.4 9.8-9.9 9.8zm5.4-7.3c-.3-.1-1.7-.9-2-1-.3-.1-.5-.1-.7.1-.2.3-.8 1-1 1.2-.2.2-.3.2-.6.1-1.7-.9-2.9-1.6-4-3.5-.3-.5.3-.5.9-1.6.1-.2 0-.4 0-.6 0-.1-.7-1.6-.9-2.2-.2-.6-.5-.5-.7-.5h-.6c-.2 0-.5.1-.8.4-.3.3-1 1-1 2.4 0 1.4 1 2.8 1.2 3 .1.2 2 3.1 4.9 4.3 1.8.7 2.5.8 3.4.7.6-.1 1.7-.7 1.9-1.4.2-.7.2-1.3.2-1.4-.1-.1-.3-.2-.6-.3z\"\/>\r\n        <\/svg>\r\n        <span class=\"ibk-node-label\">WhatsApp<\/span>\r\n      <\/div>\r\n\r\n      <!-- Floating KPI metric: \u221275% en costes de SMS -->\r\n      <div class=\"ibk-float\" aria-hidden=\"true\">\r\n        <span class=\"ibk-float-ic\">\r\n          <svg width=\"19\" height=\"19\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\">\r\n            <path d=\"M21 15a2 2 0 0 1-2 2H7l-4 4V5a2 2 0 0 1 2-2h14a2 2 0 0 1 2 2z\"\/>\r\n            <line x1=\"8\" y1=\"10\" x2=\"16\" y2=\"10\"\/>\r\n            <line x1=\"8\" y1=\"14\" x2=\"12\" y2=\"14\"\/>\r\n          <\/svg>\r\n        <\/span>\r\n        <span>\r\n          <span class=\"ibk-float-label\">Costes de SMS<\/span>\r\n          <span class=\"ibk-float-val\">\u221275%<\/span>\r\n          <span class=\"ibk-float-sub\">mediana \u00b7 Push cifrado<\/span>\r\n        <\/span>\r\n      <\/div>\r\n\r\n    <\/div>\r\n\r\n  <\/div>\r\n<\/section>\r\n\r\n<script>\r\n(function(){\r\n  \"use strict\";\r\n  if (window.matchMedia && window.matchMedia('(prefers-reduced-motion: reduce)').matches) return;\r\n  var phone = document.getElementById('ibk-phone');\r\n  if (!phone) return;\r\n  phone.classList.add('ibk-armed');\r\n  var obs = new IntersectionObserver(function(entries){\r\n    entries.forEach(function(e){\r\n      if (e.isIntersecting){ phone.classList.add('ibk-play'); obs.unobserve(e.target); }\r\n    });\r\n  }, { threshold: 0.20 });\r\n  obs.observe(phone);\r\n})();\r\n<\/script>\r\n<\/body>\r\n<\/html>\r\n\r\n<style>\r\n#indi-bk-hero .ibk-phone { width: 282px !important; height: 611px !important; }\r\n@media (max-width: 600px) { #indi-bk-hero .ibk-phone { width: 203px !important; height: 440px !important; } }\r\n@media (max-width: 380px) { #indi-bk-hero .ibk-phone { width: 185px !important; height: 401px !important; } #indi-bk-hero .ibk-float { left: calc(50% - 92px) !important; } #indi-bk-hero .ibk-sec-badge { left: calc(50% - 92px) !important; max-width: 185px !important; } }\r\n<\/style>","code_extra_content":"code_ex_none","code_extitle_cards":"","code_ex_cards":null,"code_ex_brands_custom_background_color":true,"code_ex_custom_brands":false,"code_ex_custom_slider_title":"Marcas que confian en nosotros","code_ex_brands":[{"code_ex_logo":10781,"code_ex_image":null,"code_ex_country_visibility":["BR","CL","CO","MX","PE","ES","US","rest"]},{"code_ex_logo":10775,"code_ex_image":null,"code_ex_country_visibility":["BR","CL","CO","MX","PE","ES","US","rest"]},{"code_ex_logo":2160,"code_ex_image":null,"code_ex_country_visibility":["BR","CL","CO","MX","PE","ES","US","rest"]},{"code_ex_logo":13777,"code_ex_image":null,"code_ex_country_visibility":[]},{"code_ex_logo":10766,"code_ex_image":null,"code_ex_country_visibility":[]}],"code_ex_brands_background_color":"#314583"},{"acf_fc_layout":"custom_html","code":"<!-- ============================================================\r\n     indigitall.com \u00b7 Servicios Financieros\r\n     Secci\u00f3n 3: Diferenciador \u00b7 Seguridad, Conversi\u00f3n, Unificaci\u00f3n\r\n     Self-contained ACF Custom HTML block. Light background.\r\n     ============================================================ -->\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n\r\n#indi-fs-diff {\r\n  all: initial;\r\n  display: block;\r\n  font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important;\r\n  box-sizing: border-box !important;\r\n  -webkit-font-smoothing: antialiased;\r\n  background: #F4F7FB !important;\r\n  position: relative;\r\n  overflow: hidden;\r\n}\r\n#indi-fs-diff *, #indi-fs-diff *::before, #indi-fs-diff *::after {\r\n  box-sizing: border-box;\r\n  margin: 0;\r\n  padding: 0;\r\n}\r\n\r\n\/* \u2500\u2500 shell \u2500\u2500 *\/\r\n#indi-fs-diff .ifd-wrap {\r\n  position: relative;\r\n  z-index: 2;\r\n  max-width: 1280px;\r\n  margin: 0 auto !important;\r\n  padding: 100px 48px !important;\r\n}\r\n\r\n\/* \u2500\u2500 header \u2500\u2500 *\/\r\n\/* Eyebrow: blue pill (deliberate thread from hero) *\/\r\n#indi-fs-diff .ifd-eyebrow {\r\n  display: inline-flex;\r\n  align-items: center;\r\n  gap: 8px;\r\n  background: #EEF3FF !important;\r\n  border: 1px solid rgba(0,114,239,0.22) !important;\r\n  border-radius: 50px;\r\n  padding: 6px 14px;\r\n  font-size: 11px !important;\r\n  font-weight: 700 !important;\r\n  letter-spacing: 0.08em !important;\r\n  text-transform: uppercase !important;\r\n  color: #0072EF !important;\r\n}\r\n#indi-fs-diff .ifd-eyebrow svg { flex-shrink: 0; }\r\n\r\n#indi-fs-diff .ifd-h2 {\r\n  margin-top: 20px !important;\r\n  font-size: clamp(28px, 3.5vw, 48px) !important;\r\n  line-height: 1.08 !important;\r\n  font-weight: 500 !important;\r\n  letter-spacing: -0.02em !important;\r\n  color: #0F3B7A !important;\r\n  max-width: 100%;\r\n}\r\n#indi-fs-diff .ifd-h2 em {\r\n  font-style: normal;\r\n  color: #0072EF !important;\r\n}\r\n#indi-fs-diff .ifd-intro {\r\n  margin-top: 20px !important;\r\n  font-size: 17px !important;\r\n  line-height: 1.65 !important;\r\n  font-weight: 400 !important;\r\n  color: #5A6B85 !important;\r\n  max-width: 78ch;\r\n}\r\n\r\n\/* \u2500\u2500 2\u00d72 card grid \u2500\u2500 *\/\r\n#indi-fs-diff .ifd-grid {\r\n  margin-top: 56px !important;\r\n  display: grid;\r\n  grid-template-columns: repeat(2, 1fr);\r\n  gap: 24px;\r\n  list-style: none;\r\n}\r\n\r\n\/* \u2500\u2500 card \u2500\u2500 *\/\r\n#indi-fs-diff .ifd-card {\r\n  background: #FFFFFF !important;\r\n  border-radius: 14px !important;\r\n  box-shadow: 0 12px 36px -8px rgba(18,54,108,0.30), 0 2px 8px rgba(0,0,0,0.06);\r\n  overflow: hidden;\r\n  display: flex;\r\n  flex-direction: column;\r\n  transition: transform 0.35s cubic-bezier(0.22,1,0.36,1), box-shadow 0.35s cubic-bezier(0.22,1,0.36,1);\r\n}\r\n#indi-fs-diff .ifd-card:hover {\r\n  transform: translateY(-4px) scale(1.015);\r\n  box-shadow: 0 24px 54px -12px rgba(18,54,108,0.36), 0 4px 12px rgba(0,0,0,0.08);\r\n}\r\n\r\n\/* \u2500\u2500 viz stage \u2500\u2500 *\/\r\n#indi-fs-diff .ifd-stage {\r\n  position: relative;\r\n  aspect-ratio: 1 \/ 1;\r\n  width: min(100%, 360px);\r\n  margin: 24px auto 4px;\r\n  border-radius: 16px;\r\n  background: radial-gradient(120% 90% at 50% 0%, #F1F6FF 0%, #EEF3FF 55%, #E7EEFB 100%);\r\n  border: 1px solid #EAF0FA;\r\n  overflow: hidden;\r\n}\r\n#indi-fs-diff .ifd-stageinner {\r\n  position: absolute;\r\n  top: 50%; left: 50%;\r\n  width: 280px; height: 160px;\r\n  transform: translate(-50%, -50%);\r\n}\r\n#indi-fs-diff .ifd-stage svg.ifd-lines {\r\n  position: absolute; inset: 0;\r\n  width: 100%; height: 100%;\r\n  overflow: visible;\r\n}\r\n#indi-fs-diff .ifd-line {\r\n  stroke: #C9D6EC; stroke-width: 2; fill: none;\r\n}\r\n#indi-fs-diff .ifd-line-dash {\r\n  stroke: #C9D6EC; stroke-width: 2; fill: none;\r\n  stroke-dasharray: 4 5; stroke-linecap: round;\r\n}\r\n\r\n\/* nodes *\/\r\n#indi-fs-diff .ifd-node {\r\n  position: absolute;\r\n  display: flex;\r\n  align-items: center;\r\n  justify-content: center;\r\n  gap: 5px;\r\n  background: #FFFFFF;\r\n  border: 1.5px solid #DCE6F7;\r\n  border-radius: 9px;\r\n  font-size: 10px !important;\r\n  font-weight: 700 !important;\r\n  letter-spacing: 0.01em;\r\n  color: #0F3B7A !important;\r\n  box-shadow: 0 4px 12px -4px rgba(18,54,108,0.18);\r\n}\r\n#indi-fs-diff .ifd-node svg { width: 13px; height: 13px; flex: none; stroke: #0072EF; }\r\n#indi-fs-diff .ifd-node.ifd-primary {\r\n  background: #0F3B7A;\r\n  border-color: #0F3B7A;\r\n  color: #FFFFFF !important;\r\n  box-shadow: 0 6px 18px -4px rgba(15,59,122,0.45);\r\n}\r\n#indi-fs-diff .ifd-node.ifd-primary svg { stroke: #FFFFFF; }\r\n#indi-fs-diff .ifd-node.ifd-amber {\r\n  background: #F07000;\r\n  border-color: #F07000;\r\n  color: #FFFFFF !important;\r\n  font-weight: 800 !important;\r\n  box-shadow: 0 6px 18px -4px rgba(240,112,0,0.45);\r\n}\r\n#indi-fs-diff .ifd-node.ifd-amber svg { stroke: #FFFFFF; }\r\n#indi-fs-diff .ifd-node.ifd-green {\r\n  background: #8ADA3F;\r\n  border-color: #8ADA3F;\r\n  color: #0F3B7A !important;\r\n  font-weight: 800 !important;\r\n}\r\n#indi-fs-diff .ifd-node.ifd-green svg { stroke: #0F3B7A; }\r\n\r\n\/* packets *\/\r\n#indi-fs-diff .ifd-packet {\r\n  position: absolute;\r\n  width: 9px; height: 9px;\r\n  border-radius: 50%;\r\n  background: #8ADA3F;\r\n  box-shadow: 0 0 0 3px rgba(138,218,63,0.25), 0 0 8px rgba(138,218,63,0.6);\r\n  opacity: 0;\r\n}\r\n#indi-fs-diff .ifd-packet.ifd-blue {\r\n  background: #0072EF;\r\n  box-shadow: 0 0 0 3px rgba(0,114,239,0.22), 0 0 8px rgba(0,114,239,0.5);\r\n}\r\n#indi-fs-diff .ifd-packet.ifd-amber {\r\n  background: #F07000;\r\n  box-shadow: 0 0 0 3px rgba(240,112,0,0.22), 0 0 8px rgba(240,112,0,0.5);\r\n}\r\n#indi-fs-diff .ifd-packet.ifd-safe {\r\n  background: #12872F;\r\n  box-shadow: 0 0 0 3px rgba(18,135,47,0.25), 0 0 8px rgba(18,135,47,0.6);\r\n}\r\n\r\n\/* \u2500\u2500 card body \u2500\u2500 *\/\r\n#indi-fs-diff .ifd-body {\r\n  padding: 24px 24px 28px !important;\r\n  display: flex;\r\n  flex-direction: column;\r\n  flex: 1;\r\n}\r\n\/* icon chip: labeled pill *\/\r\n#indi-fs-diff .ifd-chip {\r\n  align-self: flex-start;\r\n  display: inline-flex;\r\n  align-items: center;\r\n  gap: 7px;\r\n  padding: 5px 12px !important;\r\n  border-radius: 8px;\r\n  font-size: 11px !important;\r\n  font-weight: 700 !important;\r\n  letter-spacing: 0.04em !important;\r\n  text-transform: uppercase !important;\r\n}\r\n#indi-fs-diff .ifd-chip svg { width: 14px; height: 14px; flex-shrink: 0; }\r\n\r\n\/* chip colors *\/\r\n#indi-fs-diff .ifd-chip-blue  { background: #EEF3FF; color: #0072EF !important; }\r\n#indi-fs-diff .ifd-chip-blue svg  { stroke: #0072EF; }\r\n#indi-fs-diff .ifd-chip-amber { background: rgba(240,112,0,0.10); color: #F07000 !important; }\r\n#indi-fs-diff .ifd-chip-amber svg { stroke: #F07000; }\r\n#indi-fs-diff .ifd-chip-green { background: rgba(18,135,47,0.10); color: #12872F !important; }\r\n#indi-fs-diff .ifd-chip-green svg { stroke: #12872F; }\r\n#indi-fs-diff .ifd-chip-star  { background: #EEF3FF; color: #0072EF !important; }\r\n#indi-fs-diff .ifd-chip-star svg  { stroke: #0072EF; }\r\n\r\n#indi-fs-diff .ifd-title {\r\n  margin-top: 14px !important;\r\n  font-size: 20px !important;\r\n  font-weight: 700 !important;\r\n  letter-spacing: -0.01em !important;\r\n  line-height: 1.2 !important;\r\n  color: #0F0F0F !important;\r\n}\r\n#indi-fs-diff .ifd-desc {\r\n  margin-top: 10px !important;\r\n  font-size: 15px !important;\r\n  line-height: 1.6 !important;\r\n  font-weight: 400 !important;\r\n  color: #5A6B85 !important;\r\n  flex: 1;\r\n}\r\n\r\n\/* indicator pill *\/\r\n#indi-fs-diff .ifd-indicator {\r\n  margin-top: 18px !important;\r\n  display: inline-flex;\r\n  align-items: center;\r\n  gap: 7px;\r\n  padding: 6px 12px;\r\n  border-radius: 8px;\r\n  font-size: 11px !important;\r\n  font-weight: 700 !important;\r\n  letter-spacing: 0.02em;\r\n  align-self: flex-start;\r\n}\r\n#indi-fs-diff .ifd-ind-blue  { background: #EEF3FF;              color: #0072EF !important; }\r\n#indi-fs-diff .ifd-ind-amber { background: rgba(240,112,0,0.09); color: #C05800 !important; }\r\n#indi-fs-diff .ifd-ind-green { background: rgba(18,135,47,0.09); color: #12872F !important; }\r\n#indi-fs-diff .ifd-ind-star  { background: #EEF3FF;              color: #0072EF !important; }\r\n\r\n#indi-fs-diff .ifd-ind-dot {\r\n  width: 7px; height: 7px;\r\n  border-radius: 50%;\r\n  animation: ifdPulseDot 2s ease-in-out infinite;\r\n  flex-shrink: 0;\r\n}\r\n#indi-fs-diff .ifd-ind-dot.d-blue  { background: #0072EF; box-shadow: 0 0 0 3px rgba(0,114,239,0.22); }\r\n#indi-fs-diff .ifd-ind-dot.d-amber { background: #F07000; box-shadow: 0 0 0 3px rgba(240,112,0,0.22); }\r\n#indi-fs-diff .ifd-ind-dot.d-green { background: #12872F; box-shadow: 0 0 0 3px rgba(18,135,47,0.25); }\r\n#indi-fs-diff .ifd-ind-dot.d-star  { background: #0072EF; box-shadow: 0 0 0 3px rgba(0,114,239,0.22); }\r\n@keyframes ifdPulseDot { 0%, 100% { transform: scale(1); opacity: 1; } 50% { transform: scale(1.35); opacity: 0.75; } }\r\n\r\n\/* ================================================================\r\n   CARD 1 \u00b7 Push cifrado: hub seguro \u2192 OTP \/ transacci\u00f3n \/ alerta fraude\r\n   (Archetype B: Event\/alert hub fan-out, recolored green\/secure)\r\n   ================================================================ *\/\r\n#indi-fs-diff .ifd-secure-pulse {\r\n  animation: ifdSecurePulse 2.2s ease-in-out infinite;\r\n}\r\n@keyframes ifdSecurePulse {\r\n  0%, 100% { box-shadow: 0 6px 18px -4px rgba(15,59,122,0.45); }\r\n  40%, 60% { box-shadow: 0 0 0 8px rgba(18,135,47,0.15), 0 6px 18px -4px rgba(15,59,122,0.45); }\r\n}\r\n#indi-fs-diff .ifd-c1p1 { left: 90px; top: 76px; animation: ifdc1p1 2.2s ease-in-out infinite; }\r\n#indi-fs-diff .ifd-c1p2 { left: 90px; top: 76px; animation: ifdc1p2 2.2s ease-in-out infinite; animation-delay: 0.73s; }\r\n#indi-fs-diff .ifd-c1p3 { left: 90px; top: 76px; animation: ifdc1p3 2.2s ease-in-out infinite; animation-delay: 1.46s; }\r\n@keyframes ifdc1p1 {\r\n  0%   { transform: translate(0,0); opacity: 0; }\r\n  8%   { opacity: 1; }\r\n  44%  { transform: translate(106px,-40px); opacity: 1; }\r\n  55%, 100% { transform: translate(106px,-40px); opacity: 0; }\r\n}\r\n@keyframes ifdc1p2 {\r\n  0%   { transform: translate(0,0); opacity: 0; }\r\n  8%   { opacity: 1; }\r\n  44%  { transform: translate(106px,0); opacity: 1; }\r\n  55%, 100% { transform: translate(106px,0); opacity: 0; }\r\n}\r\n@keyframes ifdc1p3 {\r\n  0%   { transform: translate(0,0); opacity: 0; }\r\n  8%   { opacity: 1; }\r\n  44%  { transform: translate(106px,40px); opacity: 1; }\r\n  55%, 100% { transform: translate(106px,40px); opacity: 0; }\r\n}\r\n#indi-fs-diff .ifd-op1 { animation: ifdOpHL 2.2s ease-in-out 0s infinite; }\r\n#indi-fs-diff .ifd-op2 { animation: ifdOpHL 2.2s ease-in-out 0.73s infinite; }\r\n#indi-fs-diff .ifd-op3 { animation: ifdOpHL 2.2s ease-in-out 1.46s infinite; }\r\n@keyframes ifdOpHL {\r\n  0%, 30% { border-color: #DCE6F7; }\r\n  48%     { border-color: #12872F; box-shadow: 0 0 0 3px rgba(18,135,47,0.20); }\r\n  65%, 100% { border-color: #DCE6F7; }\r\n}\r\n\r\n\/* ================================================================\r\n   CARD 2 \u00b7 Retargeting: abandono \u2192 hub trigger \u2192 canales fan-out\r\n   (Archetype A: Trigger\u2192channel fan-out)\r\n   ================================================================ *\/\r\n#indi-fs-diff .ifd-evt-pulse {\r\n  animation: ifdEvtPulse 2.8s ease-in-out infinite;\r\n}\r\n@keyframes ifdEvtPulse {\r\n  0%, 100% { border-color: #DCE6F7; box-shadow: 0 4px 12px -4px rgba(18,54,108,0.18); }\r\n  30%, 50% { border-color: #0072EF; box-shadow: 0 0 0 4px rgba(0,114,239,0.18); }\r\n}\r\n\/* Packets: hub \u2192 channels *\/\r\n#indi-fs-diff .ifd-c2p1 { left: 76px; top: 76px; animation: ifdc2p1 2.4s ease-in-out infinite; }\r\n#indi-fs-diff .ifd-c2p2 { left: 76px; top: 76px; animation: ifdc2p2 2.4s ease-in-out infinite; animation-delay: 0.8s; }\r\n#indi-fs-diff .ifd-c2p3 { left: 76px; top: 76px; animation: ifdc2p3 2.4s ease-in-out infinite; animation-delay: 1.6s; }\r\n@keyframes ifdc2p1 {\r\n  0%   { transform: translate(0,0); opacity: 0; }\r\n  8%   { opacity: 1; }\r\n  42%  { transform: translate(116px,-44px); opacity: 1; }\r\n  52%, 100% { transform: translate(116px,-44px); opacity: 0; }\r\n}\r\n@keyframes ifdc2p2 {\r\n  0%   { transform: translate(0,0); opacity: 0; }\r\n  8%   { opacity: 1; }\r\n  42%  { transform: translate(116px,0); opacity: 1; }\r\n  52%, 100% { transform: translate(116px,0); opacity: 0; }\r\n}\r\n@keyframes ifdc2p3 {\r\n  0%   { transform: translate(0,0); opacity: 0; }\r\n  8%   { opacity: 1; }\r\n  42%  { transform: translate(116px,44px); opacity: 1; }\r\n  52%, 100% { transform: translate(116px,44px); opacity: 0; }\r\n}\r\n#indi-fs-diff .ifd-ch1 { animation: ifdChHL 2.4s ease-in-out infinite; }\r\n#indi-fs-diff .ifd-ch2 { animation: ifdChHL 2.4s ease-in-out infinite; animation-delay: 0.8s; }\r\n#indi-fs-diff .ifd-ch3 { animation: ifdChHL 2.4s ease-in-out infinite; animation-delay: 1.6s; }\r\n@keyframes ifdChHL {\r\n  0%, 25% { border-color: #DCE6F7; box-shadow: 0 4px 12px -4px rgba(18,54,108,0.18); }\r\n  38%     { border-color: #0072EF; box-shadow: 0 0 0 3px rgba(0,114,239,0.22); }\r\n  55%, 100% { border-color: #DCE6F7; box-shadow: 0 4px 12px -4px rgba(18,54,108,0.18); }\r\n}\r\n\r\n\/* ================================================================\r\n   CARD 3 \u00b7 CDP: multi-fuente \u2192 n\u00facleo de perfil \u00fanico\r\n   (Archetype E: multi-source\u2192CDP core, retail reference)\r\n   ================================================================ *\/\r\n#indi-fs-diff .ifd-core-glow {\r\n  animation: ifdCoreGlow 5s ease-in-out infinite;\r\n}\r\n@keyframes ifdCoreGlow {\r\n  0%,8%   { box-shadow:0 6px 18px -4px rgba(15,59,122,0.45); }\r\n  28%,38% { box-shadow:0 0 0 7px rgba(138,218,63,0.22), 0 6px 18px -4px rgba(15,59,122,0.45); }\r\n  50%,100%{ box-shadow:0 6px 18px -4px rgba(15,59,122,0.45); }\r\n}\r\n\r\n\/* ================================================================\r\n   CARD 4 \u00b7 Hilo de soporte bancario IA en WhatsApp\r\n   (Archetype C: WhatsApp AI chat)\r\n   ================================================================ *\/\r\n#indi-fs-diff .ifd-chat-bubble {\r\n  position: absolute;\r\n  border-radius: 10px;\r\n  font-size: 8.5px !important;\r\n  font-weight: 600 !important;\r\n  line-height: 1.3;\r\n  padding: 5px 8px;\r\n  box-shadow: 0 2px 6px rgba(0,0,0,0.1);\r\n  white-space: nowrap;\r\n  max-width: 174px;\r\n  opacity: 0;\r\n}\r\n#indi-fs-diff .ifd-bub-in  { background: #FFFFFF; color: #0F0F0F !important; left: 18px; border-top-left-radius: 3px; }\r\n#indi-fs-diff .ifd-bub-out { background: #DCF8C6; color: #0F0F0F !important; right: 18px; border-top-right-radius: 3px; }\r\n#indi-fs-diff .ifd-wa-bg {\r\n  position: absolute; inset: 0;\r\n  background: #ECE5DD;\r\n  border-radius: 10px;\r\n  overflow: hidden;\r\n}\r\n#indi-fs-diff .ifd-wa-topbar {\r\n  background: #12872F;\r\n  height: 28px;\r\n  display: flex; align-items: center;\r\n  padding: 0 10px; gap: 6px;\r\n}\r\n#indi-fs-diff .ifd-wa-topbar-name {\r\n  font-size: 9px !important; font-weight: 700 !important; color: #FFFFFF !important;\r\n}\r\n#indi-fs-diff .ifd-cb1 { top: 36px;  width: auto; animation: ifdBubIn 0.4s ease 0.5s both, ifdBubStay 6s 0.5s infinite; }\r\n#indi-fs-diff .ifd-cb2 { top: 64px;  width: auto;  animation: ifdBubIn 0.4s ease 1.1s both, ifdBubStay 6s 1.1s infinite; }\r\n#indi-fs-diff .ifd-cb3 { top: 92px;  width: auto; animation: ifdBubIn 0.4s ease 1.7s both, ifdBubStay 6s 1.7s infinite; }\r\n#indi-fs-diff .ifd-cb4 { top: 120px; width: auto; animation: ifdBubIn 0.4s ease 2.3s both, ifdBubStay 6s 2.3s infinite; }\r\n@keyframes ifdBubIn { from { opacity:0; transform:translateY(6px); } to { opacity:1; transform:translateY(0); } }\r\n@keyframes ifdBubStay {\r\n  0% { opacity: 1; } 80% { opacity: 1; } 90%, 100% { opacity: 0; }\r\n}\r\n\r\n\/* \u2500\u2500 scroll reveal \u2500\u2500 *\/\r\n#indi-fs-diff .ifd-animate {\r\n  opacity: 0;\r\n  transform: translateY(20px);\r\n  transition: opacity 0.7s cubic-bezier(0.22,1,0.36,1), transform 0.7s cubic-bezier(0.22,1,0.36,1);\r\n}\r\n#indi-fs-diff .ifd-animate.ifd-visible { opacity: 1; transform: translateY(0); }\r\n#indi-fs-diff .ifd-grid .ifd-card:nth-child(1) { transition-delay: 0.00s; }\r\n#indi-fs-diff .ifd-grid .ifd-card:nth-child(2) { transition-delay: 0.08s; }\r\n#indi-fs-diff .ifd-grid .ifd-card:nth-child(3) { transition-delay: 0.16s; }\r\n#indi-fs-diff .ifd-grid .ifd-card:nth-child(4) { transition-delay: 0.24s; }\r\n\r\n\/* \u2500\u2500 responsive \u2500\u2500 *\/\r\n@media (max-width: 1100px) { #indi-fs-diff .ifd-wrap { padding: 80px 32px !important; } }\r\n@media (max-width: 780px) {\r\n  #indi-fs-diff .ifd-wrap { padding: 60px 24px !important; }\r\n  #indi-fs-diff .ifd-grid { grid-template-columns: 1fr; gap: 20px; }\r\n  #indi-fs-diff .ifd-h2 { max-width: 100%; }\r\n}\r\n@media (max-width: 480px) { #indi-fs-diff .ifd-wrap { padding: 40px 16px !important; } }\r\n\r\n\/* \u2500\u2500 reduced motion \u2500\u2500 *\/\r\n@media (prefers-reduced-motion: reduce) {\r\n  #indi-fs-diff .ifd-animate { opacity: 1 !important; transform: none !important; transition: none !important; }\r\n  #indi-fs-diff .ifd-packet, #indi-fs-diff .ifd-chat-bubble { animation: none !important; opacity: 1 !important; }\r\n  #indi-fs-diff .ifd-ind-dot { animation: none !important; }\r\n  #indi-fs-diff .ifd-secure-pulse, #indi-fs-diff .ifd-evt-pulse, #indi-fs-diff .ifd-core-glow,\r\n  #indi-fs-diff .ifd-ch1, #indi-fs-diff .ifd-ch2, #indi-fs-diff .ifd-ch3,\r\n  #indi-fs-diff .ifd-op1, #indi-fs-diff .ifd-op2, #indi-fs-diff .ifd-op3 { animation: none !important; }\r\n}\r\n<\/style>\r\n\r\n<div id=\"indi-fs-diff\" role=\"region\" aria-label=\"Diferenciador Servicios Financieros: Seguridad, Conversi\u00f3n, Unificaci\u00f3n (capacidades de la plataforma indigitall)\">\r\n  <div class=\"ifd-wrap\">\r\n\r\n    <!-- Header -->\r\n    <span class=\"ifd-eyebrow\" role=\"text\">\r\n      <svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/><path d=\"m9 12 2 2 4-4\"\/><\/svg>\r\n      Dise\u00f1ado para las exigencias de seguridad y conversi\u00f3n de los servicios financieros\r\n    <\/span>\r\n\r\n    <h2 class=\"ifd-h2\">El SMS es un vector de <em>phishing<\/em>. Los formularios son un drenaje de conversi\u00f3n. Los silos son un pasivo.<\/h2>\r\n\r\n    <p class=\"ifd-intro\">Los equipos de servicios financieros se enfrentan a tres problemas que ninguna plataforma gen\u00e9rica fue dise\u00f1ada para resolver: el coste y la exposici\u00f3n al fraude de la verificaci\u00f3n por SMS, la tasa de abandono de formularios m\u00e1s alta de cualquier sector, y los datos de cliente repartidos en demasiados sistemas para actuar con rapidez. indigitall resuelve los tres desde una sola plataforma, con Push cifrado que elimina el coste de SMS, triggers de comportamiento que recuperan solicitudes abandonadas en tiempo real, y un CDP que da a todos los equipos la misma visi\u00f3n de cada cliente.<\/p>\r\n\r\n    <ul class=\"ifd-grid\">\r\n\r\n      <!-- \u2550\u2550\u2550 CARD 1 \u00b7 Push cifrado \u00b7 Seguridad (Archetype B: hub seguro \u2192 salidas) \u2550\u2550\u2550 -->\r\n      <li class=\"ifd-card ifd-animate\">\r\n        <div class=\"ifd-stage\" aria-hidden=\"true\">\r\n          <div class=\"ifd-stageinner\">\r\n            <svg class=\"ifd-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\">\r\n              <path class=\"ifd-line-dash\" d=\"M90,80 C120,80 145,40 196,40\"\/>\r\n              <path class=\"ifd-line-dash\" d=\"M90,80 H196\"\/>\r\n              <path class=\"ifd-line-dash\" d=\"M90,80 C120,80 145,120 196,120\"\/>\r\n            <\/svg>\r\n\r\n            <!-- Hub Push cifrado: navy, secure pulse -->\r\n            <div class=\"ifd-node ifd-primary ifd-secure-pulse\" style=\"left:30px;top:56px;width:60px;height:48px;flex-direction:column;gap:3px;z-index:2;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"width:16px;height:16px;stroke:#FFFFFF;\"><rect x=\"3\" y=\"11\" width=\"18\" height=\"11\" rx=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>\r\n              <span style=\"font-size:8px;\">Push<\/span>\r\n            <\/div>\r\n\r\n            <!-- Salidas de entrega segura -->\r\n            <div class=\"ifd-node ifd-op1\" style=\"left:196px;top:24px;width:76px;height:32px;flex-direction:column;gap:1px;font-size:9px !important;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"width:12px;height:12px;stroke:#12872F;\"><rect x=\"3\" y=\"4\" width=\"18\" height=\"16\" rx=\"2\"\/><path d=\"M7 9h4M7 13h6\"\/><\/svg>\r\n              OTP\r\n            <\/div>\r\n            <div class=\"ifd-node ifd-op2\" style=\"left:196px;top:64px;width:76px;height:32px;flex-direction:column;gap:1px;font-size:9px !important;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"width:12px;height:12px;stroke:#12872F;\"><rect x=\"1\" y=\"4\" width=\"22\" height=\"16\" rx=\"2\"\/><line x1=\"1\" y1=\"10\" x2=\"23\" y2=\"10\"\/><\/svg>\r\n              Alerta txn\r\n            <\/div>\r\n            <div class=\"ifd-node ifd-op3\" style=\"left:196px;top:104px;width:76px;height:32px;flex-direction:column;gap:1px;font-size:9px !important;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"width:12px;height:12px;stroke:#12872F;\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/><\/svg>\r\n              Alerta fraude\r\n            <\/div>\r\n\r\n            <!-- Packets: green (seguro, cifrado) -->\r\n            <div class=\"ifd-packet ifd-safe ifd-c1p1\"><\/div>\r\n            <div class=\"ifd-packet ifd-safe ifd-c1p2\"><\/div>\r\n            <div class=\"ifd-packet ifd-safe ifd-c1p3\"><\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"ifd-body\">\r\n          <span class=\"ifd-chip ifd-chip-green\" aria-label=\"Push cifrado \u00b7 Seguridad\">\r\n            <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"3\" y=\"11\" width=\"18\" height=\"11\" rx=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>\r\n            Push cifrado \u00b7 Seguridad\r\n          <\/span>\r\n          <h3 class=\"ifd-title\">El Push cifrado reemplaza el SMS, con un 75% menos de coste.<\/h3>\r\n          <p class=\"ifd-desc\">OTPs, alertas de transacciones y notificaciones de fraude entregadas dentro de tu app de confianza. Cifradas de extremo a extremo. Resistentes al phishing. Sin exposici\u00f3n a SIM swapping. Sin riesgo de SMS pumping.<\/p>\r\n          <div class=\"ifd-indicator ifd-ind-green\" aria-label=\"\u221275% en costes de SMS \u00b7 resistente al phishing\">\r\n            <span class=\"ifd-ind-dot d-green\" aria-hidden=\"true\"><\/span>\r\n            \u221275% en costes de SMS \u00b7 resistente al phishing\r\n          <\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- \u2550\u2550\u2550 CARD 2 \u00b7 Retargeting \u00b7 Conversi\u00f3n (Archetype A: trigger \u2192 canales) \u2550\u2550\u2550 -->\r\n      <li class=\"ifd-card ifd-animate\">\r\n        <div class=\"ifd-stage\" aria-hidden=\"true\">\r\n          <div class=\"ifd-stageinner\">\r\n            <svg class=\"ifd-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\">\r\n              <path class=\"ifd-line\" d=\"M14,80 H76\"\/>\r\n              <path class=\"ifd-line-dash\" d=\"M136,80 C162,80 162,36 192,36\"\/>\r\n              <path class=\"ifd-line-dash\" d=\"M136,80 H192\"\/>\r\n              <path class=\"ifd-line-dash\" d=\"M136,80 C162,80 162,124 192,124\"\/>\r\n            <\/svg>\r\n\r\n            <!-- Fuente de abandono -->\r\n            <div class=\"ifd-node ifd-evt-pulse\" style=\"left:8px;top:62px;width:52px;height:36px;flex-direction:column;gap:2px;z-index:0;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"width:13px;height:13px;stroke:#0072EF;\"><path d=\"M14 2H6a2 2 0 0 0-2 2v16a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2V8z\"\/><polyline points=\"14 2 14 8 20 8\"\/><\/svg>\r\n              <span style=\"font-size:8px;color:#0072EF;\">Abandono<\/span>\r\n            <\/div>\r\n\r\n            <!-- Hub trigger de comportamiento -->\r\n            <div class=\"ifd-node ifd-primary\" style=\"left:76px;top:56px;width:60px;height:48px;flex-direction:column;gap:2px;z-index:2;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polygon points=\"13 2 3 14 12 14 11 22 21 10 12 10 13 2\"\/><\/svg>\r\n              Trigger\r\n            <\/div>\r\n\r\n            <!-- Canales -->\r\n            <div class=\"ifd-node ifd-ch1\" style=\"left:192px;top:20px;width:72px;height:32px;gap:4px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"width:13px;height:13px;stroke:#0072EF;\"><path d=\"M6 8a6 6 0 0 1 12 0c0 7 3 9 3 9H3s3-2 3-9\"\/><path d=\"M10.3 21a1.94 1.94 0 0 0 3.4 0\"\/><\/svg>\r\n              Push\r\n            <\/div>\r\n            <div class=\"ifd-node ifd-ch2\" style=\"left:192px;top:64px;width:72px;height:32px;gap:4px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"#30C054\" aria-hidden=\"true\" style=\"width:13px;height:13px;stroke:none;\"><path d=\"M20.5 3.5A11.9 11.9 0 0 0 12 0C5.4 0 0 5.4 0 12c0 2.1.6 4.2 1.7 6L0 24l6.2-1.6c1.7.9 3.7 1.4 5.7 1.4C18.6 23.8 24 18.4 24 11.8c0-3.1-1.2-6.1-3.5-8.3z\"\/><\/svg>\r\n              WhatsApp\r\n            <\/div>\r\n            <div class=\"ifd-node ifd-ch3\" style=\"left:192px;top:108px;width:72px;height:32px;gap:4px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"width:13px;height:13px;stroke:#0072EF;\"><rect x=\"2\" y=\"4\" width=\"20\" height=\"16\" rx=\"2\"\/><path d=\"m22 6-10 7L2 6\"\/><\/svg>\r\n              Email\r\n            <\/div>\r\n\r\n            <!-- Packets: blue (retargeting) -->\r\n            <div class=\"ifd-packet ifd-blue ifd-c2p1\"><\/div>\r\n            <div class=\"ifd-packet ifd-blue ifd-c2p2\"><\/div>\r\n            <div class=\"ifd-packet ifd-blue ifd-c2p3\"><\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"ifd-body\">\r\n          <span class=\"ifd-chip ifd-chip-blue\" aria-label=\"Retargeting \u00b7 Conversi\u00f3n\">\r\n            <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M2.05 11a9.9 9.9 0 0 1 16.7-5.6L21 8\"\/><path d=\"M21 3v5h-5\"\/><path d=\"M21.95 13a9.9 9.9 0 0 1-16.7 5.6L3 16\"\/><path d=\"M3 21v-5h5\"\/><\/svg>\r\n            Retargeting \u00b7 Conversi\u00f3n\r\n          <\/span>\r\n          <h3 class=\"ifd-title\">El abandono de solicitudes, capturado en tiempo real.<\/h3>\r\n          <p class=\"ifd-desc\">En el momento en que un cliente abandona una solicitud de hipoteca, cr\u00e9dito o seguro, se activa un trigger de comportamiento. El Retargeting a trav\u00e9s de Push, WhatsApp y email lo trae de vuelta antes de que la intenci\u00f3n desaparezca.<\/p>\r\n          <div class=\"ifd-indicator ifd-ind-blue\" aria-label=\"16,67% de CTR en Retargeting, BCP\">\r\n            <span class=\"ifd-ind-dot d-blue\" aria-hidden=\"true\"><\/span>\r\n            16,67% de CTR en Retargeting \u00b7 BCP\r\n          <\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- \u2550\u2550\u2550 CARD 3 \u00b7 CDP \u00b7 Identidad unificada (Archetype E: multi-fuente \u2192 n\u00facleo) \u2550\u2550\u2550 -->\r\n      <li class=\"ifd-card ifd-animate\">\r\n        <div class=\"ifd-stage\" aria-hidden=\"true\">\r\n          <div class=\"ifd-stageinner\">\r\n            <!-- Unified SVG: paths + animateMotion circles on dashed lines -->\r\n            <svg class=\"ifd-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\">\r\n              <path class=\"ifd-line-dash\" id=\"ifd-p1\" d=\"M34,112 C34,84 100,72 124,48\"\/>\r\n              <path class=\"ifd-line-dash\" id=\"ifd-p2\" d=\"M106,112 C106,88 120,72 128,48\"\/>\r\n              <path class=\"ifd-line-dash\" id=\"ifd-p3\" d=\"M178,112 C178,88 160,72 148,48\"\/>\r\n              <path class=\"ifd-line-dash\" id=\"ifd-p4\" d=\"M246,112 C246,84 176,72 152,48\"\/>\r\n              <circle r=\"4.5\" fill=\"#0F3B7A\" opacity=\"0\">\r\n                <animate attributeName=\"opacity\" values=\"0;0;1;1;0\" keyTimes=\"0;0.05;0.12;0.55;0.65\" dur=\"5s\" begin=\"0s\" repeatCount=\"indefinite\"\/>\r\n                <animateMotion dur=\"5s\" begin=\"0s\" repeatCount=\"indefinite\" calcMode=\"spline\" keySplines=\"0.4 0 0.2 1;0.4 0 0.2 1\" keyTimes=\"0;0.12;0.55\"><mpath href=\"#ifd-p1\"\/><\/animateMotion>\r\n              <\/circle>\r\n              <circle r=\"4.5\" fill=\"#0F3B7A\" opacity=\"0\">\r\n                <animate attributeName=\"opacity\" values=\"0;0;1;1;0\" keyTimes=\"0;0.05;0.12;0.55;0.65\" dur=\"5s\" begin=\"0.75s\" repeatCount=\"indefinite\"\/>\r\n                <animateMotion dur=\"5s\" begin=\"0.75s\" repeatCount=\"indefinite\" calcMode=\"spline\" keySplines=\"0.4 0 0.2 1;0.4 0 0.2 1\" keyTimes=\"0;0.12;0.55\"><mpath href=\"#ifd-p2\"\/><\/animateMotion>\r\n              <\/circle>\r\n              <circle r=\"4.5\" fill=\"#0F3B7A\" opacity=\"0\">\r\n                <animate attributeName=\"opacity\" values=\"0;0;1;1;0\" keyTimes=\"0;0.05;0.12;0.55;0.65\" dur=\"5s\" begin=\"1.5s\" repeatCount=\"indefinite\"\/>\r\n                <animateMotion dur=\"5s\" begin=\"1.5s\" repeatCount=\"indefinite\" calcMode=\"spline\" keySplines=\"0.4 0 0.2 1;0.4 0 0.2 1\" keyTimes=\"0;0.12;0.55\"><mpath href=\"#ifd-p3\"\/><\/animateMotion>\r\n              <\/circle>\r\n              <circle r=\"4.5\" fill=\"#0F3B7A\" opacity=\"0\">\r\n                <animate attributeName=\"opacity\" values=\"0;0;1;1;0\" keyTimes=\"0;0.05;0.12;0.55;0.65\" dur=\"5s\" begin=\"2.25s\" repeatCount=\"indefinite\"\/>\r\n                <animateMotion dur=\"5s\" begin=\"2.25s\" repeatCount=\"indefinite\" calcMode=\"spline\" keySplines=\"0.4 0 0.2 1;0.4 0 0.2 1\" keyTimes=\"0;0.12;0.55\"><mpath href=\"#ifd-p4\"\/><\/animateMotion>\r\n              <\/circle>\r\n            <\/svg>\r\n\r\n            <!-- N\u00facleo CDP Perfil \u00fanico: top centre -->\r\n            <div class=\"ifd-node ifd-primary ifd-core-glow\" style=\"left:96px;top:14px;width:88px;height:38px;flex-direction:column;gap:1px;z-index:2;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><ellipse cx=\"12\" cy=\"5\" rx=\"9\" ry=\"3\"\/><path d=\"M3 5v6c0 1.66 4.03 3 9 3s9-1.34 9-3V5\"\/><path d=\"M3 11v6c0 1.66 4.03 3 9 3s9-1.34 9-3v-6\"\/><\/svg>\r\n              <span style=\"font-size:8.5px;font-weight:800;\">Perfil \u00fanico<\/span>\r\n            <\/div>\r\n\r\n            <!-- 4 nodos fuente: fila inferior repartida en 280px -->\r\n            <div class=\"ifd-node\" style=\"left:8px;top:112px;width:60px;height:34px;flex-direction:column;gap:1px;z-index:2;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"9\"\/><path d=\"M3 12h18M12 3a14 14 0 0 1 0 18 14 14 0 0 1 0-18z\"\/><\/svg>\r\n              <span style=\"font-size:8px;\">Web<\/span>\r\n            <\/div>\r\n            <div class=\"ifd-node\" style=\"left:76px;top:112px;width:60px;height:34px;flex-direction:column;gap:1px;z-index:2;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"5\" y=\"2\" width=\"14\" height=\"20\" rx=\"2\"\/><line x1=\"12\" y1=\"18\" x2=\"12.01\" y2=\"18\"\/><\/svg>\r\n              <span style=\"font-size:8px;\">App<\/span>\r\n            <\/div>\r\n            <div class=\"ifd-node\" style=\"left:144px;top:112px;width:60px;height:34px;flex-direction:column;gap:1px;z-index:2;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M21 11.5a8.4 8.4 0 0 1-12 7.6L3 21l1.9-5.7A8.5 8.5 0 1 1 21 11.5z\"\/><\/svg>\r\n              <span style=\"font-size:7.5px;\">WhatsApp<\/span>\r\n            <\/div>\r\n            <div class=\"ifd-node\" style=\"left:212px;top:112px;width:60px;height:34px;flex-direction:column;gap:1px;z-index:2;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M3 9l9-7 9 7v11a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2z\"\/><polyline points=\"9 22 9 12 15 12 15 22\"\/><\/svg>\r\n              <span style=\"font-size:7.5px;\">Sucursal<\/span>\r\n            <\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"ifd-body\">\r\n          <span class=\"ifd-chip ifd-chip-blue\" aria-label=\"CDP \u00b7 Identidad unificada\">\r\n            <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><ellipse cx=\"12\" cy=\"5\" rx=\"9\" ry=\"3\"\/><path d=\"M3 5v14c0 1.7 4 3 9 3s9-1.3 9-3V5\"\/><path d=\"M3 12c0 1.7 4 3 9 3s9-1.3 9-3\"\/><\/svg>\r\n            CDP \u00b7 Identidad unificada\r\n          <\/span>\r\n          <h3 class=\"ifd-title\">Un solo perfil en todos los productos y canales.<\/h3>\r\n          <p class=\"ifd-desc\">El CDP de indigitall unifica la identidad en la app, la web, WhatsApp, la sucursal y el centro de atenci\u00f3n. Todos los equipos trabajan desde el mismo registro de cliente. Las se\u00f1ales de Cross-Selling emergen en el momento adecuado, no despu\u00e9s de que el cliente se haya ido.<\/p>\r\n          <div class=\"ifd-indicator ifd-ind-blue\" aria-label=\"Identidad unificada \u00b7 enriquecimiento en tiempo real\">\r\n            <span class=\"ifd-ind-dot d-blue\" aria-hidden=\"true\"><\/span>\r\n            Identidad unificada \u00b7 enriquecimiento en tiempo real\r\n          <\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- \u2550\u2550\u2550 CARD 4 \u00b7 AI Agent \u00b7 Atenci\u00f3n bancaria (Archetype C: WhatsApp AI chat) \u2550\u2550\u2550 -->\r\n      <li class=\"ifd-card ifd-animate\">\r\n        <div class=\"ifd-stage\" aria-hidden=\"true\">\r\n          <div class=\"ifd-stageinner\">\r\n            <!-- WhatsApp chat background -->\r\n            <div class=\"ifd-wa-bg\" style=\"left:20px;top:8px;width:200px;height:144px;\">\r\n              <div class=\"ifd-wa-topbar\">\r\n                <svg width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" fill=\"#FFFFFF\" aria-hidden=\"true\"><path d=\"M20.5 3.5A11.9 11.9 0 0 0 12 0C5.4 0 0 5.4 0 12c0 2.1.6 4.2 1.7 6L0 24l6.2-1.6c1.7.9 3.7 1.4 5.7 1.4C18.6 23.8 24 18.4 24 11.8c0-3.1-1.2-6.1-3.5-8.3z\"\/><\/svg>\r\n                <span class=\"ifd-wa-topbar-name\">AI Agent \u00b7 Banca<\/span>\r\n              <\/div>\r\n              <div class=\"ifd-chat-bubble ifd-bub-out ifd-cb1\">\u00bfCu\u00e1l es mi saldo disponible?<\/div>\r\n              <div class=\"ifd-chat-bubble ifd-bub-in  ifd-cb2\">Saldo: 3.420 \u20ac \u2713<\/div>\r\n              <div class=\"ifd-chat-bubble ifd-bub-out ifd-cb3\">Quiero bloquear mi tarjeta<\/div>\r\n              <div class=\"ifd-chat-bubble ifd-bub-in  ifd-cb4\">Bloqueada \u2713 Aviso a agente \ud83d\udc64<\/div>\r\n            <\/div>\r\n\r\n            <!-- Journey stage nodes -->\r\n            <svg class=\"ifd-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\" style=\"position:absolute;inset:0;pointer-events:none;\">\r\n              <path class=\"ifd-line-dash\" d=\"M222,38 V122\"\/>\r\n            <\/svg>\r\n            <div class=\"ifd-node ifd-primary\" style=\"left:224px;top:18px;width:48px;height:28px;font-size:8px !important;\">Pregunta<\/div>\r\n            <div class=\"ifd-node ifd-green\" style=\"left:224px;top:58px;width:48px;height:28px;font-size:8px !important;\">Resuelve<\/div>\r\n            <div class=\"ifd-node\" style=\"left:224px;top:98px;width:48px;height:28px;font-size:8px !important;\">Escala<\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"ifd-body\">\r\n          <span class=\"ifd-chip ifd-chip-green\" aria-label=\"AI Agent \u00b7 Atenci\u00f3n bancaria\">\r\n            <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"3\" y=\"11\" width=\"18\" height=\"10\" rx=\"2\"\/><path d=\"M12 11V7\"\/><circle cx=\"12\" cy=\"5\" r=\"2\"\/><line x1=\"8\" y1=\"16\" x2=\"8.01\" y2=\"16\"\/><line x1=\"16\" y1=\"16\" x2=\"16.01\" y2=\"16\"\/><\/svg>\r\n            AI Agent \u00b7 Atenci\u00f3n bancaria\r\n          <\/span>\r\n          <h3 class=\"ifd-title\">IA que resuelve el 90% de las consultas bancarias habituales.<\/h3>\r\n          <p class=\"ifd-desc\">Consultas de saldo, bloqueo de tarjetas, preguntas frecuentes sobre p\u00f3lizas y programaci\u00f3n de pagos, resueltas al instante por un AI Agent entrenado exclusivamente con tus datos. Los agentes humanos se enfocan en lo que solo ellos pueden gestionar.<\/p>\r\n          <div class=\"ifd-indicator ifd-ind-green\" aria-label=\"Puntuaci\u00f3n de usuario 4,5\/5, Bot de IA generativa ABANCA\">\r\n            <span class=\"ifd-ind-dot d-green\" aria-hidden=\"true\"><\/span>\r\n            Puntuaci\u00f3n 4,5\/5 \u00b7 Bot IA generativa ABANCA\r\n          <\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n    <\/ul>\r\n  <\/div>\r\n\r\n  <script type=\"application\/ld+json\">\r\n  {\r\n    \"@context\": \"https:\/\/schema.org\",\r\n    \"@type\": \"ItemList\",\r\n    \"name\": \"Capacidades de la plataforma indigitall para servicios financieros\",\r\n    \"itemListElement\": [\r\n      {\r\n        \"@type\": \"ListItem\",\r\n        \"position\": 1,\r\n        \"item\": {\r\n          \"@type\": \"Service\",\r\n          \"name\": \"Push cifrado para la seguridad bancaria\",\r\n          \"description\": \"OTPs, alertas de transacciones y notificaciones de fraude 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12px !important}}\r\n@media(prefers-reduced-motion:reduce){#indi-finance-journeys .ifj-nf.pulse,#indi-finance-journeys .ifj-bub{animation:none !important}#indi-finance-journeys .ifj-sdot{animation:none !important}}\r\n#ifj-uclist{display:contents !important}<\/style>\r\n<div class=\"ifj-inner\">\r\n  <div class=\"ifj-head\">\r\n    <span class=\"ifj-eyebrow\">Customer Journeys<\/span>\r\n    <h2 class=\"ifj-title\">Cada decisi\u00f3n financiera tiene su momento. <em>Y una sola plataforma est\u00e1 lista para todas.<\/em><\/h2>\r\n    <p class=\"ifj-sub\">Elige un Customer Journey y mira c\u00f3mo se despliega en cada canal, con triggers de comportamiento, personalizaci\u00f3n con IA y una vista previa en tiempo real de lo que recibe el cliente en cada paso.<\/p>\r\n  <\/div>\r\n  <div class=\"ifj-demo\">\r\n    <aside class=\"ifj-uc\" role=\"navigation\" aria-label=\"Customer Journeys financieros\">\r\n      <div class=\"ifj-uc-ey\">Journeys<\/div>\r\n      <div id=\"ifj-uclist\"><\/div>\r\n    <\/aside>\r\n    <section class=\"ifj-jp\" aria-live=\"polite\">\r\n      <div class=\"ifj-jhead\">\r\n        <div class=\"ifj-jtw\"><span class=\"ifj-jtitle\" id=\"ifj-jtitle\">Selecciona un journey<\/span><\/div>\r\n        <div class=\"ifj-jacts\"><span class=\"ifj-cbtn\">Vista previa<\/span><span class=\"ifj-cbtn pri\">Activar<\/span><\/div>\r\n      <\/div>\r\n      <div class=\"ifj-status\">\r\n        <span class=\"ifj-sdot\"><\/span><span>Journey activado por un evento de comportamiento<\/span>\r\n        <span class=\"ifj-ssep\">&middot;<\/span><span>Personalizaci\u00f3n con IA activa<\/span>\r\n        <span class=\"ifj-ssep\">&middot;<\/span><span>Perfil \u00fanico de cliente<\/span>\r\n      <\/div>\r\n      <div class=\"ifj-prog\" id=\"ifj-prog\"><\/div>\r\n      <div class=\"ifj-stage\">\r\n        <div class=\"ifj-zoom\" aria-hidden=\"true\"><span id=\"ifj-zin\"><\/span><span id=\"ifj-zout\"><\/span><span id=\"ifj-zfit\"><\/span><\/div>\r\n        <div class=\"ifj-mm\" aria-hidden=\"true\"><div class=\"ifj-mm-in\"><span class=\"ifj-mm-l\">Mapa<\/span><svg viewBox=\"0 0 128 80\" id=\"ifj-mm\"><\/svg><\/div><\/div>\r\n        <div class=\"ifj-flow\" id=\"ifj-flow\"><\/div>\r\n      <\/div>\r\n      <div class=\"ifj-nav\">\r\n        <button class=\"ifj-snav\" id=\"ifj-prev\" type=\"button\"><span id=\"ifj-previc\"><\/span>Anterior<\/button>\r\n        <span class=\"ifj-ctr\" id=\"ifj-ctr\">Paso 1 \/ 7<\/span>\r\n        <button class=\"ifj-snav pri\" id=\"ifj-next\" type=\"button\">Siguiente<span id=\"ifj-nextic\"><\/span><\/button>\r\n      <\/div>\r\n    <\/section>\r\n    <aside class=\"ifj-phone\">\r\n      <div class=\"ifj-ph\"><div class=\"ifj-screen\">\r\n        <div class=\"ifj-notch\"><\/div>\r\n        <div class=\"ifj-chbar\"><div class=\"ifj-av wa\" id=\"ifj-av\"><\/div><div style=\"min-width:0\"><div class=\"ifj-nm\" id=\"ifj-chnm\">Tu banco &middot; WhatsApp<\/div><div class=\"ifj-stt\" id=\"ifj-chst\">WhatsApp Business &middot; verificado<\/div><\/div><\/div>\r\n        <div class=\"ifj-msgs\" id=\"ifj-msgs\"><\/div>\r\n        <div class=\"ifj-strip\" id=\"ifj-strip\"><\/div>\r\n      <\/div><\/div>\r\n    <\/aside>\r\n  <\/div>\r\n  <noscript><div class=\"ifj-noscript\">Demo interactiva de journeys financieros. Activa JavaScript para ver la recuperaci\u00f3n de hipotecas, la contrataci\u00f3n de cr\u00e9dito, los OTP y alertas, el cross-selling, la prevenci\u00f3n del abandono y la renovaci\u00f3n de seguros, con la vista previa en el tel\u00e9fono.<\/div><\/noscript>\r\n<\/div>\r\n<script>\r\n(function(){\r\n'use strict';\r\nvar root=document.getElementById('indi-finance-journeys');if(!root)return;\r\nvar P={\r\n'home':'<path d=\"m3 9 9-7 9 7v11a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2z\"\/><polyline points=\"9 22 9 12 15 12 15 22\"\/>',\r\n'credit-card':'<rect width=\"20\" height=\"14\" x=\"2\" y=\"5\" rx=\"2\"\/><line x1=\"2\" x2=\"22\" y1=\"10\" y2=\"10\"\/>',\r\n'shield':'<path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/>',\r\n'trending-up':'<polyline points=\"22 7 13.5 15.5 8.5 10.5 2 17\"\/><polyline points=\"16 7 22 7 22 13\"\/>',\r\n'user-minus':'<path d=\"M16 21v-2a4 4 0 0 0-4-4H6a4 4 0 0 0-4 4v2\"\/><circle cx=\"9\" cy=\"7\" r=\"4\"\/><line x1=\"22\" x2=\"16\" y1=\"11\" y2=\"11\"\/>',\r\n'umbrella':'<path d=\"M23 12a11.05 11.05 0 0 0-22 0zm-5 7a3 3 0 0 1-6 0v-7\"\/>',\r\n'rotate-ccw':'<path d=\"M3 12a9 9 0 1 0 9-9 9.75 9.75 0 0 0-6.74 2.74L3 8\"\/><path d=\"M3 3v5h5\"\/>',\r\n'bell':'<path d=\"M10.268 21a2 2 0 0 0 3.464 0\"\/><path d=\"M3.262 15.326A1 1 0 0 0 4 17h16a1 1 0 0 0 .74-1.673C19.41 13.956 18 12.499 18 8A6 6 0 0 0 6 8c0 4.499-1.411 5.956-2.738 7.326\"\/>',\r\n'message-circle':'<path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/>',\r\n'bot':'<path d=\"M12 8V4H8\"\/><rect width=\"16\" height=\"12\" x=\"4\" y=\"8\" rx=\"2\"\/><path d=\"M2 14h2\"\/><path d=\"M20 14h2\"\/><path d=\"M15 13v2\"\/><path d=\"M9 13v2\"\/>',\r\n'cpu':'<rect x=\"4\" y=\"4\" width=\"16\" height=\"16\" rx=\"2\"\/><rect x=\"9\" y=\"9\" width=\"6\" height=\"6\"\/><path d=\"M9 1v3M15 1v3M9 20v3M15 20v3M1 9h3M20 9h3M1 15h3M20 15h3\"\/>',\r\n'zap':'<path d=\"M4 14a1 1 0 0 1-.78-1.63l9.9-10.2a.5.5 0 0 1 .86.46l-1.92 6.02A1 1 0 0 0 13 10h7a1 1 0 0 1 .78 1.63l-9.9 10.2a.5.5 0 0 1-.86-.46l1.92-6.02A1 1 0 0 0 11 14z\"\/>',\r\n'log-in':'<path d=\"M15 3h4a2 2 0 0 1 2 2v14a2 2 0 0 1-2 2h-4\"\/><polyline points=\"10 17 15 12 10 7\"\/><line x1=\"15\" x2=\"3\" y1=\"12\" y2=\"12\"\/>',\r\n'timer':'<line x1=\"10\" x2=\"14\" y1=\"2\" y2=\"2\"\/><line x1=\"12\" x2=\"15\" y1=\"14\" y2=\"11\"\/><circle cx=\"12\" cy=\"14\" r=\"8\"\/>',\r\n'flag':'<path d=\"M4 15s1-1 4-1 5 2 8 2 4-1 4-1V3s-1 1-4 1-5-2-8-2-4 1-4 1z\"\/><line x1=\"4\" x2=\"4\" y1=\"22\" y2=\"15\"\/>',\r\n'mail':'<rect width=\"20\" height=\"16\" x=\"2\" y=\"4\" rx=\"2\"\/><path d=\"m22 7-8.97 5.7a1.94 1.94 0 0 1-2.06 0L2 7\"\/>',\r\n'smartphone':'<rect width=\"14\" height=\"20\" x=\"5\" y=\"2\" rx=\"2\" ry=\"2\"\/><path d=\"M12 18h.01\"\/>',\r\n'circle-check-big':'<path d=\"M21.801 10A10 10 0 1 1 17 3.335\"\/><path d=\"m9 11 3 3L22 4\"\/>',\r\n'chevron-left':'<path d=\"m15 18-6-6 6-6\"\/>','chevron-right':'<path d=\"m9 18 6-6-6-6\"\/>',\r\n'plus':'<path d=\"M5 12h14\"\/><path d=\"M12 5v14\"\/>','minus':'<path d=\"M5 12h14\"\/>',\r\n'maximize':'<path d=\"M8 3H5a2 2 0 0 0-2 2v3\"\/><path d=\"M21 8V5a2 2 0 0 0-2-2h-3\"\/><path d=\"M3 16v3a2 2 0 0 0 2 2h3\"\/><path d=\"M16 21h3a2 2 0 0 0 2-2v-3\"\/>',\r\n'lock':'<rect width=\"18\" height=\"11\" x=\"3\" y=\"11\" rx=\"2\" ry=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/>',\r\n'alert-triangle':'<path d=\"m21.73 18-8-14a2 2 0 0 0-3.48 0l-8 14A2 2 0 0 0 4 21h16a2 2 0 0 0 1.73-3Z\"\/><path d=\"M12 9v4\"\/><path d=\"M12 17h.01\"\/>',\r\n'check-check':'<path d=\"M18 6 7 17l-5-5\"\/><path d=\"m22 10-7.5 7.5L13 16\"\/>',\r\n'mouse-pointer-click':'<path d=\"m9 9 5 12 1.8-5.2L21 14Z\"\/><path d=\"M7.2 2.2 8 5.1\"\/><path d=\"m5.1 8-2.9-.8\"\/><path d=\"M14 4.1 12 6\"\/><path d=\"m6 12-1.9 2\"\/>',\r\n'git-branch':'<line x1=\"6\" x2=\"6\" y1=\"3\" y2=\"15\"\/><circle cx=\"18\" cy=\"6\" r=\"3\"\/><circle cx=\"6\" cy=\"18\" r=\"3\"\/><path d=\"M18 9a9 9 0 0 1-9 9\"\/>'\r\n};\r\nfunction ic(n){return'<svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\">'+(P[n]||'')+'<\/svg>';}\r\nvar J=[\r\n{title:'Recuperaci\\u00F3n de hipotecas',ic:'home',steps:[\r\n{nodes:[{t:'c',c:'nv',ic:'log-in',l:'Entrada: solicitud abandonada, completada al 50% o m\\u00E1s y sin enviar'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 CDP',st:'Perfil de cliente \\u00B7 activo',plain:true,msgs:[{d:'in',tx:'\\uD83C\\uDFE0 Perfil del CDP actualizado\\nSolicitud: 80% completada\\nVisitas: 3 \\u00B7 Producto: hipoteca a 25 a\\u00F1os\\nIntenci\\u00F3n: ALTA'}]}},\r\n{nodes:[{t:'f',c:'bl',ic:'cpu',nt:'IA \\u00B7 Scoring de intenci\\u00F3n',nm:'Motor de scoring y de canal',pv:'La IA eval\\u00FAa el avance del formulario, las visitas previas y el historial de productos. Primera visita, paso 2\/5 \\u2192 email. Cliente recurrente, paso 4\/5 \\u2192 Push inmediato.',pill:'IA activa',pt:'pill-bl'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Web Push',st:'Notificaci\\u00F3n recibida',plain:true,msgs:[{d:'in',tx:'\\uD83C\\uDFE0 Tu solicitud de hipoteca est\\u00E1 guardada. Contin\\u00FAa donde lo dejaste. Terminarla te llevar\\u00E1 menos de 5 minutos.'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'T+2h sin acci\\u00F3n: usuarios de la app'},{t:'e',l:''},{t:'f',c:'nv',ic:'cpu',nt:'In-App \\u00B7 modal',nm:'Oferta de asesor',pv:'Modal in-app con la disponibilidad de un asesor hipotecario y un enlace para reservar.',pill:'Programado',pt:'pill-bl'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 App',st:'App bancaria \\u00B7 autenticado',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCDE Tu solicitud sigue abierta.\\nUna llamada de 10 min con un asesor hipotecario puede cerrarla hoy.\\n\\n\\u21B3 [Reservar llamada]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'T+24h sin acci\\u00F3n'},{t:'e',l:''},{t:'f',c:'pu',ic:'mail',nt:'Email \\u00B7 unidireccional',nm:'Contexto de tipos de inter\\u00E9s',pv:'Email informativo con el contexto de tipos de inter\\u00E9s en tiempo real, los pasos pendientes y una sola CTA. Sin presi\\u00F3n.',pill:'Programado',pt:'pill-pu'}],phone:{ch:'email',nm:'Tu banco \\u00B7 Email',st:'Bandeja de entrada',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCE7 Tu solicitud de hipoteca, y por qu\\u00E9 importa hacerlo ahora\\n\\nContexto actual de tipos de inter\\u00E9s + pasos pendientes.\\n\\n[Continuar mi solicitud \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'T+48h sin acci\\u00F3n'},{t:'e',l:''},{t:'f',c:'gr',ic:'message-circle',nt:'WhatsApp \\u00B7 bidireccional',nm:'Toque personal del asesor',pv:'Mensaje personalizado con el nombre del asesor y un enlace para reservar. Se siente personal, no automatizado.',pill:'Programado',pt:'pill-gr'}],phone:{ch:'wa',nm:'Tu banco \\u00B7 WhatsApp',st:'WhatsApp Business \\u00B7 verificado',plain:false,msgs:[{d:'in',tx:'Hola, Carlos: tu solicitud de hipoteca est\\u00E1 casi lista. Uno de nuestros asesores tiene un hueco ma\\u00F1ana a las 10:00. \\u00BFQuieres terminarla?\\n\\n\\u21B3 [Reservar mi hueco]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'T+72h sin acci\\u00F3n'},{t:'e',l:''},{t:'f',c:'or',ic:'bell',nt:'Notificaci\\u00F3n push \\u00B7 urgencia',nm:'Urgencia de tipos de inter\\u00E9s',pv:'Push con un mensaje de urgencia: los tipos cambian cada d\\u00EDa. Una sola CTA para completarla ahora.',pill:'Programado',pt:'pill-or'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Notificaci\\u00F3n recibida',plain:true,msgs:[{d:'in',tx:'\\u23F0 Los tipos cambian cada d\\u00EDa. 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Act\\u00EDvala ahora para empezar a usarla y acumular recompensas.\\n\\n[Activar \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 5'},{t:'e',l:''},{t:'f',c:'gr',ic:'message-circle',nt:'WhatsApp \\u00B7 bidireccional',nm:'Formaci\\u00F3n sobre el producto',pv:'WhatsApp con tres tarjetas de funciones clave. Un asesor con IA listo para responder preguntas.',pill:'IA activa',pt:'pill-gr'}],phone:{ch:'wa',nm:'Tu banco \\u00B7 WhatsApp',st:'WhatsApp Business \\u00B7 verificado',plain:false,msgs:[{d:'in',tx:'As\\u00ED le sacas el m\\u00E1ximo partido a tu Visa Platinum:\\n\\n1\\uFE0F\\u20E3 Sin comisiones por compras en el extranjero\\n2\\uFE0F\\u20E3 Seguro de viaje incluido\\n3\\uFE0F\\u20E3 Cashback en gasolineras\\n\\n\\u00BFAlguna pregunta? Escr\\u00EDbenos aqu\\u00ED.'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 14'},{t:'e',l:''},{t:'f',c:'pu',ic:'mail',nt:'Email \\u00B7 formativo',nm:'Avance del primer extracto',pv:'Email con el calendario de extractos, las opciones de pago y c\\u00F3mo configurar el pago autom\\u00E1tico. Sin upselling.',pill:'Programado',pt:'pill-pu'}],phone:{ch:'email',nm:'Tu banco \\u00B7 Email',st:'Bandeja de entrada',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCE7 Tu primer extracto llegar\\u00E1 pronto: esto es lo que debes saber\\n\\nCalendario de extractos \\u00B7 Opciones de pago \\u00B7 C\\u00F3mo domiciliar el pago\\n\\n[Configurar el pago autom\\u00E1tico \\u2192]'}]}},\r\n{nodes:[{t:'f',c:'bl',ic:'cpu',nt:'In-App \\u00B7 IA \\u00B7 D\\u00EDa 30',nm:'Cross-selling seg\\u00FAn el uso',pv:'La IA analiza el patr\\u00F3n de uso de 30 d\\u00EDas. Gasto alto \\u2192 aumento de l\\u00EDmite. Uso bajo \\u2192 incentivo de recompensas. Personalizado seg\\u00FAn el comportamiento real.',pill:'IA activa',pt:'pill-bl'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 App',st:'Pantalla de inicio personalizada',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCCA Seg\\u00FAn c\\u00F3mo has usado tu Visa Platinum este mes:\\n\\n\\u2728 Tienes preaprobado un aumento de tu l\\u00EDmite de cr\\u00E9dito.\\n\\n[Ver mi oferta \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 60'},{t:'e',l:''},{t:'c',c:'nv',ic:'flag',l:'Hito de fidelizaci\\u00F3n: journey completado'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Notificaci\\u00F3n recibida',plain:true,msgs:[{d:'in',tx:'\\uD83C\\uDF89 60 d\\u00EDas con tu tarjeta. Este es tu resumen de recompensas y lo que vas camino de ganar este a\\u00F1o.\\n\\n[Ver mis recompensas \\u2192]'}]}}\r\n]},\r\n{title:'OTP y alertas de transacciones',ic:'shield',steps:[\r\n{nodes:[{t:'c',c:'nv',ic:'log-in',l:'Entrada: transacci\\u00F3n iniciada o acci\\u00F3n de alto riesgo detectada'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 CDP',st:'Evaluaci\\u00F3n de riesgo \\u00B7 tiempo real',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDD0D Evaluaci\\u00F3n de riesgo\\nTransacci\\u00F3n: 2.400 \\u20AC \\u00B7 Comercio: Laptop Store\\nDispositivo: conocido \\u00B7 Riesgo: BAJO\\n\\u2192 Canal: Push cifrado'}]}},\r\n{nodes:[{t:'f',c:'nv',ic:'lock',nt:'Push cifrado \\u00B7 pantalla de bloqueo',nm:'OTP por Push cifrado',pv:'Importe y comercio enmascarados en la pantalla de bloqueo. Los detalles completos se muestran tras la autenticaci\\u00F3n biom\\u00E9trica dentro de la app.',pill:'Tiempo real',pt:'pill-bl'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push seguro',st:'Pantalla de bloqueo \\u00B7 cifrado',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDD12 Alerta de transacci\\u00F3n\\nImporte: \\u2022\\u2022\\u2022\\u2022 \\u00B7 Comercio: \\u2022\\u2022\\u2022\\u2022\\u2022\\u2022\\n\\nToca para confirmar de forma segura.\\nDetalles ocultos hasta la autenticaci\\u00F3n.'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'T+30s: push sin abrir'},{t:'e',l:''},{t:'f',c:'gr',ic:'message-circle',nt:'WhatsApp \\u00B7 respaldo autom\\u00E1tico',nm:'Verificaci\\u00F3n de respaldo',pv:'OTP por WhatsApp cifrado de extremo a extremo. El respaldo solo se activa cuando el Push no se ha confirmado.',pill:'Autom\\u00E1tico',pt:'pill-gr'}],phone:{ch:'wa',nm:'Tu banco \\u00B7 WhatsApp',st:'WhatsApp Business \\u00B7 verificado',plain:false,msgs:[{d:'in',tx:'\\uD83D\\uDD10 Tu c\\u00F3digo de verificaci\\u00F3n es: 847291\\n\\nV\\u00E1lido durante 5 minutos.\\nNo compartas este c\\u00F3digo con nadie.'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'alert-triangle',l:'Anomal\\u00EDa detectada: rama de fraude'},{t:'b',branches:[{l:'Confirmada (verde)',ns:[{t:'c',c:'gr',ic:'circle-check-big',l:'Transacci\\u00F3n confirmada: journey completado'}]},{l:'Fraude (rojo)',ns:[{t:'f',c:'or',ic:'alert-triangle',nt:'Push cifrado \\u00B7 acci\\u00F3n inmediata',nm:'Alerta de fraude',pv:'Push con dos botones de acci\\u00F3n: S\\u00CD (verde) y NO\/BLOQUEAR (rojo). Sin ambig\\u00FCedad. Acci\\u00F3n desde la pantalla de bloqueo.',pill:'Urgente',pt:'pill-or'}]}]}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push seguro',st:'Pantalla de bloqueo \\u00B7 cifrado',plain:true,msgs:[{d:'in',tx:'\\u26A0\\uFE0F Actividad inusual en tu cuenta.\\n\\u00BFHas sido t\\u00FA?\\n\\n[S\\u00CD, fui yo \\u2714\\uFE0F]  [NO, BLOQUEAR \\uD83D\\uDED1]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'mouse-pointer-click',l:'El cliente pulsa NO: fraude confirmado'},{t:'e',l:''},{t:'c',c:'nv',ic:'flag',l:'Tarjeta bloqueada \\u00B7 agente de fraude avisado \\u00B7 contacto en <2h'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Confirmaci\\u00F3n de bloqueo',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDED1 Tu tarjeta ha sido bloqueada.\\n\\nN\\u00FAmero de caso: FRAUD-2024-4491\\nUn especialista en fraude te contactar\\u00E1 en un plazo de 2 horas.'}]}},\r\n{nodes:[{t:'c',c:'nv',ic:'circle-check-big',l:'Transacci\\u00F3n confirmada'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 App',st:'Notificaci\\u00F3n in-app',plain:true,msgs:[{d:'in',tx:'\\u2705 Transacci\\u00F3n confirmada\\n2.400 \\u20AC en Laptop Store\\nSaldo disponible: 3.158,40 \\u20AC'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'T+24h: transacciones de alto valor'},{t:'e',l:''},{t:'c',c:'nv',ic:'flag',l:'Posventa proactiva: opci\\u00F3n de disputa con un toque'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 App',st:'Tarjeta in-app',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCCB Ayer hiciste una compra en Laptop Store (2.400 \\u20AC).\\n\\nSi algo no cuadra, puedes abrir una disputa aqu\\u00ED.\\n\\n[Abrir una disputa \\u2192]'}]}}\r\n]},\r\n{title:'Cross-selling y upselling',ic:'trending-up',steps:[\r\n{nodes:[{t:'c',c:'nv',ic:'log-in',l:'Entrada: el CDP detecta una se\\u00F1al de comportamiento o un evento vital'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 CDP',st:'Perfil de cliente \\u00B7 activo',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCCA Puntuaci\\u00F3n de afinidad\\nAfinidad con: tarjeta de viaje\\nSe\\u00F1al: transferencias internacionales recurrentes\\nPuntuaci\\u00F3n: 87\/100\\nOferta recomendada: Visa Travel Premium'}]}},\r\n{nodes:[{t:'f',c:'bl',ic:'cpu',nt:'In-App \\u00B7 Personalizaci\\u00F3n \\u00B7 T+0',nm:'Descubrimiento in-app',pv:'M\\u00F3dulo de la pantalla de inicio actualizado con una recomendaci\\u00F3n personalizada. No intrusivo, encaja en la interfaz existente.',pill:'IA activa',pt:'pill-bl'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 App',st:'Pantalla de inicio personalizada',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCA1 Seg\\u00FAn c\\u00F3mo usas tu cuenta:\\n\\nVisa Travel Premium\\n\\u2714 Sin comisiones por compras en el extranjero\\n\\u2714 Seguro de viaje incluido\\n\\n[M\\u00E1s informaci\\u00F3n \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 2: sin clic'},{t:'e',l:''},{t:'f',c:'bl',ic:'bell',nt:'Notificaci\\u00F3n push \\u00B7 unidireccional',nm:'Push de producto',pv:'Un \\u00FAnico beneficio clave del producto. Directo y sin ruido.',pill:'Programado',pt:'pill-bl'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Notificaci\\u00F3n recibida',plain:true,msgs:[{d:'in',tx:'\\u2708\\uFE0F Tienes acceso a Visa Travel Premium. Descubre lo que hace y tu tarjeta actual no.\\n\\n[Ver c\\u00F3mo funciona \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 5: sin solicitud'},{t:'e',l:''},{t:'f',c:'gr',ic:'message-circle',nt:'WhatsApp \\u00B7 bidireccional',nm:'Mensaje personal con c\\u00E1lculo de ahorro',pv:'Un asesor con IA listo para calcular en tiempo real el ahorro personalizado seg\\u00FAn el historial de transacciones.',pill:'IA activa',pt:'pill-gr'}],phone:{ch:'wa',nm:'Tu banco \\u00B7 WhatsApp',st:'WhatsApp Business \\u00B7 verificado',plain:false,msgs:[{d:'in',tx:'Hola, Carlos: vemos que haces transferencias internacionales a menudo. Con Visa Travel Premium podr\\u00EDas ahorrar comisiones en cada una.\\n\\n\\u00BFQuieres ver cu\\u00E1nto supondr\\u00EDa para ti?'},{d:'out',tx:'S\\u00ED, me interesa'},{d:'in',tx:'\\uD83D\\uDCB0 Seg\\u00FAn tu historial, ahorrar\\u00EDas unos 340 \\u20AC al a\\u00F1o en comisiones de cambio. \\u00BFEmpezamos la solicitud?'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 7: sin acci\\u00F3n'},{t:'e',l:''},{t:'f',c:'pu',ic:'mail',nt:'Email \\u00B7 unidireccional',nm:'Email completo del producto',pv:'C\\u00E1lculo de ahorro personalizado, comparaci\\u00F3n con los productos actuales y CTA de solicitud. Basado en el historial real del cliente.',pill:'Programado',pt:'pill-pu'}],phone:{ch:'email',nm:'Tu banco \\u00B7 Email',st:'Bandeja de entrada',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCE7 Qu\\u00E9 significa Visa Travel Premium para tu cuenta, en cifras\\n\\nAhorro estimado: 340 \\u20AC\/a\\u00F1o\\nComparaci\\u00F3n con tu tarjeta actual\\n\\n[Solicitar ahora \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 14: oferta preaprobada'},{t:'e',l:''},{t:'f',c:'or',ic:'bell',nt:'Notificaci\\u00F3n push \\u00B7 caducidad',nm:'Caducidad de la preaprobaci\\u00F3n',pv:'Push con fecha de caducidad y distintivo de oferta. Urgencia real: la preaprobaci\\u00F3n tiene fecha l\\u00EDmite.',pill:'Programado',pt:'pill-or'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Notificaci\\u00F3n recibida',plain:true,msgs:[{d:'in',tx:'\\u23F3 Tu oferta preaprobada de Visa Travel Premium caduca en 7 d\\u00EDas.\\n\\n[Solicitar antes de que caduque \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'mouse-pointer-click',l:'\\u00BFSolicitud iniciada en alg\\u00FAn paso?'},{t:'b',branches:[{l:'Solicitud iniciada',ns:[{t:'c',c:'nv',ic:'flag',l:'Cross-selling cerrado: contrataci\\u00F3n activa con la aprobaci\\u00F3n'}]},{l:'Sin conversi\\u00F3n',ns:[{t:'c',c:'or',ic:'git-branch',l:'El CDP registra la se\\u00F1al: modelo de afinidad actualizado'}]}]}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 App',st:'Solicitud precumplimentada',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCDD Solicitud de Visa Travel Premium\\nDatos precumplimentados \\u2714\\n\\nPaso 1 de 3: confirma tus datos personales\\n\\n[Continuar \\u2192]'}]}}\r\n]},\r\n{title:'Prevenci\\u00F3n del abandono',ic:'user-minus',steps:[\r\n{nodes:[{t:'c',c:'nv',ic:'log-in',l:'Entrada: el CDP detecta se\\u00F1ales de abandono durante m\\u00E1s de 30 d\\u00EDas'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 CDP',st:'Perfil de cliente \\u00B7 riesgo alto',plain:true,msgs:[{d:'in',tx:'\\u26A0\\uFE0F Se\\u00F1al de abandono detectada\\nSe\\u00F1al: saldo en descenso\\n\\u00DAltimo acceso: hace 34 d\\u00EDas\\nRiesgo: ALTO\\n\\u2192 V\\u00EDa: oferta de retenci\\u00F3n'}]}},\r\n{nodes:[{t:'f',c:'bl',ic:'cpu',nt:'IA \\u00B7 Scoring de causa',nm:'Motor de prevenci\\u00F3n del abandono',pv:'La IA identifica la causa m\\u00E1s probable: saldo en descenso \\u2192 oferta de retenci\\u00F3n. Sin accesos \\u2192 reactivaci\\u00F3n de funciones. Comportamiento competitivo \\u2192 oferta competitiva.',pill:'IA activa',pt:'pill-bl'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 App',st:'Reactivaci\\u00F3n suave \\u00B7 app abierta',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCA1 \\u00BFSabes todo lo que puedes hacer con tu cuenta?\\n\\n\\u2714 Analizar tus gastos con IA\\n\\u2714 Acceder a ofertas exclusivas\\n\\u2714 Planificar tu ahorro\\n\\nDescubre las novedades.'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 3: sin actividad en la app'},{t:'e',l:''},{t:'f',c:'bl',ic:'bell',nt:'Notificaci\\u00F3n push \\u00B7 seguimiento',nm:'Chequeo de salud financiera',pv:'Push que enlaza a un resumen personalizado de la cuenta: rendimiento del ahorro, saldo de recompensas o un beneficio sin usar destacado.',pill:'Programado',pt:'pill-bl'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Notificaci\\u00F3n recibida',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCCA Un chequeo financiero de 2 minutos puede ahorrarte dinero. Aqu\\u00ED tienes el tuyo.\\n\\n[Ver mi chequeo \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 7: sigue sin interactuar'},{t:'e',l:''},{t:'f',c:'gr',ic:'message-circle',nt:'WhatsApp \\u00B7 bidireccional',nm:'Contacto personal',pv:'Un mensaje que se siente humano, no un env\\u00EDo masivo de retenci\\u00F3n. Asesor con IA disponible para responder.',pill:'IA activa',pt:'pill-gr'}],phone:{ch:'wa',nm:'Tu banco \\u00B7 WhatsApp',st:'WhatsApp Business \\u00B7 verificado',plain:false,msgs:[{d:'in',tx:'Hola, Carlos: queremos entender c\\u00F3mo atenderte mejor.\\n\\n\\u00BFHay algo de tu experiencia con tu banco que te gustar\\u00EDa cambiar?'},{d:'out',tx:'Sinceramente, las comisiones me parecen altas'},{d:'in',tx:'Entendido, gracias por dec\\u00EDrnoslo. Tengo una propuesta que creo que te gustar\\u00E1. \\u00BFTe la env\\u00EDo?'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 14'},{t:'e',l:''},{t:'f',c:'pu',ic:'mail',nt:'Email \\u00B7 oferta de retenci\\u00F3n',nm:'Oferta de retenci\\u00F3n',pv:'Palanca de retenci\\u00F3n elegida por la IA: exenci\\u00F3n de cuotas, mejores recompensas o mejora del tipo. Personalizada seg\\u00FAn la mayor probabilidad de conversi\\u00F3n.',pill:'IA activa',pt:'pill-pu'}],phone:{ch:'email',nm:'Tu banco \\u00B7 Email',st:'Bandeja de entrada',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCE7 Algo que nos gustar\\u00EDa ofrecerte\\n\\nExenci\\u00F3n de las comisiones de mantenimiento durante 12 meses.\\n\\nV\\u00E1lido solo para ti \\u00B7 hasta el d\\u00EDa 30 de este mes.\\n\\n[Aceptar la oferta \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'D\\u00EDa 21: sin reactivaci\\u00F3n'},{t:'e',l:''},{t:'f',c:'or',ic:'bell',nt:'Notificaci\\u00F3n push \\u00B7 oferta final',nm:'Oferta final con caducidad',pv:'Push con cuenta atr\\u00E1s y el valor de la oferta. \\u00DAltima oportunidad antes de pasar a la reevaluaci\\u00F3n a 90 d\\u00EDas.',pill:'Urgente',pt:'pill-or'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Notificaci\\u00F3n recibida',plain:true,msgs:[{d:'in',tx:'\\u23F0 Tu oferta exclusiva caduca en 48 horas.\\n\\nCuota exenta durante 12 meses, solo para ti.\\n\\n[Aprovecharla ahora \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'mouse-pointer-click',l:'\\u00BFEl cliente se reactiva en alg\\u00FAn paso?'},{t:'b',branches:[{l:'Retenido',ns:[{t:'c',c:'nv',ic:'flag',l:'Abandono cerrado: cross-selling activo el d\\u00EDa 30'}]},{l:'Sin respuesta',ns:[{t:'c',c:'or',ic:'git-branch',l:'CDP: reevaluaci\\u00F3n a los 90 d\\u00EDas \\u00B7 frecuencia reducida'}]}]}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 CDP',st:'Estado del cliente actualizado',plain:true,msgs:[{d:'in',tx:'\\u2705 Estado: RETENIDO\\nInteracci\\u00F3n: en recuperaci\\u00F3n\\n\\nSiguiente acci\\u00F3n: cross-selling el d\\u00EDa 30'}]}}\r\n]},\r\n{title:'Renovaci\\u00F3n de seguros',ic:'umbrella',steps:[\r\n{nodes:[{t:'c',c:'nv',ic:'log-in',l:'Entrada: p\\u00F3liza a menos de 30 d\\u00EDas de su renovaci\\u00F3n'}],phone:{ch:'inapp',nm:'Tu banco \\u00B7 CDP',st:'Vista de renovaci\\u00F3n',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCC5 Renovaci\\u00F3n marcada\\nP\\u00F3liza: seguro de hogar\\nVence: en 28 d\\u00EDas\\nCross-selling: apto para seguro de coche\\nDescuento por pack: DISPONIBLE'}]}},\r\n{nodes:[{t:'f',c:'bl',ic:'bell',nt:'Notificaci\\u00F3n push \\u00B7 aviso de renovaci\\u00F3n',nm:'Aviso de renovaci\\u00F3n',pv:'Push con el tipo de p\\u00F3liza, la fecha de renovaci\\u00F3n y una CTA para revisarla. No urgente, informativo.',pill:'Programado',pt:'pill-bl'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Notificaci\\u00F3n recibida',plain:true,msgs:[{d:'in',tx:'\\uD83C\\uDFE0 Tu seguro de hogar se renueva en 30 d\\u00EDas.\\n\\nRevisa tus coberturas antes de que se renueve autom\\u00E1ticamente.\\n\\n[Revisar mi p\\u00F3liza \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'21 d\\u00EDas antes de la renovaci\\u00F3n'},{t:'e',l:''},{t:'f',c:'pu',ic:'mail',nt:'Email \\u00B7 resumen de coberturas',nm:'Resumen de coberturas',pv:'Tabla de coberturas actuales, cambios de precio y nuevas opciones. Si hay oportunidad de pack, incluye una l\\u00EDnea con llamada a la acci\\u00F3n.',pill:'Programado',pt:'pill-pu'}],phone:{ch:'email',nm:'Tu banco \\u00B7 Email',st:'Bandeja de entrada',plain:true,msgs:[{d:'in',tx:'\\uD83D\\uDCE7 Renovaci\\u00F3n de tu seguro de hogar: qu\\u00E9 cambia y qu\\u00E9 no\\n\\nCoberturas actuales \\u00B7 Cambio de precio: +2,1%\\n\\uD83D\\uDCA1 Pack Hogar + Coche disponible: ahorra un 15%\\n\\n[Confirmar la renovaci\\u00F3n \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'14 d\\u00EDas: sin confirmar'},{t:'e',l:''},{t:'f',c:'gr',ic:'message-circle',nt:'WhatsApp \\u00B7 bidireccional',nm:'Oferta de asesor',pv:'Asesor con IA disponible para ajustar coberturas o resolver dudas en minutos. Enlace para reservar con un asesor humano.',pill:'IA activa',pt:'pill-gr'}],phone:{ch:'wa',nm:'Tu banco \\u00B7 WhatsApp',st:'WhatsApp Business \\u00B7 verificado',plain:false,msgs:[{d:'in',tx:'Hola, Carlos: tu p\\u00F3liza se renueva en 2 semanas. \\u00BFNecesitas ajustar tus coberturas o tienes alguna pregunta?\\n\\nUn asesor puede ayudarte en minutos.'},{d:'out',tx:'\\u00BFMe compensa el pack con el seguro de coche?'},{d:'in',tx:'\\uD83D\\uDCB0 Con tu perfil, el pack sale a 287 \\u20AC\/a\\u00F1o frente a 340 \\u20AC por separado. Un ahorro de 53 \\u20AC. \\u00BFLo activamos?'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'7 d\\u00EDas para la renovaci\\u00F3n'},{t:'e',l:''},{t:'f',c:'or',ic:'bell',nt:'Notificaci\\u00F3n push \\u00B7 urgencia',nm:'Recordatorio de urgencia',pv:'Push con una cuenta atr\\u00E1s de 7 d\\u00EDas. Confirma la renovaci\\u00F3n o haz cambios antes del vencimiento.',pill:'Programado',pt:'pill-or'}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Notificaci\\u00F3n recibida',plain:true,msgs:[{d:'in',tx:'\\u23F3 7 d\\u00EDas para revisar tu p\\u00F3liza.\\n\\nConfirma la renovaci\\u00F3n o haz cambios antes de que se renueve autom\\u00E1ticamente.\\n\\n[Confirmar la renovaci\\u00F3n \\u2192]'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'timer',l:'3 d\\u00EDas: canal SMS para urgencia y alcance'},{t:'e',l:''},{t:'f',c:'or',ic:'smartphone',nt:'SMS \\u00B7 canal elegido por su urgencia',nm:'Alerta de acci\\u00F3n final',pv:'SMS usado a prop\\u00F3sito por su urgencia y su amplio alcance. Doble canal con Push para llegar al m\\u00E1ximo en una acci\\u00F3n con plazo.',pill:'Urgente',pt:'pill-or'}],phone:{ch:'sms',nm:'Tu banco \\u00B7 SMS',st:'Mensaje de texto',plain:true,msgs:[{d:'in',tx:'ACCI\\u00D3N NECESARIA: tu seguro de hogar se renueva en 3 d\\u00EDas. Entra en la app o llama al 900 123 456 para confirmarlo. Tu banco.'}]}},\r\n{nodes:[{t:'c',c:'bl',ic:'mouse-pointer-click',l:'\\u00BFRenovaci\\u00F3n confirmada?'},{t:'b',branches:[{l:'Renovada',ns:[{t:'c',c:'nv',ic:'flag',l:'P\\u00F3liza renovada: cross-selling activo en 7 d\\u00EDas si hay oportunidad'}]},{l:'No renovada',ns:[{t:'c',c:'or',ic:'git-branch',l:'El CDP actualiza el estado: flujo de cancelaci\\u00F3n gestionado'}]}]}],phone:{ch:'push',nm:'Tu banco \\u00B7 Push',st:'Confirmaci\\u00F3n de renovaci\\u00F3n',plain:true,msgs:[{d:'in',tx:'\\u2705 Tu seguro de hogar se ha renovado un a\\u00F1o m\\u00E1s.\\n\\nN\\u00FAmero de confirmaci\\u00F3n: SEG-2024-7732\\n\\n[Ver el resumen de coberturas \\u2192]'}]}}\r\n]}\r\n]\r\nvar uc=0,step=0,timers=[];\r\nfunction $(id){return root.querySelector(id);}\r\nvar elList=$('#ifj-uclist'),elTitle=$('#ifj-jtitle'),elProg=$('#ifj-prog'),elFlow=$('#ifj-flow'),elMM=$('#ifj-mm'),elCtr=$('#ifj-ctr'),elPrev=$('#ifj-prev'),elNext=$('#ifj-next'),elAv=$('#ifj-av'),elNm=$('#ifj-chnm'),elSt=$('#ifj-chst'),elMsgs=$('#ifj-msgs'),elStrip=$('#ifj-strip');\r\n$('#ifj-zin').innerHTML=ic('plus');$('#ifj-zout').innerHTML=ic('minus');$('#ifj-zfit').innerHTML=ic('maximize');\r\n$('#ifj-previc').innerHTML=ic('chevron-left');$('#ifj-nextic').innerHTML=ic('chevron-right');\r\nvar CH_IC={wa:'message-circle',push:'bell',email:'mail',sms:'smartphone',inapp:'cpu'};\r\nvar BADGES=[{k:'wa',l:'WhatsApp'},{k:'push',l:'Push'},{k:'email',l:'Email'},{k:'sms',l:'SMS'}];\r\nfunction renderList(){\r\n  var h='';J.forEach(function(u,i){h+='<div class=\"ifj-uc-item'+(i===uc?' on':'')+'\" role=\"button\" tabindex=\"0\" data-i=\"'+i+'\">'+ic(u.ic)+'<span>'+u.title+'<\/span><span class=\"ifj-uc-n\">'+(i+1)+'<\/span><\/div>';});\r\n  elList.innerHTML=h;\r\n  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'+p.ch;elAv.innerHTML=ic(CH_IC[p.ch]||'message-circle');elNm.textContent=p.nm;elSt.textContent=p.st;\r\n  if(p.plain){elMsgs.classList.add('plain');}else{elMsgs.classList.remove('plain');}\r\n  elStrip.querySelectorAll('.ifj-badge').forEach(function(b){if(b.getAttribute('data-k')===p.ch)b.classList.add('on');else b.classList.remove('on');});\r\n  elMsgs.innerHTML='';var now=new Date();\r\n  p.msgs.forEach(function(m,i){var tm=setTimeout(function(){var bub=document.createElement('div');bub.className='ifj-bub '+(m.d==='out'?'out':'in');var ts=new Date(now.getTime()-(p.msgs.length-1-i)*60000);bub.innerHTML='<div class=\"ifj-bt\">'+m.tx+'<\/div><span class=\"ifj-bts\">'+fT(ts)+'<\/span>';elMsgs.appendChild(bub);elMsgs.scrollTop=elMsgs.scrollHeight;},i*420);timers.push(tm);});\r\n}\r\nfunction renderJourney(){\r\n  var j=J[uc],total=j.steps.length;elTitle.textContent=j.title;elCtr.textContent='Paso '+(step+1)+' \/ '+total;\r\n  var ph='';for(var i=0;i<total;i++){ph+='<div class=\"ifj-seg'+(i<step?' done':i===step?' cur':'')+'\"><\/div>';}elProg.innerHTML=ph;\r\n  elPrev.disabled=(step===0);\r\n  if(step===total-1){elNext.innerHTML='Reiniciar'+ic('rotate-ccw');elNext.onclick=function(){step=0;renderJourney();};}\r\n  else{elNext.innerHTML='Siguiente'+ic('chevron-right');elNext.onclick=function(){go(1);};}\r\n  elFlow.innerHTML='';renderNodes(j.steps[step].nodes,elFlow);renderMM(total,step);renderPhone(j.steps[step].phone);\r\n}\r\nfunction go(dir){var total=J[uc].steps.length;step=Math.max(0,Math.min(total-1,step+dir));renderJourney();}\r\nfunction renderAll(){renderList();renderJourney();}\r\nelStrip.innerHTML=BADGES.map(function(b){return'<span class=\"ifj-badge '+b.k+'\" data-k=\"'+b.k+'\">'+ic(CH_IC[b.k])+' '+b.l+'<\/span>';}).join('');\r\nelPrev.onclick=function(){go(-1);};\r\nrenderAll();\r\n})();\r\n<\/script>\r\n<\/div>\r\n\r\n<style>\r\n#indi-finance-journeys .ifj-ph { aspect-ratio: 9 \/ 19.5 !important; height: auto !important; display: flex !important; flex-direction: column !important; box-sizing: border-box !important; max-width: 262px !important; }\r\n#indi-finance-journeys .ifj-screen { height: auto !important; flex: 1 1 auto !important; min-height: 0 !important; }\r\n@media (max-width: 600px) { #indi-finance-journeys .ifj-ph { max-width: 230px !important; } }\r\n<\/style> <style>#indi-finance-journeys{background:linear-gradient(0deg,#0072EF 0%,#16469D 100%) !important} #indi-finance-journeys .ifj-eyebrow{color:#FFFFFF !important} #indi-finance-journeys .ifj-title{color:#FFFFFF !important} #indi-finance-journeys .ifj-title em{color:#8ADA3F !important} #indi-finance-journeys .ifj-sub{color:rgba(255,255,255,.88) !important} #indi-finance-journeys .ifj-noscript{color:#FFFFFF !important} #indi-finance-journeys .ifj-uc,#indi-finance-journeys .ifj-jp{border-color:rgba(255,255,255,.35) !important;box-shadow:0 24px 48px -24px rgba(11,36,91,.55) !important} #indi-finance-journeys .ifj-ph{box-shadow:0 24px 58px rgba(11,36,91,.45) !important}<\/style>","code_extra_content":"code_ex_none","code_extitle_cards":"","code_ex_cards":null,"code_ex_brands_custom_background_color":false,"code_ex_custom_brands":false,"code_ex_custom_slider_title":"","code_ex_brands":null,"code_ex_brands_background_color":""},{"acf_fc_layout":"custom_html","code":"<div id=\"indi-fin-proof\" role=\"region\" aria-label=\"Casos de \u00e9xito: resultados de producci\u00f3n de BCP, ABANCA y MIO\">\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n#indi-fin-proof{all:initial;display:block;position:relative;overflow:hidden;font-family:'Manrope',-apple-system,BlinkMacSystemFont,'Segoe UI',sans-serif !important;box-sizing:border-box !important;-webkit-font-smoothing:antialiased;background:linear-gradient(160deg,#0B245B 0%,#0F3B7A 55%,#16469D 100%) !important;padding:100px 48px !important}\r\n#indi-fin-proof *,#indi-fin-proof *::before,#indi-fin-proof 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!important;background:rgba(255,255,255,.06) !important;border:1px solid rgba(255,255,255,.13) !important;border-radius:16px !important;padding:32px 28px 28px !important;overflow:hidden !important;transition:transform .28s cubic-bezier(.22,1,.36,1),background .28s ease,border-color .28s ease,box-shadow .28s ease !important}\r\n#indi-fin-proof .ifp-card::before{content:'' !important;position:absolute !important;top:0 !important;left:0 !important;width:100% !important;height:4px !important;background:linear-gradient(90deg,#8ADA3F,#0072EF) !important;transform:scaleX(1) !important;transform-origin:left !important;transition:transform .7s cubic-bezier(.22,1,.36,1) !important}\r\n#indi-fin-proof .ifp-card:hover{transform:translateY(-6px) !important;background:rgba(255,255,255,.10) !important;border-color:rgba(138,218,63,.45) !important;box-shadow:0 24px 50px -18px rgba(0,0,0,.5) !important}\r\n\/* Logo zone *\/\r\n#indi-fin-proof .ifp-logo{min-height:88px !important;display:flex !important;align-items:center !important;justify-content:center !important;padding-bottom:20px !important;margin-bottom:20px !important;border-bottom:1px solid rgba(255,255,255,.10) !important}\r\n#indi-fin-proof .ifp-logo img{display:block !important;height:52px !important;width:auto !important;max-width:100% !important;object-fit:contain !important}\r\n\/* Location pill *\/\r\n#indi-fin-proof .ifp-geo{display:inline-flex !important;align-items:center !important;gap:5px !important;font-size:11px !important;font-weight:600 !important;letter-spacing:.4px !important;text-transform:uppercase !important;color:rgba(255,255,255,.55) !important;margin:16px 0 10px !important}\r\n#indi-fin-proof .ifp-geo svg{width:12px !important;height:12px !important;stroke:rgba(255,255,255,.55) !important;stroke-width:2 !important;fill:none !important;stroke-linecap:round !important;stroke-linejoin:round !important}\r\n\/* Narrative *\/\r\n#indi-fin-proof .ifp-narr{font-size:13.5px !important;font-weight:500 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!important;height:18px !important;display:inline-block !important}\r\n#indi-fin-proof .ifp-star svg{width:18px !important;height:18px !important;display:block !important}\r\n\/* Footer *\/\r\n#indi-fin-proof .ifp-foot{text-align:center !important;font-size:11.5px !important;color:rgba(255,255,255,.45) !important;margin-top:38px !important}\r\n\/* Entrance animation *\/\r\n#indi-fin-proof.ifp-js .ifp-card{opacity:0;transform:translateY(28px)}\r\n#indi-fin-proof.ifp-js .ifp-card.in{opacity:1;transform:translateY(0);transition:opacity .55s cubic-bezier(.22,1,.36,1),transform .55s cubic-bezier(.22,1,.36,1)}\r\n#indi-fin-proof.ifp-js .ifp-card::before{transform:scaleX(0)}\r\n#indi-fin-proof.ifp-js .ifp-card.in::before{transform:scaleX(1)}\r\n\/* Responsive *\/\r\n@media(max-width:920px){\r\n  #indi-fin-proof{padding:80px 32px !important}\r\n  #indi-fin-proof .ifp-grid{grid-template-columns:1fr !important;gap:18px !important;max-width:560px !important;margin-left:auto !important;margin-right:auto !important}\r\n  #indi-fin-proof .ifp-head{margin-bottom:38px !important}\r\n  #indi-fin-proof .ifp-narr{flex:none !important}\r\n}\r\n@media(max-width:600px){\r\n  #indi-fin-proof{padding:56px 16px !important}\r\n  #indi-fin-proof .ifp-card{padding:28px 22px 24px !important}\r\n  #indi-fin-proof .ifp-num{font-size:28px !important}\r\n}\r\n@media(prefers-reduced-motion:reduce){\r\n  #indi-fin-proof .ifp-card,#indi-fin-proof .ifp-card::before{transition:none !important}\r\n  #indi-fin-proof .ifp-card:hover{transform:none !important}\r\n}\r\n<\/style>\r\n\r\n<div class=\"ifp-texture\" aria-hidden=\"true\"><\/div>\r\n<div class=\"ifp-glow\"  aria-hidden=\"true\"><\/div>\r\n<div class=\"ifp-glow2\" aria-hidden=\"true\"><\/div>\r\n\r\n<div class=\"ifp-inner\">\r\n\r\n  <div class=\"ifp-head\">\r\n    <span class=\"ifp-eyebrow\">Casos de \u00e9xito<\/span>\r\n    <h2 class=\"ifp-title\">Resultados reales de entidades financieras que dejaron de perder conversiones sobre la mesa.<\/h2>\r\n  <\/div>\r\n\r\n  <div class=\"ifp-grid\">\r\n\r\n    <!-- \u2550\u2550\u2550 CARD 1 \u00b7 BCP \u2550\u2550\u2550 -->\r\n    <article class=\"ifp-card\">\r\n      <div class=\"ifp-logo\" aria-label=\"BCP, Banco de Cr\u00e9dito del Per\u00fa\">\r\n        <img src=\"https:\/\/indigitall.com\/wp-content\/uploads\/2026\/06\/bcp_color_blanco.webp\" alt=\"BCP, Banco de Cr\u00e9dito del Per\u00fa\" loading=\"lazy\" onerror=\"this.style.display='none';this.nextElementSibling.style.display='block'\">\r\n        <span style=\"display:none;color:#fff;font-size:22px;font-weight:700;letter-spacing:-.02em;\">BCP<\/span>\r\n      <\/div>\r\n      <div class=\"ifp-geo\">\r\n        <svg viewBox=\"0 0 24 24\" aria-hidden=\"true\"><circle cx=\"12\" cy=\"10\" r=\"3\"\/><path d=\"M12 2a8 8 0 0 0-8 8c0 5.5 8 12 8 12s8-6.5 8-12a8 8 0 0 0-8-8z\"\/><\/svg>\r\n        Per\u00fa \u00b7 Banca\r\n      <\/div>\r\n      <p class=\"ifp-narr\">BCP utiliz\u00f3 Web Push de Retargeting para recuperar clientes que abandonaban solicitudes de hipoteca y cr\u00e9dito a mitad del formulario, dirigi\u00e9ndose a los que abandonaban con segmentaci\u00f3n de comportamiento en el punto exacto de salida.<\/p>\r\n      <div class=\"ifp-mets\">\r\n        <div class=\"ifp-met\">\r\n          <span class=\"ifp-num\" data-to=\"16.67\" data-suffix=\"%\" data-decimal=\"2\">16,67%<\/span>\r\n          <span class=\"ifp-mlabel\">CTR m\u00e1ximo en Retargeting<\/span>\r\n        <\/div>\r\n        <div class=\"ifp-met\">\r\n          <span class=\"ifp-num\" data-to=\"9.41\" data-suffix=\"%\" data-decimal=\"2\">9,41%<\/span>\r\n          <span class=\"ifp-mlabel\">CTR m\u00e1ximo en segmentaci\u00f3n<\/span>\r\n        <\/div>\r\n      <\/div>\r\n    <\/article>\r\n\r\n    <!-- \u2550\u2550\u2550 CARD 2 \u00b7 ABANCA \u2550\u2550\u2550 -->\r\n    <article class=\"ifp-card\">\r\n      <div class=\"ifp-logo\" aria-label=\"ABANCA\">\r\n        <img src=\"https:\/\/indigitall.com\/wp-content\/uploads\/2026\/06\/ABANCA-LOGO-WHITE.png\" alt=\"ABANCA\" loading=\"lazy\" onerror=\"this.style.display='none';this.nextElementSibling.style.display='block'\">\r\n        <span style=\"display:none;color:#fff;font-size:22px;font-weight:700;letter-spacing:-.02em;\">ABANCA<\/span>\r\n      <\/div>\r\n      <div class=\"ifp-geo\">\r\n        <svg viewBox=\"0 0 24 24\" aria-hidden=\"true\"><circle cx=\"12\" cy=\"10\" r=\"3\"\/><path d=\"M12 2a8 8 0 0 0-8 8c0 5.5 8 12 8 12s8-6.5 8-12a8 8 0 0 0-8-8z\"\/><\/svg>\r\n        Espa\u00f1a \u00b7 Banca\r\n      <\/div>\r\n      <p class=\"ifp-narr\">ABANCA implement\u00f3 un bot de IA generativa entrenado exclusivamente con contenido propio del banco. Los clientes obtienen respuestas instant\u00e1neas a consultas sobre su cuenta, sin riesgo de alucinaciones ni de fuga de datos a un LLM p\u00fablico.<\/p>\r\n      <div class=\"ifp-mets\">\r\n        <div class=\"ifp-met\">\r\n          <span class=\"ifp-num\">4,5<span style=\"font-size:20px;font-weight:700;color:rgba(255,255,255,.6)\">\/5<\/span><\/span>\r\n          <span class=\"ifp-mlabel\">Puntuaci\u00f3n de experiencia de usuario<\/span>\r\n        <\/div>\r\n        <div class=\"ifp-stars\" aria-label=\"4,5 de 5 estrellas\" role=\"img\">\r\n          <!-- 4 full stars -->\r\n          <span class=\"ifp-star\">\r\n            <svg viewBox=\"0 0 18 18\" fill=\"#8ADA3F\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><polygon points=\"9,1 11.5,6.5 17.5,7.3 13,11.6 14.2,17.5 9,14.5 3.8,17.5 5,11.6 0.5,7.3 6.5,6.5\"\/><\/svg>\r\n          <\/span>\r\n          <span class=\"ifp-star\">\r\n            <svg viewBox=\"0 0 18 18\" fill=\"#8ADA3F\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><polygon points=\"9,1 11.5,6.5 17.5,7.3 13,11.6 14.2,17.5 9,14.5 3.8,17.5 5,11.6 0.5,7.3 6.5,6.5\"\/><\/svg>\r\n          <\/span>\r\n          <span class=\"ifp-star\">\r\n            <svg viewBox=\"0 0 18 18\" fill=\"#8ADA3F\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><polygon points=\"9,1 11.5,6.5 17.5,7.3 13,11.6 14.2,17.5 9,14.5 3.8,17.5 5,11.6 0.5,7.3 6.5,6.5\"\/><\/svg>\r\n          <\/span>\r\n          <span class=\"ifp-star\">\r\n            <svg viewBox=\"0 0 18 18\" fill=\"#8ADA3F\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><polygon points=\"9,1 11.5,6.5 17.5,7.3 13,11.6 14.2,17.5 9,14.5 3.8,17.5 5,11.6 0.5,7.3 6.5,6.5\"\/><\/svg>\r\n          <\/span>\r\n          <!-- half star -->\r\n          <span class=\"ifp-star\">\r\n            <svg viewBox=\"0 0 18 18\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n              <defs>\r\n                <linearGradient id=\"half-star-grad\" x1=\"0\" x2=\"1\" y1=\"0\" y2=\"0\">\r\n             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class=\"ifp-geo\">\r\n        <svg viewBox=\"0 0 24 24\" aria-hidden=\"true\"><circle cx=\"12\" cy=\"10\" r=\"3\"\/><path d=\"M12 2a8 8 0 0 0-8 8c0 5.5 8 12 8 12s8-6.5 8-12a8 8 0 0 0-8-8z\"\/><\/svg>\r\n        Colombia \u00b7 Fintech\r\n      <\/div>\r\n      <p class=\"ifp-narr\">MIO automatiz\u00f3 un Customer Journey de m\u00faltiples pasos para incentivar transacciones m\u00ednimas mensuales, usando segmentaci\u00f3n de comportamiento para llegar a los clientes correctos en el momento exacto del ciclo del producto.<\/p>\r\n      <div class=\"ifp-mets\">\r\n        <div class=\"ifp-met\">\r\n          <span class=\"ifp-num\" data-to=\"84\" data-suffix=\"%\">84%<\/span>\r\n          <span class=\"ifp-mlabel\">tasa de apertura<\/span>\r\n        <\/div>\r\n        <div class=\"ifp-met\">\r\n          <span class=\"ifp-num\" data-to=\"30\" data-suffix=\"%\">30%<\/span>\r\n          <span class=\"ifp-mlabel\">tasa de conversi\u00f3n mediante segmentaci\u00f3n<\/span>\r\n        <\/div>\r\n      <\/div>\r\n    <\/article>\r\n\r\n  <\/div><!-- \/ifp-grid -->\r\n\r\n  <p class=\"ifp-foot\">Fuente: datos de producci\u00f3n de indigitall (BCP, ABANCA y MIO, 2026).<\/p>\r\n\r\n<!-- Review (new, Banca ES) -->\r\n<style>\r\n#indi-fin-proof .ifp-revs{display:grid !important;grid-template-columns:minmax(0,1.2fr) minmax(0,0.8fr) !important;gap:40px !important;margin-top:44px !important;align-items:center !important;max-width:1060px !important;margin-left:auto !important;margin-right:auto !important}\r\n#indi-fin-proof .ifp-rev{position:relative !important;display:flex !important;flex-direction:column !important;gap:14px !important;padding:32px 34px 28px !important;border-radius:16px !important;background:#FFFFFF !important;box-shadow:0 26px 50px -26px rgba(0,0,0,.55) !important}\r\n#indi-fin-proof .ifp-rtop{display:flex !important;align-items:center !important;gap:12px !important}\r\n#indi-fin-proof .ifp-g2{display:inline-flex !important;align-items:center 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Word and PDF format\"<\/p> <p><cite><a href=\"https:\/\/www.g2.com\/products\/indigitall\/reviews\/indigitall-review-10656487\">Pedro Mar\u00eda P. en G2<\/a><\/cite><\/p> <\/blockquote>\r\n    <p><em>Pedro Mar\u00eda P. cuenta en G2 los dos chats que su entidad cre\u00f3 con indigitall: uno para clientes dentro de la banca online y otro para empleados, entrenado con sus manuales.<\/em><\/p>\r\n  <\/div>\r\n  <div class=\"ifp-rvis\" aria-hidden=\"true\">\r\n<svg viewBox=\"0 0 360 300\" fill=\"none\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\r\n  <defs>\r\n    <linearGradient id=\"bsr1\" x1=\"0\" y1=\"0\" x2=\"1\" y2=\"1\"><stop offset=\"0\" stop-color=\"#0072EF\"\/><stop offset=\"1\" stop-color=\"#16469D\"\/><\/linearGradient>\r\n    <linearGradient id=\"bsr2\" x1=\"0\" y1=\"0\" x2=\"1\" y2=\"1\"><stop offset=\"0\" stop-color=\"#12872F\"\/><stop offset=\"1\" stop-color=\"#30C054\"\/><\/linearGradient>\r\n    <linearGradient id=\"bsr3\" x1=\"0\" y1=\"0\" x2=\"1\" 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5H9.5a3.5 3.5 0 0 0 0 7h5a3.5 3.5 0 0 1 0 7H6\"\/><line x1=\"17\" y1=\"3\" x2=\"22\" y2=\"8\"\/><line x1=\"22\" y1=\"3\" x2=\"17\" y2=\"8\"\/><\/svg>\r\n      <\/div>\r\n      <dt class=\"ibm-num ibm-num--green\" data-to=\"75\" data-prefix=\"\u2212\" data-suffix=\"%\">\u221275%<\/dt>\r\n      <dd class=\"ibm-label\">Costes de SMS<\/dd>\r\n      <dd class=\"ibm-desc\">Push cifrado en sustituci\u00f3n de SMS para OTPs, mediana de casos de \u00e9xito<\/dd>\r\n      <span class=\"ibm-client ibm-client--green\">Sector financiero<\/span>\r\n    <\/div>\r\n\r\n    <!-- 2 \u00b7 CTR retargeting -->\r\n    <div class=\"ibm-stat ibm-stat--green\">\r\n      <div class=\"ibm-ic ibm-ic--green\" aria-hidden=\"true\">\r\n        <svg viewBox=\"0 0 24 24\"><path d=\"M3 3v16a2 2 0 0 0 2 2h16\"\/><path d=\"m19 9-5 5-4-4-3 3\"\/><\/svg>\r\n      <\/div>\r\n      <dt class=\"ibm-num ibm-num--green\" data-to=\"16.67\" data-prefix=\"\" data-suffix=\"%\" data-decimal=\"2\">16,67%<\/dt>\r\n      <dd class=\"ibm-label\">CTR m\u00e1ximo en Retargeting<\/dd>\r\n      <dd class=\"ibm-desc\">Recuperaci\u00f3n de solicitudes hipotecarias y de cr\u00e9dito<\/dd>\r\n      <span class=\"ibm-client ibm-client--green\">BCP<\/span>\r\n    <\/div>\r\n\r\n    <!-- 3 \u00b7 Sales retargeting -->\r\n    <div class=\"ibm-stat ibm-stat--green\">\r\n      <div class=\"ibm-ic ibm-ic--green\" aria-hidden=\"true\">\r\n        <svg viewBox=\"0 0 24 24\"><circle cx=\"9\" cy=\"21\" r=\"1\"\/><circle cx=\"20\" cy=\"21\" r=\"1\"\/><path d=\"M1 1h4l2.68 13.39a2 2 0 0 0 2 1.61h9.72a2 2 0 0 0 2-1.61L23 6H6\"\/><path d=\"m16 16 2 2 4-4\"\/><\/svg>\r\n      <\/div>\r\n      <dt class=\"ibm-num ibm-num--green\" data-to=\"25\" data-prefix=\"+\" data-suffix=\"%\">+25%<\/dt>\r\n      <dd class=\"ibm-label\">Ventas mediante Retargeting<\/dd>\r\n      <dd class=\"ibm-desc\">Compra recurrente y Cross-Sell<\/dd>\r\n      <span class=\"ibm-client ibm-client--green\">Santander<\/span>\r\n    <\/div>\r\n\r\n    <!-- 4 \u00b7 Mortgage approval -->\r\n    <div class=\"ibm-stat ibm-stat--green\">\r\n      <div class=\"ibm-ic ibm-ic--green\" aria-hidden=\"true\">\r\n        <svg viewBox=\"0 0 24 24\"><path d=\"m3 9 9-7 9 7v11a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2z\"\/><polyline points=\"9 22 9 12 15 12 15 22\"\/><\/svg>\r\n      <\/div>\r\n      <dt class=\"ibm-num ibm-num--green\" data-to=\"15\" data-prefix=\"+\" data-suffix=\"%\">+15%<\/dt>\r\n      <dd class=\"ibm-label\">Concesi\u00f3n de hipotecas<\/dd>\r\n      <dd class=\"ibm-desc\">Push y segmentaci\u00f3n con CDP<\/dd>\r\n      <span class=\"ibm-client ibm-client--green\">Interbank<\/span>\r\n    <\/div>\r\n\r\n    <!-- 5 \u00b7 Email open rate -->\r\n    <div class=\"ibm-stat ibm-stat--green\">\r\n      <div class=\"ibm-ic ibm-ic--green\" aria-hidden=\"true\">\r\n        <svg viewBox=\"0 0 24 24\"><path d=\"M4 4h16c1.1 0 2 .9 2 2v12c0 1.1-.9 2-2 2H4c-1.1 0-2-.9-2-2V6c0-1.1.9-2 2-2z\"\/><polyline points=\"22,6 12,13 2,6\"\/><\/svg>\r\n      <\/div>\r\n 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*, .irx *::before, .irx *::after { box-sizing: border-box !important; font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important; }\r\n.irx.irx-soft { background: #F4F7FB !important; }\r\n.irx.irx-tint { background: linear-gradient(180deg, #EEF5FF 0%, #FFFFFF 100%) !important; }\r\n.irx.irx-dark { background: radial-gradient(ellipse at top, #16469D 0%, #0F3B7A 55%, #0B245B 100%) !important; color: #FFFFFF !important; }\r\n.irx .irx-in { position: relative !important; z-index: 2 !important; max-width: 1200px !important; margin: 0 auto !important; }\r\n.irx h2 { font-size: clamp(28px, 3.1vw, 42px) !important; font-weight: 600 !important; letter-spacing: -0.02em !important; line-height: 1.14 !important; color: #0B245B !important; margin: 0 0 20px !important; padding: 0 !important; text-transform: none !important; }\r\n.irx.irx-dark h2 { color: #FFFFFF !important; }\r\n.irx h3 { font-size: 18px !important; font-weight: 700 !important; line-height: 1.35 !important; color: #0B245B !important; margin: 0 !important; padding: 0 !important; text-transform: none !important; letter-spacing: -0.005em !important; }\r\n.irx p { font-size: 17px !important; font-weight: 400 !important; line-height: 1.65 !important; color: #3C4656 !important; margin: 0 !important; padding: 0 !important; }\r\n.irx.irx-dark p { color: rgba(255,255,255,0.80) !important; }\r\n.irx a { color: #0072EF !important; text-decoration: underline !important; text-decoration-thickness: 1px !important; text-underline-offset: 3px !important; font-weight: 600 !important; }\r\n.irx a:hover { color: #16469D !important; }\r\n.irx.irx-dark a { color: #8ADA3F !important; }\r\n.irx.irx-dark a:hover { color: #FFFFFF !important; }\r\n.irx .irx-ic { display: inline-flex !important; align-items: center !important; justify-content: center !important; flex-shrink: 0 !important; width: 44px !important; height: 44px !important; border-radius: 12px !important; color: #FFFFFF !important; background: linear-gradient(135deg, var(--c1, #0072EF), var(--c2, #16469D)) !important; box-shadow: 0 10px 20px -10px var(--c1, #0072EF) !important; }\r\n.irx .irx-ic svg { width: 22px !important; height: 22px !important; fill: none !important; stroke: currentColor !important; stroke-width: 2 !important; stroke-linecap: round !important; stroke-linejoin: round !important; }\r\n.irx .c-blue { --c1: #0072EF; --c2: #16469D; }\r\n.irx .c-green { --c1: #12872F; --c2: #30C054; }\r\n.irx .c-orange { --c1: #F07000; --c2: #F5923D; }\r\n.irx .c-yellow { --c1: #FFCA5E; --c2: #F5923D; }\r\n.irx .c-lime { --c1: #30C054; --c2: #8ADA3F; }\r\n.irx .c-navy { --c1: #0F3B7A; --c2: #0072EF; }\r\n.irx .c-yellow.irx-ic { color: #0F3B7A !important; }\r\n\r\n\/* head: copy + visual *\/\r\n.irx .irx-head { display: grid !important; grid-template-columns: minmax(0, 1.05fr) minmax(0, 0.95fr) !important; gap: 56px !important; align-items: center !important; margin: 0 0 56px !important; }\r\n.irx .irx-head.irx-head-c { grid-template-columns: minmax(0, 1fr) !important; text-align: center !important; max-width: 860px !important; margin-left: auto !important; margin-right: auto !important; }\r\n.irx .irx-head > div > p + p { margin-top: 16px !important; }\r\n\r\n\/* table as cards (stays a real table) *\/\r\n.irx table.irx-t { display: block !important; width: 100% !important; border: 0 !important; border-collapse: separate !important; margin: 0 !important; background: transparent !important; }\r\n.irx table.irx-t thead { position: absolute !important; width: 1px !important; height: 1px !important; overflow: hidden !important; clip: rect(0 0 0 0) !important; white-space: nowrap !important; }\r\n.irx table.irx-t tbody { display: grid !important; gap: 16px !important; counter-reset: irxstep !important; }\r\n.irx table.irx-t tr { display: flex !important; flex-direction: column !important; gap: 10px !important; position: relative !important; padding: 24px 22px !important; border-radius: 18px !important; background: #FFFFFF !important; border: 0 !important; box-shadow: 0 0 0 1px #E3E8EF, 0 18px 36px -28px rgba(11,36,91,0.45) !important; counter-increment: irxstep !important; }\r\n.irx table.irx-t td { display: block !important; border: 0 !important; padding: 0 !important; margin: 0 !important; background: transparent !important; font-size: 15px !important; line-height: 1.55 !important; color: #3C4656 !important; text-align: left !important; }\r\n.irx table.irx-t td:first-child { font-size: 17px !important; font-weight: 800 !important; color: #0B245B !important; line-height: 1.3 !important; }\r\n.irx table.irx-t td:last-child { margin-top: auto !important; padding: 12px 14px 12px 40px !important; border-radius: 12px !important; background: #F1F6FD !important; color: #16469D !important; font-size: 14px !important; position: relative !important; }\r\n.irx table.irx-t td:last-child::before { content: \"\" !important; position: absolute !important; left: 13px !important; top: 13px !important; width: 17px !important; height: 17px !important; border-radius: 50% !important; background: #0072EF !important; -webkit-mask: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2.4' stroke-linecap='round'%3E%3Ccircle cx='12' cy='12' r='10'\/%3E%3Cpath d='M12 16v-4M12 8h.01'\/%3E%3C\/svg%3E\") center\/contain no-repeat !important; mask: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='none' stroke='black' stroke-width='2.4' stroke-linecap='round'%3E%3Ccircle cx='12' cy='12' r='10'\/%3E%3Cpath d='M12 16v-4M12 8h.01'\/%3E%3C\/svg%3E\") center\/contain no-repeat !important; }\r\n.irx table.irx-t tr::before { content: counter(irxstep) !important; display: inline-flex !important; align-items: center !important; justify-content: center !important; width: 34px !important; height: 34px !important; border-radius: 10px !important; font-size: 15px !important; font-weight: 800 !important; color: #FFFFFF !important; background: linear-gradient(135deg, var(--c1, #0072EF), var(--c2, #16469D)) !important; margin-bottom: 4px !important; }\r\n.irx table.irx-t tr:nth-child(5n+1) { --c1: #0072EF; --c2: #16469D; }\r\n.irx table.irx-t tr:nth-child(5n+2) { --c1: #F07000; --c2: #F5923D; }\r\n.irx table.irx-t tr:nth-child(5n+3) { --c1: #12872F; --c2: #30C054; }\r\n.irx table.irx-t tr:nth-child(5n+4) { --c1: #0F3B7A; --c2: #0072EF; }\r\n.irx table.irx-t tr:nth-child(5n+5) { --c1: #30C054; --c2: #8ADA3F; }\r\n.irx table.irx-t.irx-flow tbody { grid-template-columns: repeat(5, minmax(0, 1fr)) !important; }\r\n.irx table.irx-t.irx-flow tr:not(:last-child)::after { content: \"\" !important; position: absolute !important; top: 40px !important; right: -14px !important; width: 12px !important; height: 12px !important; border-top: 3px solid #8ADA3F !important; border-right: 3px solid #8ADA3F !important; transform: rotate(45deg) !important; z-index: 3 !important; }\r\n.irx table.irx-t.irx-g2 tbody { grid-template-columns: repeat(2, minmax(0, 1fr)) !important; }\r\n.irx table.irx-t.irx-g4 tbody { grid-template-columns: repeat(4, minmax(0, 1fr)) !important; }\r\n.irx table.irx-t.irx-sys tr::before { content: \"\" !important; width: 44px !important; height: 44px !important; border-radius: 12px !important; background-color: var(--c1) !important; background-image: var(--ico), linear-gradient(135deg, var(--c1), var(--c2)) !important; background-repeat: no-repeat !important; background-position: center, 0 0 !important; background-size: 22px 22px, 100% 100% !important; }\r\n.irx table.irx-t.irx-sys td:nth-child(3) { font-weight: 600 !important; color: #2A2A2A !important; }\r\n.irx table.irx-t.irx-list tbody { grid-template-columns: minmax(0, 1fr) !important; gap: 12px !important; }\r\n.irx table.irx-t.irx-list tr { display: grid !important; grid-template-columns: 34px minmax(0, 0.8fr) minmax(0, 1.25fr) minmax(0, 1.25fr) !important; align-items: center !important; gap: 18px !important; padding: 16px 18px !important; }\r\n.irx table.irx-t.irx-list tr::before { margin: 0 !important; }\r\n.irx table.irx-t.irx-list td:first-child { font-size: 16px !important; }\r\n.irx table.irx-t.irx-list td:last-child { margin: 0 !important; }\r\n.irx table.irx-t.irx-cat tr { padding-top: 22px !important; }\r\n.irx table.irx-t.irx-cat td:last-child { padding: 7px 12px 7px 32px !important; border-radius: 12px !important; width: max-content !important; max-width: 100% !important; font-weight: 800 !important; font-size: 13px !important; letter-spacing: 0.02em !important; background: var(--cs) !important; color: var(--cd) !important; }\r\n.irx table.irx-t.irx-cat td:last-child::before { left: 11px !important; top: 8px !important; width: 14px !important; height: 14px !important; background: var(--cd) !important; -webkit-mask: none !important; mask: none !important; border-radius: 50% !important; }\r\n.irx table.irx-t.irx-cat tr.k-util { --cs: #E9F8EE !important; --cd: #12872F !important; --c1: #12872F; --c2: #30C054; }\r\n.irx table.irx-t.irx-cat tr.k-free { --cs: #E8F2FF !important; --cd: #0B5BC4 !important; --c1: #0072EF; --c2: #16469D; }\r\n.irx table.irx-t.irx-cat tr.k-mkt { --cs: #FFF1E3 !important; --cd: #B85400 !important; --c1: #F07000; --c2: #F5923D; }\r\n.irx.irx-dark table.irx-t tr { background: rgba(255,255,255,0.06) !important; box-shadow: inset 0 0 0 1px rgba(255,255,255,0.14) !important; }\r\n.irx.irx-dark table.irx-t td { color: rgba(255,255,255,0.80) !important; }\r\n.irx.irx-dark table.irx-t td:first-child { color: #FFFFFF !important; }\r\n.irx.irx-dark table.irx-t.irx-cat td:last-child { color: var(--cd) !important; }\r\n.irx.irx-dark table.irx-t.irx-cat tr.k-util { --cs: rgba(138,218,63,0.16) !important; --cd: #8ADA3F !important; }\r\n.irx.irx-dark table.irx-t.irx-cat tr.k-free { --cs: rgba(61,155,255,0.18) !important; --cd: #9CCBFF !important; }\r\n.irx.irx-dark table.irx-t.irx-cat tr.k-mkt { --cs: #F07000 !important; --cd: #FFFFFF !important; }\r\n\r\n\/* cards row *\/\r\n.irx .irx-row { display: grid !important; grid-template-columns: repeat(2, minmax(0, 1fr)) !important; gap: 20px !important; margin: 20px 0 0 !important; }\r\n.irx .irx-row.irx-row-1 { grid-template-columns: minmax(0, 1fr) !important; }\r\n.irx .irx-card { position: relative !important; display: flex !important; flex-direction: column !important; gap: 16px !important; padding: 30px !important; border-radius: 20px !important; background: #FFFFFF !important; box-shadow: 0 0 0 1px #E3E8EF, 0 22px 44px -32px rgba(11,36,91,0.5) !important; }\r\n.irx .irx-card.irx-warn { background: linear-gradient(135deg, #FFF6EC, #FFFFFF 70%) !important; box-shadow: 0 0 0 1px #FBD9B5, 0 22px 44px -32px rgba(240,112,0,0.45) !important; }\r\n.irx .irx-card.irx-warn::before { content: \"\" !important; position: absolute !important; left: 0 !important; top: 24px !important; bottom: 24px !important; width: 4px !important; border-radius: 0 4px 4px 0 !important; background: linear-gradient(180deg, #F07000, #FFCA5E) !important; }\r\n.irx .irx-card.irx-proof { background: linear-gradient(135deg, #0B245B, #16469D) !important; box-shadow: 0 26px 50px -30px rgba(11,36,91,0.8) !important; }\r\n.irx .irx-card.irx-proof p { color: rgba(255,255,255,0.84) !important; }\r\n.irx .irx-card.irx-proof a { color: #8ADA3F !important; }\r\n.irx .irx-card.irx-proof a:hover { color: #FFFFFF !important; }\r\n.irx .irx-card.irx-fit { flex-direction: row !important; align-items: flex-start !important; gap: 18px !important; padding: 22px 26px !important; background: #F6F7F6 !important; box-shadow: inset 0 0 0 1px #E5E7E5 !important; }\r\n.irx .irx-card.irx-fit p { font-size: 15.5px !important; color: #5B6472 !important; }\r\n.irx.irx-dark .irx-card.irx-fit { background: rgba(255,255,255,0.05) !important; box-shadow: inset 0 0 0 1px rgba(255,255,255,0.12) !important; }\r\n.irx.irx-dark .irx-card.irx-fit p { color: rgba(255,255,255,0.72) !important; }\r\n.irx .irx-fit .irx-ic { width: 38px !important; height: 38px !important; border-radius: 10px !important; background: #E5E7E5 !important; color: #5B6472 !important; box-shadow: none !important; }\r\n.irx.irx-dark .irx-fit .irx-ic { background: rgba(255,255,255,0.12) !important; color: #FFFFFF !important; }\r\n.irx .irx-fit .irx-ic svg { width: 18px !important; height: 18px !important; }\r\n.irx .irx-big { display: flex !important; align-items: baseline !important; gap: 12px !important; flex-wrap: wrap !important; }\r\n.irx .irx-big b { font-size: clamp(44px, 5vw, 64px) !important; font-weight: 800 !important; letter-spacing: -0.035em !important; line-height: 1 !important; color: #F07000 !important; }\r\n.irx .irx-proof .irx-big b { color: #8ADA3F !important; }\r\n.irx .irx-big small { font-size: 13px !important; font-weight: 800 !important; letter-spacing: 0.1em !important; text-transform: uppercase !important; color: #5B6472 !important; }\r\n.irx .irx-proof .irx-big small { color: rgba(255,255,255,0.65) !important; }\r\n.irx .irx-logo { display: block !important; height: 44px !important; width: auto !important; align-self: flex-start !important; }\r\n.irx .irx-split.irx-split-gap { margin: 64px 0 0 !important; }\r\n.irx .irx-split.irx-top { align-items: start !important; }\r\n.irx .irx-big.irx-col { flex-direction: column !important; align-items: flex-start !important; gap: 8px !important; }\r\n.irx .irx-row { align-items: start !important; }\r\n.irx .irx-row > .irx-warn, .irx .irx-row > .irx-proof { align-self: stretch !important; }\r\n.irx .irx-gl { display: block !important; position: relative !important; width: 84px !important; height: 84px !important; overflow: hidden !important; border-radius: 10px !important; align-self: flex-start !important; flex-shrink: 0 !important; }\r\n.irx .irx-gl img { position: absolute !important; left: -56px !important; top: -58px !important; height: 199px !important; width: auto !important; max-width: none !important; }\r\n.irx .irx-logo.irx-logo-sq { height: 64px !important; }\r\n.irx .irx-chip { display: inline-flex !important; align-items: center !important; gap: 8px !important; width: max-content !important; padding: 6px 12px 6px 8px !important; border-radius: 999px !important; font-size: 12px !important; font-weight: 800 !important; letter-spacing: 0.08em !important; text-transform: uppercase !important; }\r\n.irx .irx-chip svg { width: 16px !important; height: 16px !important; fill: none !important; stroke: currentColor !important; stroke-width: 2.2 !important; stroke-linecap: round !important; stroke-linejoin: round !important; }\r\n.irx .irx-chip.ch-us { background: #FFE9D3 !important; color: #B85400 !important; }\r\n\r\n\/* quote *\/\r\n.irx .irx-quote { display: grid !important; grid-template-columns: auto minmax(0, 1fr) !important; gap: 22px !important; align-items: start !important; margin: 20px 0 0 !important; padding: 30px 32px !important; border-radius: 20px !important; background: #FFFFFF !important; box-shadow: 0 0 0 1px #E3E8EF, 0 22px 44px -32px rgba(11,36,91,0.5) !important; }\r\n.irx.irx-dark .irx-quote { background: rgba(255,255,255,0.06) !important; box-shadow: inset 0 0 0 1px rgba(255,255,255,0.14) !important; }\r\n.irx .irx-g2 { display: inline-flex !important; align-items: center !important; justify-content: center !important; width: 54px !important; height: 54px !important; border-radius: 50% !important; background: #F07000 !important; color: #FFFFFF !important; font-size: 20px !important; font-weight: 800 !important; letter-spacing: -0.02em !important; }\r\n.irx .irx-stars { display: flex !important; gap: 3px !important; margin: 0 0 10px !important; color: #FFCA5E !important; }\r\n.irx .irx-stars svg { width: 18px !important; height: 18px !important; fill: currentColor !important; }\r\n.irx blockquote { margin: 0 !important; padding: 0 !important; border: 0 !important; background: transparent !important; quotes: none !important; }\r\n.irx blockquote::before, .irx blockquote::after { content: none !important; }\r\n.irx blockquote p { font-size: 20px !important; font-weight: 600 !important; line-height: 1.5 !important; color: #0B245B !important; font-style: normal !important; }\r\n.irx.irx-dark blockquote p { color: #FFFFFF !important; }\r\n.irx blockquote p + p { margin-top: 12px !important; }\r\n.irx blockquote cite { font-style: normal !important; font-size: 14px !important; }\r\n.irx blockquote cite a { font-weight: 800 !important; }\r\n.irx .irx-quote > div > p { margin-top: 12px !important; font-size: 14.5px !important; color: #5B6472 !important; }\r\n.irx .irx-quote > div > p em { font-style: italic !important; }\r\n.irx.irx-dark .irx-quote > div > p { color: rgba(255,255,255,0.65) !important; }\r\n\r\n\/* visuals *\/\r\n.irx .irx-vis { position: relative !important; display: flex !important; justify-content: center !important; align-items: center !important; min-height: 300px !important; }\r\n.irx .irx-vis svg.irx-dia { width: 100% !important; max-width: 520px !important; height: auto !important; display: block !important; }\r\n.irx .irx-phone { position: relative !important; width: 268px !important; aspect-ratio: 9 \/ 19.5 !important; border-radius: 42px !important; padding: 11px !important; background: #0B1220 !important; box-shadow: 0 0 0 2px #2A3242, 0 40px 70px -30px rgba(11,36,91,0.65) !important; flex-shrink: 0 !important; }\r\n.irx .irx-phone::before { content: \"\" !important; position: absolute !important; top: 19px !important; left: 50% !important; transform: translateX(-50%) !important; width: 84px !important; height: 22px !important; border-radius: 999px !important; background: #0B1220 !important; z-index: 4 !important; }\r\n.irx .irx-scr { position: relative !important; height: 100% !important; border-radius: 32px !important; overflow: hidden !important; display: flex !important; flex-direction: column !important; background: #ECE5DD !important; }\r\n.irx .irx-wah { display: flex !important; align-items: center !important; gap: 9px !important; padding: 44px 14px 11px !important; background: #12872F !important; color: #FFFFFF !important; }\r\n.irx .irx-wah i { width: 30px !important; height: 30px !important; border-radius: 50% !important; background: linear-gradient(135deg, #8ADA3F, #30C054) !important; flex-shrink: 0 !important; }\r\n.irx .irx-wah span { display: block !important; height: 8px !important; border-radius: 4px !important; background: rgba(255,255,255,0.85) !important; width: 92px !important; }\r\n.irx .irx-wah span + span { margin-top: 5px !important; height: 6px !important; width: 54px !important; background: rgba(255,255,255,0.5) !important; }\r\n.irx .irx-wab { flex: 1 !important; display: flex !important; flex-direction: column !important; gap: 9px !important; padding: 14px 11px !important; }\r\n.irx .irx-b { max-width: 86% !important; padding: 10px !important; border-radius: 12px !important; background: #FFFFFF !important; box-shadow: 0 1px 1px rgba(0,0,0,0.08) !important; font-size: 11.5px !important; line-height: 1.35 !important; color: #2A2A2A !important; }\r\n.irx .irx-b.me { align-self: flex-end !important; background: #DCF5C9 !important; }\r\n.irx .irx-sk { display: block !important; height: 6px !important; border-radius: 3px !important; background: #DDE4EE !important; }\r\n.irx .irx-sk + .irx-sk { margin-top: 5px !important; }\r\n.irx .irx-b.me .irx-sk { background: #B8E2A0 !important; }\r\n.irx .irx-prod { display: flex !important; gap: 8px !important; align-items: center !important; padding: 6px 0 !important; }\r\n.irx .irx-prod + .irx-prod { border-top: 1px solid #EEF1F4 !important; }\r\n.irx .irx-th { width: 38px !important; height: 38px !important; border-radius: 8px !important; flex-shrink: 0 !important; }\r\n.irx .th1 { background: radial-gradient(circle at 30% 30%, #FFD9A8 0 22%, transparent 23%), linear-gradient(135deg, #FFCA5E, #F07000) !important; }\r\n.irx .th2 { background: radial-gradient(circle at 70% 65%, #CFE4FF 0 24%, transparent 25%), linear-gradient(135deg, #3D9BFF, #16469D) !important; }\r\n.irx .th3 { background: radial-gradient(circle at 35% 70%, #E9F8D9 0 22%, transparent 23%), linear-gradient(135deg, #8ADA3F, #12872F) !important; }\r\n.irx .irx-prod > div { flex: 1 !important; }\r\n.irx .irx-btn { display: flex !important; align-items: center !important; justify-content: center !important; gap: 6px !important; margin-top: 8px !important; padding: 7px !important; border-top: 1px solid #EEF1F4 !important; color: #0072EF !important; }\r\n.irx .irx-btn .irx-sk { width: 60px !important; background: #9CCBFF !important; }\r\n.irx .irx-cart { display: flex !important; align-items: center !important; gap: 8px !important; }\r\n.irx .irx-cart svg { width: 26px !important; height: 26px !important; padding: 5px !important; border-radius: 8px !important; background: #12872F !important; stroke: #FFFFFF !important; fill: none !important; stroke-width: 2.2 !important; stroke-linecap: round !important; stroke-linejoin: round !important; flex-shrink: 0 !important; }\r\n.irx .irx-track { display: flex !important; align-items: center !important; gap: 0 !important; margin: 8px 0 2px !important; }\r\n.irx .irx-track i { width: 12px !important; height: 12px !important; border-radius: 50% !important; background: #30C054 !important; flex-shrink: 0 !important; }\r\n.irx .irx-track i.off { background: #DDE4EE !important; }\r\n.irx .irx-track s { flex: 1 !important; height: 3px !important; background: #30C054 !important; text-decoration: none !important; }\r\n.irx .irx-track s.off { background: #DDE4EE !important; }\r\n.irx .irx-tag { display: inline-block !important; margin-bottom: 7px !important; padding: 2px 7px !important; border-radius: 999px !important; font-size: 9px !important; font-weight: 800 !important; letter-spacing: 0.08em !important; text-transform: uppercase !important; background: #E9F8EE !important; color: #12872F !important; }\r\n.irx .irx-agent { display: flex !important; align-items: center !important; gap: 7px !important; align-self: center !important; padding: 6px 10px !important; border-radius: 999px !important; background: rgba(11,36,91,0.82) !important; color: #FFFFFF !important; }\r\n.irx .irx-agent i { width: 16px !important; height: 16px !important; border-radius: 50% !important; background: linear-gradient(135deg, #FFCA5E, #F07000) !important; }\r\n.irx .irx-agent .irx-sk { width: 70px !important; background: rgba(255,255,255,0.6) !important; margin: 0 !important; }\r\n.irx .irx-float { position: absolute !important; display: flex !important; align-items: center !important; gap: 10px !important; padding: 12px 14px !important; border-radius: 14px !important; background: #FFFFFF !important; box-shadow: 0 18px 36px -18px rgba(11,36,91,0.55) !important; z-index: 5 !important; }\r\n.irx .irx-float .irx-ic { width: 34px !important; height: 34px !important; border-radius: 10px !important; }\r\n.irx .irx-float .irx-ic svg { width: 18px !important; height: 18px !important; }\r\n.irx .irx-float > span:last-child { display: block !important; width: 74px !important; }\r\n\r\n\/* split layout for phone sections *\/\r\n.irx .irx-split { display: grid !important; grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr) !important; gap: 56px !important; align-items: center !important; margin: 0 0 40px !important; }\r\n.irx .irx-split.irx-rev { grid-template-columns: minmax(0, 1.2fr) minmax(0, 0.8fr) !important; }\r\n.irx .irx-split > div > p { margin-top: 0 !important; }\r\n.irx .irx-split > div > h2 + p { margin-top: 0 !important; }\r\n\r\n\/* FAQ *\/\r\n.irx .irx-faq { max-width: 880px !important; margin: 0 auto !important; display: flex !important; flex-direction: column !important; gap: 12px !important; }\r\n.irx details { border-radius: 16px !important; background: #FFFFFF !important; box-shadow: 0 0 0 1px #E3E8EF !important; overflow: hidden !important; }\r\n.irx details[open] { box-shadow: 0 0 0 2px #0072EF, 0 20px 40px -30px rgba(0,114,239,0.6) !important; }\r\n.irx summary { display: flex !important; align-items: center !important; justify-content: space-between !important; gap: 18px !important; padding: 20px 24px !important; cursor: pointer !important; list-style: none !important; }\r\n.irx summary::-webkit-details-marker { display: none !important; }\r\n.irx summary::marker { content: \"\" !important; }\r\n.irx summary::after { content: \"\" !important; flex-shrink: 0 !important; width: 30px !important; height: 30px !important; border-radius: 50% !important; background: #EEF5FF url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='none' stroke='%230072EF' stroke-width='2.6' stroke-linecap='round'%3E%3Cpath d='M12 5v14M5 12h14'\/%3E%3C\/svg%3E\") center\/14px no-repeat !important; transition: transform 0.2s ease !important; }\r\n.irx details[open] summary::after { transform: 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!important; }\r\n.irx .irx-cta a.b-green:hover { background: #12872F !important; color: #FFFFFF !important; }\r\n.irx .irx-cta a.b-light { background: #FFFFFF !important; color: #0072EF !important; box-shadow: inset 0 0 0 2px #0072EF !important; }\r\n.irx .irx-cta a.b-light:hover { background: #EEF5FF !important; color: #0072EF !important; }\r\n.irx .irx-cta a svg { width: 18px !important; height: 18px !important; fill: none !important; stroke: currentColor !important; stroke-width: 2 !important; stroke-linecap: round !important; stroke-linejoin: round !important; }\r\n\r\n@media (max-width: 1080px) {\r\n  .irx table.irx-t.irx-flow tbody { grid-template-columns: repeat(2, minmax(0, 1fr)) !important; }\r\n  .irx table.irx-t.irx-flow tr::after { display: none !important; }\r\n  .irx table.irx-t.irx-g4 tbody { grid-template-columns: repeat(2, minmax(0, 1fr)) !important; }\r\n}\r\n@media (max-width: 860px) {\r\n  .irx { padding: 64px 18px !important; }\r\n  .irx .irx-head, .irx .irx-split, .irx .irx-split.irx-rev { grid-template-columns: minmax(0, 1fr) !important; gap: 32px !important; }\r\n  .irx .irx-split .irx-vis { order: 2 !important; }\r\n  .irx .irx-row { grid-template-columns: minmax(0, 1fr) !important; }\r\n  .irx table.irx-t.irx-list tr { grid-template-columns: 34px minmax(0, 1fr) !important; }\r\n  .irx table.irx-t.irx-list td { grid-column: 2 !important; }\r\n  .irx table.irx-t.irx-list tr::before { grid-row: 1 \/ span 3 !important; align-self: start !important; }\r\n  .irx .irx-vis { min-height: 0 !important; }\r\n  .irx .irx-float { display: none !important; }\r\n}\r\n@media (max-width: 600px) {\r\n  .irx .irx-phone { width: 236px !important; border-radius: 38px !important; padding: 10px !important; }\r\n  .irx table.irx-t.irx-flow tbody, .irx table.irx-t.irx-g4 tbody, .irx table.irx-t.irx-g2 tbody { grid-template-columns: minmax(0, 1fr) !important; }\r\n  .irx .irx-quote { grid-template-columns: minmax(0, 1fr) !important; padding: 24px !important; }\r\n  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url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'%3E%3Ccircle cx='12' cy='8' r='6'\/%3E%3Cpath d='M15.5 13 17 22l-5-3-5 3 1.5-9'\/%3E%3C\/svg%3E\") !important; }\r\n.irx table.irx-t.irx-sys tr:nth-child(3) { --ico: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'%3E%3Crect x='3' y='11' width='18' height='11' rx='2'\/%3E%3Cpath d='M7 11V7a5 5 0 0 1 10 0v4'\/%3E%3C\/svg%3E\") !important; }\r\n.irx table.irx-t.irx-sys tr:nth-child(4) { --ico: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z'\/%3E%3Ccircle cx='12' cy='10' r='2.5'\/%3E%3Cpath d='M8 16.5a4 3.2 0 0 1 8 0'\/%3E%3C\/svg%3E\") !important; }\r\n.irx .irx-card .irx-ic { align-self: flex-start !important; }\r\n.irx .irx-row.irx-row-eq { grid-template-columns: minmax(0, 1.45fr) minmax(0, 1fr) !important; align-items: start !important; }\r\n.irx .irx-row.irx-row-eq > .irx-warn { align-self: start !important; }\r\n@media (max-width: 860px) { .irx .irx-row.irx-row-eq { grid-template-columns: minmax(0, 1fr) !important; } }\r\n<\/style>\r\n<div class=\"irx-in\">\r\n  <div class=\"irx-head\">\r\n    <div><h2 id=\"banca-seguridad-h\">\u00bfQu\u00e9 certificaciones de seguridad tiene indigitall y puede funcionar en servidores dedicados para un banco?<\/h2>\r\n    <p>indigitall llega a la revisi\u00f3n de seguridad de un banco con cuatro acreditaciones vigentes: el informe SOC 2 Tipo II, la ISO\/IEC 27001:2022, el Esquema Nacional de Seguridad en categor\u00eda Alta y una verificaci\u00f3n externa de cumplimiento del RGPD y la LOPDGDD. Cada una tiene su fecha y su documento en la <a href=\"https:\/\/documentation.indigitall.com\/docs\/security\">p\u00e1gina de seguridad y cumplimiento de indigitall<\/a>, que es lo primero que pide el equipo de riesgo tecnol\u00f3gico de una entidad de la UE, obligado por el <a href=\"https:\/\/eur-lex.europa.eu\/eli\/reg\/2022\/2554\/oj\">Reglamento (UE) 2022\/2554, DORA<\/a>, a evaluar a cada proveedor TIC antes de contratarlo.<\/p><\/div>\r\n    <div class=\"irx-vis\" aria-hidden=\"true\">\r\n<svg class=\"irx-dia\" viewBox=\"0 0 520 380\" fill=\"none\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\r\n  <defs>\r\n    <linearGradient id=\"bsg1\" x1=\"0\" y1=\"0\" x2=\"1\" y2=\"1\"><stop offset=\"0\" stop-color=\"#0072EF\"\/><stop offset=\"1\" stop-color=\"#0B245B\"\/><\/linearGradient>\r\n    <linearGradient id=\"bsg2\" x1=\"0\" y1=\"0\" x2=\"1\" y2=\"1\"><stop offset=\"0\" stop-color=\"#F07000\"\/><stop offset=\"1\" stop-color=\"#F5923D\"\/><\/linearGradient>\r\n    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stroke=\"#8ADA3F\" stroke-width=\"4.5\"\/>\r\n  <g>\r\n    <rect x=\"166\" y=\"34\" width=\"160\" height=\"52\" rx=\"14\" fill=\"#F4F7FB\" stroke=\"#E3E8EF\" stroke-width=\"2\"\/>\r\n    <rect x=\"176\" y=\"44\" width=\"32\" height=\"32\" rx=\"10\" fill=\"url(#bsg2)\"\/>\r\n    <g stroke=\"#FFFFFF\" stroke-width=\"2.4\" transform=\"translate(180 48)\"><rect x=\"5\" y=\"3\" width=\"14\" height=\"18\" rx=\"2.5\"\/><path d=\"m8.5 12 2.5 2.5 5-5\"\/><\/g>\r\n    <text x=\"218\" y=\"65\" font-family=\"Manrope, sans-serif\" font-size=\"13\" font-weight=\"800\" fill=\"#0B245B\" letter-spacing=\".02em\">SOC 2 Tipo II<\/text>\r\n  <\/g>\r\n  <g>\r\n    <rect x=\"340\" y=\"34\" width=\"160\" height=\"52\" rx=\"14\" fill=\"#F4F7FB\" stroke=\"#E3E8EF\" stroke-width=\"2\"\/>\r\n    <rect x=\"350\" y=\"44\" width=\"32\" height=\"32\" rx=\"10\" fill=\"url(#bsg1)\"\/>\r\n    <g stroke=\"#FFFFFF\" stroke-width=\"2.4\" transform=\"translate(354 48)\"><circle cx=\"12\" cy=\"9\" r=\"6\"\/><path d=\"m8.5 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height=\"32\" rx=\"10\" fill=\"url(#bsg5)\"\/>\r\n    <g stroke=\"#FFFFFF\" stroke-width=\"2.4\" transform=\"translate(354 112)\"><path d=\"M12 21s7-3.5 7-9V5l-7-2.5L5 5v7c0 5.5 7 9 7 9z\"\/><circle cx=\"12\" cy=\"10\" r=\"2.5\"\/><path d=\"M8.5 16a3.5 3 0 0 1 7 0\"\/><\/g>\r\n    <text x=\"392\" y=\"129\" font-family=\"Manrope, sans-serif\" font-size=\"13\" font-weight=\"800\" fill=\"#0B245B\" letter-spacing=\".02em\">RGPD<\/text>\r\n  <\/g>\r\n  <path d=\"M40 322 H480\" stroke=\"#C9DAF5\" stroke-width=\"2\"\/>\r\n  <path d=\"M40 316 V328\" stroke=\"#C9DAF5\" stroke-width=\"2\"\/><text x=\"40\" y=\"350\" text-anchor=\"middle\" font-family=\"Manrope, sans-serif\" font-size=\"12\" font-weight=\"700\" fill=\"#5B6472\" letter-spacing=\".02em\">2020<\/text>\r\n  <path d=\"M128 316 V328\" stroke=\"#C9DAF5\" stroke-width=\"2\"\/><text x=\"128\" y=\"350\" text-anchor=\"middle\" font-family=\"Manrope, sans-serif\" font-size=\"12\" font-weight=\"700\" fill=\"#5B6472\" letter-spacing=\".02em\">2022<\/text>\r\n  <path d=\"M216 316 V328\" stroke=\"#C9DAF5\" stroke-width=\"2\"\/><text x=\"216\" y=\"350\" text-anchor=\"middle\" font-family=\"Manrope, sans-serif\" font-size=\"12\" font-weight=\"700\" fill=\"#5B6472\" letter-spacing=\".02em\">2024<\/text>\r\n  <path d=\"M304 316 V328\" stroke=\"#C9DAF5\" stroke-width=\"2\"\/><text x=\"304\" y=\"350\" text-anchor=\"middle\" font-family=\"Manrope, sans-serif\" font-size=\"12\" font-weight=\"700\" fill=\"#5B6472\" letter-spacing=\".02em\">2026<\/text>\r\n  <path d=\"M392 316 V328\" stroke=\"#C9DAF5\" stroke-width=\"2\"\/><text x=\"392\" y=\"350\" text-anchor=\"middle\" font-family=\"Manrope, sans-serif\" font-size=\"12\" font-weight=\"700\" fill=\"#5B6472\" letter-spacing=\".02em\">2028<\/text>\r\n  <path d=\"M480 316 V328\" stroke=\"#C9DAF5\" stroke-width=\"2\"\/><text x=\"480\" y=\"350\" text-anchor=\"middle\" font-family=\"Manrope, sans-serif\" font-size=\"12\" font-weight=\"700\" fill=\"#5B6472\" letter-spacing=\".02em\">2030<\/text>\r\n  <path d=\"M339.199999999998 170 V322\" stroke=\"#F07000\" stroke-width=\"2\" stroke-dasharray=\"3 5\"\/>\r\n  <circle cx=\"339.199999999998\" cy=\"322\" r=\"5\" fill=\"#F07000\"\/>\r\n  <rect x=\"64.6399999999976\" y=\"172\" width=\"396\" height=\"22\" rx=\"11\" fill=\"url(#bsg3)\"\/>\r\n  <circle cx=\"75.6399999999976\" cy=\"183\" r=\"4.5\" fill=\"#FFFFFF\"\/><circle cx=\"449.6399999999976\" cy=\"183\" r=\"4.5\" fill=\"#FFFFFF\"\/>\r\n  <text x=\"88.6399999999976\" y=\"188\" font-family=\"Manrope, sans-serif\" font-size=\"12.5\" font-weight=\"800\" fill=\"#FFFFFF\" letter-spacing=\".02em\">ISO\/IEC 27001<\/text>\r\n  <rect x=\"271.8799999999992\" y=\"210\" width=\"98.5600000000004\" height=\"22\" rx=\"11\" fill=\"url(#bsg4)\"\/>\r\n  <circle cx=\"282.8799999999992\" cy=\"221\" r=\"4.5\" fill=\"#FFFFFF\"\/><circle cx=\"359.4399999999996\" cy=\"221\" r=\"4.5\" fill=\"#FFFFFF\"\/>\r\n  <text x=\"261.8799999999992\" y=\"226\" text-anchor=\"end\" font-family=\"Manrope, sans-serif\" font-size=\"12.5\" font-weight=\"800\" fill=\"#0B245B\" letter-spacing=\".02em\">ENS Alta<\/text>\r\n  <rect x=\"287.2799999999952\" y=\"248\" width=\"11\" height=\"22\" rx=\"6\" fill=\"url(#bsg2)\"\/>\r\n  <path d=\"M298.2799999999952 259 H306.199999999998\" stroke=\"#F5923D\" stroke-width=\"2.5\" stroke-dasharray=\"2 4\"\/>\r\n  <circle cx=\"306.199999999998\" cy=\"259\" r=\"9\" fill=\"url(#bsg4)\"\/>\r\n  <path d=\"m302.199999999998 259 3 3 5 -6\" stroke=\"#FFFFFF\" stroke-width=\"2.4\"\/>\r\n  <text x=\"277.2799999999952\" y=\"264\" text-anchor=\"end\" font-family=\"Manrope, sans-serif\" font-size=\"12.5\" font-weight=\"800\" fill=\"#B85400\" letter-spacing=\".02em\">SOC 2 Tipo II<\/text>\r\n  <rect x=\"317.199999999998\" y=\"286\" width=\"44\" height=\"22\" rx=\"11\" fill=\"url(#bsg5)\"\/>\r\n  <circle cx=\"328.199999999998\" cy=\"297\" r=\"4.5\" fill=\"#FFFFFF\"\/><circle cx=\"350.199999999998\" cy=\"297\" r=\"4.5\" fill=\"#FFFFFF\"\/>\r\n  <text x=\"307.199999999998\" y=\"302\" text-anchor=\"end\" font-family=\"Manrope, sans-serif\" font-size=\"12.5\" font-weight=\"800\" fill=\"#0B245B\" letter-spacing=\".02em\">RGPD y LOPDGDD<\/text>\r\n<\/svg><\/div>\r\n  <\/div>\r\n  <table class=\"irx-t irx-sys irx-g4\">\r\n  <thead>\r\n    <tr>\r\n      <th>Acreditaci\u00f3n<\/th>\r\n      <th>Qu\u00e9 acredita<\/th>\r\n      <th>Fecha y vigencia<\/th>\r\n    <\/tr>\r\n  <\/thead>\r\n  <tbody>\r\n    <tr>\r\n      <td>SOC 2 Tipo II<\/td>\r\n      <td>Que los controles de seguridad, disponibilidad y confidencialidad funcionan de forma continuada, seg\u00fan una auditor\u00eda independiente con los criterios del AICPA<\/td>\r\n      <td>Informe del 20\/01\/2026, periodo auditado del 15\/08\/2025 al 14\/11\/2025<\/td>\r\n    <\/tr>\r\n    <tr>\r\n      <td>ISO\/IEC 27001:2022<\/td>\r\n      <td>El sistema de gesti\u00f3n de la seguridad de la informaci\u00f3n<\/td>\r\n      <td>Certificada desde el 24\/07\/2020, vigente hasta el 23\/07\/2029<\/td>\r\n    <\/tr>\r\n    <tr>\r\n      <td>ENS, categor\u00eda Alta<\/td>\r\n      <td>Confidencialidad, integridad, disponibilidad, autenticidad y trazabilidad, seg\u00fan el Real Decreto 311\/2022<\/td>\r\n      <td>Emitido el 08\/04\/2025, vigente hasta el 04\/07\/2027<\/td>\r\n    <\/tr>\r\n    <tr>\r\n      <td>RGPD y LOPDGDD<\/td>\r\n      <td>Verificaci\u00f3n externa de las medidas t\u00e9cnicas y organizativas sobre datos personales<\/td>\r\n      <td>Verificado el 18\/04\/2026, vigente hasta el 17\/04\/2027<\/td>\r\n    <\/tr>\r\n  <\/tbody>\r\n<\/table>\r\n  <div class=\"irx-row irx-row-eq\">\r\n    <div class=\"irx-card irx-proof\"><span class=\"irx-ic c-lime\" aria-hidden=\"true\"><svg viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/><path d=\"m9 12 2 2 4-4\"\/><\/svg><\/span><p>Con indigitall, los datos viajan cifrados con TLS 1.2 o superior y se almacenan con cifrado AES-256, sobre infraestructura de Google Cloud, y el acceso interno va por roles y con autenticaci\u00f3n multifactor. Adem\u00e1s de la nube compartida, indigitall puede dar el servicio en servidores dedicados y exclusivos para tu entidad, con una VPN entre los dos lados, tal como describe el <a href=\"https:\/\/indigitall.com\/es\/success-stories\/wizink-banca-push-cifradas\/\">caso publicado de WiZink<\/a> para el push cifrado. La <a href=\"https:\/\/indigitall.com\/es\/politica-seguridad\/\">pol\u00edtica de seguridad de indigitall<\/a> explica c\u00f3mo se gobierna todo esto.<\/p><\/div>\r\n    <div class=\"irx-card irx-warn\"><span class=\"irx-ic c-orange\" aria-hidden=\"true\"><svg viewBox=\"0 0 24 24\" aria-hidden=\"true\"><rect x=\"2\" y=\"2\" width=\"20\" height=\"8\" rx=\"2\"\/><rect x=\"2\" y=\"14\" width=\"20\" height=\"8\" rx=\"2\"\/><path d=\"M6 6h.01M6 18h.01\"\/><\/svg><\/span><p>Si tu pol\u00edtica exige instalar el software dentro de tus propios centros de datos, plant\u00e9alo en la primera reuni\u00f3n: lo que indigitall documenta es el despliegue en la nube, compartida o dedicada, no la instalaci\u00f3n on-premise.<\/p><\/div>\r\n  <\/div>\r\n<\/div>\r\n<\/section> <style>#banca-seguridad .irx-card.irx-proof{background:rgba(255,255,255,.07) !important;box-shadow:inset 0 0 0 1px rgba(255,255,255,.18) !important} #banca-seguridad .irx-card.irx-proof p{color:rgba(255,255,255,.88) !important} #banca-seguridad .irx-card.irx-warn{background:rgba(255,255,255,.06) !important;box-shadow:inset 0 0 0 1px rgba(245,146,61,.45) !important} #banca-seguridad .irx-card.irx-warn p{color:rgba(255,255,255,.90) !important} #banca-seguridad table.irx-t.irx-sys td:nth-child(3){background:rgba(255,255,255,.06) !important;color:#FFFFFF !important;box-shadow:inset 0 0 0 1px rgba(245,146,61,.45) !important} #banca-seguridad table.irx-t.irx-sys td:nth-child(3)::before{background:#F5923D !important} #banca-seguridad table.irx-t.irx-sys td:last-child{background:rgba(255,255,255,.08) !important;color:rgba(255,255,255,.90) !important;box-shadow:inset 0 0 0 1px rgba(255,255,255,.14) !important} #banca-seguridad table.irx-t.irx-sys td:last-child::before{background:#FFFFFF !important}<\/style>","code_extra_content":"code_ex_none","code_extitle_cards":"","code_ex_cards":null,"code_ex_brands_custom_background_color":false,"code_ex_custom_brands":false,"code_ex_custom_slider_title":"","code_ex_brands":null,"code_ex_brands_background_color":""},{"acf_fc_layout":"custom_html","code":"<!-- indigitall \u00b7 Banca ES \u00b7 FAQ (new section, last block) -->\r\n<section class=\"irx irx-soft\" id=\"banca-faq\">\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n.irx { all: initial !important; 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bottom: 24px !important; width: 4px !important; border-radius: 0 4px 4px 0 !important; background: linear-gradient(180deg, #F07000, #FFCA5E) !important; }\r\n.irx .irx-card.irx-proof { background: linear-gradient(135deg, #0B245B, #16469D) !important; box-shadow: 0 26px 50px -30px rgba(11,36,91,0.8) !important; }\r\n.irx .irx-card.irx-proof p { color: rgba(255,255,255,0.84) !important; }\r\n.irx .irx-card.irx-proof a { color: #8ADA3F !important; }\r\n.irx .irx-card.irx-proof a:hover { color: #FFFFFF !important; }\r\n.irx .irx-card.irx-fit { flex-direction: row !important; align-items: flex-start !important; gap: 18px !important; padding: 22px 26px !important; background: #F6F7F6 !important; box-shadow: inset 0 0 0 1px #E5E7E5 !important; }\r\n.irx .irx-card.irx-fit p { font-size: 15.5px !important; color: #5B6472 !important; }\r\n.irx.irx-dark .irx-card.irx-fit { background: rgba(255,255,255,0.05) !important; box-shadow: inset 0 0 0 1px rgba(255,255,255,0.12) !important; }\r\n.irx.irx-dark .irx-card.irx-fit p { color: rgba(255,255,255,0.72) !important; }\r\n.irx .irx-fit .irx-ic { width: 38px !important; height: 38px !important; border-radius: 10px !important; background: #E5E7E5 !important; color: #5B6472 !important; box-shadow: none !important; }\r\n.irx.irx-dark .irx-fit .irx-ic { background: rgba(255,255,255,0.12) !important; color: #FFFFFF !important; }\r\n.irx .irx-fit .irx-ic svg { width: 18px !important; height: 18px !important; }\r\n.irx .irx-big { display: flex !important; align-items: baseline !important; gap: 12px !important; flex-wrap: wrap !important; }\r\n.irx .irx-big b { font-size: clamp(44px, 5vw, 64px) !important; font-weight: 800 !important; letter-spacing: -0.035em !important; line-height: 1 !important; color: #F07000 !important; }\r\n.irx .irx-proof .irx-big b { color: #8ADA3F !important; }\r\n.irx .irx-big small { font-size: 13px !important; font-weight: 800 !important; letter-spacing: 0.1em !important; text-transform: uppercase !important; color: #5B6472 !important; }\r\n.irx .irx-proof .irx-big small { color: rgba(255,255,255,0.65) !important; }\r\n.irx .irx-logo { display: block !important; height: 44px !important; width: auto !important; align-self: flex-start !important; }\r\n.irx .irx-split.irx-split-gap { margin: 64px 0 0 !important; }\r\n.irx .irx-split.irx-top { align-items: start !important; }\r\n.irx .irx-big.irx-col { flex-direction: column !important; align-items: flex-start !important; gap: 8px !important; }\r\n.irx .irx-row { align-items: start !important; }\r\n.irx .irx-row > .irx-warn, .irx .irx-row > .irx-proof { align-self: stretch !important; }\r\n.irx .irx-gl { display: block !important; position: relative !important; width: 84px !important; height: 84px !important; overflow: hidden !important; border-radius: 10px !important; align-self: flex-start !important; flex-shrink: 0 !important; }\r\n.irx .irx-gl img { position: absolute !important; left: -56px !important; top: -58px !important; height: 199px !important; width: auto !important; max-width: none !important; }\r\n.irx .irx-logo.irx-logo-sq { height: 64px !important; }\r\n.irx .irx-chip { display: inline-flex !important; align-items: center !important; gap: 8px !important; width: max-content !important; padding: 6px 12px 6px 8px !important; border-radius: 999px !important; font-size: 12px !important; font-weight: 800 !important; letter-spacing: 0.08em !important; text-transform: uppercase !important; }\r\n.irx .irx-chip svg { width: 16px !important; height: 16px !important; fill: none !important; stroke: currentColor !important; stroke-width: 2.2 !important; stroke-linecap: round !important; stroke-linejoin: round !important; }\r\n.irx .irx-chip.ch-us { background: #FFE9D3 !important; color: #B85400 !important; }\r\n\r\n\/* quote *\/\r\n.irx .irx-quote { display: grid !important; grid-template-columns: auto minmax(0, 1fr) !important; gap: 22px !important; align-items: start !important; margin: 20px 0 0 !important; padding: 30px 32px !important; border-radius: 20px !important; background: #FFFFFF !important; box-shadow: 0 0 0 1px #E3E8EF, 0 22px 44px -32px rgba(11,36,91,0.5) !important; }\r\n.irx.irx-dark .irx-quote { background: rgba(255,255,255,0.06) !important; box-shadow: inset 0 0 0 1px rgba(255,255,255,0.14) !important; }\r\n.irx .irx-g2 { display: inline-flex !important; align-items: center !important; justify-content: center !important; width: 54px !important; height: 54px !important; border-radius: 50% !important; background: #F07000 !important; color: #FFFFFF !important; font-size: 20px !important; font-weight: 800 !important; letter-spacing: -0.02em !important; }\r\n.irx .irx-stars { display: flex !important; gap: 3px !important; margin: 0 0 10px !important; color: #FFCA5E !important; }\r\n.irx .irx-stars svg { width: 18px !important; height: 18px !important; fill: currentColor !important; }\r\n.irx blockquote { margin: 0 !important; padding: 0 !important; border: 0 !important; background: transparent !important; quotes: none !important; }\r\n.irx blockquote::before, .irx blockquote::after { content: none !important; }\r\n.irx blockquote p { font-size: 20px !important; font-weight: 600 !important; line-height: 1.5 !important; color: #0B245B !important; font-style: normal !important; }\r\n.irx.irx-dark blockquote p { color: #FFFFFF !important; }\r\n.irx blockquote p + p { margin-top: 12px !important; }\r\n.irx blockquote cite { font-style: normal !important; font-size: 14px !important; }\r\n.irx blockquote cite a { font-weight: 800 !important; }\r\n.irx .irx-quote > div > p { margin-top: 12px !important; font-size: 14.5px !important; color: #5B6472 !important; }\r\n.irx .irx-quote > div > p em { font-style: italic !important; }\r\n.irx.irx-dark .irx-quote > div > p { color: rgba(255,255,255,0.65) !important; }\r\n\r\n\/* visuals *\/\r\n.irx .irx-vis { position: relative !important; display: flex !important; justify-content: center !important; align-items: center !important; min-height: 300px !important; }\r\n.irx .irx-vis svg.irx-dia { width: 100% !important; max-width: 520px !important; height: auto !important; display: block !important; }\r\n.irx .irx-phone { position: relative !important; width: 268px !important; aspect-ratio: 9 \/ 19.5 !important; border-radius: 42px !important; padding: 11px !important; background: #0B1220 !important; box-shadow: 0 0 0 2px #2A3242, 0 40px 70px -30px rgba(11,36,91,0.65) !important; flex-shrink: 0 !important; }\r\n.irx .irx-phone::before { content: \"\" !important; position: absolute !important; top: 19px !important; left: 50% !important; transform: translateX(-50%) !important; width: 84px !important; height: 22px !important; border-radius: 999px !important; background: #0B1220 !important; z-index: 4 !important; }\r\n.irx .irx-scr { position: relative !important; height: 100% !important; border-radius: 32px !important; overflow: hidden !important; display: flex !important; flex-direction: column !important; background: #ECE5DD !important; }\r\n.irx .irx-wah { display: flex !important; align-items: center !important; gap: 9px !important; padding: 44px 14px 11px !important; background: #12872F !important; color: #FFFFFF !important; }\r\n.irx .irx-wah i { width: 30px !important; height: 30px !important; border-radius: 50% !important; background: linear-gradient(135deg, #8ADA3F, #30C054) !important; flex-shrink: 0 !important; }\r\n.irx .irx-wah span { display: block !important; height: 8px !important; border-radius: 4px !important; background: rgba(255,255,255,0.85) !important; width: 92px !important; }\r\n.irx .irx-wah span + span { margin-top: 5px !important; height: 6px !important; width: 54px !important; background: rgba(255,255,255,0.5) !important; }\r\n.irx .irx-wab { flex: 1 !important; display: flex !important; flex-direction: column !important; gap: 9px !important; padding: 14px 11px !important; }\r\n.irx .irx-b { max-width: 86% !important; padding: 10px !important; border-radius: 12px !important; background: #FFFFFF !important; box-shadow: 0 1px 1px rgba(0,0,0,0.08) !important; font-size: 11.5px !important; line-height: 1.35 !important; color: #2A2A2A !important; }\r\n.irx .irx-b.me { align-self: flex-end !important; background: #DCF5C9 !important; }\r\n.irx .irx-sk { display: block !important; height: 6px !important; border-radius: 3px !important; background: #DDE4EE !important; }\r\n.irx .irx-sk + .irx-sk { margin-top: 5px !important; }\r\n.irx .irx-b.me .irx-sk { background: #B8E2A0 !important; }\r\n.irx .irx-prod { display: flex !important; gap: 8px !important; align-items: center !important; padding: 6px 0 !important; }\r\n.irx .irx-prod + .irx-prod { border-top: 1px solid #EEF1F4 !important; }\r\n.irx .irx-th { width: 38px !important; height: 38px !important; border-radius: 8px !important; flex-shrink: 0 !important; }\r\n.irx .th1 { background: radial-gradient(circle at 30% 30%, #FFD9A8 0 22%, transparent 23%), linear-gradient(135deg, #FFCA5E, #F07000) !important; }\r\n.irx .th2 { background: radial-gradient(circle at 70% 65%, #CFE4FF 0 24%, transparent 25%), linear-gradient(135deg, #3D9BFF, #16469D) !important; }\r\n.irx .th3 { background: radial-gradient(circle at 35% 70%, #E9F8D9 0 22%, transparent 23%), linear-gradient(135deg, #8ADA3F, #12872F) !important; }\r\n.irx .irx-prod > div { flex: 1 !important; }\r\n.irx .irx-btn { display: flex !important; align-items: center !important; justify-content: center !important; gap: 6px !important; margin-top: 8px !important; padding: 7px !important; border-top: 1px solid #EEF1F4 !important; color: #0072EF !important; }\r\n.irx .irx-btn .irx-sk { width: 60px !important; background: #9CCBFF !important; }\r\n.irx .irx-cart { display: flex !important; align-items: center !important; gap: 8px !important; }\r\n.irx .irx-cart svg { width: 26px !important; height: 26px !important; padding: 5px !important; border-radius: 8px !important; background: #12872F !important; stroke: #FFFFFF !important; fill: none !important; stroke-width: 2.2 !important; stroke-linecap: round !important; stroke-linejoin: round !important; flex-shrink: 0 !important; }\r\n.irx .irx-track { display: flex !important; align-items: center !important; gap: 0 !important; margin: 8px 0 2px !important; }\r\n.irx .irx-track i { width: 12px !important; height: 12px !important; border-radius: 50% !important; background: #30C054 !important; flex-shrink: 0 !important; }\r\n.irx .irx-track i.off { background: #DDE4EE !important; }\r\n.irx .irx-track s { flex: 1 !important; height: 3px !important; background: #30C054 !important; text-decoration: none !important; }\r\n.irx .irx-track s.off { background: #DDE4EE !important; }\r\n.irx .irx-tag { display: inline-block !important; margin-bottom: 7px !important; padding: 2px 7px !important; border-radius: 999px !important; font-size: 9px !important; font-weight: 800 !important; letter-spacing: 0.08em !important; text-transform: uppercase !important; background: #E9F8EE !important; color: #12872F !important; }\r\n.irx .irx-agent { display: flex !important; align-items: center !important; gap: 7px !important; align-self: center !important; padding: 6px 10px !important; border-radius: 999px !important; background: rgba(11,36,91,0.82) !important; color: #FFFFFF !important; }\r\n.irx .irx-agent i { width: 16px !important; height: 16px !important; border-radius: 50% !important; background: linear-gradient(135deg, #FFCA5E, #F07000) !important; }\r\n.irx .irx-agent .irx-sk { width: 70px !important; background: rgba(255,255,255,0.6) !important; margin: 0 !important; }\r\n.irx .irx-float { position: absolute !important; display: flex !important; align-items: center !important; gap: 10px !important; padding: 12px 14px !important; border-radius: 14px !important; background: #FFFFFF !important; box-shadow: 0 18px 36px -18px rgba(11,36,91,0.55) !important; z-index: 5 !important; }\r\n.irx .irx-float .irx-ic { width: 34px !important; height: 34px !important; border-radius: 10px !important; }\r\n.irx .irx-float .irx-ic svg { width: 18px !important; height: 18px !important; }\r\n.irx .irx-float > span:last-child { display: block !important; width: 74px !important; }\r\n\r\n\/* split layout for phone sections *\/\r\n.irx .irx-split { display: grid !important; grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr) !important; gap: 56px !important; align-items: center !important; margin: 0 0 40px !important; }\r\n.irx .irx-split.irx-rev { grid-template-columns: minmax(0, 1.2fr) minmax(0, 0.8fr) !important; }\r\n.irx .irx-split > div > p { margin-top: 0 !important; }\r\n.irx .irx-split > div > h2 + p { margin-top: 0 !important; }\r\n\r\n\/* FAQ *\/\r\n.irx .irx-faq { max-width: 880px !important; margin: 0 auto !important; display: flex !important; flex-direction: column !important; gap: 12px !important; }\r\n.irx details { border-radius: 16px !important; background: #FFFFFF !important; box-shadow: 0 0 0 1px #E3E8EF !important; overflow: hidden !important; }\r\n.irx details[open] { box-shadow: 0 0 0 2px #0072EF, 0 20px 40px -30px rgba(0,114,239,0.6) !important; }\r\n.irx summary { display: flex !important; align-items: center !important; justify-content: space-between !important; gap: 18px !important; padding: 20px 24px !important; cursor: pointer !important; list-style: none !important; }\r\n.irx summary::-webkit-details-marker { display: none !important; }\r\n.irx summary::marker { content: \"\" !important; }\r\n.irx summary::after { content: \"\" !important; flex-shrink: 0 !important; width: 30px !important; height: 30px !important; border-radius: 50% !important; background: #EEF5FF url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='none' stroke='%230072EF' stroke-width='2.6' stroke-linecap='round'%3E%3Cpath d='M12 5v14M5 12h14'\/%3E%3C\/svg%3E\") center\/14px no-repeat !important; transition: transform 0.2s ease !important; }\r\n.irx details[open] summary::after { transform: rotate(45deg) !important; background-color: #0072EF !important; background-image: url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='2.6' stroke-linecap='round'%3E%3Cpath d='M12 5v14M5 12h14'\/%3E%3C\/svg%3E\") !important; }\r\n.irx details > p { padding: 0 24px 22px !important; font-size: 16px !important; }\r\n.irx .irx-cta { display: flex !important; flex-wrap: wrap !important; justify-content: center !important; gap: 14px !important; margin: 48px 0 0 !important; }\r\n.irx .irx-cta a { display: inline-flex !important; align-items: center !important; gap: 10px !important; padding: 16px 28px !important; border-radius: 999px !important; font-size: 14px !important; font-weight: 800 !important; letter-spacing: 0.06em !important; text-decoration: none !important; }\r\n.irx .irx-cta a.b-green { background: #30C054 !important; color: #FFFFFF !important; box-shadow: 0 14px 28px -14px rgba(48,192,84,0.9) !important; }\r\n.irx .irx-cta a.b-green:hover { background: #12872F !important; color: #FFFFFF !important; }\r\n.irx .irx-cta a.b-light { background: #FFFFFF !important; color: #0072EF !important; box-shadow: inset 0 0 0 2px #0072EF !important; }\r\n.irx .irx-cta a.b-light:hover { background: #EEF5FF !important; color: #0072EF !important; }\r\n.irx .irx-cta a svg { width: 18px !important; height: 18px !important; fill: none !important; stroke: currentColor !important; stroke-width: 2 !important; stroke-linecap: round !important; stroke-linejoin: round !important; }\r\n\r\n@media (max-width: 1080px) {\r\n  .irx table.irx-t.irx-flow tbody { grid-template-columns: repeat(2, minmax(0, 1fr)) !important; }\r\n  .irx table.irx-t.irx-flow tr::after { display: none !important; }\r\n  .irx table.irx-t.irx-g4 tbody { grid-template-columns: repeat(2, minmax(0, 1fr)) !important; }\r\n}\r\n@media (max-width: 860px) {\r\n  .irx { padding: 64px 18px !important; }\r\n  .irx .irx-head, .irx .irx-split, .irx .irx-split.irx-rev { grid-template-columns: minmax(0, 1fr) !important; gap: 32px !important; }\r\n  .irx .irx-split .irx-vis { order: 2 !important; }\r\n  .irx .irx-row { grid-template-columns: minmax(0, 1fr) !important; }\r\n  .irx table.irx-t.irx-list tr { grid-template-columns: 34px minmax(0, 1fr) !important; }\r\n  .irx table.irx-t.irx-list td { grid-column: 2 !important; }\r\n  .irx table.irx-t.irx-list tr::before { grid-row: 1 \/ span 3 !important; align-self: start !important; }\r\n  .irx .irx-vis { min-height: 0 !important; }\r\n  .irx .irx-float { display: none !important; }\r\n}\r\n@media (max-width: 600px) {\r\n  .irx .irx-phone { width: 236px !important; border-radius: 38px !important; padding: 10px !important; }\r\n  .irx table.irx-t.irx-flow tbody, .irx table.irx-t.irx-g4 tbody, .irx table.irx-t.irx-g2 tbody { grid-template-columns: minmax(0, 1fr) !important; }\r\n  .irx .irx-quote { grid-template-columns: minmax(0, 1fr) !important; padding: 24px !important; }\r\n  .irx .irx-card { padding: 24px !important; }\r\n  .irx blockquote p { font-size: 18px !important; }\r\n  .irx p { font-size: 16px !important; }\r\n  .irx summary { padding: 18px !important; }\r\n  .irx details > p { padding: 0 18px 20px !important; }\r\n}\r\n\r\n.irx .bk-faqgrid { display: grid !important; grid-template-columns: minmax(0, 0.78fr) minmax(0, 1.22fr) !important; gap: 56px !important; align-items: start !important; }\r\n.irx .bk-faqside { position: sticky !important; top: 110px !important; }\r\n.irx .bk-faqvis { margin: 28px 0 0 !important; }\r\n.irx .bk-faqvis svg { display: block !important; width: 100% !important; max-width: 380px !important; height: auto !important; filter: drop-shadow(0 22px 34px rgba(11,36,91,0.12)) !important; }\r\n.irx .bk-faqgrid .irx-faq { max-width: none !important; margin: 0 !important; }\r\n@media (max-width: 860px) { .irx .bk-faqgrid { grid-template-columns: minmax(0, 1fr) !important; gap: 28px !important; } .irx .bk-faqside { position: static !important; } .irx .bk-faqvis { display: none !important; } }\r\n<\/style>\r\n<div class=\"irx-in\">\r\n  <div class=\"bk-faqgrid\">\r\n    <div class=\"bk-faqside\"><h2>FAQs: indigitall para banca y finanzas<\/h2>\r\n    <div class=\"bk-faqvis\" aria-hidden=\"true\">\r\n<svg viewBox=\"0 0 360 300\" fill=\"none\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\r\n  <defs>\r\n    <linearGradient id=\"bsf1\" x1=\"0\" y1=\"0\" x2=\"1\" y2=\"1\"><stop offset=\"0\" stop-color=\"#0072EF\"\/><stop offset=\"1\" stop-color=\"#16469D\"\/><\/linearGradient>\r\n    <linearGradient id=\"bsf2\" x1=\"0\" y1=\"0\" x2=\"1\" y2=\"1\"><stop offset=\"0\" stop-color=\"#12872F\"\/><stop offset=\"1\" stop-color=\"#30C054\"\/><\/linearGradient>\r\n    <linearGradient id=\"bsf3\" x1=\"0\" y1=\"0\" x2=\"1\" y2=\"1\"><stop offset=\"0\" stop-color=\"#FFCA5E\"\/><stop offset=\"1\" stop-color=\"#F07000\"\/><\/linearGradient>\r\n  <\/defs>\r\n  <rect x=\"4\" y=\"4\" width=\"352\" height=\"292\" rx=\"24\" fill=\"#FFFFFF\" stroke=\"#E3E8EF\" stroke-width=\"2\"\/>\r\n  <rect x=\"24\" y=\"28\" width=\"40\" height=\"40\" rx=\"12\" fill=\"url(#bsf1)\"\/>\r\n  <g stroke=\"#FFFFFF\" stroke-width=\"2.4\"><rect x=\"32\" y=\"40\" width=\"24\" height=\"18\" rx=\"4\"\/><path d=\"M44 40 v-5 M40 48 v2 M48 48 v2\"\/><\/g>\r\n  <rect x=\"76\" y=\"28\" width=\"196\" height=\"54\" rx=\"14\" fill=\"#EEF5FF\"\/>\r\n  <rect x=\"90\" y=\"42\" width=\"150\" height=\"7\" rx=\"3.5\" fill=\"#9CCBFF\"\/><rect x=\"90\" y=\"57\" width=\"104\" height=\"7\" rx=\"3.5\" fill=\"#9CCBFF\"\/>\r\n  <rect x=\"140\" y=\"98\" width=\"196\" height=\"40\" rx=\"14\" fill=\"#E9F8EE\"\/>\r\n  <rect x=\"154\" y=\"114\" width=\"120\" height=\"7\" rx=\"3.5\" fill=\"#8ADA3F\"\/>\r\n  <rect x=\"24\" y=\"152\" width=\"40\" height=\"40\" rx=\"12\" fill=\"url(#bsf1)\"\/>\r\n  <g stroke=\"#FFFFFF\" stroke-width=\"2.4\"><rect x=\"32\" y=\"164\" width=\"24\" height=\"18\" rx=\"4\"\/><path d=\"M44 164 v-5 M40 172 v2 M48 172 v2\"\/><\/g>\r\n  <rect x=\"76\" y=\"152\" width=\"170\" height=\"40\" rx=\"14\" fill=\"#EEF5FF\"\/>\r\n  <rect x=\"90\" y=\"168\" width=\"128\" height=\"7\" rx=\"3.5\" fill=\"#9CCBFF\"\/>\r\n  <path d=\"M40 206 V228 H68\" stroke=\"#F5923D\" stroke-width=\"2.5\" stroke-dasharray=\"3 6\"\/>\r\n  <rect x=\"78\" y=\"212\" width=\"150\" height=\"32\" rx=\"16\" fill=\"#0B245B\"\/>\r\n  <circle cx=\"98\" cy=\"228\" r=\"9\" fill=\"url(#bsf3)\"\/>\r\n  <rect x=\"114\" y=\"225\" width=\"96\" height=\"6\" rx=\"3\" fill=\"rgba(255,255,255,0.6)\"\/>\r\n  <rect x=\"140\" y=\"256\" width=\"196\" height=\"24\" rx=\"12\" fill=\"#F4F7FB\"\/>\r\n  <circle cx=\"320\" cy=\"268\" r=\"14\" fill=\"url(#bsf2)\"\/>\r\n  <circle cx=\"320\" cy=\"263\" r=\"4.5\" stroke=\"#FFFFFF\" stroke-width=\"2.2\"\/><path d=\"M312 274 a8 6 0 0 1 16 0\" stroke=\"#FFFFFF\" stroke-width=\"2.2\"\/>\r\n  <rect x=\"154\" y=\"265\" width=\"120\" height=\"6\" rx=\"3\" fill=\"#DDE4EE\"\/>\r\n<\/svg><\/div><\/div>\r\n    <div class=\"irx-faq\">\r\n<details open><summary><h3>\u00bfUn chatbot para bancos cumple la Ley de atenci\u00f3n a la clientela?<\/h3><\/summary>\r\n<p>La ley pide que el cliente pueda hablar siempre con una persona. Con <a href=\"https:\/\/indigitall.com\/es\/indigitall-ai\/\">indigitall<\/a>, el bot se presenta como tal desde el primer mensaje y pasa la conversaci\u00f3n a un agente del Contact Center cuando el cliente lo pide. Lo exige el art\u00edculo 8 de la <a href=\"https:\/\/www.boe.es\/eli\/es\/l\/2025\/12\/26\/10\">Ley 10\/2025<\/a>, que en banca se aplica junto a la normativa sectorial.<\/p><\/details>\r\n<details><summary><h3>\u00bfQu\u00e9 datos del banco ve el chatbot de indigitall y c\u00f3mo se protegen?<\/h3><\/summary>\r\n<p>Con indigitall, el banco decide qu\u00e9 contexto, archivos e integraciones ve el bot, y el bot solo responde con la base de conocimiento que el banco valida. Las conversaciones se guardan cifradas con AES-256 y unos filtros de entrada y de salida bloquean lo que queda fuera de \u00e1mbito. Detalle en la <a href=\"https:\/\/documentation.indigitall.com\/docs\/pathbot-security-compliance\">documentaci\u00f3n de seguridad del bot<\/a>.<\/p><\/details>\r\n<details><summary><h3>\u00bfSe puede usar el mismo bot en la web del banco, en la app y en WhatsApp?<\/h3><\/summary>\r\n<p>S\u00ed. Con indigitall, el bot se instala en la web con un solo script y en la app con un SDK, y atiende tambi\u00e9n por WhatsApp. Cuando hace falta una persona, deriva al agente por el Contact Center, que convive con Salesforce o Zendesk, y la configuraci\u00f3n se gestiona desde una consola central. M\u00e1s informaci\u00f3n en <a href=\"https:\/\/indigitall.com\/es\/chat-web\/\">chat web<\/a>.<\/p><\/details>\r\n<details><summary><h3>\u00bfC\u00f3mo cambia un banco de proveedor de mensajer\u00eda sin cortar las alertas a sus clientes?<\/h3><\/summary>\r\n<p>En indigitall, los env\u00edos transaccionales van por un endpoint propio, separado del de campa\u00f1as, y cada operaci\u00f3n puede tener su subcuenta, as\u00ed que alertas y campa\u00f1as se pueden mover en fases distintas. C\u00f3mo se planifica el cambio de proveedor se explica en <a href=\"https:\/\/indigitall.com\/es\/por-que\/\">por qu\u00e9 indigitall<\/a>.<\/p><\/details>\r\n<details><summary><h3>\u00bfQu\u00e9 canal usa un banco con los clientes que no tienen su app?<\/h3><\/summary>\r\n<p>El push cifrado de indigitall necesita la app, as\u00ed que con quien no la tiene, como muchos solicitantes de cr\u00e9dito, el canal es WhatsApp, y el SMS queda como paso de respaldo dentro del journey cuando no hay opt-in. La comparaci\u00f3n entre canales est\u00e1 en <a href=\"https:\/\/indigitall.com\/es\/whatsapp\/\">WhatsApp<\/a> y en <a href=\"https:\/\/indigitall.com\/es\/blog\/whatsapp-vs-sms-que-canal-aumenta-conversiones-financieras\/\">este an\u00e1lisis para servicios financieros<\/a>.<\/p><\/details>\r\n<details><summary><h3>\u00bfC\u00f3mo se conecta indigitall, como plataforma de experiencia del cliente en banca, con el core bancario y el CRM?<\/h3><\/summary>\r\n<p>Si el core expone una API, indigitall se conecta por API REST y webhooks, con conectores documentados para Salesforce y HubSpot. Si no la expone, los contactos entran por importaci\u00f3n en CSV o JSON y el puente con el core lo construye el equipo del banco. El detalle est\u00e1 en <a href=\"https:\/\/indigitall.com\/es\/integraciones\/\">integraciones<\/a>.<\/p><\/details>\r\n<details><summary><h3>\u00bfCu\u00e1nto tarda indigitall en ponerse en marcha en un banco?<\/h3><\/summary>\r\n<p>En un banco, el plazo de indigitall depende sobre todo de dos cosas de la entidad: cu\u00e1nto tarda su revisi\u00f3n de seguridad y cu\u00e1ndo da acceso a los sistemas que necesitan los journeys. Pedir desde el principio los informes SOC 2, ISO 27001 y ENS acorta lo primero. La puesta en marcha se explica en <a href=\"https:\/\/indigitall.com\/es\/por-que\/\">por qu\u00e9 indigitall<\/a>.<\/p><\/details>\r\n<details><summary><h3>\u00bfPuede un banco sustituir el OTP por SMS por una notificaci\u00f3n push o por WhatsApp?<\/h3><\/summary>\r\n<p>S\u00ed. Con indigitall, el OTP puede ir por push cifrado dentro de la app del banco, como en el caso publicado de <a href=\"https:\/\/indigitall.com\/es\/success-stories\/wizink-banca-push-cifradas\/\">WiZink<\/a>, donde los usuarios aprueban el 90% de las compras con push frente al 78% con SMS, o por WhatsApp con las <a href=\"https:\/\/developers.facebook.com\/docs\/whatsapp\/business-management-api\/authentication-templates\">plantillas de autenticaci\u00f3n de Meta<\/a>. Las opciones de WhatsApp est\u00e1n en <a href=\"https:\/\/indigitall.com\/es\/whatsapp\/\">WhatsApp<\/a>.<\/p><\/details>\r\n    <\/div>\r\n  <\/div>\r\n<\/div>\r\n<script type=\"application\/ld+json\">\r\n{\r\n  \"@context\": \"https:\/\/schema.org\",\r\n  \"@type\": \"FAQPage\",\r\n  \"mainEntity\": [\r\n    {\r\n      \"@type\": \"Question\",\r\n      \"name\": \"\u00bfUn chatbot para bancos cumple la Ley de atenci\u00f3n a la clientela?\",\r\n      \"acceptedAnswer\": {\r\n        \"@type\": \"Answer\",\r\n        \"text\": \"La ley pide que el cliente pueda hablar siempre con una persona. Con indigitall, el bot se presenta como tal desde el primer mensaje y pasa la conversaci\u00f3n a un agente del Contact Center cuando el cliente lo pide. 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