{"id":3552,"date":"2025-05-09T18:58:30","date_gmt":"2025-05-09T18:58:30","guid":{"rendered":"https:\/\/indigitall.com\/?post_type=channel&#038;p=3552"},"modified":"2026-10-30T14:03:28","modified_gmt":"2026-10-30T14:03:28","slug":"whatsapp","status":"publish","type":"channel","link":"https:\/\/indigitall.com\/es\/whatsapp\/","title":{"rendered":"WhatsApp"},"author":3,"template":"","class_list":["post-3552","channel","type-channel","status-publish","hentry"],"acf":{"icon":234,"card_title":"WhatsApp","card_text":"\u00a1Hey! Revisa tu oferta exclusiva.","card_text_mobile":"\u00a1Hey! Revisa tu oferta exclusiva.","card_image":264,"card_image_mobile":1165,"flexible_content":[{"acf_fc_layout":"custom_html","code":"<!-- indigitall WhatsApp \u00b7 S1 Hero \u00b7 WordPress\/ACF Custom HTML block -->\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n\r\n#indi-wa-hero {\r\n  all: initial;\r\n  display: block;\r\n  font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important;\r\n  background: linear-gradient(145deg, #0F3B7A 0%, #1565E0 60%, #0072EF 100%) !important;\r\n  width: 100% !important;\r\n  position: relative !important;\r\n  overflow: hidden !important;\r\n  box-sizing: border-box !important;\r\n  -webkit-font-smoothing: antialiased;\r\n  -moz-osx-font-smoothing: grayscale;\r\n}\r\n#indi-wa-hero *, #indi-wa-hero *::before, #indi-wa-hero *::after {\r\n  box-sizing: border-box; margin: 0; padding: 0;\r\n  -webkit-font-smoothing: antialiased; -moz-osx-font-smoothing: grayscale;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 BG \u2500\u2500\u2500 *\/\r\n#indi-wa-hero .iwh-texture {\r\n  position: absolute; inset: 0;\r\n  background-image: radial-gradient(circle, rgba(255,255,255,0.05) 1px, transparent 1px);\r\n  background-size: 28px 28px; pointer-events: none; z-index: 0;\r\n}\r\n\/* WhatsApp-channel ambient glow: uses brand lime, which sits beside WhatsApp green *\/\r\n#indi-wa-hero .iwh-glow {\r\n  position: absolute; top: -100px; right: -60px; width: 520px; height: 520px;\r\n  background: radial-gradient(circle, rgba(138,218,63,0.13) 0%, transparent 70%);\r\n  pointer-events: none; z-index: 0;\r\n}\r\n#indi-wa-hero .iwh-glow2 {\r\n  position: absolute; bottom: -80px; left: -40px; width: 400px; height: 400px;\r\n  background: radial-gradient(circle, rgba(0,114,239,0.10) 0%, transparent 70%);\r\n  pointer-events: none; z-index: 0;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 GRID \u2500\u2500\u2500 *\/\r\n#indi-wa-hero .iwh-inner {\r\n  position: relative; z-index: 2;\r\n  max-width: 1280px; margin: 0 auto;\r\n  padding: 140px 48px 90px;\r\n  display: grid;\r\n  grid-template-columns: minmax(0, 1.05fr) minmax(0, 0.95fr);\r\n  gap: 40px; align-items: center;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 LEFT \u2500\u2500\u2500 *\/\r\n#indi-wa-hero .iwh-left {\r\n  display: flex; flex-direction: column; gap: 24px;\r\n  opacity: 0; transform: translateY(20px);\r\n  animation: iwhSlideUp 0.8s cubic-bezier(0.22,1,0.36,1) 0.15s both;\r\n}\r\n#indi-wa-hero .iwh-eyebrow {\r\n  display: inline-flex; align-items: center; gap: 8px; align-self: flex-start;\r\n  background: rgba(138,218,63,0.14); border: 1px solid rgba(138,218,63,0.4);\r\n  padding: 6px 14px; border-radius: 50px;\r\n  font-size: 11px !important; font-weight: 700 !important;\r\n  letter-spacing: 0.08em !important; text-transform: uppercase; color: #8ADA3F !important;\r\n}\r\n#indi-wa-hero .iwh-eyebrow svg { flex-shrink: 0; }\r\n#indi-wa-hero .iwh-headline {\r\n  font-family: 'Manrope', sans-serif !important;\r\n  font-size: clamp(32px, 3.8vw, 54px) !important; font-weight: 500 !important;\r\n  line-height: 1.06 !important; letter-spacing: -0.022em !important;\r\n  color: #FFFFFF !important; margin: 0 !important;\r\n}\r\n#indi-wa-hero .iwh-accent { color: #8ADA3F !important; }\r\n#indi-wa-hero .iwh-sub {\r\n  font-size: 16px !important; font-weight: 400 !important;\r\n  line-height: 1.65 !important; color: rgba(255,255,255,0.78) !important; max-width: 540px;\r\n}\r\n\r\n\/* Badges *\/\r\n#indi-wa-hero .iwh-badges { display: flex; flex-wrap: wrap; gap: 8px; }\r\n#indi-wa-hero .iwh-badge {\r\n  display: inline-flex; align-items: center; gap: 6px;\r\n  background: rgba(255,255,255,0.12); border: 1px solid rgba(255,255,255,0.20);\r\n  backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px);\r\n  padding: 7px 13px; border-radius: 50px;\r\n  font-size: 11px !important; font-weight: 600 !important;\r\n  color: #FFFFFF !important; letter-spacing: 0.02em; white-space: nowrap;\r\n  opacity: 0; animation: iwhBadgePop 0.5s cubic-bezier(0.22,1,0.36,1) both;\r\n}\r\n#indi-wa-hero .iwh-badge:nth-child(1) { animation-delay: 0.30s; }\r\n#indi-wa-hero .iwh-badge:nth-child(2) { animation-delay: 0.38s; }\r\n#indi-wa-hero .iwh-badge:nth-child(3) { animation-delay: 0.46s; }\r\n#indi-wa-hero .iwh-badge:nth-child(4) { animation-delay: 0.54s; }\r\n#indi-wa-hero .iwh-badge:nth-child(5) { animation-delay: 0.62s; }\r\n#indi-wa-hero .iwh-badge:nth-child(6) { animation-delay: 0.70s; }\r\n#indi-wa-hero .iwh-badge svg { flex-shrink: 0; }\r\n\r\n\/* CTAs *\/\r\n#indi-wa-hero .iwh-ctas { display: flex; flex-wrap: wrap; gap: 14px; margin-top: 4px; }\r\n#indi-wa-hero .id-btn {\r\n  font-family: 'Manrope', sans-serif !important;\r\n  font-size: 14px !important; font-weight: 700 !important;\r\n  line-height: 1 !important; letter-spacing: 0.98px !important;\r\n  text-transform: uppercase !important; padding: 15px 24px !important;\r\n  min-width: 200px !important; min-height: 60px !important;\r\n  display: inline-flex !important; justify-content: center !important; align-items: center !important;\r\n  border-radius: 5px !important; transition: all 0.3s ease-in-out;\r\n  border: 1px solid transparent !important; cursor: pointer;\r\n  text-decoration: none !important; white-space: nowrap;\r\n}\r\n#indi-wa-hero .id-btn.green {\r\n  background-color: #8ADA3F !important; border-color: #8ADA3F !important;\r\n  color: #0F0F0F !important; box-shadow: 0 4px 30px rgba(138,218,63,0.35);\r\n}\r\n#indi-wa-hero .id-btn.green:hover {\r\n  background-color: #9EE84F !important; border-color: #9EE84F !important;\r\n  transform: translateY(-2px); box-shadow: 0 8px 40px rgba(138,218,63,0.45);\r\n}\r\n#indi-wa-hero .id-btn.light {\r\n  background-color: #FFFFFF !important; border-color: #FFFFFF !important;\r\n  box-shadow: 0 4px 60px 0 rgba(0,0,0,0.07); color: #0F0F0F !important;\r\n  gap: 12px; padding: 8px 24px 8px 10px !important;\r\n}\r\n#indi-wa-hero .id-btn.light:hover {\r\n  background-color: #F5F7FA !important; border-color: #F5F7FA !important;\r\n  transform: translateY(-2px);\r\n}\r\n#indi-wa-hero .id-btn.light .iwh-btn-ic {\r\n  width: 38px; height: 38px; border-radius: 50%; background: #EEF3FF;\r\n  display: inline-flex; align-items: center; justify-content: center; flex-shrink: 0;\r\n}\r\n\r\n\/* Floating proof \/ capability badge *\/\r\n#indi-wa-hero .iwh-proof {\r\n  display: inline-flex; align-items: center; gap: 12px; align-self: flex-start;\r\n  background: #FFFFFF; border-left: 4px solid #8ADA3F;\r\n  border-radius: 8px; padding: 12px 18px; margin-top: 4px;\r\n  box-shadow: 0 12px 40px -8px rgba(4,12,32,0.45);\r\n}\r\n#indi-wa-hero .iwh-proof-ic {\r\n  width: 40px; height: 40px; border-radius: 10px; flex-shrink: 0;\r\n  background: rgba(138,218,63,0.16); display: flex; align-items: center; justify-content: center;\r\n}\r\n#indi-wa-hero .iwh-proof-ic svg { stroke: #4F8A1F; }\r\n#indi-wa-hero .iwh-proof-txt { display: flex; flex-direction: column; gap: 2px; }\r\n#indi-wa-hero .iwh-proof-num {\r\n  font-size: 17px !important; font-weight: 800 !important;\r\n  color: #0F3B7A !important; letter-spacing: -0.01em; line-height: 1.1;\r\n}\r\n#indi-wa-hero .iwh-proof-lbl {\r\n  font-size: 12px !important; font-weight: 600 !important;\r\n  color: #5A6B85 !important; line-height: 1.3;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 RIGHT: WhatsApp phone \u2500\u2500\u2500 *\/\r\n#indi-wa-hero .iwh-right {\r\n  position: relative; display: flex; justify-content: center; align-items: center;\r\n  opacity: 0; animation: iwhFadeIn 0.8s ease 0.3s both; z-index: 1;\r\n}\r\n#indi-wa-hero .iwh-phone {\r\n  width: 320px; background: #181824; border-radius: 40px;\r\n  padding: 10px; position: relative;\r\n  box-shadow: 0 32px 64px -16px rgba(4,12,32,0.75),\r\n              0 0 0 1px rgba(255,255,255,0.06),\r\n              inset 0 1px 0 rgba(255,255,255,0.10);\r\n}\r\n#indi-wa-hero .iwh-screen {\r\n  background: #ECE5DD; border-radius: 32px; overflow: hidden;\r\n  display: flex; flex-direction: column; height: 600px; position: relative;\r\n}\r\n#indi-wa-hero .iwh-notch {\r\n  position: absolute; top: 0; left: 50%; transform: translateX(-50%);\r\n  width: 120px; height: 22px; background: #181824; border-radius: 0 0 14px 14px; z-index: 5;\r\n}\r\n\/* WhatsApp header *\/\r\n#indi-wa-hero .iwh-wbar {\r\n  background: #075E54; padding: 26px 14px 10px; display: flex; align-items: center; gap: 10px;\r\n  flex-shrink: 0;\r\n}\r\n#indi-wa-hero .iwh-wav {\r\n  width: 34px; height: 34px; border-radius: 50%; flex-shrink: 0;\r\n  background: linear-gradient(135deg, #128C7E 0%, #25D366 100%);\r\n  display: flex; align-items: center; justify-content: center;\r\n}\r\n#indi-wa-hero .iwh-wmeta { flex: 1; min-width: 0; }\r\n#indi-wa-hero .iwh-wname { font-size: 13px !important; font-weight: 700 !important; color: #FFFFFF !important; line-height: 1.1; }\r\n#indi-wa-hero .iwh-wst { display: flex; align-items: center; gap: 5px; margin-top: 1px; }\r\n#indi-wa-hero .iwh-sdot {\r\n  width: 6px; height: 6px; border-radius: 50%; background: #25D366;\r\n  box-shadow: 0 0 5px rgba(37,211,102,0.85); animation: iwhPulse 2s ease-in-out infinite;\r\n}\r\n#indi-wa-hero .iwh-stxt { font-size: 10px !important; font-weight: 500 !important; color: rgba(255,255,255,0.72) !important; }\r\n#indi-wa-hero .iwh-wver {\r\n  display: inline-flex; align-items: center; gap: 4px;\r\n  font-size: 9px !important; font-weight: 700 !important; color: #FFFFFF !important;\r\n  background: rgba(255,255,255,0.14); border-radius: 50px; padding: 3px 8px;\r\n}\r\n\r\n\/* Chat body *\/\r\n#indi-wa-hero .iwh-wbody {\r\n  flex: 1; overflow: hidden;\r\n  background-color: #ECE5DD;\r\n  background-image: radial-gradient(circle, rgba(7,94,84,0.045) 1px, transparent 1px);\r\n  background-size: 18px 18px;\r\n  padding: 12px 12px 8px; display: flex; flex-direction: column; gap: 8px;\r\n}\r\n#indi-wa-hero .iwh-wbody > * {\r\n  animation: iwhMsgIn 0.4s cubic-bezier(0.22,1,0.36,1) both;\r\n}\r\n#indi-wa-hero .iwh-wbody > *:nth-child(1) { animation-delay: 0.5s; }\r\n#indi-wa-hero .iwh-wbody > *:nth-child(2) { animation-delay: 1.2s; }\r\n#indi-wa-hero .iwh-wbody > *:nth-child(3) { animation-delay: 1.9s; }\r\n#indi-wa-hero .iwh-wbody > *:nth-child(4) { animation-delay: 2.7s; }\r\n#indi-wa-hero .iwh-wbody > *:nth-child(5) { animation-delay: 3.5s; }\r\n\r\n\/* Bubbles *\/\r\n#indi-wa-hero .iwh-bub {\r\n  max-width: 84%; padding: 7px 10px 5px;\r\n  font-size: 12px !important; line-height: 1.45 !important; font-weight: 400 !important;\r\n  position: relative; box-shadow: 0 1px 1px rgba(0,0,0,0.10);\r\n}\r\n#indi-wa-hero .iwh-bub.in {\r\n  align-self: flex-start; background: #FFFFFF; color: #111B21 !important;\r\n  border-radius: 2px 12px 12px 12px;\r\n}\r\n#indi-wa-hero .iwh-bub.out {\r\n  align-self: flex-end; background: #D9FDD3; color: #111B21 !important;\r\n  border-radius: 12px 2px 12px 12px;\r\n}\r\n#indi-wa-hero .iwh-bub-ts {\r\n  display: block; font-size: 8.5px !important; font-weight: 400 !important;\r\n  margin-top: 2px; text-align: right; color: #667781 !important;\r\n}\r\n#indi-wa-hero .iwh-bub.out .iwh-bub-ts { color: #4A9C6D !important; }\r\n\r\n\/* Carousel inside agent bubble *\/\r\n#indi-wa-hero .iwh-carousel { display: flex; gap: 6px; margin-top: 7px; }\r\n#indi-wa-hero .iwh-pc {\r\n  flex: 1; background: #F4F8FF; border: 1px solid #D1E4FF; border-radius: 8px;\r\n  padding: 7px; display: flex; flex-direction: column; gap: 3px;\r\n}\r\n#indi-wa-hero .iwh-pc-img {\r\n  height: 34px; border-radius: 5px;\r\n  background: linear-gradient(135deg, #1565E0, #0072EF);\r\n  display: flex; align-items: center; justify-content: center;\r\n}\r\n#indi-wa-hero .iwh-pc-nm { font-size: 9px !important; font-weight: 700 !important; color: #0F3B7A !important; line-height: 1.1; }\r\n#indi-wa-hero .iwh-pc-pr { font-size: 9px !important; font-weight: 800 !important; color: #075E54 !important; }\r\n\r\n\/* Order \/ payment \/ tracking cards inside bubbles *\/\r\n#indi-wa-hero .iwh-card {\r\n  margin-top: 7px; background: #F4F8FF; border: 1px solid #D1E4FF;\r\n  border-radius: 8px; padding: 8px 10px; display: flex; flex-direction: column; gap: 3px;\r\n}\r\n#indi-wa-hero .iwh-crow { display: flex; justify-content: space-between; gap: 8px; font-size: 10.5px !important; }\r\n#indi-wa-hero .iwh-clbl { color: #5A6B85 !important; font-weight: 500 !important; }\r\n#indi-wa-hero .iwh-cval { color: #0F3B7A !important; font-weight: 700 !important; }\r\n#indi-wa-hero .iwh-cbadge {\r\n  display: inline-flex; align-items: center; gap: 4px; align-self: flex-start;\r\n  background: rgba(37,211,102,0.16); border: 1px solid rgba(37,211,102,0.45);\r\n  border-radius: 50px; padding: 2px 8px; margin-top: 2px;\r\n  font-size: 9px !important; font-weight: 700 !important; color: #1B7A43 !important;\r\n}\r\n\/* Pay button (WhatsApp CTA style) *\/\r\n#indi-wa-hero .iwh-pay {\r\n  margin-top: 6px; background: #FFFFFF; border: 1px solid #D1E4FF; border-radius: 8px;\r\n  padding: 8px; display: flex; align-items: center; justify-content: center; gap: 6px;\r\n  font-size: 11px !important; font-weight: 700 !important; color: #075E54 !important;\r\n}\r\n\/* Quick-reply pills *\/\r\n#indi-wa-hero .iwh-qr { display: flex; flex-wrap: wrap; gap: 5px; align-self: flex-end; max-width: 84%; justify-content: flex-end; }\r\n#indi-wa-hero .iwh-qrpill {\r\n  background: #FFFFFF; border: 1px solid #25D366; border-radius: 50px; padding: 5px 11px;\r\n  font-size: 10.5px !important; font-weight: 700 !important; color: #075E54 !important;\r\n}\r\n\r\n\/* Input bar *\/\r\n#indi-wa-hero .iwh-winput {\r\n  flex-shrink: 0; background: #F0F0F0; padding: 8px 10px; display: flex; align-items: center; gap: 8px;\r\n}\r\n#indi-wa-hero .iwh-wfield {\r\n  flex: 1; background: #FFFFFF; border-radius: 50px; padding: 8px 12px;\r\n  font-size: 11px !important; color: #8E97A1 !important;\r\n}\r\n#indi-wa-hero .iwh-wsend {\r\n  width: 32px; height: 32px; border-radius: 50%; flex-shrink: 0; background: #25D366;\r\n  display: flex; align-items: center; justify-content: center;\r\n}\r\n\r\n\/* \u2500\u2500\u2500 KEYFRAMES \u2500\u2500\u2500 *\/\r\n@keyframes iwhSlideUp { from { opacity: 0; transform: translateY(20px); } to { opacity: 1; transform: translateY(0); } }\r\n@keyframes iwhFadeIn  { from { opacity: 0; } to { opacity: 1; } }\r\n@keyframes iwhMsgIn   { from { opacity: 0; transform: translateY(8px); } to { opacity: 1; transform: translateY(0); } }\r\n@keyframes iwhBadgePop{ from { opacity: 0; transform: scale(0.85) translateY(-4px); } to { opacity: 1; transform: scale(1) translateY(0); } }\r\n@keyframes iwhPulse   { 0%, 100% { opacity: 1; } 50% { opacity: 0.30; } }\r\n\r\n\/* \u2500\u2500\u2500 REDUCED MOTION \u2500\u2500\u2500 *\/\r\n@media (prefers-reduced-motion: reduce) {\r\n  #indi-wa-hero .iwh-left, #indi-wa-hero .iwh-right, #indi-wa-hero .iwh-badge,\r\n  #indi-wa-hero .iwh-sdot, #indi-wa-hero .iwh-wbody > * {\r\n    opacity: 1 !important; transform: none !important; animation: none !important;\r\n  }\r\n}\r\n\r\n\/* \u2500\u2500\u2500 RESPONSIVE \u2500\u2500\u2500 *\/\r\n@media (max-width: 1100px) {\r\n  #indi-wa-hero .iwh-inner { padding: 100px 32px 70px; gap: 32px; }\r\n}\r\n@media (max-width: 960px) {\r\n  #indi-wa-hero .iwh-inner { grid-template-columns: 1fr; padding: 118px 24px 60px; gap: 48px; justify-items: center; }\r\n  #indi-wa-hero .iwh-left { text-align: center; align-items: center; }\r\n  #indi-wa-hero .iwh-eyebrow, #indi-wa-hero .iwh-proof { align-self: center; }\r\n  #indi-wa-hero .iwh-badges, #indi-wa-hero .iwh-ctas { justify-content: center; }\r\n  #indi-wa-hero .iwh-sub { margin: 0 auto; }\r\n}\r\n@media (max-width: 600px) {\r\n  #indi-wa-hero .iwh-inner { padding: 104px 16px 48px; }\r\n  #indi-wa-hero .id-btn { flex: 1 1 100%; min-width: 0 !important; }\r\n  #indi-wa-hero .iwh-phone { width: 100%; max-width: 320px; }\r\n}\r\n<\/style>\r\n\r\n<section id=\"indi-wa-hero\" role=\"banner\" aria-label=\"indigitall WhatsApp: convierte el canal que tus clientes ya usan en tu canal de ventas m\u00e1s fuerte\">\r\n  <div class=\"iwh-texture\" aria-hidden=\"true\"><\/div>\r\n  <div class=\"iwh-glow\"    aria-hidden=\"true\"><\/div>\r\n  <div class=\"iwh-glow2\"   aria-hidden=\"true\"><\/div>\r\n\r\n  <div class=\"iwh-inner\">\r\n\r\n    <!-- \u2500\u2500 LEFT \u2500\u2500 -->\r\n    <div class=\"iwh-left\">\r\n      <span class=\"iwh-eyebrow\">\r\n        <!-- Lucide: message-circle -->\r\n        <svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg>\r\n        WhatsApp \u00b7 indigitall\r\n      <\/span>\r\n\r\n      <h1 class=\"iwh-headline\">\r\n        La app que abren 23 veces al d\u00eda.<br>Ahora es la que <span class=\"iwh-accent\">cierra la venta.<\/span>\r\n      <\/h1>\r\n\r\n      <p class=\"iwh-sub\">\r\n        indigitall convierte WhatsApp en un canal completo de venta y atenci\u00f3n, no en una simple lista de difusi\u00f3n. Descubrimiento, recompras, reservas, pago y soporte, todo en una sola conversaci\u00f3n. Conectado a tus sistemas v\u00eda MCP, con derivaci\u00f3n a agente de IA integrada.\r\n      <\/p>\r\n\r\n      <div class=\"iwh-badges\" role=\"list\" aria-label=\"Certificaciones y reconocimientos de confianza\">\r\n        <span class=\"iwh-badge\" role=\"listitem\">\r\n          <svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M12 2l2.4 4.8L20 8l-4 3.9.9 5.5L12 15l-4.9 2.4.9-5.5L4 8l5.6-1.2z\"\/><\/svg>\r\n          Meta Business Partner \u00b7 Tier 1\r\n        <\/span>\r\n        <span class=\"iwh-badge\" role=\"listitem\">\r\n          <svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\/><polyline points=\"9 12 11 14 15 10\"\/><\/svg>\r\n          ISO 27001\r\n        <\/span>\r\n        <span class=\"iwh-badge\" role=\"listitem\">\r\n          <svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><rect x=\"3\" y=\"11\" width=\"18\" height=\"11\" rx=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>\r\n          GDPR\r\n        <\/span>\r\n        <span class=\"iwh-badge\" role=\"listitem\">\r\n          <svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><circle cx=\"12\" cy=\"8\" r=\"6\"\/><path d=\"M15.477 12.89L17 22l-5-3-5 3 1.523-9.11\"\/><\/svg>\r\n          ENS\r\n        <\/span>\r\n        <span class=\"iwh-badge\" role=\"listitem\">\r\n          <svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polygon points=\"12 2 15.09 8.26 22 9.27 17 14.14 18.18 21.02 12 17.77 5.82 21.02 7 14.14 2 9.27 8.91 8.26 12 2\"\/><\/svg>\r\n          #1 WhatsApp Marketing Europa (G2)\r\n        <\/span>\r\n      <\/div>\r\n\r\n      <div class=\"iwh-ctas\">\r\n        <a href=\"https:\/\/indigitall.com\/es\/schedule-time\/\" class=\"id-btn green\" aria-label=\"Solicita una demo de indigitall WhatsApp\">SOLICITA UNA DEMO<\/a>\r\n        <a href=\"https:\/\/indigitall.com\/es\/ebook\/casos-de-uso-de-whatsapp\/\" class=\"id-btn light\" aria-label=\"Descarga la Gu\u00eda de WhatsApp\">\r\n          <span class=\"iwh-btn-ic\" aria-hidden=\"true\">\r\n            <svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M2 3h6a4 4 0 0 1 4 4v14a3 3 0 0 0-3-3H2z\"\/><path d=\"M22 3h-6a4 4 0 0 0-4 4v14a3 3 0 0 1 3-3h7z\"\/><\/svg>\r\n          <\/span>\r\n          GU\u00cdA DE WHATSAPP\r\n        <\/a>\r\n      <\/div>\r\n\r\n      <div class=\"iwh-proof\">\r\n        <span class=\"iwh-proof-ic\" aria-hidden=\"true\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M6 2 3 6v14a2 2 0 0 0 2 2h14a2 2 0 0 0 2-2V6l-3-4Z\"\/><path d=\"M3 6h18\"\/><path d=\"M16 10a4 4 0 0 1-8 0\"\/><\/svg><\/span>\r\n        <div class=\"iwh-proof-txt\">\r\n          <span class=\"iwh-proof-num\">Explorar &rarr; Pagado<\/span>\r\n          <span class=\"iwh-proof-lbl\">Todo el recorrido de compra, en una conversaci\u00f3n<\/span>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div><!-- \/left -->\r\n\r\n    <!-- \u2500\u2500 RIGHT: WhatsApp phone \u2500\u2500 -->\r\n    <div class=\"iwh-right\" role=\"img\" aria-label=\"Una sola conversaci\u00f3n de WhatsApp con todo el recorrido de compra: carrusel de productos, confirmaci\u00f3n de pedido, pago en el chat y seguimiento en tiempo real, todo gestionado por el OmnIA Agent.\">\r\n      <div class=\"iwh-phone\">\r\n        <div class=\"iwh-notch\" aria-hidden=\"true\"><\/div>\r\n        <div class=\"iwh-screen\">\r\n\r\n          <!-- WhatsApp header -->\r\n          <div class=\"iwh-wbar\" aria-hidden=\"true\">\r\n            <div class=\"iwh-wav\">\r\n              <svg width=\"17\" height=\"17\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#FFFFFF\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 8V4H8\"\/><rect width=\"16\" height=\"12\" x=\"4\" y=\"8\" rx=\"2\"\/><path d=\"M2 14h2\"\/><path d=\"M20 14h2\"\/><path d=\"M15 13v2\"\/><path d=\"M9 13v2\"\/><\/svg>\r\n            <\/div>\r\n            <div class=\"iwh-wmeta\">\r\n              <div class=\"iwh-wname\">OmnIA Agent<\/div>\r\n              <div class=\"iwh-wst\"><span class=\"iwh-sdot\"><\/span><span class=\"iwh-stxt\">en l\u00ednea \u00b7 responde al instante<\/span><\/div>\r\n            <\/div>\r\n            <span class=\"iwh-wver\">\r\n              <svg width=\"9\" height=\"9\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"3\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\r\n              Business\r\n            <\/span>\r\n          <\/div>\r\n\r\n          <!-- Chat thread -->\r\n          <div class=\"iwh-wbody\" aria-hidden=\"true\">\r\n\r\n            <!-- 1. Agent greeting + carousel -->\r\n            <div class=\"iwh-bub in\">\r\n              \u00a1Hola! \u00bfBuscas algo hoy? Estas son las recomendaciones de esta semana \ud83d\udc47\r\n              <div class=\"iwh-carousel\">\r\n                <div class=\"iwh-pc\">\r\n                  <div class=\"iwh-pc-img\"><svg width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M6 2 3 6v14a2 2 0 0 0 2 2h14a2 2 0 0 0 2-2V6l-3-4Z\"\/><path d=\"M3 6h18\"\/><path d=\"M16 10a4 4 0 0 1-8 0\"\/><\/svg><\/div>\r\n                  <span class=\"iwh-pc-nm\">Mezcla de Origen<\/span>\r\n                  <span class=\"iwh-pc-pr\">$19,90<\/span>\r\n                <\/div>\r\n                <div class=\"iwh-pc\">\r\n                  <div class=\"iwh-pc-img\"><svg width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M6 2 3 6v14a2 2 0 0 0 2 2h14a2 2 0 0 0 2-2V6l-3-4Z\"\/><path d=\"M3 6h18\"\/><path d=\"M16 10a4 4 0 0 1-8 0\"\/><\/svg><\/div>\r\n                  <span class=\"iwh-pc-nm\">Tueste Descafeinado<\/span>\r\n                  <span class=\"iwh-pc-pr\">$16,50<\/span>\r\n                <\/div>\r\n              <\/div>\r\n              <span class=\"iwh-bub-ts\">10:24<\/span>\r\n            <\/div>\r\n\r\n            <!-- 2. Customer selects -->\r\n            <div class=\"iwh-bub out\">\r\n              Quiero la Mezcla de Origen, a\u00f1ade 2 a mi pedido\r\n              <span class=\"iwh-bub-ts\">10:24 \u2713\u2713<\/span>\r\n            <\/div>\r\n\r\n            <!-- 3. Order summary + pay -->\r\n            <div class=\"iwh-bub in\">\r\n              Hecho. Aqu\u00ed tienes tu pedido:\r\n              <div class=\"iwh-card\">\r\n                <div class=\"iwh-crow\"><span class=\"iwh-clbl\">2 \u00d7 Mezcla de Origen<\/span><span class=\"iwh-cval\">$39,80<\/span><\/div>\r\n                <div class=\"iwh-crow\"><span class=\"iwh-clbl\">Env\u00edo<\/span><span class=\"iwh-cval\">Gratis \u00b7 jue<\/span><\/div>\r\n                <span class=\"iwh-cbadge\">\r\n                  <svg width=\"9\" height=\"9\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#1B7A43\" stroke-width=\"2.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"20 6 9 17 4 12\"\/><\/svg>\r\n                  Recompra guardada\r\n                <\/span>\r\n                <div class=\"iwh-pay\">\r\n                  <svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#075E54\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"2\" y=\"5\" width=\"20\" height=\"14\" rx=\"2\"\/><line x1=\"2\" y1=\"10\" x2=\"22\" y2=\"10\"\/><\/svg>\r\n                  Paga $39,80 de forma segura\r\n                <\/div>\r\n              <\/div>\r\n              <span class=\"iwh-bub-ts\">10:25<\/span>\r\n            <\/div>\r\n\r\n            <!-- 4. Confirmation -->\r\n            <div class=\"iwh-bub out\">\r\n              Pagado \u2713\r\n              <span class=\"iwh-bub-ts\">10:25 \u2713\u2713<\/span>\r\n            <\/div>\r\n\r\n            <!-- 5. Tracking -->\r\n            <div class=\"iwh-bub in\">\r\n              Pedido confirmado \ud83c\udf89 Te mantengo al d\u00eda por aqu\u00ed.\r\n              <div class=\"iwh-card\">\r\n                <div class=\"iwh-crow\"><span class=\"iwh-clbl\">Pedido<\/span><span class=\"iwh-cval\">#4821<\/span><\/div>\r\n                <div class=\"iwh-crow\"><span class=\"iwh-clbl\">Estado<\/span><span class=\"iwh-cval\">En reparto<\/span><\/div>\r\n                <span class=\"iwh-cbadge\">\r\n                  <svg width=\"9\" height=\"9\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#1B7A43\" stroke-width=\"2.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M5 12h14\"\/><path d=\"m12 5 7 7-7 7\"\/><\/svg>\r\n                  Seguimiento activo\r\n                <\/span>\r\n              <\/div>\r\n              <span class=\"iwh-bub-ts\">10:26<\/span>\r\n            <\/div>\r\n\r\n          <\/div><!-- \/wbody -->\r\n\r\n          <!-- Input bar -->\r\n          <div class=\"iwh-winput\" aria-hidden=\"true\">\r\n            <div class=\"iwh-wfield\">Mensaje<\/div>\r\n            <div class=\"iwh-wsend\">\r\n              <svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><line x1=\"22\" y1=\"2\" x2=\"11\" y2=\"13\"\/><polygon points=\"22 2 15 22 11 13 2 9 22 2\"\/><\/svg>\r\n            <\/div>\r\n          <\/div>\r\n\r\n        <\/div>\r\n      <\/div>\r\n    <\/div><!-- \/right -->\r\n  <\/div><!-- \/inner -->\r\n<\/section>\r\n","code_extra_content":"code_ex_none","code_extitle_cards":"","code_ex_cards":null,"code_ex_brands_custom_background_color":false,"code_ex_custom_brands":false,"code_ex_custom_slider_title":"","code_ex_brands":null,"code_ex_brands_background_color":""},{"acf_fc_layout":"custom_html","code":"<!-- indigitall WhatsApp \u00b7 S2 G2 Recognition \u00b7 WordPress\/ACF Custom HTML block -->\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n\r\n#indi-wa-g2 {\r\n  all: initial; display: block;\r\n  font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important;\r\n  background: #F5F7FA !important; width: 100% !important; position: relative !important; overflow: hidden !important;\r\n  box-sizing: border-box !important; -webkit-font-smoothing: antialiased; -moz-osx-font-smoothing: grayscale;\r\n}\r\n#indi-wa-g2 *, #indi-wa-g2 *::before, #indi-wa-g2 *::after { box-sizing: border-box; margin: 0; padding: 0; -webkit-font-smoothing: antialiased; }\r\n\r\n#indi-wa-g2 .iwg-inner { position: relative; z-index: 2; max-width: 1280px; margin: 0 auto; padding: 100px 48px 80px; }\r\n\r\n\/* \u2500\u2500\u2500 HEADER \u2500\u2500\u2500 *\/\r\n#indi-wa-g2 .iwg-head { text-align: center; max-width: 760px; margin: 0 auto 56px; }\r\n#indi-wa-g2 .iwg-pill {\r\n  display: inline-flex; align-items: center; gap: 8px;\r\n  background: rgba(138,218,63,0.16); border: 1px solid rgba(138,218,63,0.5);\r\n  padding: 7px 15px; border-radius: 50px;\r\n  font-size: 11px !important; font-weight: 700 !important; letter-spacing: 0.08em !important;\r\n  text-transform: uppercase; color: #4F8A1F !important; margin-bottom: 20px;\r\n}\r\n#indi-wa-g2 .iwg-pill svg { flex-shrink: 0; }\r\n#indi-wa-g2 .iwg-h2 {\r\n  font-size: clamp(30px, 3.8vw, 50px) !important; font-weight: 500 !important; line-height: 1.08 !important;\r\n  letter-spacing: -0.022em !important; color: #0F3B7A !important;\r\n}\r\n#indi-wa-g2 .iwg-h2 em { color: #0072EF !important; font-style: normal; }\r\n#indi-wa-g2 .iwg-lede { font-size: 17px !important; font-weight: 400 !important; line-height: 1.6 !important; color: #5A6B85 !important; margin-top: 16px; }\r\n\r\n\/* \u2500\u2500\u2500 BENTO GRID \u2500\u2500\u2500 *\/\r\n#indi-wa-g2 .iwg-grid { display: grid; grid-template-columns: repeat(12, 1fr); grid-auto-rows: 1fr; gap: 18px; }\r\n#indi-wa-g2 .iwg-card {\r\n  background: #FFFFFF !important; border-radius: 14px !important; padding: 26px !important;\r\n  box-shadow: 0 12px 36px -8px rgba(18,54,108,0.14), 0 2px 8px rgba(0,0,0,0.04);\r\n  display: flex; flex-direction: column; position: relative; overflow: hidden;\r\n  transition: transform 0.35s ease, box-shadow 0.35s ease;\r\n}\r\n#indi-wa-g2 .iwg-card:hover { transform: translateY(-4px); box-shadow: 0 22px 50px -10px rgba(18,54,108,0.22), 0 4px 12px rgba(138,218,63,0.12); }\r\n\r\n#indi-wa-g2 .c-stat { grid-column: 1 \/ 6;  grid-row: 1 \/ 3; }\r\n#indi-wa-g2 .c-ai   { grid-column: 6 \/ 9;  grid-row: 1; }\r\n#indi-wa-g2 .c-mom  { grid-column: 9 \/ 13; grid-row: 1; }\r\n#indi-wa-g2 .c-use  { grid-column: 6 \/ 9;  grid-row: 2; }\r\n#indi-wa-g2 .c-geo  { grid-column: 9 \/ 13; grid-row: 2; }\r\n\r\n#indi-wa-g2 .iwg-eyebrow {\r\n  font-size: 10px !important; font-weight: 700 !important; letter-spacing: 0.06em !important; text-transform: uppercase;\r\n  color: #8ADA3F !important; margin-bottom: 8px; display: inline-flex; align-items: center; gap: 5px;\r\n}\r\n#indi-wa-g2 .iwg-card-title { font-size: 19px !important; font-weight: 600 !important; letter-spacing: -0.01em !important; color: #0F3B7A !important; line-height: 1.2; margin-bottom: 8px; }\r\n#indi-wa-g2 .c-stat .iwg-card-title { font-size: 24px !important; }\r\n#indi-wa-g2 .iwg-card-desc { font-size: 14px !important; font-weight: 400 !important; line-height: 1.5 !important; color: #5A6B85 !important; }\r\n\r\n#indi-wa-g2 .iwg-viz { margin-top: auto; padding-top: 22px; }\r\n#indi-wa-g2 .c-stat .iwg-viz { margin-top: 18px; padding-top: 0; flex: 1; display: flex; }\r\n\r\n\/* \u2550\u2550 FEATURED VIZ \u00b7 G2 badge panel \u2550\u2550 *\/\r\n#indi-wa-g2 .iwg-panel {\r\n  background: linear-gradient(160deg, #1565E0 0%, #0F3B7A 100%);\r\n  border-radius: 14px; padding: 24px 20px; position: relative; overflow: hidden; width: 100%; flex: 1;\r\n  display: flex; flex-direction: column; align-items: center; justify-content: center; gap: 10px; text-align: center;\r\n}\r\n#indi-wa-g2 .iwg-shimmer { position: absolute; inset: 0; background: linear-gradient(115deg, transparent 30%, rgba(138,218,63,0.16) 50%, transparent 70%); transform: translateX(-100%); }\r\n#indi-wa-g2 .c-stat.iwg-vis .iwg-shimmer { animation: iwgShimmer 3.4s ease-in-out infinite; }\r\n@keyframes iwgShimmer { 0%,60% { transform: translateX(-100%); } 80%,100% { transform: translateX(100%); } }\r\n#indi-wa-g2 .iwg-g2badge {\r\n  width: 52px; height: 52px; border-radius: 50%; background: #FF492C;\r\n  display: flex; align-items: center; justify-content: center;\r\n  font-family: 'Manrope', sans-serif !important; font-size: 21px !important; font-weight: 800 !important;\r\n  color: #FFFFFF !important; letter-spacing: -0.03em; box-shadow: 0 6px 20px rgba(255,73,44,0.45); position: relative; z-index: 1;\r\n}\r\n#indi-wa-g2 .iwg-bignum { font-family: 'Manrope', sans-serif !important; font-size: 62px !important; font-weight: 800 !important; line-height: 1 !important; letter-spacing: -0.03em !important; color: #8ADA3F !important; position: relative; z-index: 1; }\r\n#indi-wa-g2 .iwg-panel-sub { font-size: 13px !important; font-weight: 600 !important; color: rgba(255,255,255,0.82) !important; position: relative; z-index: 1; }\r\n#indi-wa-g2 .iwg-stars { display: flex; gap: 3px; position: relative; z-index: 1; font-size: 17px !important; color: #F5A623 !important; line-height: 1; }\r\n#indi-wa-g2 .iwg-score-pill { display: inline-flex; align-items: center; gap: 10px; background: rgba(255,255,255,0.12); border: 1px solid rgba(255,255,255,0.18); border-radius: 50px; padding: 7px 18px; position: relative; z-index: 1; }\r\n#indi-wa-g2 .iwg-score-big { font-size: 22px !important; font-weight: 800 !important; color: #FFFFFF !important; line-height: 1; letter-spacing: -0.01em; }\r\n#indi-wa-g2 .iwg-score-lbl { font-size: 10px !important; font-weight: 600 !important; color: rgba(255,255,255,0.60) !important; line-height: 1.3; text-align: left; }\r\n#indi-wa-g2 .iwg-review-count { font-size: 11px !important; font-weight: 600 !important; color: rgba(255,255,255,0.45) !important; position: relative; z-index: 1; }\r\n\r\n\/* \u2550\u2550 VIZ \u00b7 High Performer checklist \u2550\u2550 *\/\r\n#indi-wa-g2 .iwg-checklist { display: flex; flex-direction: column; gap: 8px; }\r\n#indi-wa-g2 .iwg-checkrow { display: flex; align-items: center; gap: 9px; }\r\n#indi-wa-g2 .iwg-chkbox { width: 20px; height: 20px; border-radius: 6px; flex-shrink: 0; background: #8ADA3F; display: flex; align-items: center; justify-content: center; }\r\n#indi-wa-g2 .iwg-chkbox svg path { stroke-dasharray: 24; stroke-dashoffset: 0; }\r\n#indi-wa-g2.iwg-js .c-ai .iwg-chkbox svg path { stroke-dashoffset: 24; }\r\n#indi-wa-g2 .c-ai.iwg-vis .iwg-chkbox svg path { animation: iwgCheck 0.5s ease forwards; }\r\n#indi-wa-g2 .c-ai.iwg-vis .iwg-checkrow:nth-child(1) .iwg-chkbox svg path { animation-delay: 0.35s; }\r\n#indi-wa-g2 .c-ai.iwg-vis .iwg-checkrow:nth-child(2) .iwg-chkbox svg path { animation-delay: 0.65s; }\r\n#indi-wa-g2 .c-ai.iwg-vis .iwg-checkrow:nth-child(3) .iwg-chkbox svg path { animation-delay: 0.95s; }\r\n@keyframes iwgCheck { from { stroke-dashoffset: 24; } to { stroke-dashoffset: 0; } }\r\n#indi-wa-g2 .iwg-chktxt { font-size: 12px !important; 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}\r\n#indi-wa-g2 .c-mom.iwg-vis .iwg-bar:nth-child(3) .iwg-barfill { transition-delay: 0.16s; }\r\n#indi-wa-g2 .c-mom.iwg-vis .iwg-bar:nth-child(4) .iwg-barfill { transition-delay: 0.24s; }\r\n#indi-wa-g2 .c-mom.iwg-vis .iwg-bar:nth-child(5) .iwg-barfill { transition-delay: 0.32s; }\r\n#indi-wa-g2 .iwg-barlbl { margin-top: 9px; display: flex; align-items: center; gap: 5px; font-size: 11px !important; font-weight: 700 !important; color: #4F8A1F !important; }\r\n\r\n\/* \u2550\u2550 VIZ \u00b7 Usability score bar \u2550\u2550 *\/\r\n#indi-wa-g2 .iwg-scorecard { display: flex; flex-direction: column; gap: 5px; }\r\n#indi-wa-g2 .iwg-scorerow { display: flex; align-items: baseline; gap: 3px; }\r\n#indi-wa-g2 .iwg-scorenum { font-size: 38px !important; font-weight: 800 !important; color: #8ADA3F !important; line-height: 1; letter-spacing: -0.02em; }\r\n#indi-wa-g2 .iwg-scorediv { font-size: 15px !important; font-weight: 500 !important; color: #5A6B85 !important; }\r\n#indi-wa-g2 .iwg-scorelabel { font-size: 11px !important; 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}\r\n#indi-wa-g2 .c-geo.iwg-animate { transition-delay: 0.32s; }\r\n\r\n@media (prefers-reduced-motion: reduce) {\r\n  #indi-wa-g2 .iwg-animate { opacity: 1 !important; transform: none !important; transition: none !important; }\r\n  #indi-wa-g2 .iwg-shimmer { display: none !important; }\r\n  #indi-wa-g2 .iwg-barfill { height: var(--h) !important; }\r\n  #indi-wa-g2 .iwg-scorefill { width: 92% !important; }\r\n  #indi-wa-g2 .iwg-chkbox svg path { stroke-dashoffset: 0 !important; }\r\n}\r\n\r\n\/* \u2500\u2500\u2500 RESPONSIVE \u2500\u2500\u2500 *\/\r\n@media (max-width: 1100px) { #indi-wa-g2 .iwg-inner { padding: 80px 32px 64px; } }\r\n@media (max-width: 960px) {\r\n  #indi-wa-g2 .iwg-inner { padding: 70px 24px; }\r\n  #indi-wa-g2 .iwg-grid { grid-template-columns: repeat(2, 1fr); grid-auto-rows: auto; }\r\n  #indi-wa-g2 .c-stat { grid-column: 1 \/ 3; grid-row: auto; }\r\n  #indi-wa-g2 .c-ai, #indi-wa-g2 .c-mom, #indi-wa-g2 .c-use, #indi-wa-g2 .c-geo { grid-column: auto; grid-row: auto; }\r\n}\r\n@media (max-width: 600px) {\r\n  #indi-wa-g2 .iwg-inner { padding: 48px 16px; }\r\n  #indi-wa-g2 .iwg-grid { grid-template-columns: 1fr; }\r\n  #indi-wa-g2 .c-stat { grid-column: 1; }\r\n  #indi-wa-g2 .iwg-card { padding: 22px !important; }\r\n  #indi-wa-g2 .iwg-bignum { font-size: 50px !important; }\r\n}\r\n<\/style>\r\n\r\n<section id=\"indi-wa-g2\" role=\"region\" aria-label=\"Valorado como n\u00famero uno en WhatsApp Marketing en Europa en G2\">\r\n  <div class=\"iwg-inner\">\r\n\r\n    <!-- \u2500\u2500 HEADER \u2500\u2500 -->\r\n    <div class=\"iwg-head\">\r\n      <span class=\"iwg-pill\">\r\n        <svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#4F8A1F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><circle cx=\"12\" cy=\"8\" r=\"6\"\/><path d=\"M15.477 12.89L17 22l-5-3-5 3 1.523-9.11\"\/><\/svg>\r\n        Validado por m\u00e1s de 430 clientes en G2\r\n      <\/span>\r\n      <h2 class=\"iwg-h2\">Valorado como <em>#1<\/em> en WhatsApp Marketing en Europa.<\/h2>\r\n      <p class=\"iwg-lede\">G2 es la mayor plataforma de rese\u00f1as de software B2B del mundo, con 90 millones de rese\u00f1as verificadas. Este puesto lo ganaron los clientes que usan WhatsApp en indigitall cada d\u00eda, no los analistas.<\/p>\r\n    <\/div>\r\n\r\n    <!-- \u2500\u2500 BENTO GRID \u2500\u2500 -->\r\n    <div class=\"iwg-grid\">\r\n\r\n      <!-- FEATURED: #1 WhatsApp Europe -->\r\n      <article class=\"iwg-card c-stat iwg-animate\">\r\n        <span class=\"iwg-eyebrow\">WhatsApp Marketing \u00b7 Europa<\/span>\r\n        <h3 class=\"iwg-card-title\">#1 en Europa<\/h3>\r\n        <p class=\"iwg-card-desc\">El mejor valorado en WhatsApp Marketing en el G2 Europe Regional Grid, seg\u00fan las rese\u00f1as verificadas de clientes.<\/p>\r\n        <div class=\"iwg-viz\">\r\n          <div class=\"iwg-panel\" role=\"img\" aria-label=\"N\u00famero uno en WhatsApp Marketing en Europa, 9,20 sobre 10 en usabilidad y m\u00e1s de 430 rese\u00f1as verificadas\">\r\n            <div class=\"iwg-shimmer\" aria-hidden=\"true\"><\/div>\r\n            <div class=\"iwg-g2badge\" aria-hidden=\"true\">G2<\/div>\r\n            <span class=\"iwg-bignum\">#1<\/span>\r\n            <span class=\"iwg-panel-sub\">WhatsApp Marketing \u00b7 Europa<\/span>\r\n            <div class=\"iwg-stars\" aria-label=\"Valoraci\u00f3n de 5 estrellas\" aria-hidden=\"true\"><span>\u2605<\/span><span>\u2605<\/span><span>\u2605<\/span><span>\u2605<\/span><span>\u2605<\/span><\/div>\r\n            <div class=\"iwg-score-pill\">\r\n              <span class=\"iwg-score-big\">9,20<\/span>\r\n              <span class=\"iwg-score-lbl\">Mid-Market<br>usabilidad \/ 10<\/span>\r\n            <\/div>\r\n            <span class=\"iwg-review-count\">M\u00e1s de 430 rese\u00f1as verificadas<\/span>\r\n          <\/div>\r\n        <\/div>\r\n      <\/article>\r\n\r\n      <!-- High Performer -->\r\n      <article class=\"iwg-card c-ai iwg-animate\">\r\n        <span class=\"iwg-eyebrow\">WhatsApp Marketing<\/span>\r\n        <h3 class=\"iwg-card-title\">High Performer<\/h3>\r\n        <p class=\"iwg-card-desc\">Reconocido en WhatsApp Marketing en los mercados global, LATAM y europeo.<\/p>\r\n        <div class=\"iwg-viz\">\r\n          <div class=\"iwg-checklist\">\r\n            <div class=\"iwg-checkrow\"><span class=\"iwg-chkbox\"><svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F0F0F\" stroke-width=\"3.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M20 6 9 17l-5-5\"\/><\/svg><\/span><span class=\"iwg-chktxt\">Global<\/span><\/div>\r\n            <div class=\"iwg-checkrow\"><span class=\"iwg-chkbox\"><svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F0F0F\" stroke-width=\"3.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M20 6 9 17l-5-5\"\/><\/svg><\/span><span class=\"iwg-chktxt\">LATAM<\/span><\/div>\r\n            <div class=\"iwg-checkrow\"><span class=\"iwg-chkbox\"><svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F0F0F\" stroke-width=\"3.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M20 6 9 17l-5-5\"\/><\/svg><\/span><span class=\"iwg-chktxt\">Europa<\/span><\/div>\r\n          <\/div>\r\n          <div class=\"iwg-subchips\"><span class=\"iwg-subchip\">Enterprise<\/span><span class=\"iwg-subchip\">Mid-Market<\/span><\/div>\r\n        <\/div>\r\n      <\/article>\r\n\r\n      <!-- 76 Badges -->\r\n      <article class=\"iwg-card c-mom iwg-animate\">\r\n        <span class=\"iwg-eyebrow\">Summer 2026<\/span>\r\n        <h3 class=\"iwg-card-title\">76 insignias G2<\/h3>\r\n        <p class=\"iwg-card-desc\">Conseguidas en 8 categor\u00edas: WhatsApp Marketing, AI Chatbots, Push, SMS y m\u00e1s.<\/p>\r\n        <div class=\"iwg-viz\">\r\n          <div class=\"iwg-bars\" role=\"img\" aria-label=\"Gr\u00e1fico de barras con las insignias obtenidas por categor\u00eda\">\r\n            <div class=\"iwg-bar\"><div class=\"iwg-barfill\" style=\"--h:30%\"><\/div><\/div>\r\n            <div class=\"iwg-bar\"><div class=\"iwg-barfill\" style=\"--h:48%\"><\/div><\/div>\r\n            <div class=\"iwg-bar\"><div class=\"iwg-barfill\" style=\"--h:66%\"><\/div><\/div>\r\n            <div class=\"iwg-bar\"><div class=\"iwg-barfill\" style=\"--h:82%\"><\/div><\/div>\r\n            <div class=\"iwg-bar\"><div class=\"iwg-barfill\" style=\"--h:100%\"><\/div><\/div>\r\n          <\/div>\r\n          <div class=\"iwg-barlbl\">\r\n            <svg width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#4F8A1F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><polyline points=\"23 6 13.5 15.5 8.5 10.5 1 18\"\/><polyline points=\"17 6 23 6 23 12\"\/><\/svg>\r\n            8 categor\u00edas \u00b7 verificado\r\n          <\/div>\r\n        <\/div>\r\n      <\/article>\r\n\r\n      <!-- Usability -->\r\n      <article class=\"iwg-card c-use iwg-animate\">\r\n        <span class=\"iwg-eyebrow\">Mid-Market<\/span>\r\n        <h3 class=\"iwg-card-title\">#1 en Usabilidad<\/h3>\r\n        <p class=\"iwg-card-desc\">La puntuaci\u00f3n de usabilidad m\u00e1s alta de la categor\u00eda. Los equipos lanzan WhatsApp sin depender de IT.<\/p>\r\n        <div class=\"iwg-viz\">\r\n          <div class=\"iwg-scorecard\">\r\n            <div class=\"iwg-scorerow\"><span class=\"iwg-scorenum\">9,20<\/span><span class=\"iwg-scorediv\">&nbsp;\/ 10<\/span><\/div>\r\n            <div class=\"iwg-scorelabel\">Puntuaci\u00f3n de usabilidad Mid-Market<\/div>\r\n            <div class=\"iwg-scorebg\"><div class=\"iwg-scorefill\"><\/div><\/div>\r\n          <\/div>\r\n        <\/div>\r\n      <\/article>\r\n\r\n      <!-- Regions -->\r\n      <article class=\"iwg-card c-geo iwg-animate\">\r\n        <span class=\"iwg-eyebrow\">Regional<\/span>\r\n        <h3 class=\"iwg-card-title\">#1 en dos regiones<\/h3>\r\n        <p class=\"iwg-card-desc\">El mejor valorado en WhatsApp Marketing en Europa y Latinoam\u00e9rica, en dos G2 Regional Grids distintos.<\/p>\r\n        <div class=\"iwg-viz\">\r\n          <div class=\"iwg-regions\">\r\n            <div class=\"iwg-region\"><span class=\"iwg-reg-name\">Europa<\/span><span class=\"iwg-reg-rank\">#1<\/span><\/div>\r\n            <div class=\"iwg-region\"><span class=\"iwg-reg-name\">Latinoam\u00e9rica<\/span><span class=\"iwg-reg-rank\">#1<\/span><\/div>\r\n          <\/div>\r\n        <\/div>\r\n      <\/article>\r\n\r\n    <\/div><!-- \/grid -->\r\n\r\n    <!-- \u2500\u2500 FOOTER STRIP \u2500\u2500 -->\r\n    <div class=\"iwg-footer\">\r\n      <strong>9,20 \/ 10<\/strong> usabilidad Mid-Market &nbsp;\u00b7&nbsp;\r\n      <strong>430+<\/strong> rese\u00f1as verificadas &nbsp;\u00b7&nbsp;\r\n      Reconocido en <strong>8 categor\u00edas<\/strong>: WhatsApp Marketing, Push Notifications, AI Chatbots, SMS Marketing, Mobile Marketing, Customer Journey Analytics, Marketing Automation y Personalization.\r\n    <\/div>\r\n\r\n  <\/div>\r\n<\/section>\r\n\r\n<script>\r\n(function () {\r\n  \"use strict\";\r\n  var root = document.getElementById('indi-wa-g2'); 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border-radius:2px; }\r\n#indi-wa-capabilities .iwc-h2 {\r\n  margin-top: 16px !important; font-size: clamp(28px, 3.5vw, 48px) !important;\r\n  line-height: 1.08 !important; font-weight: 500 !important; letter-spacing: -0.02em !important;\r\n  color: #0F3B7A !important; max-width: 20ch;\r\n}\r\n#indi-wa-capabilities .iwc-intro {\r\n  margin-top: 18px !important; font-size: 17px !important; line-height: 1.6 !important;\r\n  font-weight: 400 !important; color: #5A6B85 !important; max-width: 70ch;\r\n}\r\n\r\n\/* grid *\/\r\n#indi-wa-capabilities .iwc-grid {\r\n  margin-top: 56px !important; display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; list-style: none;\r\n}\r\n\r\n\/* card *\/\r\n#indi-wa-capabilities .iwc-card {\r\n  background: #FFFFFF !important; border-radius: 14px !important;\r\n  box-shadow: 0 12px 36px -8px rgba(18,54,108,0.30), 0 2px 8px rgba(0,0,0,0.06);\r\n  overflow: hidden; display: flex; flex-direction: column;\r\n  opacity: 0; transform: translateY(20px);\r\n  transition: transform 0.6s cubic-bezier(0.22,1,0.36,1), box-shadow 0.35s cubic-bezier(0.22,1,0.36,1), opacity 0.6s cubic-bezier(0.22,1,0.36,1);\r\n}\r\n#indi-wa-capabilities .iwc-card.iwc-visible { opacity: 1; transform: translateY(0); }\r\n#indi-wa-capabilities .iwc-card:hover {\r\n  transform: translateY(-4px) scale(1.02);\r\n  box-shadow: 0 24px 54px -12px rgba(18,54,108,0.36), 0 4px 12px rgba(0,0,0,0.08);\r\n}\r\n#indi-wa-capabilities .iwc-grid > li:nth-child(2).iwc-visible { transition-delay: 0.08s; }\r\n#indi-wa-capabilities .iwc-grid > li:nth-child(3).iwc-visible { transition-delay: 0.16s; }\r\n#indi-wa-capabilities .iwc-grid > li:nth-child(4).iwc-visible { transition-delay: 0.06s; }\r\n#indi-wa-capabilities .iwc-grid > li:nth-child(5).iwc-visible { transition-delay: 0.14s; }\r\n#indi-wa-capabilities .iwc-grid > li:nth-child(6).iwc-visible { transition-delay: 0.22s; }\r\n\r\n\/* stage *\/\r\n#indi-wa-capabilities .iwc-stage {\r\n  position: relative; height: 168px;\r\n  background: radial-gradient(120% 90% at 50% 0%, #F1F6FF 0%, #EEF3FF 55%, #E7EEFB 100%);\r\n  border-bottom: 1px solid #EAF0FA; overflow: hidden;\r\n}\r\n#indi-wa-capabilities .iwc-stageinner { position: absolute; top: 50%; left: 50%; width: 280px; height: 160px; transform: translate(-50%, -50%); }\r\n#indi-wa-capabilities .iwc-lines { position: absolute; inset: 0; width: 100%; height: 100%; overflow: visible; }\r\n#indi-wa-capabilities .iwc-line { stroke: #C9D6EC; stroke-width: 2; fill: none; }\r\n#indi-wa-capabilities .iwc-line-dash { stroke: #C9D6EC; stroke-width: 2; fill: none; stroke-dasharray: 4 5; stroke-linecap: round; }\r\n\r\n#indi-wa-capabilities .iwc-node {\r\n  position: absolute; display: flex; align-items: center; justify-content: center; gap: 5px;\r\n  background: #FFFFFF; border: 1.5px solid #DCE6F7; border-radius: 9px;\r\n  font-size: 10px !important; font-weight: 700 !important; color: #0F3B7A !important;\r\n  box-shadow: 0 4px 12px -4px rgba(18,54,108,0.18); text-align: center;\r\n}\r\n#indi-wa-capabilities .iwc-node svg { width: 13px; height: 13px; flex: none; stroke: #0072EF; }\r\n#indi-wa-capabilities .iwc-node.iwc-primary { background: #0F3B7A; border-color: #0F3B7A; color: #FFFFFF !important; box-shadow: 0 6px 18px -4px rgba(15,59,122,0.45); }\r\n#indi-wa-capabilities .iwc-node.iwc-primary svg { stroke: #FFFFFF; }\r\n#indi-wa-capabilities .iwc-node.iwc-green { background: #8ADA3F; border-color: #8ADA3F; color: #0F0F0F !important; box-shadow: 0 6px 18px -4px rgba(138,218,63,0.45); }\r\n#indi-wa-capabilities .iwc-node.iwc-green svg { stroke: #0F0F0F; }\r\n\r\n#indi-wa-capabilities .iwc-packet {\r\n  position: absolute; width: 9px; height: 9px; border-radius: 50%; background: #8ADA3F;\r\n  box-shadow: 0 0 0 3px rgba(138,218,63,0.25), 0 0 8px rgba(138,218,63,0.6); opacity: 0;\r\n}\r\n#indi-wa-capabilities .iwc-packet.iwc-blue { background: #0072EF; box-shadow: 0 0 0 3px rgba(0,114,239,0.22), 0 0 8px rgba(0,114,239,0.5); }\r\n\r\n\/* body *\/\r\n#indi-wa-capabilities .iwc-body { padding: 24px 24px 28px !important; display: flex; flex-direction: column; flex: 1; }\r\n#indi-wa-capabilities .iwc-tag {\r\n  align-self: flex-start; display: inline-flex; align-items: center; gap: 6px;\r\n  padding: 5px 11px !important; border-radius: 6px; background: #EEF3FF;\r\n  font-size: 11px !important; font-weight: 700 !important; letter-spacing: 0.04em !important;\r\n  text-transform: uppercase !important; color: #0F3B7A !important;\r\n}\r\n#indi-wa-capabilities .iwc-tag::before { content:\"\"; width:6px; height:6px; border-radius:50%; background:#8ADA3F; }\r\n#indi-wa-capabilities .iwc-title { margin-top: 14px !important; font-size: 20px !important; font-weight: 600 !important; letter-spacing: -0.01em !important; line-height: 1.2 !important; color: #0F0F0F !important; }\r\n#indi-wa-capabilities .iwc-desc { margin-top: 10px !important; font-size: 15px !important; line-height: 1.6 !important; font-weight: 400 !important; color: #5A6B85 !important; }\r\n\r\n\/* ============ CARD 1 \u00b7 WhatsApp Flows (form fill) ============ *\/\r\n#indi-wa-capabilities .iwc-formbox { display: flex; flex-direction: column; gap: 6px; width: 46px; }\r\n#indi-wa-capabilities .iwc-formfield { height: 6px; border-radius: 3px; background: rgba(255,255,255,0.30); position: relative; overflow: hidden; }\r\n#indi-wa-capabilities .iwc-formfield::after { content:\"\"; position:absolute; left:0; top:0; bottom:0; width:0; background:#8ADA3F; border-radius:3px; }\r\n#indi-wa-capabilities .iwc-f1::after { animation: iwc-fill 4s ease-in-out infinite; }\r\n#indi-wa-capabilities .iwc-f2::after { animation: iwc-fill 4s ease-in-out infinite; animation-delay: 0.5s; }\r\n#indi-wa-capabilities .iwc-f3::after { animation: iwc-fill 4s ease-in-out infinite; animation-delay: 1.0s; }\r\n@keyframes iwc-fill { 0%,5%{width:0} 30%{width:100%} 80%{width:100%} 90%,100%{width:0} }\r\n#indi-wa-capabilities .c1pkt { left: 174px; top: 75px; animation: iwc-c1pkt 4s ease-in-out infinite; animation-delay: 1.4s; }\r\n@keyframes iwc-c1pkt { 0%,32%{transform:translate(0,0);opacity:0} 38%{opacity:1} 64%{transform:translate(56px,0);opacity:1} 72%,100%{transform:translate(56px,0);opacity:0} }\r\n#indi-wa-capabilities .c1done { animation: iwc-c1hl 4s ease-in-out infinite; }\r\n@keyframes iwc-c1hl { 0%,60%{border-color:#DCE6F7} 70%{border-color:#8ADA3F; box-shadow:0 0 0 3px rgba(138,218,63,0.25)} 85%,100%{border-color:#DCE6F7} }\r\n\r\n\/* ============ CARD 2 \u00b7 Anuncios Click-to-WhatsApp ============ *\/\r\n#indi-wa-capabilities .c2pkt { left: 64px; top: 75px; }\r\n#indi-wa-capabilities .c2pkt.a1 { animation: iwc-c2 2.8s ease-in-out infinite; }\r\n#indi-wa-capabilities .c2pkt.a2 { animation: iwc-c2 2.8s ease-in-out infinite; animation-delay: 1.4s; }\r\n@keyframes iwc-c2 { 0%{transform:translate(0,0);opacity:0} 10%{opacity:1} 60%{transform:translate(120px,0);opacity:1} 70%,100%{transform:translate(120px,0);opacity:0} }\r\n#indi-wa-capabilities .c2thread { animation: iwc-c2hl 2.8s ease-in-out infinite; }\r\n@keyframes iwc-c2hl { 0%,55%{border-color:#0F3B7A} 66%{box-shadow:0 0 0 4px rgba(138,218,63,0.30),0 6px 18px -4px rgba(15,59,122,0.45)} 82%,100%{box-shadow:0 6px 18px -4px rgba(15,59,122,0.45)} }\r\n#indi-wa-capabilities .c2tap { position:absolute; left:30px; top:60px; width:30px; height:30px; border-radius:50%; border:2px solid #8ADA3F; opacity:0; animation: iwc-tap 2.8s ease-out infinite; }\r\n@keyframes iwc-tap { 0%{transform:scale(0.4);opacity:0.6} 30%{transform:scale(1.4);opacity:0} 100%{opacity:0} }\r\n\r\n\/* ============ CARD 3 \u00b7 WhatsApp Commerce (linear) ============ *\/\r\n#indi-wa-capabilities .c3pkt { left: 60px; top: 75px; }\r\n#indi-wa-capabilities .c3pkt.s1 { animation: iwc-c3 3.4s ease-in-out infinite; }\r\n#indi-wa-capabilities .c3pkt.s2 { animation: iwc-c3 3.4s ease-in-out infinite; animation-delay: 1.1s; }\r\n@keyframes iwc-c3 { 0%{transform:translate(0,0);opacity:0} 8%{opacity:1} 45%{transform:translate(72px,0)} 50%{transform:translate(72px,0)} 88%{transform:translate(150px,0);opacity:1} 100%{transform:translate(150px,0);opacity:0} }\r\n#indi-wa-capabilities .c3cart { animation: iwc-c3glow 3.4s ease-in-out infinite; }\r\n@keyframes iwc-c3glow { 0%,30%{box-shadow:0 6px 18px -4px rgba(15,59,122,0.45)} 45%{box-shadow:0 0 0 4px rgba(138,218,63,0.28),0 6px 18px -4px rgba(15,59,122,0.45)} 60%,100%{box-shadow:0 6px 18px -4px rgba(15,59,122,0.45)} }\r\n\r\n\/* ============ CARD 4 \u00b7 Agente de IA + Derivaci\u00f3n a humano ============ *\/\r\n#indi-wa-capabilities .iwc-ctx { position:absolute; left:78px; top:74px; display:flex; gap:3px; opacity:0; animation: iwc-ctx 3s ease-in-out infinite; }\r\n#indi-wa-capabilities .iwc-ctx span { width:6px; height:6px; border-radius:50%; background:#8ADA3F; box-shadow:0 0 6px rgba(138,218,63,0.6); }\r\n@keyframes iwc-ctx { 0%{transform:translateX(0);opacity:0} 12%{opacity:1} 70%{transform:translateX(120px);opacity:1} 80%,100%{transform:translateX(120px);opacity:0} }\r\n#indi-wa-capabilities .c4human { animation: iwc-c4hl 3s ease-in-out infinite; }\r\n@keyframes iwc-c4hl { 0%,62%{border-color:#DCE6F7} 74%{border-color:#8ADA3F; box-shadow:0 0 0 3px rgba(138,218,63,0.25)} 90%,100%{border-color:#DCE6F7} }\r\n\r\n\/* ============ CARD 5 \u00b7 Broadcast (fan-out) ============ *\/\r\n#indi-wa-capabilities .c5pkt { left: 82px; top: 76px; }\r\n#indi-wa-capabilities .c5pkt.r1 { animation: iwc-c5r1 3.6s ease-in-out infinite; }\r\n#indi-wa-capabilities .c5pkt.r2 { animation: iwc-c5r2 3.6s ease-in-out infinite; animation-delay: 0.5s; }\r\n#indi-wa-capabilities .c5pkt.r3 { animation: iwc-c5r3 3.6s ease-in-out infinite; animation-delay: 1.0s; }\r\n@keyframes iwc-c5r1 { 0%{transform:translate(0,0);opacity:0} 8%{opacity:1} 40%{transform:translate(96px,-52px);opacity:1} 48%,100%{transform:translate(96px,-52px);opacity:0} }\r\n@keyframes iwc-c5r2 { 0%{transform:translate(0,0);opacity:0} 8%{opacity:1} 40%{transform:translate(96px,0);opacity:1} 48%,100%{transform:translate(96px,0);opacity:0} }\r\n@keyframes iwc-c5r3 { 0%{transform:translate(0,0);opacity:0} 8%{opacity:1} 40%{transform:translate(96px,52px);opacity:1} 48%,100%{transform:translate(96px,52px);opacity:0} }\r\n#indi-wa-capabilities .c5t1 { animation: iwc-c5hl 3.6s ease-in-out infinite; }\r\n#indi-wa-capabilities .c5t2 { animation: iwc-c5hl 3.6s ease-in-out infinite; animation-delay: 0.5s; }\r\n#indi-wa-capabilities .c5t3 { animation: iwc-c5hl 3.6s ease-in-out infinite; animation-delay: 1.0s; }\r\n@keyframes iwc-c5hl { 0%,30%{border-color:#DCE6F7; box-shadow:0 4px 12px -4px rgba(18,54,108,0.18)} 42%{border-color:#8ADA3F; box-shadow:0 0 0 3px rgba(138,218,63,0.25)} 58%,100%{border-color:#DCE6F7; box-shadow:0 4px 12px -4px rgba(18,54,108,0.18)} }\r\n\r\n\/* ============ CARD 6 \u00b7 Contact Center (converge up) ============ *\/\r\n#indi-wa-capabilities .c6up { top: 104px; }\r\n#indi-wa-capabilities .c6up.u1 { left: 46px;  animation: iwc-c6u1 6s ease-in-out infinite; }\r\n#indi-wa-capabilities .c6up.u2 { left: 136px; animation: iwc-c6u2 6s ease-in-out infinite; }\r\n#indi-wa-capabilities .c6up.u3 { left: 226px; animation: iwc-c6u3 6s ease-in-out infinite; }\r\n@keyframes iwc-c6u1 { 0%{transform:translate(0,0);opacity:0} 6%{opacity:1} 16%{transform:translate(74px,-72px);opacity:1} 22%,100%{opacity:0} }\r\n@keyframes iwc-c6u2 { 0%,26%{transform:translate(0,0);opacity:0} 32%{opacity:1} 42%{transform:translate(0,-72px);opacity:1} 48%,100%{opacity:0} }\r\n@keyframes iwc-c6u3 { 0%,52%{transform:translate(0,0);opacity:0} 58%{opacity:1} 68%{transform:translate(-74px,-72px);opacity:1} 74%,100%{opacity:0} }\r\n#indi-wa-capabilities .c6core { animation: iwc-c6glow 6s ease-in-out infinite; }\r\n@keyframes iwc-c6glow { 0%,8%{box-shadow:0 6px 18px -4px rgba(15,59,122,0.45)} 18%,44%,70%{box-shadow:0 0 0 5px rgba(138,218,63,0.22),0 6px 18px -4px rgba(15,59,122,0.45)} 80%,100%{box-shadow:0 6px 18px -4px rgba(15,59,122,0.45)} }\r\n\r\n@media (prefers-reduced-motion: reduce) {\r\n  #indi-wa-capabilities .iwc-card { opacity: 1 !important; transform: none !important; transition: none !important; }\r\n  #indi-wa-capabilities .iwc-stageinner *, #indi-wa-capabilities .iwc-formfield::after { animation: none !important; }\r\n  #indi-wa-capabilities .iwc-packet, #indi-wa-capabilities .iwc-ctx, #indi-wa-capabilities .iwc-tap { display: none !important; }\r\n}\r\n\r\n@media (max-width: 960px) {\r\n  #indi-wa-capabilities .iwc-wrap { padding: 70px 24px !important; }\r\n  #indi-wa-capabilities .iwc-grid { grid-template-columns: repeat(2, 1fr); }\r\n}\r\n@media (max-width: 600px) {\r\n  #indi-wa-capabilities .iwc-wrap { padding: 56px 16px !important; }\r\n  #indi-wa-capabilities .iwc-grid { grid-template-columns: 1fr; }\r\n}\r\n<\/style>\r\n\r\n<section id=\"indi-wa-capabilities\" role=\"region\" aria-label=\"Seis formas en que indigitall convierte WhatsApp en mucho m\u00e1s que una app de mensajer\u00eda\">\r\n  <div class=\"iwc-wrap\">\r\n\r\n    <span class=\"iwc-eyebrow\">Lo que puedes construir en WhatsApp<\/span>\r\n    <h2 class=\"iwc-h2\">Seis formas en que indigitall convierte WhatsApp en mucho m\u00e1s que una app de mensajer\u00eda.<\/h2>\r\n    <p class=\"iwc-intro\">Cualquiera puede enviar una plantilla de WhatsApp. indigitall es lo que construyes cuando WhatsApp tiene que vender, atender y convertir, no solo notificar.<\/p>\r\n\r\n    <ul class=\"iwc-grid\">\r\n\r\n      <!-- CARD 1 \u00b7 WhatsApp Flows -->\r\n      <li class=\"iwc-card\">\r\n        <div class=\"iwc-stage\" aria-hidden=\"true\">\r\n          <div class=\"iwc-stageinner\">\r\n            <svg class=\"iwc-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\">\r\n              <path class=\"iwc-line\" d=\"M54,80 H106\"\/>\r\n              <path class=\"iwc-line\" d=\"M170,80 H228\"\/>\r\n            <\/svg>\r\n            <div class=\"iwc-node\" style=\"left:6px; top:67px; width:48px; height:26px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg>\r\n            <\/div>\r\n            <div class=\"iwc-node iwc-primary\" style=\"left:106px; top:38px; width:64px; height:84px; flex-direction:column; gap:6px; padding:10px 8px;\">\r\n              <span style=\"font-size:8px; font-weight:800;\">FORMULARIO<\/span>\r\n              <div class=\"iwc-formbox\">\r\n                <div class=\"iwc-formfield iwc-f1\"><\/div>\r\n                <div class=\"iwc-formfield iwc-f2\"><\/div>\r\n                <div class=\"iwc-formfield iwc-f3\"><\/div>\r\n              <\/div>\r\n            <\/div>\r\n            <div class=\"iwc-node c1done\" style=\"left:228px; top:67px; width:46px; height:26px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M20 6 9 17l-5-5\"\/><\/svg>\r\n            <\/div>\r\n            <div class=\"iwc-packet c1pkt\"><\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"iwc-body\">\r\n          <span class=\"iwc-tag\">Formularios en el chat<\/span>\r\n          <h3 class=\"iwc-title\">WhatsApp Flows<\/h3>\r\n          <p class=\"iwc-desc\">Formularios nativos dentro del chat para captaci\u00f3n de leads, solicitudes, reservas y CSAT, completados por completo dentro de WhatsApp. Sin redirigir a un formulario web. Sin abandonos entre el mensaje y la acci\u00f3n.<\/p>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- CARD 2 \u00b7 Anuncios Click-to-WhatsApp -->\r\n      <li class=\"iwc-card\">\r\n        <div class=\"iwc-stage\" aria-hidden=\"true\">\r\n          <div class=\"iwc-stageinner\">\r\n            <svg class=\"iwc-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\">\r\n              <path class=\"iwc-line\" d=\"M70,80 H198\"\/>\r\n            <\/svg>\r\n            <div class=\"iwc-node iwc-blue\" style=\"left:6px; top:54px; width:64px; height:52px; flex-direction:column; gap:3px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"3\" y=\"5\" width=\"18\" height=\"14\" rx=\"2\"\/><path d=\"m9 9 5 3-5 3z\" fill=\"#0072EF\"\/><\/svg>\r\n              <span style=\"font-size:8px;\">Anuncio Meta<\/span>\r\n            <\/div>\r\n            <div class=\"iwc-tap\" aria-hidden=\"true\"><\/div>\r\n            <div class=\"iwc-node iwc-primary c2thread\" style=\"left:198px; top:50px; width:76px; height:60px; flex-direction:column; gap:3px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg>\r\n              <span style=\"font-size:8px;\">Conversaci\u00f3n de WhatsApp<\/span>\r\n            <\/div>\r\n            <div class=\"iwc-packet c2pkt a1\"><\/div>\r\n            <div class=\"iwc-packet c2pkt a2\"><\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"iwc-body\">\r\n          <span class=\"iwc-tag\">Entrada al embudo<\/span>\r\n          <h3 class=\"iwc-title\">Anuncios Click-to-WhatsApp<\/h3>\r\n          <p class=\"iwc-desc\">Convierte un anuncio de Meta en una conversaci\u00f3n. El cliente toca el anuncio y llega directamente a una conversaci\u00f3n de WhatsApp con tu agente de IA, uno de los puntos de entrada al embudo con mayor ROI.<\/p>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- CARD 3 \u00b7 WhatsApp Commerce -->\r\n      <li class=\"iwc-card\">\r\n        <div class=\"iwc-stage\" aria-hidden=\"true\">\r\n          <div class=\"iwc-stageinner\">\r\n            <svg class=\"iwc-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\">\r\n              <path class=\"iwc-line\" d=\"M52,80 H104\"\/>\r\n              <path class=\"iwc-line\" d=\"M176,80 H224\"\/>\r\n            <\/svg>\r\n            <div class=\"iwc-node\" style=\"left:6px; top:64px; width:46px; height:32px; flex-direction:column; gap:2px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"3\" y=\"3\" width=\"7\" height=\"7\" rx=\"1\"\/><rect x=\"14\" y=\"3\" width=\"7\" height=\"7\" rx=\"1\"\/><rect x=\"3\" y=\"14\" width=\"7\" height=\"7\" rx=\"1\"\/><\/svg>\r\n              <span style=\"font-size:7.5px;\">Explorar<\/span>\r\n            <\/div>\r\n            <div class=\"iwc-node iwc-primary c3cart\" style=\"left:104px; top:56px; width:72px; height:48px; flex-direction:column; gap:3px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"9\" cy=\"21\" r=\"1\"\/><circle cx=\"20\" cy=\"21\" r=\"1\"\/><path d=\"M1 1h4l2.7 13.4a2 2 0 0 0 2 1.6h9.7a2 2 0 0 0 2-1.6L23 6H6\"\/><\/svg>\r\n              <span style=\"font-size:8px;\">Carrito<\/span>\r\n            <\/div>\r\n            <div class=\"iwc-node iwc-green\" style=\"left:224px; top:64px; width:50px; height:32px; flex-direction:column; gap:2px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"2\" y=\"5\" width=\"20\" height=\"14\" rx=\"2\"\/><line x1=\"2\" y1=\"10\" x2=\"22\" y2=\"10\"\/><\/svg>\r\n              <span style=\"font-size:7.5px;\">Pagar<\/span>\r\n            <\/div>\r\n            <div class=\"iwc-packet c3pkt s1\"><\/div>\r\n            <div class=\"iwc-packet c3pkt s2\"><\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"iwc-body\">\r\n          <span class=\"iwc-tag\">Comercio en la conversaci\u00f3n<\/span>\r\n          <h3 class=\"iwc-title\">WhatsApp Commerce<\/h3>\r\n          <p class=\"iwc-desc\">Descubrimiento de producto, navegaci\u00f3n por cat\u00e1logo, recompra con un toque y pago, todo en la conversaci\u00f3n. Desde la primera vista de producto hasta el mensaje de soporte posventa, toda la transacci\u00f3n ocurre en un mismo lugar.<\/p>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- CARD 4 \u00b7 Agente de IA + Derivaci\u00f3n a humano -->\r\n      <li class=\"iwc-card\">\r\n        <div class=\"iwc-stage\" aria-hidden=\"true\">\r\n          <div class=\"iwc-stageinner\">\r\n            <svg class=\"iwc-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\">\r\n              <path class=\"iwc-line\" d=\"M74,80 H206\"\/>\r\n              <path class=\"iwc-line\" d=\"M196,75 l10,5 -10,5\" stroke=\"#C9D6EC\" stroke-width=\"2\" fill=\"none\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\r\n            <\/svg>\r\n            <div class=\"iwc-node iwc-primary\" style=\"left:14px; top:57px; width:60px; height:46px; flex-direction:column; gap:2px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 8V4H8\"\/><rect width=\"16\" height=\"12\" x=\"4\" y=\"8\" rx=\"2\"\/><path d=\"M2 14h2\"\/><path d=\"M20 14h2\"\/><path d=\"M15 13v2\"\/><path d=\"M9 13v2\"\/><\/svg>\r\n              Agente IA\r\n            <\/div>\r\n            <div class=\"iwc-node c4human\" style=\"left:206px; top:57px; width:60px; height:46px; flex-direction:column; gap:2px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M4 14v-2a8 8 0 0 1 16 0v2\"\/><path d=\"M4 14a2 2 0 0 0 2 2h1v-4H6a2 2 0 0 0-2 2zM20 14a2 2 0 0 1-2 2h-1v-4h1a2 2 0 0 1 2 2zM12 19a3 3 0 0 0 3-3\"\/><\/svg>\r\n              Humano\r\n            <\/div>\r\n            <div class=\"iwc-ctx\" aria-hidden=\"true\"><span><\/span><span><\/span><span><\/span><\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"iwc-body\">\r\n          <span class=\"iwc-tag\">IA conversacional<\/span>\r\n          <h3 class=\"iwc-title\">Agente de IA + Derivaci\u00f3n a humano<\/h3>\r\n          <p class=\"iwc-desc\">Un agente de IA se encarga de lo rutinario (recompras, preguntas frecuentes, cambios de reserva) y deriva a un agente humano con todo el contexto cuando hace falta criterio. El cliente nunca tiene que repetirse.<\/p>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- CARD 5 \u00b7 Env\u00edos masivos y campa\u00f1as -->\r\n      <li class=\"iwc-card\">\r\n        <div class=\"iwc-stage\" aria-hidden=\"true\">\r\n          <div class=\"iwc-stageinner\">\r\n            <svg class=\"iwc-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\">\r\n              <path class=\"iwc-line\" d=\"M80,80 C140,80 150,28 196,28\"\/>\r\n              <path class=\"iwc-line\" d=\"M80,80 H196\"\/>\r\n              <path class=\"iwc-line\" d=\"M80,80 C140,80 150,132 196,132\"\/>\r\n            <\/svg>\r\n            <div class=\"iwc-node iwc-primary\" style=\"left:18px; top:58px; width:62px; height:44px; flex-direction:column; gap:2px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"m3 11 18-5v12L3 14v-3z\"\/><path d=\"M11.6 16.8a3 3 0 1 1-5.8-1.6\"\/><\/svg>\r\n              Campa\u00f1a\r\n            <\/div>\r\n            <div class=\"iwc-node c5t1\" style=\"left:196px; top:16px; width:64px; height:26px;\">Segmento A<\/div>\r\n            <div class=\"iwc-node c5t2\" style=\"left:196px; top:67px; width:64px; height:26px;\">Segmento B<\/div>\r\n            <div class=\"iwc-node c5t3\" style=\"left:196px; top:118px; width:64px; height:26px;\">Segmento C<\/div>\r\n            <div class=\"iwc-packet c5pkt r1\"><\/div>\r\n            <div class=\"iwc-packet c5pkt r2\"><\/div>\r\n            <div class=\"iwc-packet c5pkt r3\"><\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"iwc-body\">\r\n          <span class=\"iwc-tag\">Comunicaci\u00f3n a escala<\/span>\r\n          <h3 class=\"iwc-title\">Env\u00edos masivos y campa\u00f1as<\/h3>\r\n          <p class=\"iwc-desc\">Env\u00eda alertas transaccionales, campa\u00f1as promocionales y ofertas personalizadas a audiencias segmentadas, activadas por el comportamiento y no por el calendario. Personalizado a nivel de perfil y entregado a escala.<\/p>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- CARD 6 \u00b7 Integraci\u00f3n con el Contact Center -->\r\n      <li class=\"iwc-card\">\r\n        <div class=\"iwc-stage\" aria-hidden=\"true\">\r\n          <div class=\"iwc-stageinner\">\r\n            <svg class=\"iwc-lines\" viewBox=\"0 0 280 160\" preserveAspectRatio=\"none\">\r\n              <path class=\"iwc-line-dash\" d=\"M50,108 C50,80 120,72 130,52\"\/>\r\n              <path class=\"iwc-line-dash\" d=\"M140,108 V52\"\/>\r\n              <path class=\"iwc-line-dash\" d=\"M230,108 C230,80 160,72 150,52\"\/>\r\n            <\/svg>\r\n            <div class=\"iwc-node iwc-primary c6core\" style=\"left:92px; top:14px; width:96px; height:38px; flex-direction:column; gap:1px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M22 16.9v3a2 2 0 0 1-2.2 2 19.8 19.8 0 0 1-8.6-3 19.5 19.5 0 0 1-6-6 19.8 19.8 0 0 1-3-8.6A2 2 0 0 1 4.1 2h3a2 2 0 0 1 2 1.7c.1.9.3 1.8.6 2.6a2 2 0 0 1-.5 2.1L8 9.6a16 16 0 0 0 6 6l1.2-1.2a2 2 0 0 1 2.1-.5c.8.3 1.7.5 2.6.6a2 2 0 0 1 1.7 2z\"\/><\/svg>\r\n              <span style=\"font-size:8.5px; font-weight:800;\">Contact Center<\/span>\r\n            <\/div>\r\n            <div class=\"iwc-node iwc-blue\" style=\"left:14px; top:110px; width:72px; height:34px; flex-direction:column; gap:1px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg>\r\n              <span style=\"font-size:8px;\">WhatsApp<\/span>\r\n            <\/div>\r\n            <div class=\"iwc-node iwc-blue\" style=\"left:104px; top:110px; width:72px; height:34px; flex-direction:column; gap:1px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"9\"\/><path d=\"M3 12h18M12 3a14 14 0 0 1 0 18 14 14 0 0 1 0-18z\"\/><\/svg>\r\n              <span style=\"font-size:8px;\">Web<\/span>\r\n            <\/div>\r\n            <div class=\"iwc-node iwc-blue\" style=\"left:194px; top:110px; width:72px; height:34px; flex-direction:column; gap:1px;\">\r\n              <svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect width=\"20\" height=\"16\" x=\"2\" y=\"4\" rx=\"2\"\/><path d=\"m22 7-8.97 5.7a1.94 1.94 0 0 1-2.06 0L2 7\"\/><\/svg>\r\n              <span style=\"font-size:8px;\">Email<\/span>\r\n            <\/div>\r\n            <div class=\"iwc-packet c6up u1\"><\/div>\r\n            <div class=\"iwc-packet c6up u2\"><\/div>\r\n            <div class=\"iwc-packet c6up u3\"><\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"iwc-body\">\r\n          <span class=\"iwc-tag\">Atenci\u00f3n unificada<\/span>\r\n          <h3 class=\"iwc-title\">Integraci\u00f3n con el Contact Center<\/h3>\r\n          <p class=\"iwc-desc\">Cada conversaci\u00f3n de WhatsApp vive dentro del Contact Center de indigitall junto al resto de canales. Los agentes ven todo el historial del cliente. Nada queda en una bandeja aparte.<\/p>\r\n        <\/div>\r\n      <\/li>\r\n\r\n    <\/ul>\r\n  <\/div>\r\n<\/section>\r\n\r\n<script>\r\n(function() {\r\n  var root = document.getElementById('indi-wa-capabilities');\r\n  if (!root) return;\r\n  if (window.matchMedia && window.matchMedia('(prefers-reduced-motion: reduce)').matches) {\r\n    root.querySelectorAll('.iwc-card').forEach(function(el){ el.classList.add('iwc-visible'); });\r\n    return;\r\n  }\r\n  var obs = new IntersectionObserver(function(entries) {\r\n    entries.forEach(function(e) {\r\n      if (e.isIntersecting) { e.target.classList.add('iwc-visible'); obs.unobserve(e.target); }\r\n    });\r\n  }, { threshold: 0.12 });\r\n  root.querySelectorAll('.iwc-card').forEach(function(el) { obs.observe(el); });\r\n})();\r\n<\/script>\r\n","code_extra_content":"code_ex_none","code_extitle_cards":"","code_ex_cards":null,"code_ex_brands_custom_background_color":false,"code_ex_custom_brands":false,"code_ex_custom_slider_title":"","code_ex_brands":null,"code_ex_brands_background_color":""},{"acf_fc_layout":"custom_html","code":"<!-- indigitall WhatsApp \u00b7 S4 Interactive Demo \u00b7 WordPress\/ACF Custom HTML block -->\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n\r\n#indi-wa-demo {\r\n  all: initial; display: block;\r\n  font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important;\r\n  background: linear-gradient(160deg, #0B245B 0%, #16469D 100%) !important;\r\n  position: relative; overflow: hidden; box-sizing: border-box !important;\r\n  -webkit-font-smoothing: antialiased; -moz-osx-font-smoothing: grayscale;\r\n}\r\n#indi-wa-demo *, #indi-wa-demo *::before, #indi-wa-demo *::after { box-sizing: border-box; margin: 0; padding: 0; }\r\n\r\n#indi-wa-demo .iwd-texture {\r\n  position: absolute; inset: 0; z-index: 0; pointer-events: none;\r\n  background-image: radial-gradient(circle, rgba(255,255,255,0.05) 1px, transparent 1px);\r\n  background-size: 28px 28px;\r\n}\r\n#indi-wa-demo .iwd-glow {\r\n  position: absolute; top: -120px; right: -80px; width: 520px; height: 520px; z-index: 0; pointer-events: none;\r\n  background: radial-gradient(circle, rgba(138,218,63,0.12) 0%, transparent 70%);\r\n}\r\n#indi-wa-demo .iwd-inner { position: relative; z-index: 2; max-width: 1280px; margin: 0 auto; padding: 100px 48px; }\r\n\r\n\/* header *\/\r\n#indi-wa-demo .iwd-head { text-align: center; max-width: 720px; margin: 0 auto 40px; }\r\n#indi-wa-demo .iwd-eyebrow {\r\n  display: inline-flex; align-items: center; gap: 8px;\r\n  background: rgba(138,218,63,0.14); border: 1px solid rgba(138,218,63,0.42);\r\n  padding: 7px 15px; border-radius: 50px; margin-bottom: 18px;\r\n  font-size: 11px !important; font-weight: 700 !important; letter-spacing: 0.08em !important;\r\n  text-transform: uppercase; color: #8ADA3F !important;\r\n}\r\n#indi-wa-demo .iwd-h2 {\r\n  font-size: clamp(28px, 3.5vw, 46px) !important; font-weight: 500 !important;\r\n  line-height: 1.1 !important; letter-spacing: -0.02em !important; color: #FFFFFF !important;\r\n}\r\n#indi-wa-demo .iwd-h2 em { color: #8ADA3F !important; font-style: normal; }\r\n#indi-wa-demo .iwd-sub { font-size: 16px !important; line-height: 1.6 !important; color: rgba(255,255,255,0.74) !important; margin-top: 14px; }\r\n\r\n\/* tab row *\/\r\n#indi-wa-demo .iwd-tabs {\r\n  display: flex; flex-wrap: wrap; justify-content: center; gap: 10px; margin: 0 auto 44px; max-width: 1000px;\r\n}\r\n#indi-wa-demo .iwd-tab {\r\n  appearance: none; cursor: pointer; font-family: inherit;\r\n  background: rgba(255,255,255,0.08); border: 1px solid rgba(255,255,255,0.18);\r\n  border-radius: 50px; padding: 10px 18px;\r\n  font-size: 13px !important; font-weight: 700 !important; color: rgba(255,255,255,0.82) !important;\r\n  letter-spacing: 0.01em; transition: all 0.25s ease; white-space: nowrap;\r\n}\r\n#indi-wa-demo .iwd-tab:hover { background: rgba(255,255,255,0.14); color: #FFFFFF !important; transform: translateY(-1px); }\r\n#indi-wa-demo .iwd-tab.on {\r\n  background: #8ADA3F; border-color: #8ADA3F; color: #0F0F0F !important;\r\n  box-shadow: 0 6px 22px rgba(138,218,63,0.35);\r\n}\r\n\r\n\/* stage layout *\/\r\n#indi-wa-demo .iwd-stage {\r\n  display: flex; gap: 48px; align-items: center; justify-content: center; max-width: 920px; margin: 0 auto;\r\n}\r\n#indi-wa-demo .iwd-steps { flex: 1; max-width: 420px; min-width: 0; }\r\n#indi-wa-demo .iwd-steps-ey {\r\n  font-size: 11px !important; font-weight: 700 !important; letter-spacing: 0.08em !important;\r\n  text-transform: uppercase; color: #8ADA3F !important; margin-bottom: 18px;\r\n}\r\n#indi-wa-demo .iwd-step {\r\n  display: flex; gap: 14px; align-items: flex-start; padding: 10px 0; position: relative;\r\n  transition: opacity 0.4s ease;\r\n}\r\n#indi-wa-demo .iwd-step:not(:last-child)::before {\r\n  content: \"\"; position: absolute; left: 15px; top: 38px; bottom: -4px; width: 2px;\r\n  background: rgba(255,255,255,0.14);\r\n}\r\n#indi-wa-demo .iwd-step.done:not(:last-child)::before { background: rgba(138,218,63,0.5); }\r\n#indi-wa-demo .iwd-snum {\r\n  width: 32px; height: 32px; border-radius: 50%; flex-shrink: 0; position: relative; z-index: 1;\r\n  display: flex; align-items: center; justify-content: center;\r\n  font-size: 13px !important; font-weight: 800 !important;\r\n  background: rgba(255,255,255,0.10); border: 1.5px solid rgba(255,255,255,0.22);\r\n  color: rgba(255,255,255,0.55) !important; transition: all 0.4s ease;\r\n}\r\n#indi-wa-demo .iwd-step.active .iwd-snum {\r\n  background: #8ADA3F; border-color: #8ADA3F; color: #0F0F0F !important;\r\n  box-shadow: 0 0 0 5px rgba(138,218,63,0.20);\r\n}\r\n#indi-wa-demo .iwd-step.done .iwd-snum { background: rgba(138,218,63,0.18); border-color: #8ADA3F; color: #8ADA3F !important; }\r\n#indi-wa-demo .iwd-stxt { padding-top: 4px; }\r\n#indi-wa-demo .iwd-slbl { font-size: 15px !important; font-weight: 600 !important; color: #FFFFFF !important; line-height: 1.2; }\r\n#indi-wa-demo .iwd-step:not(.active):not(.done) .iwd-slbl { color: rgba(255,255,255,0.62) !important; }\r\n#indi-wa-demo .iwd-ssub { font-size: 12.5px !important; font-weight: 400 !important; color: rgba(255,255,255,0.50) !important; margin-top: 2px; line-height: 1.4; }\r\n#indi-wa-demo .iwd-status {\r\n  display: flex; align-items: center; flex-wrap: wrap; gap: 8px; margin-top: 22px; padding-top: 18px;\r\n  border-top: 1px solid rgba(255,255,255,0.12);\r\n  font-size: 12px !important; font-weight: 600 !important; color: rgba(255,255,255,0.62) !important;\r\n}\r\n#indi-wa-demo .iwd-sdot { width: 8px; height: 8px; border-radius: 50%; background: #8ADA3F; box-shadow: 0 0 6px rgba(138,218,63,0.7); animation: iwdPulse 2s ease-in-out infinite; }\r\n#indi-wa-demo .iwd-ssep { color: rgba(255,255,255,0.30) !important; }\r\n\r\n\/* phone *\/\r\n#indi-wa-demo .iwd-phone {\r\n  width: 320px; flex-shrink: 0; background: #181824; border-radius: 40px; padding: 10px; position: relative;\r\n  box-shadow: 0 32px 64px -16px rgba(4,12,32,0.75), 0 0 0 1px rgba(255,255,255,0.06), inset 0 1px 0 rgba(255,255,255,0.10);\r\n}\r\n#indi-wa-demo .iwd-screen { background: #ECE5DD; border-radius: 32px; overflow: hidden; display: flex; flex-direction: column; height: 580px; position: relative; }\r\n#indi-wa-demo .iwd-notch { position: absolute; top: 0; left: 50%; transform: translateX(-50%); width: 120px; height: 22px; background: #181824; border-radius: 0 0 14px 14px; z-index: 5; }\r\n#indi-wa-demo .iwd-wbar { background: #075E54; padding: 26px 14px 10px; display: flex; align-items: center; gap: 10px; flex-shrink: 0; }\r\n#indi-wa-demo .iwd-wav { width: 34px; height: 34px; border-radius: 50%; flex-shrink: 0; background: linear-gradient(135deg, #128C7E, #25D366); display: flex; align-items: center; justify-content: center; }\r\n#indi-wa-demo .iwd-wmeta { flex: 1; min-width: 0; }\r\n#indi-wa-demo .iwd-wname { font-size: 13px !important; font-weight: 700 !important; color: #FFFFFF !important; line-height: 1.1; }\r\n#indi-wa-demo .iwd-wst { display: flex; align-items: center; gap: 5px; margin-top: 1px; }\r\n#indi-wa-demo .iwd-wsdot { width: 6px; height: 6px; border-radius: 50%; background: #25D366; box-shadow: 0 0 5px rgba(37,211,102,0.85); }\r\n#indi-wa-demo .iwd-wstt { font-size: 10px !important; font-weight: 500 !important; color: rgba(255,255,255,0.72) !important; }\r\n#indi-wa-demo .iwd-wbody {\r\n  flex: 1; overflow-y: auto; -webkit-overflow-scrolling: touch;\r\n  background-color: #ECE5DD; background-image: radial-gradient(circle, rgba(7,94,84,0.045) 1px, transparent 1px); background-size: 18px 18px;\r\n  padding: 12px 12px 10px; display: flex; flex-direction: column; gap: 8px;\r\n}\r\n#indi-wa-demo .iwd-wbody::-webkit-scrollbar { width: 0; }\r\n#indi-wa-demo .iwd-bub {\r\n  max-width: 86%; padding: 7px 10px 5px; font-size: 12px !important; line-height: 1.45 !important; font-weight: 400 !important;\r\n  position: relative; box-shadow: 0 1px 1px rgba(0,0,0,0.10); color: #111B21 !important;\r\n  opacity: 0; transform: translateY(8px); animation: iwdMsgIn 0.34s cubic-bezier(0.22,1,0.36,1) forwards;\r\n}\r\n#indi-wa-demo .iwd-bub.in { align-self: flex-start; background: #FFFFFF; border-radius: 2px 12px 12px 12px; }\r\n#indi-wa-demo .iwd-bub.out { align-self: flex-end; background: #D9FDD3; border-radius: 12px 2px 12px 12px; }\r\n#indi-wa-demo .iwd-ts { display: block; font-size: 8.5px !important; font-weight: 400 !important; margin-top: 2px; text-align: right; color: #667781 !important; }\r\n#indi-wa-demo .iwd-bub.out .iwd-ts { color: #4A9C6D !important; }\r\n\r\n\/* embedded cards *\/\r\n#indi-wa-demo .iwd-carousel { display: flex; gap: 6px; margin-top: 7px; }\r\n#indi-wa-demo .iwd-pc { flex: 1; background: #F4F8FF; border: 1px solid #D1E4FF; border-radius: 8px; padding: 7px; display: flex; flex-direction: column; gap: 3px; }\r\n#indi-wa-demo .iwd-pc-img { height: 30px; border-radius: 5px; background: linear-gradient(135deg, #1565E0, #0072EF); display: flex; align-items: center; justify-content: center; }\r\n#indi-wa-demo .iwd-pc-nm { font-size: 9px !important; font-weight: 700 !important; color: #0F3B7A !important; line-height: 1.1; }\r\n#indi-wa-demo .iwd-pc-pr { font-size: 9px !important; font-weight: 800 !important; color: #075E54 !important; }\r\n#indi-wa-demo .iwd-card { margin-top: 7px; background: #F4F8FF; border: 1px solid #D1E4FF; border-radius: 8px; padding: 8px 10px; display: flex; flex-direction: column; gap: 3px; }\r\n#indi-wa-demo .iwd-crow { display: flex; justify-content: space-between; gap: 8px; font-size: 10.5px !important; }\r\n#indi-wa-demo .iwd-clbl { color: #5A6B85 !important; font-weight: 500 !important; }\r\n#indi-wa-demo .iwd-cval { color: #0F3B7A !important; font-weight: 700 !important; }\r\n#indi-wa-demo .iwd-cbadge { display: inline-flex; align-items: center; gap: 4px; align-self: flex-start; background: rgba(37,211,102,0.16); border: 1px solid rgba(37,211,102,0.45); border-radius: 50px; padding: 2px 8px; margin-top: 2px; font-size: 9px !important; font-weight: 700 !important; color: #1B7A43 !important; }\r\n#indi-wa-demo .iwd-pay { margin-top: 6px; background: #FFFFFF; border: 1px solid #D1E4FF; border-radius: 8px; padding: 7px; display: flex; align-items: center; justify-content: center; gap: 6px; font-size: 11px !important; font-weight: 700 !important; color: #075E54 !important; }\r\n#indi-wa-demo .iwd-qr { display: flex; flex-wrap: wrap; gap: 5px; align-self: flex-end; max-width: 86%; justify-content: flex-end; opacity: 0; animation: iwdMsgIn 0.34s ease forwards; }\r\n#indi-wa-demo .iwd-qrpill { background: #FFFFFF; border: 1px solid #25D366; border-radius: 50px; padding: 5px 11px; font-size: 10.5px !important; font-weight: 700 !important; color: #075E54 !important; }\r\n\r\n#indi-wa-demo .iwd-winput { flex-shrink: 0; background: #F0F0F0; padding: 8px 10px; display: flex; align-items: center; gap: 8px; }\r\n#indi-wa-demo .iwd-wfield { flex: 1; background: #FFFFFF; border-radius: 50px; padding: 8px 12px; font-size: 11px !important; color: #8E97A1 !important; }\r\n#indi-wa-demo .iwd-wsend { width: 32px; height: 32px; border-radius: 50%; flex-shrink: 0; background: #25D366; display: flex; align-items: center; justify-content: center; }\r\n\r\n@keyframes iwdMsgIn { to { opacity: 1; transform: translateY(0); } }\r\n@keyframes iwdPulse { 0%,100% { opacity: 1; } 50% { opacity: 0.3; } }\r\n\r\n#indi-wa-demo .iwd-noscript { color: rgba(255,255,255,0.85) !important; text-align: center; max-width: 640px; margin: 0 auto; font-size: 15px !important; line-height: 1.6 !important; }\r\n\r\n@media (prefers-reduced-motion: reduce) {\r\n  #indi-wa-demo .iwd-bub, #indi-wa-demo .iwd-qr { animation: none !important; opacity: 1 !important; transform: none !important; }\r\n  #indi-wa-demo .iwd-sdot { animation: none !important; }\r\n}\r\n@media (max-width: 880px) {\r\n  #indi-wa-demo .iwd-inner { padding: 70px 24px; }\r\n  #indi-wa-demo .iwd-stage { flex-direction: column; gap: 36px; }\r\n  #indi-wa-demo .iwd-steps { order: 2; max-width: 360px; width: 100%; }\r\n  #indi-wa-demo .iwd-phone { order: 1; }\r\n}\r\n@media (max-width: 600px) {\r\n  #indi-wa-demo .iwd-inner { padding: 56px 16px; }\r\n  #indi-wa-demo .iwd-tabs { flex-wrap: nowrap; overflow-x: auto; justify-content: flex-start; padding-bottom: 6px; -webkit-overflow-scrolling: touch; }\r\n  #indi-wa-demo .iwd-tab { flex-shrink: 0; }\r\n  #indi-wa-demo .iwd-phone { width: 100%; max-width: 320px; }\r\n}\r\n<\/style>\r\n\r\n<section id=\"indi-wa-demo\" role=\"region\" aria-label=\"Demo interactiva: una conversaci\u00f3n de WhatsApp recorre todo el journey del cliente\">\r\n  <div class=\"iwd-texture\" aria-hidden=\"true\"><\/div>\r\n  <div class=\"iwd-glow\" aria-hidden=\"true\"><\/div>\r\n  <div class=\"iwd-inner\">\r\n\r\n    <div class=\"iwd-head\">\r\n      <span class=\"iwd-eyebrow\">M\u00edralo en acci\u00f3n<\/span>\r\n      <h2 class=\"iwd-h2\">Una conversaci\u00f3n. <em>Todo el recorrido.<\/em><\/h2>\r\n      <p class=\"iwd-sub\">Elige un recorrido y m\u00edralo tal como lo vivir\u00eda tu cliente: descubrimiento, decisi\u00f3n, pago y soporte, sin salir nunca de la conversaci\u00f3n.<\/p>\r\n    <\/div>\r\n\r\n    <div class=\"iwd-tabs\" id=\"iwd-tabs\" role=\"tablist\" aria-label=\"Elige un recorrido para previsualizar\"><\/div>\r\n\r\n    <div class=\"iwd-stage\">\r\n      <div class=\"iwd-steps\">\r\n        <div class=\"iwd-steps-ey\" id=\"iwd-steps-ey\">El recorrido<\/div>\r\n        <div id=\"iwd-steplist\"><\/div>\r\n        <div class=\"iwd-status\">\r\n          <span class=\"iwd-sdot\" aria-hidden=\"true\"><\/span><span>OmnIA Agent activo<\/span>\r\n          <span class=\"iwd-ssep\">&middot;<\/span><span>MCP conectado<\/span>\r\n          <span class=\"iwd-ssep\">&middot;<\/span><span>Sin intervenci\u00f3n humana<\/span>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <div class=\"iwd-phone\">\r\n        <div class=\"iwd-notch\" aria-hidden=\"true\"><\/div>\r\n        <div class=\"iwd-screen\">\r\n          <div class=\"iwd-wbar\" aria-hidden=\"true\">\r\n            <div class=\"iwd-wav\">\r\n              <svg width=\"17\" height=\"17\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#FFFFFF\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M12 8V4H8\"\/><rect width=\"16\" height=\"12\" x=\"4\" y=\"8\" rx=\"2\"\/><path d=\"M2 14h2\"\/><path d=\"M20 14h2\"\/><path d=\"M15 13v2\"\/><path d=\"M9 13v2\"\/><\/svg>\r\n            <\/div>\r\n            <div class=\"iwd-wmeta\">\r\n              <div class=\"iwd-wname\">OmnIA Agent<\/div>\r\n              <div class=\"iwd-wst\"><span class=\"iwd-wsdot\"><\/span><span class=\"iwd-wstt\">en l\u00ednea \u00b7 responde al instante<\/span><\/div>\r\n            <\/div>\r\n          <\/div>\r\n          <div class=\"iwd-wbody\" id=\"iwd-msgs\" aria-live=\"polite\"><\/div>\r\n          <div class=\"iwd-winput\" aria-hidden=\"true\">\r\n            <div class=\"iwd-wfield\">Mensaje<\/div>\r\n            <div class=\"iwd-wsend\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><line x1=\"22\" y1=\"2\" x2=\"11\" y2=\"13\"\/><polygon points=\"22 2 15 22 11 13 2 9 22 2\"\/><\/svg><\/div>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n\r\n    <noscript><div class=\"iwd-noscript\">Demo interactiva de journeys de cliente en WhatsApp creados con indigitall: de explorar a comprar, reserva de cita, recompra en un toque, soporte, captaci\u00f3n de leads y seguimiento de pedidos, todo en una sola conversaci\u00f3n. Activa JavaScript para reproducir cada journey.<\/div><\/noscript>\r\n  <\/div>\r\n<\/section>\r\n\r\n<script>\r\n(function(){\r\n  var root = document.getElementById('indi-wa-demo'); if (!root) return;\r\n\r\n  var J = [\r\n    { tab:'De explorar a comprar',\r\n      steps:[\r\n        {l:'Inicio', s:'El cliente abre la conversaci\u00f3n'},\r\n        {l:'Descubrimiento', s:'El agente muestra opciones relevantes'},\r\n        {l:'Selecci\u00f3n', s:'El cliente elige un producto'},\r\n        {l:'Carrito', s:'El pedido se arma en la conversaci\u00f3n'},\r\n        {l:'Finalizar compra', s:'Direcci\u00f3n y datos confirmados'},\r\n        {l:'Pago', s:'Pagado sin salir de WhatsApp'},\r\n        {l:'Confirmaci\u00f3n', s:'Pedido realizado y con seguimiento'}\r\n      ],\r\n      msgs:[\r\n        {d:'out', step:0, tx:\"Hola, busco un regalo para mi padre, le encanta el caf\u00e9\"},\r\n        {d:'in', step:1, tx:\"\u00a1Buena elecci\u00f3n! Estos son los m\u00e1s vendidos de esta semana \ud83d\udc47\", products:[{nm:'Mezcla de Origen',pr:'$19,90'},{nm:'Tueste Descafeinado',pr:'$16,50'}]},\r\n        {d:'out', step:2, tx:\"La Mezcla de Origen es perfecta\"},\r\n        {d:'in', step:3, tx:\"A\u00f1adida. \u00bfQuieres el pack con un molinillo manual?\", qr:['Solo la mezcla','A\u00f1adir molinillo']},\r\n        {d:'out', step:3, tx:\"Solo la mezcla, gracias\"},\r\n        {d:'in', step:4, tx:\"Hecho. \u00bfLo enviamos a tu direcci\u00f3n guardada en Madrid?\", card:{rows:[{l:'1 \u00d7 Mezcla de Origen',v:'$19,90'},{l:'Env\u00edo',v:'Gratis \u00b7 jue'}],badge:'Direcci\u00f3n guardada'}},\r\n        {d:'out', step:4, tx:\"S\u00ed, por favor\"},\r\n        {d:'in', step:5, tx:\"Aqu\u00ed tienes tu enlace de pago seguro:\", pay:'Paga $19,90 de forma segura'},\r\n        {d:'out', step:5, tx:\"Pagado \u2713\"},\r\n        {d:'in', step:6, tx:\"Pedido #4821 confirmado \ud83c\udf89 Te hago el seguimiento por aqu\u00ed.\", card:{rows:[{l:'Pedido',v:'#4821'},{l:'Estado',v:'Confirmado'}],badge:'Seguimiento activo'}}\r\n      ]\r\n    },\r\n    { tab:'Reserva de cita',\r\n      steps:[\r\n        {l:'Solicitud', s:'El cliente pide cita'},\r\n        {l:'Disponibilidad', s:'El agente consulta los huecos libres'},\r\n        {l:'Selecci\u00f3n', s:'El cliente elige una hora'},\r\n        {l:'Confirmado', s:'La cita se guarda en el calendario'},\r\n        {l:'Recordatorio', s:'Recordatorio autom\u00e1tico programado'}\r\n      ],\r\n      msgs:[\r\n        {d:'out', step:0, tx:\"Necesito reservar una revisi\u00f3n\"},\r\n        {d:'in', step:1, tx:\"Claro. Esta es la disponibilidad de la Dra. Herrera esta semana:\", qr:['mi\u00e9 16:30','jue 9:00','vie 11:00']},\r\n        {d:'out', step:2, tx:\"El jueves a las 9:00 me viene bien\"},\r\n        {d:'in', step:3, tx:\"\u2713 Reservada. Nos vemos.\", card:{rows:[{l:'Cu\u00e1ndo',v:'jue \u00b7 9:00'},{l:'D\u00f3nde',v:'Cl\u00ednica Norte'}],badge:'A\u00f1adido al calendario'}},\r\n        {d:'in', step:4, tx:\"Te recuerdo el d\u00eda antes. \u00bfQuieres la direcci\u00f3n de la cl\u00ednica ahora?\", qr:['S\u00ed, por favor','As\u00ed est\u00e1 bien']},\r\n        {d:'out', step:4, tx:\"S\u00ed, por favor\"},\r\n        {d:'in', step:4, tx:\"Calle Serrano 84, Madrid. Nos vemos el jueves. Escr\u00edbeme por aqu\u00ed si cambia algo.\"}\r\n      ]\r\n    },\r\n    { tab:'Recompra en un toque',\r\n      steps:[\r\n        {l:'Activaci\u00f3n', s:'Aviso proactivo en el momento justo'},\r\n        {l:'Memoria', s:'Se recupera el \u00faltimo pedido al instante'},\r\n        {l:'Confirmar', s:'Un toque para repetir'},\r\n        {l:'Listo', s:'Pagado y en camino'}\r\n      ],\r\n      msgs:[\r\n        {d:'in', step:0, tx:\"\u00a1Hola, Marta! \u00bfSe te acaba lo de siempre? Tu \u00faltimo pedido fue 2\u00d7 Mezcla de Origen.\", qr:['Recomprar ahora','Ahora no']},\r\n        {d:'out', step:1, tx:\"Recomprar ahora\"},\r\n        {d:'in', step:2, tx:\"Lo mismo que la \u00faltima vez \ud83d\udc47\", card:{rows:[{l:'2 \u00d7 Mezcla de Origen',v:'$39,80'},{l:'Env\u00edo',v:'Gratis \u00b7 jue'}],badge:'Recompra guardada'}, pay:'Paga $39,80 de forma segura'},\r\n        {d:'out', step:3, tx:\"Hecho \u2713\"},\r\n        {d:'in', step:3, tx:\"Perfecto, ya est\u00e1 en camino. El seguimiento llegar\u00e1 aqu\u00ed el jueves por la ma\u00f1ana.\"}\r\n      ]\r\n    },\r\n    { tab:'Del problema a la soluci\u00f3n',\r\n      steps:[\r\n        {l:'Incidencia', s:'El cliente reporta un problema'},\r\n        {l:'Diagn\u00f3stico', s:'El agente revisa los sistemas v\u00eda MCP'},\r\n        {l:'Acci\u00f3n', s:'La soluci\u00f3n se ejecuta en la conversaci\u00f3n'},\r\n        {l:'Confirmar', s:'Resoluci\u00f3n registrada'},\r\n        {l:'Opci\u00f3n humana', s:'Derivar a una persona a un toque'}\r\n      ],\r\n      msgs:[\r\n        {d:'out', step:0, tx:\"Mi pedido #4821 figura como entregado pero no ha llegado\"},\r\n        {d:'in', step:1, tx:\"D\u00e9jame comprobarlo... Consta como entregado hoy a las 11:04 en la recepci\u00f3n de tu edificio.\"},\r\n        {d:'out', step:2, tx:\"Pero hoy la recepci\u00f3n est\u00e1 cerrada\"},\r\n        {d:'in', step:3, tx:\"Entendido. He programado una reentrega y he avisado al transportista.\", card:{rows:[{l:'Caso',v:'#RD-118'},{l:'Reentrega',v:'Ma\u00f1ana de 9:00 a 11:00'}],badge:'Transportista avisado'}},\r\n        {d:'in', step:4, tx:\"\u00bfAlgo m\u00e1s? Si lo prefieres, te paso con un agente humano.\", qr:['Eso es todo','Hablar con una persona']},\r\n        {d:'out', step:4, tx:\"Eso es todo, gracias\"}\r\n      ]\r\n    },\r\n    { tab:'De Click-to-WhatsApp a lead',\r\n      steps:[\r\n        {l:'Toque en el anuncio', s:'El cliente llega desde un anuncio de Meta'},\r\n        {l:'Saludo', s:'El agente abre la conversaci\u00f3n'},\r\n        {l:'Cualificaci\u00f3n', s:'Un par de preguntas para enrutar r\u00e1pido'},\r\n        {l:'Captura', s:'Datos capturados en un Flow'},\r\n        {l:'Traspaso', s:'Lead cualificado sincronizado al CRM'}\r\n      ],\r\n      msgs:[\r\n        {d:'in', step:0, tx:\"\u00a1Gracias por tocar nuestro anuncio \ud83d\udc4b! \u00bfBuscas la colecci\u00f3n de primavera?\"},\r\n        {d:'out', step:1, tx:\"S\u00ed, \u00bften\u00e9is la chaqueta de lino en talla M?\"},\r\n        {d:'in', step:2, tx:\"S\u00ed. Una pregunta r\u00e1pida para ayudarte mejor: \u00bfes para ti o es un regalo?\", qr:['Para m\u00ed','Un regalo']},\r\n        {d:'out', step:2, tx:\"Para m\u00ed\"},\r\n        {d:'in', step:3, tx:\"Perfecto. D\u00e9jame tu email y te env\u00edo un 10% de descuento en tu primer pedido y el cat\u00e1logo.\"},\r\n        {d:'out', step:3, tx:\"marta@example.com\"},\r\n        {d:'in', step:4, tx:\"Enviado \u2713 Ya est\u00e1s en la lista. \u00bfTe reservo la chaqueta talla M durante 24h?\", qr:['S\u00ed, res\u00e9rvala','Solo estoy mirando']}\r\n      ]\r\n    },\r\n    { tab:'Seguimiento y posventa',\r\n      steps:[\r\n        {l:'Confirmado', s:'Pedido realizado'},\r\n        {l:'Enviado', s:'Sali\u00f3 del almac\u00e9n'},\r\n        {l:'En reparto', s:'Llega hoy'},\r\n        {l:'Entregado', s:'Entregado en mano'},\r\n        {l:'Seguimiento', s:'Opini\u00f3n y oferta para el pr\u00f3ximo pedido'}\r\n      ],\r\n      msgs:[\r\n        {d:'in', step:0, tx:\"Pedido #4821 confirmado \ud83c\udf89\", card:{rows:[{l:'Pedido',v:'#4821'},{l:'Estado',v:'Confirmado'}]}},\r\n        {d:'in', step:1, tx:\"\ud83d\udce6 Enviado desde nuestro almac\u00e9n de Madrid.\", card:{rows:[{l:'Transportista',v:'SEUR'},{l:'Seguimiento',v:'SE-77041'}],badge:'En movimiento'}},\r\n        {d:'in', step:2, tx:\"\ud83d\ude9a En reparto, llega hoy antes de las 13:00.\"},\r\n        {d:'in', step:3, tx:\"\u2713 Entregado. \u00a1Esperamos que te encante!\"},\r\n        {d:'in', step:4, tx:\"\u00bfQu\u00e9 tal todo? Toca para valorar \ud83d\udc47\", qr:['\u2b50\u2b50\u2b50\u2b50\u2b50','Dejar opini\u00f3n']},\r\n        {d:'out', step:4, tx:\"\u2b50\u2b50\u2b50\u2b50\u2b50\"},\r\n        {d:'in', step:4, tx:\"\u00a1Gracias! 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return h;\r\n  }\r\n  function productsHTML(ps){\r\n    var h='<div class=\"iwd-carousel\">';\r\n    ps.forEach(function(p){ h+='<div class=\"iwd-pc\"><div class=\"iwd-pc-img\"><svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M6 2 3 6v14a2 2 0 0 0 2 2h14a2 2 0 0 0 2-2V6l-3-4Z\"\/><path d=\"M3 6h18\"\/><path d=\"M16 10a4 4 0 0 1-8 0\"\/><\/svg><\/div><span class=\"iwd-pc-nm\">'+esc(p.nm)+'<\/span><span class=\"iwd-pc-pr\">'+esc(p.pr)+'<\/span><\/div>'; });\r\n    h+='<\/div>'; return h;\r\n  }\r\n  function payHTML(t){ return '<div class=\"iwd-pay\"><svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#075E54\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"2\" y=\"5\" width=\"20\" height=\"14\" rx=\"2\"\/><line x1=\"2\" y1=\"10\" x2=\"22\" y2=\"10\"\/><\/svg>'+esc(t)+'<\/div>'; }\r\n\r\n  function appendMsg(m, i){\r\n    var bub=document.createElement('div');\r\n    bub.className='iwd-bub '+m.d;\r\n    var inner='<div>'+esc(m.tx)+'<\/div>';\r\n    if(m.products) inner+=productsHTML(m.products);\r\n    if(m.card) inner+=cardHTML(m.card);\r\n    if(m.pay) inner+=payHTML(m.pay);\r\n    inner+='<span class=\"iwd-ts\">'+fmtT(i)+(m.d==='out'?' \u2713\u2713':'')+'<\/span>';\r\n    bub.innerHTML=inner;\r\n    msgsEl.appendChild(bub);\r\n    if(m.qr){\r\n      var qr=document.createElement('div'); qr.className='iwd-qr';\r\n      qr.innerHTML=m.qr.map(function(q){return '<span class=\"iwd-qrpill\">'+esc(q)+'<\/span>';}).join('');\r\n      msgsEl.appendChild(qr);\r\n    }\r\n    msgsEl.scrollTop=msgsEl.scrollHeight;\r\n  }\r\n\r\n  function render(replay){\r\n    timers.forEach(clearTimeout); timers=[];\r\n    msgsEl.innerHTML='';\r\n    var j=J[cur];\r\n    document.getElementById('iwd-steps-ey').textContent = 'El recorrido \u00b7 ' + j.tab;\r\n\r\n    if(reduce){\r\n      j.msgs.forEach(function(m,i){ appendMsg(m,i); });\r\n      renderSteps(j.steps.length); \/\/ all done\r\n      return;\r\n    }\r\n    renderSteps(0);\r\n    var maxStep=0;\r\n    j.msgs.forEach(function(m,i){\r\n      var t=setTimeout(function(){\r\n        appendMsg(m,i);\r\n        if(m.step>=maxStep){ maxStep=m.step; renderSteps(m.step); }\r\n        if(i===j.msgs.length-1){ var t2=setTimeout(function(){ renderSteps(j.steps.length); }, 700); timers.push(t2); }\r\n      }, 350 + i*640);\r\n      timers.push(t);\r\n    });\r\n  }\r\n\r\n  buildTabs();\r\n  renderSteps(0);\r\n  \/\/ first paint (static) so no-JS-equivalent content exists immediately\r\n  J[0].msgs.forEach(function(m,i){ \/* placeholder until visible *\/ });\r\n\r\n  if(reduce){ render(false); return; }\r\n\r\n  var io=new IntersectionObserver(function(entries){\r\n    entries.forEach(function(e){\r\n      if(e.isIntersecting && !started){ started=true; render(false); io.unobserve(e.target); }\r\n    });\r\n  }, { threshold: 0.25 });\r\n  io.observe(root);\r\n})();\r\n<\/script>\r\n","code_extra_content":"code_ex_none","code_extitle_cards":"","code_ex_cards":null,"code_ex_brands_custom_background_color":false,"code_ex_custom_brands":false,"code_ex_custom_slider_title":"","code_ex_brands":null,"code_ex_brands_background_color":""},{"acf_fc_layout":"custom_html","code":"<!-- indigitall WhatsApp \u00b7 S5 Use Cases by Industry \u00b7 WordPress\/ACF Custom HTML block -->\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n\r\n#indi-wa-usecases {\r\n  all: initial; display: block;\r\n  font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important;\r\n  background: #F5F7FA !important; position: relative; overflow: hidden; box-sizing: border-box !important;\r\n  -webkit-font-smoothing: antialiased;\r\n}\r\n#indi-wa-usecases *, #indi-wa-usecases *::before, #indi-wa-usecases *::after { box-sizing: border-box; margin: 0; padding: 0; }\r\n\r\n#indi-wa-usecases .iwu-wrap { max-width: 1280px; margin: 0 auto !important; padding: 100px 48px !important; position: relative; z-index: 2; }\r\n\r\n#indi-wa-usecases .iwu-eyebrow {\r\n  display: inline-flex; align-items: center; gap: 8px;\r\n  font-size: 13px !important; font-weight: 700 !important; letter-spacing: 0.12em !important;\r\n  text-transform: uppercase !important; color: #0072EF !important;\r\n}\r\n#indi-wa-usecases .iwu-eyebrow::before { content:\"\"; width:22px; height:2px; background:#8ADA3F; border-radius:2px; }\r\n#indi-wa-usecases .iwu-h2 {\r\n  margin-top: 16px !important; font-size: clamp(28px, 3.5vw, 48px) !important; line-height: 1.08 !important;\r\n  font-weight: 500 !important; letter-spacing: -0.02em !important; color: #0F3B7A !important; max-width: 22ch;\r\n}\r\n#indi-wa-usecases .iwu-intro {\r\n  margin-top: 18px !important; font-size: 17px !important; line-height: 1.6 !important;\r\n  font-weight: 400 !important; color: #5A6B85 !important; max-width: 68ch;\r\n}\r\n\r\n#indi-wa-usecases .iwu-grid { margin-top: 56px !important; display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; list-style: none; }\r\n\r\n#indi-wa-usecases .iwu-card {\r\n  background: #FFFFFF !important; border-radius: 14px !important; padding: 28px !important;\r\n  box-shadow: 0 12px 36px -8px rgba(18,54,108,0.18), 0 2px 8px rgba(0,0,0,0.05);\r\n  display: flex; flex-direction: column; position: relative; overflow: hidden;\r\n  opacity: 0; transform: translateY(20px);\r\n  transition: opacity 0.6s cubic-bezier(0.22,1,0.36,1), transform 0.6s cubic-bezier(0.22,1,0.36,1), box-shadow 0.35s ease;\r\n}\r\n#indi-wa-usecases .iwu-card.iwu-visible { opacity: 1; transform: translateY(0); }\r\n#indi-wa-usecases .iwu-card:hover { transform: translateY(-4px) scale(1.015); box-shadow: 0 24px 54px -12px rgba(18,54,108,0.26), 0 4px 12px rgba(0,0,0,0.07); }\r\n#indi-wa-usecases .iwu-grid > li:nth-child(2).iwu-visible { transition-delay: 0.07s; }\r\n#indi-wa-usecases .iwu-grid > li:nth-child(3).iwu-visible { transition-delay: 0.14s; }\r\n#indi-wa-usecases .iwu-grid > li:nth-child(4).iwu-visible { transition-delay: 0.07s; }\r\n#indi-wa-usecases .iwu-grid > li:nth-child(5).iwu-visible { transition-delay: 0.14s; }\r\n#indi-wa-usecases .iwu-grid > li:nth-child(6).iwu-visible { transition-delay: 0.21s; }\r\n\r\n\/* WhatsApp corner chip: the one place green lives, signalling the channel *\/\r\n#indi-wa-usecases .iwu-chip {\r\n  position: absolute; top: 18px; right: 18px;\r\n  width: 30px; height: 30px; border-radius: 9px; background: rgba(37,211,102,0.12); border: 1px solid rgba(37,211,102,0.32);\r\n  display: flex; align-items: center; justify-content: center;\r\n}\r\n#indi-wa-usecases .iwu-ic { width: 44px; height: 44px; border-radius: 11px; background: #EEF3FF; display: flex; align-items: center; justify-content: center; }\r\n#indi-wa-usecases .iwu-ic svg { stroke: #0072EF; }\r\n#indi-wa-usecases .iwu-name { margin-top: 16px !important; font-size: 20px !important; font-weight: 600 !important; letter-spacing: -0.01em !important; color: #0F0F0F !important; }\r\n\r\n#indi-wa-usecases .iwu-conv-lbl { margin-top: 14px !important; font-size: 11px !important; font-weight: 700 !important; letter-spacing: 0.06em !important; text-transform: uppercase; color: #25D366 !important; }\r\n#indi-wa-usecases .iwu-conv { margin-top: 5px !important; font-size: 14.5px !important; line-height: 1.55 !important; font-weight: 400 !important; color: #5A6B85 !important; }\r\n\r\n#indi-wa-usecases .iwu-proof {\r\n  margin-top: 20px; padding: 16px; border-radius: 11px;\r\n  background: linear-gradient(135deg, #F1F6FF 0%, #E9F1FF 100%); border: 1px solid #DCE8FB;\r\n  display: flex; flex-direction: column; gap: 12px;\r\n}\r\n#indi-wa-usecases .iwu-stat { display: flex; align-items: baseline; gap: 9px; flex-wrap: wrap; }\r\n#indi-wa-usecases .iwu-stat-v { font-size: 24px !important; font-weight: 800 !important; letter-spacing: -0.02em !important; color: #0072EF !important; line-height: 1; }\r\n#indi-wa-usecases .iwu-stat-l { font-size: 13px !important; font-weight: 600 !important; color: #0F3B7A !important; }\r\n#indi-wa-usecases .iwu-stat-r { font-size: 11px !important; font-weight: 600 !important; color: #5A6B85 !important; }\r\n#indi-wa-usecases .iwu-stat-r::before { content:\"\u00b7 \"; }\r\n\r\n#indi-wa-usecases .iwu-foot { margin-top: 28px !important; text-align: center; font-size: 13px !important; color: #5A6B85 !important; }\r\n\r\n@media (prefers-reduced-motion: reduce) {\r\n  #indi-wa-usecases .iwu-card { opacity: 1 !important; transform: none !important; transition: none !important; }\r\n}\r\n@media (max-width: 960px) {\r\n  #indi-wa-usecases .iwu-wrap { padding: 70px 24px !important; }\r\n  #indi-wa-usecases .iwu-grid { grid-template-columns: repeat(2, 1fr); }\r\n}\r\n@media (max-width: 600px) {\r\n  #indi-wa-usecases .iwu-wrap { padding: 56px 16px !important; }\r\n  #indi-wa-usecases .iwu-grid { grid-template-columns: 1fr; }\r\n}\r\n<\/style>\r\n\r\n<section id=\"indi-wa-usecases\" role=\"region\" aria-label=\"Casos de uso de WhatsApp por sector\">\r\n  <div class=\"iwu-wrap\">\r\n    <span class=\"iwu-eyebrow\">Casos de uso por sector<\/span>\r\n    <h2 class=\"iwu-h2\">Dise\u00f1ado para c\u00f3mo tu sector vende y atiende de verdad.<\/h2>\r\n    <p class=\"iwu-intro\">La misma base de WhatsApp (descubrimiento, transacciones, soporte y derivaci\u00f3n a IA) adaptada a lo que necesita cada sector. Estos son resultados que los clientes de indigitall ya ven en producci\u00f3n.<\/p>\r\n\r\n    <ul class=\"iwu-grid\">\r\n\r\n      <!-- Salud -->\r\n      <li class=\"iwu-card\">\r\n        <span class=\"iwu-chip\" aria-hidden=\"true\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg><\/span>\r\n        <span class=\"iwu-ic\"><svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M22 12h-4l-3 9L9 3l-3 9H2\"\/><\/svg><\/span>\r\n        <h3 class=\"iwu-name\">Salud<\/h3>\r\n        <div class=\"iwu-conv-lbl\">La conversaci\u00f3n<\/div>\r\n        <p class=\"iwu-conv\">Confirma, reprograma y responde dudas de pacientes, derivando al personal cl\u00ednico solo cuando hace falta de verdad.<\/p>\r\n        <div class=\"iwu-proof\">\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">\u221250%<\/span><span class=\"iwu-stat-l\">Llamadas entrantes<\/span><span class=\"iwu-stat-r\">Quir\u00f3nSalud<\/span><\/div>\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">\u221260%<\/span><span class=\"iwu-stat-l\">Ausencias<\/span><\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- Retail & eCommerce -->\r\n      <li class=\"iwu-card\">\r\n        <span class=\"iwu-chip\" aria-hidden=\"true\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg><\/span>\r\n        <span class=\"iwu-ic\"><svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M6 2 3 6v14a2 2 0 0 0 2 2h14a2 2 0 0 0 2-2V6l-3-4Z\"\/><path d=\"M3 6h18\"\/><path d=\"M16 10a4 4 0 0 1-8 0\"\/><\/svg><\/span>\r\n        <h3 class=\"iwu-name\">Retail y eCommerce<\/h3>\r\n        <div class=\"iwu-conv-lbl\">La conversaci\u00f3n<\/div>\r\n        <p class=\"iwu-conv\">Descubrimiento de producto, carrito, pago y recompra con un toque. Toda la compra ocurre en una sola conversaci\u00f3n.<\/p>\r\n        <div class=\"iwu-proof\">\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">+12,5%<\/span><span class=\"iwu-stat-l\">Ticket medio<\/span><span class=\"iwu-stat-r\">Incapto<\/span><\/div>\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">+55k<\/span><span class=\"iwu-stat-l\">Usuarios activos en WhatsApp<\/span><span class=\"iwu-stat-r\">Gandhi<\/span><\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- Food & Beverage -->\r\n      <li class=\"iwu-card\">\r\n        <span class=\"iwu-chip\" aria-hidden=\"true\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg><\/span>\r\n        <span class=\"iwu-ic\"><svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M3 2v7c0 1.1.9 2 2 2h4a2 2 0 0 0 2-2V2\"\/><path d=\"M7 2v20\"\/><path d=\"M21 15V2a5 5 0 0 0-5 5v6c0 1.1.9 2 2 2h3zm0 0v7\"\/><\/svg><\/span>\r\n        <h3 class=\"iwu-name\">Alimentaci\u00f3n y Bebidas<\/h3>\r\n        <div class=\"iwu-conv-lbl\">La conversaci\u00f3n<\/div>\r\n        <p class=\"iwu-conv\">Toma pedidos, gestiona reservas y responde dudas sobre al\u00e9rgenos sin una sola llamada.<\/p>\r\n        <div class=\"iwu-proof\">\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">57k+<\/span><span class=\"iwu-stat-l\">Conversaciones de pedido \u00b7 77% NPS<\/span><span class=\"iwu-stat-r\">Pasteler\u00eda Mallorca<\/span><\/div>\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">+18%<\/span><span class=\"iwu-stat-l\">Pedidos recurrentes<\/span><\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- Travel & Mobility -->\r\n      <li class=\"iwu-card\">\r\n        <span class=\"iwu-chip\" aria-hidden=\"true\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg><\/span>\r\n        <span class=\"iwu-ic\"><svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M17.8 19.2 16 11l3.5-3.5C21 6 21 4 19 4a2.7 2.7 0 0 0-1.9.8L13.5 8 4.8 6.2c-.5-.1-.9.1-1.1.5l-.3.5c-.2.5-.1 1 .3 1.3L9 12l-2 3H4l-1 1 3 2 2 3 1-1v-3l3-2 3.5 5.3c.3.4.8.5 1.3.3l.5-.2c.4-.3.6-.7.5-1.2z\"\/><\/svg><\/span>\r\n        <h3 class=\"iwu-name\">Viajes y Movilidad<\/h3>\r\n        <div class=\"iwu-conv-lbl\">La conversaci\u00f3n<\/div>\r\n        <p class=\"iwu-conv\">Reservas, check-in, cambios de itinerario y fidelizaci\u00f3n, resueltos en el momento en que el cliente lo pide.<\/p>\r\n        <div class=\"iwu-proof\">\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">\u221234%<\/span><span class=\"iwu-stat-l\">Reservas no utilizadas<\/span><span class=\"iwu-stat-r\">Wible<\/span><\/div>\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">+44%<\/span><span class=\"iwu-stat-l\">Conversi\u00f3n de reservas<\/span><\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- Banking & Finance -->\r\n      <li class=\"iwu-card\">\r\n        <span class=\"iwu-chip\" aria-hidden=\"true\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg><\/span>\r\n        <span class=\"iwu-ic\"><svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><line x1=\"3\" x2=\"21\" y1=\"22\" y2=\"22\"\/><line x1=\"6\" x2=\"6\" y1=\"18\" y2=\"11\"\/><line x1=\"10\" x2=\"10\" y1=\"18\" y2=\"11\"\/><line x1=\"14\" x2=\"14\" y1=\"18\" y2=\"11\"\/><line x1=\"18\" x2=\"18\" y1=\"18\" y2=\"11\"\/><polygon points=\"12 2 20 7 4 7\"\/><\/svg><\/span>\r\n        <h3 class=\"iwu-name\">Banca y Finanzas<\/h3>\r\n        <div class=\"iwu-conv-lbl\">La conversaci\u00f3n<\/div>\r\n        <p class=\"iwu-conv\">Alta de clientes, consultas de saldo y tarjeta y verificaci\u00f3n de fraude, de forma segura dentro de una conversaci\u00f3n cifrada.<\/p>\r\n        <div class=\"iwu-proof\">\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">4,5\/5<\/span><span class=\"iwu-stat-l\">Experiencia de usuario<\/span><span class=\"iwu-stat-r\">ABANCA<\/span><\/div>\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">0<\/span><span class=\"iwu-stat-l\">Fugas de datos<\/span><\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n      <!-- Sports & Entertainment -->\r\n      <li class=\"iwu-card\">\r\n        <span class=\"iwu-chip\" aria-hidden=\"true\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg><\/span>\r\n        <span class=\"iwu-ic\"><svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect width=\"18\" height=\"18\" x=\"3\" y=\"3\" rx=\"2\"\/><path d=\"M7 3v18M17 3v18M3 7h4M17 7h4M3 17h4M17 17h4\"\/><\/svg><\/span>\r\n        <h3 class=\"iwu-name\">Deporte y Entretenimiento<\/h3>\r\n        <div class=\"iwu-conv-lbl\">La conversaci\u00f3n<\/div>\r\n        <p class=\"iwu-conv\">Entradas, acceso y relaci\u00f3n con los fans a la escala de un d\u00eda de partido, respondido en tiempo real.<\/p>\r\n        <div class=\"iwu-proof\">\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">\u221240%<\/span><span class=\"iwu-stat-l\">Carga de soporte de entradas<\/span><\/div>\r\n          <div class=\"iwu-stat\"><span class=\"iwu-stat-v\">95%<\/span><span class=\"iwu-stat-l\">Satisfacci\u00f3n de los fans<\/span><\/div>\r\n        <\/div>\r\n      <\/li>\r\n\r\n    <\/ul>\r\n\r\n    <p class=\"iwu-foot\">Cifras de clientes de indigitall en producci\u00f3n. Tus resultados depender\u00e1n de tu volumen, tu cat\u00e1logo y tu mezcla de canales.<\/p>\r\n  <\/div>\r\n<\/section>\r\n\r\n<script>\r\n(function() {\r\n  var root = document.getElementById('indi-wa-usecases'); if (!root) return;\r\n  if (window.matchMedia && window.matchMedia('(prefers-reduced-motion: reduce)').matches) {\r\n    root.querySelectorAll('.iwu-card').forEach(function(el){ el.classList.add('iwu-visible'); }); return;\r\n  }\r\n  var obs = new IntersectionObserver(function(entries) {\r\n    entries.forEach(function(e) { if (e.isIntersecting) { e.target.classList.add('iwu-visible'); obs.unobserve(e.target); } });\r\n  }, { threshold: 0.12 });\r\n  root.querySelectorAll('.iwu-card').forEach(function(el) { obs.observe(el); });\r\n})();\r\n<\/script>\r\n","code_extra_content":"code_ex_none","code_extitle_cards":"","code_ex_cards":null,"code_ex_brands_custom_background_color":false,"code_ex_custom_brands":false,"code_ex_custom_slider_title":"","code_ex_brands":null,"code_ex_brands_background_color":""},{"acf_fc_layout":"custom_html","code":"<!-- indigitall WhatsApp \u00b7 S7 Success Stories \u00b7 WordPress\/ACF Custom HTML block -->\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n\r\n#indi-wa-stories {\r\n  all: initial; display: block;\r\n  font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important;\r\n  background: #F5F7FA !important; position: relative; overflow: hidden; box-sizing: border-box !important; -webkit-font-smoothing: antialiased;\r\n}\r\n#indi-wa-stories *, #indi-wa-stories *::before, #indi-wa-stories *::after { box-sizing: border-box; margin: 0; padding: 0; }\r\n\r\n#indi-wa-stories .iws-wrap { max-width: 1280px; margin: 0 auto !important; padding: 100px 48px !important; position: relative; z-index: 2; }\r\n\r\n#indi-wa-stories .iws-head { text-align: center; max-width: 760px; margin: 0 auto 56px; }\r\n#indi-wa-stories .iws-eyebrow {\r\n  display: inline-flex; align-items: center; gap: 8px; font-size: 13px !important; font-weight: 700 !important;\r\n  letter-spacing: 0.12em !important; text-transform: uppercase !important; color: #0072EF !important;\r\n}\r\n#indi-wa-stories .iws-eyebrow::before, #indi-wa-stories .iws-eyebrow::after { content:\"\"; width: 22px; height: 2px; background: #8ADA3F; border-radius: 2px; }\r\n#indi-wa-stories .iws-h2 { margin-top: 16px !important; font-size: clamp(28px, 3.5vw, 48px) !important; line-height: 1.1 !important; font-weight: 500 !important; letter-spacing: -0.02em !important; color: #0F3B7A !important; }\r\n#indi-wa-stories .iws-h2 em { color: #0072EF !important; font-style: normal; }\r\n#indi-wa-stories .iws-sub { font-size: 17px !important; line-height: 1.6 !important; color: #5A6B85 !important; margin-top: 14px; }\r\n\r\n#indi-wa-stories .iws-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; list-style: none; align-items: stretch; }\r\n\r\n#indi-wa-stories .iws-card {\r\n  background: #FFFFFF !important; border-radius: 14px !important; padding: 30px !important;\r\n  box-shadow: 0 12px 36px -8px rgba(18,54,108,0.16), 0 2px 8px rgba(0,0,0,0.05);\r\n  display: flex; flex-direction: column; position: relative; overflow: hidden;\r\n  opacity: 0; transform: translateY(22px); transition: opacity 0.7s cubic-bezier(0.22,1,0.36,1), transform 0.7s cubic-bezier(0.22,1,0.36,1), box-shadow 0.35s ease;\r\n}\r\n#indi-wa-stories .iws-card.iws-visible { opacity: 1; transform: translateY(0); }\r\n#indi-wa-stories .iws-card:hover { transform: translateY(-4px); box-shadow: 0 24px 54px -12px rgba(18,54,108,0.24), 0 4px 12px rgba(138,218,63,0.10); }\r\n#indi-wa-stories .iws-grid > li:nth-child(2).iws-visible { transition-delay: 0.1s; }\r\n#indi-wa-stories .iws-grid > li:nth-child(3).iws-visible { transition-delay: 0.2s; }\r\n\r\n\/* WhatsApp channel chip, top-right *\/\r\n#indi-wa-stories .iws-chip { position: absolute; top: 20px; right: 20px; width: 30px; height: 30px; border-radius: 9px; background: rgba(37,211,102,0.12); border: 1px solid rgba(37,211,102,0.32); display: flex; align-items: center; justify-content: center; }\r\n\r\n#indi-wa-stories .iws-sector { display: inline-flex; align-items: center; gap: 7px; align-self: flex-start; font-size: 10px !important; font-weight: 700 !important; letter-spacing: 0.07em !important; text-transform: uppercase; color: #0072EF !important; }\r\n#indi-wa-stories .iws-sector svg { width: 13px; height: 13px; stroke: #0072EF; flex: none; }\r\n#indi-wa-stories .iws-client { margin-top: 10px !important; font-size: 26px !important; font-weight: 600 !important; letter-spacing: -0.02em !important; color: #0F0F0F !important; line-height: 1.1; }\r\n\r\n#indi-wa-stories .iws-hero { margin-top: 22px; padding-bottom: 20px; border-bottom: 1px solid rgba(15,59,122,0.10); }\r\n#indi-wa-stories .iws-hero-v { font-size: clamp(40px, 5vw, 56px) !important; font-weight: 800 !important; letter-spacing: -0.03em !important; color: #0072EF !important; line-height: 0.95; }\r\n#indi-wa-stories .iws-hero-l { margin-top: 8px !important; font-size: 14px !important; font-weight: 600 !important; color: #0F3B7A !important; }\r\n\r\n#indi-wa-stories .iws-stats { margin-top: 20px; display: flex; flex-direction: column; gap: 14px; }\r\n#indi-wa-stories .iws-stat { display: flex; align-items: baseline; gap: 10px; }\r\n#indi-wa-stories .iws-stat-v { font-size: 24px !important; font-weight: 800 !important; letter-spacing: -0.02em !important; color: #0072EF !important; line-height: 1; min-width: 78px; }\r\n#indi-wa-stories .iws-stat-l { font-size: 13.5px !important; font-weight: 500 !important; color: #5A6B85 !important; line-height: 1.35; }\r\n\r\n#indi-wa-stories .iws-outcome { margin-top: 20px !important; font-size: 14.5px !important; line-height: 1.6 !important; font-weight: 400 !important; color: #5A6B85 !important; }\r\n\r\n#indi-wa-stories .iws-source { margin-top: 36px !important; text-align: center; font-size: 12.5px !important; font-weight: 500 !important; color: #9AABB8 !important; }\r\n\r\n@media (prefers-reduced-motion: reduce) { #indi-wa-stories .iws-card { opacity: 1 !important; transform: none !important; transition: none !important; } }\r\n@media (max-width: 960px) {\r\n  #indi-wa-stories .iws-wrap { padding: 70px 24px !important; }\r\n  #indi-wa-stories .iws-grid { grid-template-columns: 1fr; max-width: 560px; margin: 0 auto; }\r\n}\r\n@media (max-width: 600px) {\r\n  #indi-wa-stories .iws-wrap { padding: 56px 16px !important; }\r\n  #indi-wa-stories .iws-card { padding: 26px !important; }\r\n}\r\n<\/style>\r\n\r\n<section id=\"indi-wa-stories\" role=\"region\" aria-label=\"Casos de \u00e9xito en WhatsApp de clientes de indigitall\">\r\n  <div class=\"iws-wrap\">\r\n\r\n    <div class=\"iws-head\">\r\n      <span class=\"iws-eyebrow\">Probado en producci\u00f3n<\/span>\r\n      <h2 class=\"iws-h2\">Empresas reales. Conversaciones reales en WhatsApp. <em>Cifras reales.<\/em><\/h2>\r\n      <p class=\"iws-sub\">Nada de pilotos ni proyecciones. Son resultados de clientes de indigitall que usan WhatsApp cada d\u00eda.<\/p>\r\n    <\/div>\r\n\r\n    <ul class=\"iws-grid\">\r\n\r\n      <!-- Incapto -->\r\n      <li class=\"iws-card\">\r\n        <span class=\"iws-chip\" aria-hidden=\"true\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg><\/span>\r\n        <span class=\"iws-sector\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M6 2 3 6v14a2 2 0 0 0 2 2h14a2 2 0 0 0 2-2V6l-3-4Z\"\/><path d=\"M3 6h18\"\/><path d=\"M16 10a4 4 0 0 1-8 0\"\/><\/svg> Retail y eCommerce<\/span>\r\n        <h3 class=\"iws-client\">Incapto<\/h3>\r\n        <div class=\"iws-hero\">\r\n          <div class=\"iws-hero-v\">\u20ac30k<\/div>\r\n          <div class=\"iws-hero-l\">Ingresos recurrentes mensuales solo con WhatsApp<\/div>\r\n        <\/div>\r\n        <div class=\"iws-stats\">\r\n          <div class=\"iws-stat\"><span class=\"iws-stat-v\">70%<\/span><span class=\"iws-stat-l\">de chats resueltos sin intervenci\u00f3n humana<\/span><\/div>\r\n          <div class=\"iws-stat\"><span class=\"iws-stat-v\">\u221256%<\/span><span class=\"iws-stat-l\">tasa de cancelaci\u00f3n<\/span><\/div>\r\n          <div class=\"iws-stat\"><span class=\"iws-stat-v\">+12.5%<\/span><span class=\"iws-stat-l\">ticket medio<\/span><\/div>\r\n        <\/div>\r\n        <p class=\"iws-outcome\">La marca de caf\u00e9 convirti\u00f3 WhatsApp en un canal de ventas por s\u00ed solo: descubrimiento, recompras y soporte gestionados en la conversaci\u00f3n por el OmnIA Agent.<\/p>\r\n      <\/li>\r\n\r\n      <!-- Quir\u00f3nSalud -->\r\n      <li class=\"iws-card\">\r\n        <span class=\"iws-chip\" aria-hidden=\"true\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg><\/span>\r\n        <span class=\"iws-sector\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M22 12h-4l-3 9L9 3l-3 9H2\"\/><\/svg> Salud<\/span>\r\n        <h3 class=\"iws-client\">Quir\u00f3nSalud<\/h3>\r\n        <div class=\"iws-hero\">\r\n          <div class=\"iws-hero-v\">\u221250%<\/div>\r\n          <div class=\"iws-hero-l\">Llamadas entrantes a atenci\u00f3n al paciente<\/div>\r\n        <\/div>\r\n        <p class=\"iws-outcome\" style=\"margin-top:22px;\">Ahora los pacientes confirman, reprograman y resuelven dudas por WhatsApp en lugar de llamar por tel\u00e9fono. El OmnIA Agent se encarga de lo rutinario y deriva al personal cl\u00ednico solo cuando de verdad importa, reduciendo a la mitad el volumen de llamadas sin perder el factor humano donde cuenta.<\/p>\r\n      <\/li>\r\n\r\n      <!-- Pasteler\u00eda Mallorca -->\r\n      <li class=\"iws-card\">\r\n        <span class=\"iws-chip\" aria-hidden=\"true\"><svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#25D366\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg><\/span>\r\n        <span class=\"iws-sector\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M3 2v7c0 1.1.9 2 2 2h4a2 2 0 0 0 2-2V2\"\/><path d=\"M7 2v20\"\/><path d=\"M21 15V2a5 5 0 0 0-5 5v6c0 1.1.9 2 2 2h3zm0 0v7\"\/><\/svg> Alimentaci\u00f3n y Bebidas<\/span>\r\n        <h3 class=\"iws-client\">Pasteler\u00eda Mallorca<\/h3>\r\n        <div class=\"iws-hero\">\r\n          <div class=\"iws-hero-v\">57k+<\/div>\r\n          <div class=\"iws-hero-l\">Conversaciones de pedido gestionadas por WhatsApp<\/div>\r\n        <\/div>\r\n        <div class=\"iws-stats\">\r\n          <div class=\"iws-stat\"><span class=\"iws-stat-v\">77%<\/span><span class=\"iws-stat-l\">NPS en esas conversaciones<\/span><\/div>\r\n        <\/div>\r\n        <p class=\"iws-outcome\">Toda una instituci\u00f3n madrile\u00f1a recibi\u00f3 decenas de miles de pedidos por WhatsApp: r\u00e1pido, cercano y valorado por sus clientes tan alto como su propia reposter\u00eda.<\/p>\r\n      <\/li>\r\n\r\n    <\/ul>\r\n\r\n    <p class=\"iws-source\">Cifras de implementaciones de clientes de indigitall. Los resultados var\u00edan seg\u00fan el sector, el volumen y el caso de uso.<\/p>\r\n  <\/div>\r\n<\/section>\r\n\r\n<script>\r\n(function() {\r\n  var root = document.getElementById('indi-wa-stories'); if (!root) return;\r\n  if (window.matchMedia && window.matchMedia('(prefers-reduced-motion: reduce)').matches) {\r\n    root.querySelectorAll('.iws-card').forEach(function(el){ el.classList.add('iws-visible'); }); return;\r\n  }\r\n  var obs = new IntersectionObserver(function(entries) {\r\n    entries.forEach(function(e) { if (e.isIntersecting) { e.target.classList.add('iws-visible'); obs.unobserve(e.target); } });\r\n  }, { threshold: 0.15 });\r\n  root.querySelectorAll('.iws-card').forEach(function(el) { obs.observe(el); });\r\n})();\r\n<\/script>\r\n","code_extra_content":"code_ex_none","code_extitle_cards":"","code_ex_cards":null,"code_ex_brands_custom_background_color":false,"code_ex_custom_brands":false,"code_ex_custom_slider_title":"","code_ex_brands":null,"code_ex_brands_background_color":""},{"acf_fc_layout":"custom_html","code":"<!-- indigitall WhatsApp \u00b7 S8 Closing CTA \u00b7 WordPress\/ACF Custom HTML block -->\r\n<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n\r\n#indi-wa-cta {\r\n  all: initial; 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transform: translateY(0); }\r\n#indi-wa-cta .iwt-animate:nth-child(2).iwt-visible { transition-delay: 0.08s; }\r\n#indi-wa-cta .iwt-animate:nth-child(3).iwt-visible { transition-delay: 0.16s; }\r\n#indi-wa-cta .iwt-animate:nth-child(4).iwt-visible { transition-delay: 0.24s; }\r\n#indi-wa-cta .iwt-animate:nth-child(5).iwt-visible { transition-delay: 0.32s; }\r\n\r\n@media (prefers-reduced-motion: reduce) { #indi-wa-cta .iwt-animate { opacity: 1 !important; transform: none !important; transition: none !important; } }\r\n@media (max-width: 700px) {\r\n  #indi-wa-cta .iwt-wrap { padding: 80px 24px !important; }\r\n  #indi-wa-cta .id-btn { flex: 1 1 100%; min-width: 0 !important; }\r\n  #indi-wa-cta .iwt-sep { display: none; }\r\n  #indi-wa-cta .iwt-stats { gap: 22px; }\r\n}\r\n<\/style>\r\n\r\n<section id=\"indi-wa-cta\" role=\"region\" aria-label=\"Habla con un experto en WhatsApp de indigitall\">\r\n  <div class=\"iwt-texture\" aria-hidden=\"true\"><\/div>\r\n  <div class=\"iwt-glow\" aria-hidden=\"true\"><\/div>\r\n  <div class=\"iwt-glow2\" aria-hidden=\"true\"><\/div>\r\n\r\n  <div class=\"iwt-wrap\">\r\n    <span class=\"iwt-eyebrow iwt-animate\">\r\n      <svg width=\"13\" height=\"13\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M7.9 20A9 9 0 1 0 4 16.1L2 22Z\"\/><\/svg>\r\n      Manos a la obra\r\n    <\/span>\r\n\r\n    <h2 class=\"iwt-h2 iwt-animate\">Habla con un <em>experto en WhatsApp.<\/em><\/h2>\r\n    <p class=\"iwt-sub iwt-animate\">Trae tu caso de uso. En una sola llamada lo conectamos con lo que WhatsApp puede hacer de verdad por tu negocio y te ense\u00f1amos c\u00f3mo ser\u00eda la puesta en marcha.<\/p>\r\n\r\n    <div class=\"iwt-ctas iwt-animate\">\r\n      <a href=\"https:\/\/indigitall.com\/es\/schedule-time\/\" class=\"id-btn green\" aria-label=\"Solicita una demo de indigitall WhatsApp\">SOLICITA UNA DEMO<\/a>\r\n      <a href=\"https:\/\/indigitall.com\/es\/ebook\/casos-de-uso-de-whatsapp\/\" class=\"id-btn light\" aria-label=\"Descarga la Gu\u00eda de WhatsApp\">\r\n        <span class=\"iwt-btn-ic\" aria-hidden=\"true\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><path d=\"M2 3h6a4 4 0 0 1 4 4v14a3 3 0 0 0-3-3H2z\"\/><path d=\"M22 3h-6a4 4 0 0 0-4 4v14a3 3 0 0 1 3-3h7z\"\/><\/svg><\/span>\r\n        GU\u00cdA DE WHATSAPP\r\n      <\/a>\r\n    <\/div>\r\n\r\n    <div class=\"iwt-stats iwt-animate\" role=\"list\">\r\n      <div class=\"iwt-stat\" role=\"listitem\">\r\n        <span class=\"iwt-stat-v\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"8\" r=\"6\"\/><path d=\"M15.477 12.89L17 22l-5-3-5 3 1.523-9.11\"\/><\/svg>#1 G2<\/span>\r\n        <span class=\"iwt-stat-l\">WhatsApp Marketing en Europa<\/span>\r\n      <\/div>\r\n      <div class=\"iwt-sep\" aria-hidden=\"true\"><\/div>\r\n      <div class=\"iwt-stat\" role=\"listitem\">\r\n        <span class=\"iwt-stat-v\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polygon points=\"12 2 15.09 8.26 22 9.27 17 14.14 18.18 21.02 12 17.77 5.82 21.02 7 14.14 2 9.27 8.91 8.26 12 2\"\/><\/svg>Tier 1<\/span>\r\n        <span class=\"iwt-stat-l\">Meta Business Partner<\/span>\r\n      <\/div>\r\n      <div class=\"iwt-sep\" aria-hidden=\"true\"><\/div>\r\n      <div class=\"iwt-stat\" role=\"listitem\">\r\n        <span class=\"iwt-stat-v\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><polyline points=\"12 6 12 12 16 14\"\/><\/svg>R\u00e1pido<\/span>\r\n        <span class=\"iwt-stat-l\">para estar en marcha<\/span>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/section>\r\n\r\n<script>\r\n(function() {\r\n  var root = document.getElementById('indi-wa-cta'); if (!root) return;\r\n  if (window.matchMedia && window.matchMedia('(prefers-reduced-motion: reduce)').matches) {\r\n    root.querySelectorAll('.iwt-animate').forEach(function(el){ el.classList.add('iwt-visible'); }); return;\r\n  }\r\n  var obs = new IntersectionObserver(function(entries) {\r\n    entries.forEach(function(e) { if (e.isIntersecting) { e.target.classList.add('iwt-visible'); obs.unobserve(e.target); } });\r\n  }, { threshold: 0.2 });\r\n  root.querySelectorAll('.iwt-animate').forEach(function(el) { obs.observe(el); });\r\n})();\r\n<\/script>\r\n","code_extra_content":"code_ex_none","code_extitle_cards":"","code_ex_cards":null,"code_ex_brands_custom_background_color":false,"code_ex_custom_brands":false,"code_ex_custom_slider_title":"","code_ex_brands":null,"code_ex_brands_background_color":""},{"acf_fc_layout":"slider_big_cards","pretitle":"CASOS DE \u00c9XITO","title":"Marcas elegidas\r\nen todo el mundo\r\n","link":"","cards":[{"card_type":"default","background_type":"image","background":2718,"background_mobile":2721,"logo":2724,"link":"","pretitle":"","title":"","text":"\"La plataforma de indigitall nos ha ayudado a construir una soluci\u00f3n personalizada para aumentar la satisfacci\u00f3n y el LTV a trav\u00e9s de WhatsApp.\"\r\n","footer_text":"Director Digital","card_title":"20%","card_text":"Reducci\u00f3n en los Costos Operativos del Servicio al Cliente"},{"card_type":"default","background_type":"image","background":2803,"background_mobile":2806,"logo":2748,"link":"","pretitle":"","title":"","text":"\"indigitall mejor\u00f3 la experiencia de nuestros clientes con el desarrollo de un potente bot de WhatsApp. Desde que lo implementamos, las llamadas a nuestro servicio al cliente han disminuido, y la satisfacci\u00f3n del cliente aument\u00f3 gracias a este nuevo canal de servicio. Su soporte siempre resuelve los problemas de manera r\u00e1pida y efectiva.\"","footer_text":" Gerente de Servicio al Cliente","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":2924,"background_mobile":2927,"logo":2730,"link":"","pretitle":"","title":"","text":"\"Llevo cinco a\u00f1os usando indigitall y solo puedo recomendarlo a cualquier profesional del marketing. Es una herramienta fundamental en nuestras operaciones diarias para comunicarnos e interactuar con toda nuestra audiencia.\"","footer_text":" Marcos Fern\u00e1ndez - Gerente de Redes Sociales","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":2775,"background_mobile":2772,"logo":2759,"link":"","pretitle":"","title":"","text":"\"Lo mejor de indigitall es la cercan\u00eda; las personas con las que hablamos siempre est\u00e1n ah\u00ed para lo que necesitamos. La interfaz es muy sencilla y f\u00e1cil de usar, lo que facilita el trabajo. Es una herramienta dise\u00f1ada para el usuario.\"","footer_text":"Jordi Aymar - CMO en Proclinic Group","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":2789,"background_mobile":2792,"logo":null,"link":"","pretitle":"","title":"","text":"Descubre c\u00f3mo el Real Madrid y el Atl\u00e9tico de Madrid aprovecharon los Chatbots de WhatsApp de indigitall para impulsar el engagement de los fans y las ventas.","footer_text":"","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":2960,"background_mobile":2942,"logo":2930,"link":"","pretitle":"","title":"","text":"\"indigitall nos ha permitido fortalecer la estrategia digital de nuestra empresa, mejorando sustancialmente la experiencia de nuestros clientes existentes mediante comunicaciones m\u00e1s personales, contextualizadas y segmentadas a trav\u00e9s de la plataforma de notificaciones web.\"","footer_text":"Adri\u00e1n Valenzuela - Chief Digital Officer","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":2963,"background_mobile":2951,"logo":2933,"link":"","pretitle":"","title":"","text":"\"Trabajar con la plataforma de Indigitall, especialmente con Web Push, ha sido una experiencia muy valiosa. Las campa\u00f1as automatizadas, el retargeting, los emails basados en IA y muchas otras opciones permiten una comunicaci\u00f3n altamente eficiente, efectiva y personalizada. Lo recomiendo mucho.\"","footer_text":" Analista de Capacitaci\u00f3n y Comunicaciones","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":3074,"background_mobile":2945,"logo":2936,"link":"","pretitle":"","title":"","text":"\"La verdad es que lo hemos estado usando en la empresa donde trabajo durante los \u00faltimos 3-4 a\u00f1os, y la plataforma es muy intuitiva y se adapta a nuestras necesidades como medio de comunicaci\u00f3n. Ofrece un servicio r\u00e1pido, y rara vez hemos detectado errores. En ese caso, el equipo de indigitall ha resuelto el problema muy r\u00e1pidamente.\"","footer_text":"Subdirector","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":2954,"background_mobile":2948,"logo":2939,"link":"","pretitle":"","title":"","text":"\"Aument\u00f3 las posibilidades de interacci\u00f3n con mis clientes, abriendo nuevos canales y funcionalidades, lo que llev\u00f3 a una mejora incremental en muchos ratios de negocio.\"","footer_text":"Director de Marketing, Producto y CX","card_title":"","card_text":""}]},{"acf_fc_layout":"card_title_list","pretitle":"CUSTOMER JOURNEY","title":"\u00bfUn sistema de orquestaci\u00f3n de canales? \u00a1Suena perfecto!","text":"Optimiza tus comunicaciones y campa\u00f1as de marketing desde una sola plataforma. La IA garantiza las tasas de conversi\u00f3n m\u00e1s altas mediante automatizaci\u00f3n y contenido personalizado en los canales favoritos de cada usuario.\r\n","list":null,"link":{"title":"M\u00e1s info","url":"https:\/\/indigitall.com\/es\/customerjourney\/","target":"_blank"},"image_type":"right","image":7598,"image_mobile":7598},{"acf_fc_layout":"custom_html","code":"<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n#indi-wa-es-more { all: initial; display: block; background: #F5F7FA !important; font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important; color: #3A4A61; -webkit-font-smoothing: antialiased; box-sizing: border-box !important; }\r\n#indi-wa-es-more *, #indi-wa-es-more *::before, #indi-wa-es-more *::after { box-sizing: border-box; margin: 0; padding: 0; font-family: inherit; }\r\n#indi-wa-es-more .d-wrap { max-width: 1120px; margin: 0 auto !important; padding: 64px 32px !important; 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line-height: 1.4 !important; color: #0F3B7A !important; margin: 0 !important; text-transform: none !important; letter-spacing: 0 !important; }\r\n#indi-wa-es-more .d-card p.d-p, #indi-wa-es-more .d-card li { font-size: 15px; }\r\n#indi-wa-es-more .d-card.d-yes { border-top: 4px solid #8ADA3F; }\r\n#indi-wa-es-more .d-card.d-no { border-top: 4px solid #F07000; }\r\n#indi-wa-es-more .d-card.d-hi { background: #0F3B7A; border-color: #0F3B7A; }\r\n#indi-wa-es-more .d-card.d-hi .d-ct, #indi-wa-es-more .d-card.d-hi p.d-p, #indi-wa-es-more .d-card.d-hi li, #indi-wa-es-more .d-card.d-hi strong { color: #FFFFFF !important; }\r\n#indi-wa-es-more .d-card.d-hi a { color: #8ADA3F !important; }\r\n#indi-wa-es-more .d-note { border-radius: 12px; padding: 16px 24px; display: flex; gap: 16px; align-items: flex-start; }\r\n#indi-wa-es-more .d-note.d-green { background: #F3FBEA; border: 1px solid #DDF1C7; }\r\n#indi-wa-es-more .d-note.d-grey { background: #F7F9FC; border: 1px solid #E6ECF4; }\r\n#indi-wa-es-more .d-note.d-blue { background: #EEF3FF; border: 1px solid #D9E4FF; }\r\n#indi-wa-es-more .d-note svg { margin-top: 3px; flex-shrink: 0; }\r\n#indi-wa-es-more .d-stats { display: grid; grid-template-columns: repeat(auto-fit, minmax(200px, 1fr)); gap: 16px; }\r\n#indi-wa-es-more .d-stat { display: flex; flex-direction: column; gap: 8px; padding: 24px; background: #FFFFFF; border: 1px solid #E6ECF4; border-radius: 12px; border-left: 4px solid #0072EF; }\r\n#indi-wa-es-more .d-stat b { font-size: 32px; font-weight: 800; line-height: 1; color: #0F3B7A !important; letter-spacing: -0.02em; }\r\n#indi-wa-es-more .d-stat span { font-size: 15px; font-weight: 600; color: #5B6472; line-height: 1.4; }\r\n#indi-wa-es-more .d-flow { display: flex; align-items: center; flex-wrap: wrap; gap: 8px; padding: 24px; background: #F7F9FC; border: 1px solid #E6ECF4; border-radius: 12px; }\r\n#indi-wa-es-more .d-node { display: inline-flex; align-items: center; gap: 8px; padding: 8px 16px; border-radius: 999px; background: #FFFFFF; border: 1px solid #D9E4FF; font-size: 15px; font-weight: 700; color: #0F3B7A; }\r\n#indi-wa-es-more .d-node.d-on { background: #0F3B7A; border-color: #0F3B7A; color: #FFFFFF; }\r\n#indi-wa-es-more .d-arrow { display: inline-flex; }\r\n#indi-wa-es-more ol.d-steps { list-style: none; display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; }\r\n#indi-wa-es-more ol.d-steps.d-s1 { grid-template-columns: 1fr; } #indi-wa-es-more ol.d-steps.d-s2 { grid-template-columns: 1fr 1fr; } #indi-wa-es-more ol.d-steps.d-s3 { grid-template-columns: repeat(3, 1fr); }\r\n#indi-wa-es-more ol.d-steps li { display: flex; align-items: flex-start; gap: 16px; padding: 16px; background: #F7F9FC; border: 1px solid #E6ECF4; border-radius: 12px; font-size: 15px; font-weight: 600; color: #0F3B7A; }\r\n#indi-wa-es-more ol.d-steps li > span { width: 32px; height: 32px; border-radius: 50%; background: #0F3B7A; color: #FFFFFF; display: inline-flex; align-items: center; justify-content: center; font-size: 15px; font-weight: 700; flex-shrink: 0; }\r\n#indi-wa-es-more ol.d-steps li > div { padding-top: 4px; }\r\n#indi-wa-es-more ul.d-checks { list-style: none; display: grid; grid-template-columns: 1fr 1fr; gap: 8px 24px; }\r\n#indi-wa-es-more ul.d-checks li { display: flex; gap: 8px; align-items: flex-start; }\r\n#indi-wa-es-more ul.d-checks li svg { margin-top: 4px; flex-shrink: 0; }\r\n#indi-wa-es-more ul.d-chips { list-style: none; display: flex; flex-wrap: wrap; gap: 8px; }\r\n#indi-wa-es-more ul.d-chips li { padding: 8px 16px; border-radius: 999px; background: #EEF3FF; color: #0F3B7A; font-size: 15px; font-weight: 700; line-height: 1.3; }\r\n#indi-wa-es-more .d-split { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; align-items: start; }\r\n#indi-wa-es-more .d-split > div { display: flex; flex-direction: column; gap: 16px; }\r\n#indi-wa-es-more .d-tw { width: 100%; }\r\n#indi-wa-es-more table.d-table { width: 100%; border-collapse: separate; border-spacing: 0; border: 1px solid #E6ECF4; border-radius: 12px; overflow: hidden; table-layout: fixed; background: #FFFFFF; }\r\n#indi-wa-es-more table.d-table th { background: #0F3B7A; text-align: left; font-size: 15px; font-weight: 700; color: #FFFFFF; padding: 16px; vertical-align: bottom; }\r\n#indi-wa-es-more table.d-table td { font-size: 15px; padding: 16px; border-bottom: 1px solid #E6ECF4; vertical-align: top; overflow-wrap: anywhere; }\r\n#indi-wa-es-more table.d-table tbody tr:nth-child(even) td { background: #F7F9FC; }\r\n#indi-wa-es-more table.d-table tr:last-child td { border-bottom: 0; }\r\n#indi-wa-es-more table.d-table td.d-stage { font-weight: 700; color: #0F3B7A; }\r\n#indi-wa-es-more table.d-table td.d-stage span { display: inline-flex; align-items: flex-start; gap: 8px; }\r\n#indi-wa-es-more table.d-table td.d-stage svg { margin-top: 3px; flex-shrink: 0; }\r\n#indi-wa-es-more .d-faq { display: flex; flex-direction: column; }\r\n#indi-wa-es-more .d-faq > div { padding: 24px 0; border-top: 1px solid #E6ECF4; display: flex; flex-direction: column; gap: 8px; }\r\n#indi-wa-es-more .d-faq > div:first-child { padding-top: 0; border-top: 0; }\r\n@media (max-width: 960px) {\r\n  #indi-wa-es-more .d-cards.d-3, #indi-wa-es-more .d-cards.d-4, #indi-wa-es-more ol.d-steps, #indi-wa-es-more ol.d-steps.d-s3 { grid-template-columns: 1fr 1fr; }\r\n  #indi-wa-es-more .d-body { padding: 0 24px 32px; }\r\n}\r\n@media (max-width: 760px) {\r\n  #indi-wa-es-more .d-wrap { padding: 40px 16px !important; }\r\n  #indi-wa-es-more details.d-dd > summary { padding: 16px; gap: 16px; }\r\n  #indi-wa-es-more h2.d-h2 { font-size: 17px !important; }\r\n  #indi-wa-es-more .d-body { padding: 0 16px 24px; gap: 16px; }\r\n  #indi-wa-es-more .d-cards.d-2, #indi-wa-es-more .d-cards.d-3, #indi-wa-es-more .d-cards.d-4, #indi-wa-es-more ol.d-steps, #indi-wa-es-more ol.d-steps.d-s2, #indi-wa-es-more ol.d-steps.d-s3, #indi-wa-es-more ul.d-checks, #indi-wa-es-more .d-split { grid-template-columns: 1fr; }\r\n  #indi-wa-es-more .d-card { padding: 16px; }\r\n  #indi-wa-es-more .d-note { padding: 16px; }\r\n  #indi-wa-es-more .d-flow { flex-direction: column; align-items: flex-start; padding: 16px; }\r\n  #indi-wa-es-more .d-arrow { transform: rotate(90deg); margin-left: 16px; }\r\n  #indi-wa-es-more table.d-table, #indi-wa-es-more table.d-table tbody, #indi-wa-es-more table.d-table tr, #indi-wa-es-more table.d-table td { display: block; width: 100%; }\r\n  #indi-wa-es-more table.d-table { border: 0; border-radius: 0; overflow: visible; background: transparent; }\r\n  #indi-wa-es-more table.d-table thead { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }\r\n  #indi-wa-es-more table.d-table thead tr, #indi-wa-es-more table.d-table thead th { display: block; width: 1px; height: 1px; padding: 0; overflow: hidden; }\r\n  #indi-wa-es-more table.d-table tr { border: 1px solid #E6ECF4; border-radius: 12px; overflow: hidden; margin-bottom: 16px; background: #FFFFFF; }\r\n  #indi-wa-es-more table.d-table tbody tr:nth-child(even) td { background: #FFFFFF; }\r\n  #indi-wa-es-more table.d-table td { border-bottom: 1px solid #E6ECF4; }\r\n  #indi-wa-es-more table.d-table tr:last-child td { border-bottom: 1px solid #E6ECF4; }\r\n  #indi-wa-es-more table.d-table tr td:last-child { border-bottom: 0; }\r\n  #indi-wa-es-more table.d-table td::before { content: attr(data-label); display: block; font-size: 15px; font-weight: 700; color: #0F3B7A; margin-bottom: 8px; }\r\n  #indi-wa-es-more table.d-table td.d-stage { background: #F7F9FC !important; }\r\n  #indi-wa-es-more table.d-table td.d-stage::before { display: none; }\r\n}\r\n\r\n#indi-wa-es-more blockquote.d-quote { border-left: 4px solid #8ADA3F; background: #F7F9FC; border-radius: 0 12px 12px 0; padding: 24px; display: flex; flex-direction: column; gap: 8px; margin: 0; }\r\n#indi-wa-es-more blockquote.d-quote p.d-p { font-size: 17px; line-height: 1.6; color: #0F3B7A; font-style: italic; }\r\n#indi-wa-es-more blockquote.d-quote p.d-cite { font-size: 15px; font-style: normal; }\r\n#indi-wa-es-more blockquote.d-quote cite { font-style: normal; }\r\n#indi-wa-es-more .d-qwrap { display: flex; flex-direction: column; gap: 8px; }\r\n#indi-wa-es-more p.d-sum { font-size: 15px; color: #5B6472; }\r\n#indi-wa-es-more .d-fl::first-letter, #indi-wa-es-more ol.d-steps li > div::first-letter { text-transform: uppercase; }\r\n#indi-wa-es-more .d-stat.d-solo { height: 100%; justify-content: center; }\r\n#indi-wa-es-more .d-stat.d-solo b { font-size: 40px; }\r\n#indi-wa-es-more .d-split.d-30 { grid-template-columns: 1fr 2fr; }\r\n#indi-wa-es-more .d-card .d-ct + p.d-p { margin-top: 0 !important; }\r\n#indi-wa-es-more ul.d-chips.d-chips-g li { background: #FFFFFF; border: 1px solid #D9E4FF; }\r\n@media (max-width: 760px) {\r\n  #indi-wa-es-more .d-split.d-30 { grid-template-columns: 1fr; }\r\n  #indi-wa-es-more blockquote.d-quote { padding: 16px; }\r\n}\r\n<\/style>\r\n<section id=\"indi-wa-es-more\" aria-label=\"M\u00e1s sobre WhatsApp\">\r\n  <div class=\"d-wrap\">\r\n    <p class=\"d-eyebrow\">M\u00e1s sobre WhatsApp<\/p>\r\n    <div class=\"d-list\">\r\n      <details class=\"d-dd\" id=\"wa-es-canal\">\r\n        <summary><span class=\"d-sico\" style=\"background:#EEF3FF !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M12 2a14.5 14.5 0 0 0 0 20 14.5 14.5 0 0 0 0-20\"\/><path d=\"M2 12h20\"\/><\/svg><\/span><h2 class=\"d-h2\">\u00bfCu\u00e1ndo conviene el WhatsApp marketing frente a SMS y email, y cu\u00e1ndo no?<\/h2><span class=\"d-chev\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m6 9 6 6 6-6\"\/><\/svg><\/span><\/summary>\r\n        <div class=\"d-body\"><p class=\"d-p\">Con indigitall, WhatsApp es el canal para cuando el cliente tiene que poder responder, elegir, reservar o pagar dentro del propio mensaje, y el <a href=\"https:\/\/indigitall.com\/es\/sms\/\">SMS y el RCS<\/a> y el <a href=\"https:\/\/indigitall.com\/es\/correoelectronico\/\">email<\/a> trabajan a su lado dentro del mismo journey.<\/p><div class=\"d-note d-blue\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><circle cx=\"12\" cy=\"12\" r=\"6\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><\/svg><p class=\"d-p\">La comparaci\u00f3n \u00fatil no es cu\u00e1nto cuesta cada env\u00edo, sino qu\u00e9 puede completar el cliente sin salir del mensaje, porque eso decide si la conversaci\u00f3n acaba en una venta, una cita o una consulta resuelta.<\/p><\/div><div class=\"d-tw\"><table class=\"d-table d-c4\"><thead><tr><th scope=\"col\">Canal<\/th><th scope=\"col\">Mejor para<\/th><th scope=\"col\">L\u00edmite que conviene conocer<\/th><th scope=\"col\">Papel en el journey<\/th><\/tr><\/thead><tbody><tr><td class=\"d-stage\" data-label=\"Canal\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M21 15a2 2 0 0 1-2 2H7l-4 4V5a2 2 0 0 1 2-2h14a2 2 0 0 1 2 2z\"\/><\/svg>WhatsApp<\/span><\/td><td data-label=\"Mejor para\">Conversaci\u00f3n en dos sentidos: responder, elegir, reservar, pagar y hablar con un agente<\/td><td data-label=\"L\u00edmite que conviene conocer\">Exige consentimiento previo y, fuera de la ventana de 24 horas, una plantilla aprobada por Meta<\/td><td data-label=\"Papel en el journey\">Primer canal cuando hay consentimiento<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Canal\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"14\" height=\"20\" x=\"5\" y=\"2\" rx=\"2\"\/><path d=\"M12 18h.01\"\/><\/svg>SMS y RCS<\/span><\/td><td data-label=\"Mejor para\">Avisos y c\u00f3digos a cualquier tel\u00e9fono; el RCS a\u00f1ade botones y confirmaciones de lectura<\/td><td data-label=\"L\u00edmite que conviene conocer\">El SMS no admite botones ni cat\u00e1logo; el RCS funciona en Android y no llega a todos los dispositivos<\/td><td data-label=\"Papel en el journey\">Respaldo cuando no hay consentimiento de WhatsApp o el push no se abri\u00f3<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Canal\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"20\" height=\"16\" x=\"2\" y=\"4\" rx=\"2\"\/><path d=\"m22 7-8.97 5.7a1.94 1.94 0 0 1-2.06 0L2 7\"\/><\/svg>Email<\/span><\/td><td data-label=\"Mejor para\">Contenido largo: series de bienvenida, recuperaci\u00f3n de carritos, recomendaciones y boletines<\/td><td data-label=\"L\u00edmite que conviene conocer\">La conversaci\u00f3n no ocurre dentro del correo<\/td><td data-label=\"Papel en el journey\">Contenido que necesita espacio<\/td><\/tr><\/tbody><\/table><\/div><ul class=\"d-cards d-2\"><li class=\"d-card\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#EEF3FF !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"20\" height=\"14\" x=\"2\" y=\"5\" rx=\"2\"\/><line x1=\"2\" x2=\"22\" y1=\"10\" y2=\"10\"\/><\/svg><\/span><\/div><p class=\"d-p\">El coste por mensaje de WhatsApp depende de la categor\u00eda de la plantilla y del pa\u00eds, y se concreta en la propuesta de indigitall, no en una tarifa p\u00fablica.<\/p><\/li><li class=\"d-card\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#EEF8E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><line x1=\"6\" x2=\"6\" y1=\"3\" y2=\"15\"\/><circle cx=\"18\" cy=\"6\" r=\"3\"\/><circle cx=\"6\" cy=\"18\" r=\"3\"\/><path d=\"M18 9a9 9 0 0 1-9 9\"\/><\/svg><\/span><\/div><p class=\"d-p\">Dentro del <a href=\"https:\/\/indigitall.com\/es\/customerjourney\/\">customer journey<\/a>, el SMS pasa a ser el siguiente paso cuando el cliente no tiene consentimiento de WhatsApp o no abri\u00f3 el push.<\/p><\/li><\/ul><ul class=\"d-cards d-2\"><li class=\"d-card d-no\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#FEF1E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"m15 9-6 6\"\/><path d=\"m9 9 6 6\"\/><\/svg><\/span><\/div><p class=\"d-p\">No encaja si env\u00edas unos cientos de mensajes al mes o si solo vas a usar un canal, porque en ese caso una herramienta de email suelta basta.<\/p><\/li><li class=\"d-card d-no\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#FEF1E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"m15 9-6 6\"\/><path d=\"m9 9 6 6\"\/><\/svg><\/span><\/div><p class=\"d-p\">Tampoco si no tienes una base de contactos con consentimiento, ya que indigitall activa una audiencia, no la crea.<\/p><\/li><\/ul><div class=\"d-qwrap\"><blockquote class=\"d-quote\"><p class=\"d-p\">\"Indigitall has become a key tool for optimizing our digital communication strategies. Its customizable and easy-to-implement solutions allow us to interact more efficiently with our users, improving the delivery of relevant information and authentication through OTP, without relying on other systems.\"<\/p><p class=\"d-p d-cite\"><cite><a href=\"https:\/\/www.g2.com\/products\/indigitall\/reviews\/indigitall-review-10658238\" target=\"_blank\" rel=\"noopener\">Rafael S. en G2<\/a><\/cite><\/p><\/blockquote><p class=\"d-p d-sum\"><em>Rafael S. cuenta en G2 que usa indigitall para enviar la autenticaci\u00f3n por OTP sin depender de otros sistemas.<\/em><\/p><\/div><\/div>\r\n      <\/details>\r\n      <details class=\"d-dd\" id=\"wa-es-numero\">\r\n        <summary><span class=\"d-sico\" style=\"background:#EEF8E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"14\" height=\"20\" x=\"5\" y=\"2\" rx=\"2\"\/><path d=\"M12 18h.01\"\/><\/svg><\/span><h2 class=\"d-h2\">\u00bfC\u00f3mo se da de alta un n\u00famero de WhatsApp Business con indigitall y cu\u00e1nto depende de Meta?<\/h2><span class=\"d-chev\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m6 9 6 6 6-6\"\/><\/svg><\/span><\/summary>\r\n        <div class=\"d-body\"><p class=\"d-p\">Con indigitall, el alta de un n\u00famero de WhatsApp Business se hace sin salir de la consola, con el registro integrado de Meta:<\/p><ol class=\"d-steps d-s4\"><li><span>1<\/span><div>inicias sesi\u00f3n con la cuenta de Facebook que administra el portfolio comercial de tu empresa<\/div><\/li><li><span>2<\/span><div>eliges o creas la cuenta de WhatsApp Business<\/div><\/li><li><span>3<\/span><div>introduces el c\u00f3digo de 6 d\u00edgitos que Meta env\u00eda por SMS o por llamada<\/div><\/li><li><span>4<\/span><div>confirmas los permisos<\/div><\/li><\/ol><div class=\"d-note d-grey\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M2 3h6a4 4 0 0 1 4 4v14a3 3 0 0 0-3-3H2z\"\/><path d=\"M22 3h-6a4 4 0 0 0-4 4v14a3 3 0 0 1 3-3h7z\"\/><\/svg><p class=\"d-p\">Los pasos est\u00e1n en la <a href=\"https:\/\/documentation.indigitall.com\/docs\/whatsapp-number-onboarding\" target=\"_blank\" rel=\"noopener\">documentaci\u00f3n del alta de n\u00famero<\/a>, y el registro t\u00e9cnico del n\u00famero lo describe <a href=\"https:\/\/developers.facebook.com\/documentation\/business-messaging\/whatsapp\/business-phone-numbers\/registration\" target=\"_blank\" rel=\"noopener\">Meta<\/a>.<\/p><\/div><div class=\"d-tw\"><table class=\"d-table d-c3\"><thead><tr><th scope=\"col\">Requisito<\/th><th scope=\"col\">En qu\u00e9 consiste<\/th><th scope=\"col\">Qu\u00e9 suele retrasarlo<\/th><\/tr><\/thead><tbody><tr><td class=\"d-stage\" data-label=\"Requisito\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"7.5\" cy=\"15.5\" r=\"5.5\"\/><path d=\"m21 2-9.6 9.6\"\/><path d=\"m15.5 7.5 3 3L22 7l-3-3\"\/><\/svg>Acceso de administrador a Meta<\/span><\/td><td data-label=\"En qu\u00e9 consiste\">La cuenta de Facebook que administra el portfolio comercial de tu empresa inicia el registro<\/td><td data-label=\"Qu\u00e9 suele retrasarlo\">Que el acceso lo tenga otro departamento o una agencia<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Requisito\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M21 15a2 2 0 0 1-2 2H7l-4 4V5a2 2 0 0 1 2-2h14a2 2 0 0 1 2 2z\"\/><\/svg>Un n\u00famero que reciba SMS o llamadas<\/span><\/td><td data-label=\"En qu\u00e9 consiste\">Meta env\u00eda por ah\u00ed un c\u00f3digo de 6 d\u00edgitos<\/td><td data-label=\"Qu\u00e9 suele retrasarlo\">Que el c\u00f3digo caduque: si pasan entre 14 y 30 d\u00edas sin completar la verificaci\u00f3n, hay que repetirla<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Requisito\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"14\" height=\"20\" x=\"5\" y=\"2\" rx=\"2\"\/><path d=\"M12 18h.01\"\/><\/svg>Un n\u00famero libre de la app de WhatsApp<\/span><\/td><td data-label=\"En qu\u00e9 consiste\">Si ya est\u00e1 registrado en la app, hay que eliminar esa cuenta antes; desinstalar la app o cambiar la SIM no basta<\/td><td data-label=\"Qu\u00e9 suele retrasarlo\">Descubrirlo el d\u00eda del alta<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Requisito\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10\"\/><path d=\"m9 12 2 2 4-4\"\/><\/svg>Verificaci\u00f3n de empresa de Meta<\/span><\/td><td data-label=\"En qu\u00e9 consiste\">Un sitio web activo, un correo de la empresa y documentos que coincidan exactamente con los datos de la cuenta<\/td><td data-label=\"Qu\u00e9 suele retrasarlo\">Datos que no coinciden; Meta suele responder entre 24 horas y 5 d\u00edas laborables<\/td><\/tr><\/tbody><\/table><\/div><ul class=\"d-cards d-2\"><li class=\"d-card d-hi\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#0F3B7A !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><polyline points=\"12 6 12 12 16 14\"\/><\/svg><\/span><h3 class=\"d-ct\">Los plazos dependen de Meta, no de indigitall.<\/h3><\/div><p class=\"d-p\">Tras el alta, el n\u00famero queda en estado Pendiente hasta que el equipo de soporte de indigitall lo procesa, y sin verificaci\u00f3n de empresa el l\u00edmite de env\u00edo a clientes nuevos empieza en 250 cada 24 horas.<\/p><\/li><li class=\"d-card\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#EEF3FF !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M3 12a9 9 0 0 1 9-9 9.75 9.75 0 0 1 6.74 2.74L21 8\"\/><path d=\"M21 3v5h-5\"\/><path d=\"M21 12a9 9 0 0 1-9 9 9.75 9.75 0 0 1-6.74-2.74L3 16\"\/><path d=\"M8 16H3v5\"\/><\/svg><\/span><h3 class=\"d-ct\">Si ya tienes el n\u00famero con otro proveedor, es portable<\/h3><\/div><p class=\"d-p d-fl\">conservas el nombre visible, la verificaci\u00f3n, los l\u00edmites y las plantillas, aunque los hilos activos y el hist\u00f3rico no migran solos.<\/p><\/li><\/ul><ul class=\"d-cards d-2\"><li class=\"d-card d-yes\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#EEF8E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"8\" r=\"6\"\/><path d=\"M15.477 12.89 17 22l-5-3-5 3 1.523-9.11\"\/><\/svg><\/span><\/div><p class=\"d-p\">indigitall figura como Business Solution Provider y Meta Business Partner, y la <a href=\"https:\/\/documentation.indigitall.com\/docs\/business-verification\" target=\"_blank\" rel=\"noopener\">verificaci\u00f3n de empresa<\/a> se documenta paso a paso.<\/p><\/li><li class=\"d-card d-no\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#FEF1E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"m15 9-6 6\"\/><path d=\"m9 9 6 6\"\/><\/svg><\/span><\/div><p class=\"d-p\">No encaja si nadie en tu empresa puede darte acceso de administrador al portfolio de Meta, porque el alta no avanza hasta entonces; y si el n\u00famero es un tel\u00e9fono personal con la app de WhatsApp, hay que liberarlo antes.<\/p><\/li><\/ul><div class=\"d-qwrap\"><blockquote class=\"d-quote\"><p class=\"d-p\">\"It is easy to use and allows us to create simple flows for the user when creating a WhatsApp Business account. The integration with our systems is also simple to automatically deactivate employees. The colleagues are always available providing support.\"<\/p><p class=\"d-p d-cite\"><cite><a href=\"https:\/\/www.g2.com\/products\/indigitall\/reviews\/indigitall-review-10925572\" target=\"_blank\" rel=\"noopener\">Antonio C. en G2<\/a><\/cite><\/p><\/blockquote><p class=\"d-p d-sum\"><em>Antonio C. cuenta en G2 que crear una cuenta de WhatsApp Business con indigitall se resuelve con flujos sencillos y con un equipo disponible.<\/em><\/p><\/div><\/div>\r\n      <\/details>\r\n      <details class=\"d-dd\" id=\"wa-es-plantillas\">\r\n        <summary><span class=\"d-sico\" style=\"background:#FEF1E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M15 2H6a2 2 0 0 0-2 2v16a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2V7Z\"\/><path d=\"M14 2v4a2 2 0 0 0 2 2h4\"\/><path d=\"M10 9H8\"\/><path d=\"M16 13H8\"\/><path d=\"M16 17H8\"\/><\/svg><\/span><h2 class=\"d-h2\">\u00bfCu\u00e1nto tarda Meta en aprobar una plantilla de WhatsApp y por qu\u00e9 las rechaza?<\/h2><span class=\"d-chev\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m6 9 6 6 6-6\"\/><\/svg><\/span><\/summary>\r\n        <div class=\"d-body\"><p class=\"d-p\">Con indigitall, las plantillas de WhatsApp se crean en la consola y se env\u00edan a revisi\u00f3n de Meta, que es autom\u00e1tica: la aprobaci\u00f3n suele llegar entre unos minutos y un par de horas, y a veces tarda hasta 24 horas.<\/p><div class=\"d-split\"><div><div class=\"d-note d-blue\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><polyline points=\"12 6 12 12 16 14\"\/><\/svg><p class=\"d-p\">Fuera de la ventana de 24 horas solo se puede escribir con una plantilla aprobada, as\u00ed que conviene enviarlas a revisi\u00f3n con margen antes de cada campa\u00f1a.<\/p><\/div><\/div><div><div class=\"d-note d-grey\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M2 3h6a4 4 0 0 1 4 4v14a3 3 0 0 0-3-3H2z\"\/><path d=\"M22 3h-6a4 4 0 0 0-4 4v14a3 3 0 0 1 3-3h7z\"\/><\/svg><p class=\"d-p\">De la categor\u00eda que Meta asigne dependen la aprobaci\u00f3n y las reglas de uso, seg\u00fan su <a href=\"https:\/\/developers.facebook.com\/documentation\/business-messaging\/whatsapp\/templates\/template-categorization\" target=\"_blank\" rel=\"noopener\">gu\u00eda de categorizaci\u00f3n<\/a>.<\/p><\/div><\/div><\/div><div class=\"d-tw\"><table class=\"d-table d-c3\"><thead><tr><th scope=\"col\">Categor\u00eda<\/th><th scope=\"col\">Para qu\u00e9 sirve<\/th><th scope=\"col\">Qu\u00e9 la rompe<\/th><\/tr><\/thead><tbody><tr><td class=\"d-stage\" data-label=\"Categor\u00eda\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M6 8a6 6 0 0 1 12 0c0 7 3 9 3 9H3s3-2 3-9\"\/><path d=\"M10.3 21a1.94 1.94 0 0 0 3.4 0\"\/><\/svg>Utilidad<\/span><\/td><td data-label=\"Para qu\u00e9 sirve\">Mensajes espec\u00edficos o pedidos por el cliente: confirmaci\u00f3n de pedido, aviso de entrega, recordatorio de cita<\/td><td data-label=\"Qu\u00e9 la rompe\">Contenido promocional mezclado en el mensaje<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Categor\u00eda\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><circle cx=\"12\" cy=\"12\" r=\"6\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><\/svg>Marketing<\/span><\/td><td data-label=\"Para qu\u00e9 sirve\">Promociones, novedades, recompra y recuperaci\u00f3n de carritos<\/td><td data-label=\"Qu\u00e9 la rompe\">Casi nada: es la categor\u00eda m\u00e1s amplia, y Meta clasifica aqu\u00ed el contenido mixto o poco claro<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Categor\u00eda\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"18\" height=\"11\" x=\"3\" y=\"11\" rx=\"2\" ry=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>Autenticaci\u00f3n<\/span><\/td><td data-label=\"Para qu\u00e9 sirve\">Solo c\u00f3digos de un solo uso<\/td><td data-label=\"Qu\u00e9 la rompe\">Enlaces, im\u00e1genes o emojis<\/td><\/tr><\/tbody><\/table><\/div><div class=\"d-note d-grey\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"18\" height=\"11\" x=\"3\" y=\"11\" rx=\"2\" ry=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg><p class=\"d-p\">Una vez aprobada, la categor\u00eda no se puede cambiar, y cualquier cambio en la cabecera, el cuerpo, el pie o los botones abre otra revisi\u00f3n: si necesitas otra categor\u00eda, creas una plantilla nueva.<\/p><\/div><p class=\"d-p\">Las causas de rechazo m\u00e1s habituales, seg\u00fan la <a href=\"https:\/\/documentation.indigitall.com\/docs\/wa-templates\" target=\"_blank\" rel=\"noopener\">documentaci\u00f3n de plantillas de indigitall<\/a>, son<\/p><ul class=\"d-cards d-4\"><li class=\"d-card d-no\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#FEF1E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"m15 9-6 6\"\/><path d=\"m9 9 6 6\"\/><\/svg><\/span><\/div><p class=\"d-p d-fl\">una variable mal escrita (se escribe <code>{{1}}<\/code>, no <code>[1]<\/code>)<\/p><\/li><li class=\"d-card d-no\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#FEF1E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"m15 9-6 6\"\/><path d=\"m9 9 6 6\"\/><\/svg><\/span><\/div><p class=\"d-p d-fl\">una categor\u00eda que no corresponde al texto<\/p><\/li><li class=\"d-card d-no\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#FEF1E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"m15 9-6 6\"\/><path d=\"m9 9 6 6\"\/><\/svg><\/span><\/div><p class=\"d-p d-fl\">variables sin contexto<\/p><\/li><li class=\"d-card d-no\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#FEF1E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"m15 9-6 6\"\/><path d=\"m9 9 6 6\"\/><\/svg><\/span><\/div><p class=\"d-p d-fl\">contenido que incumple la pol\u00edtica de Meta<\/p><\/li><\/ul><div class=\"d-note d-grey\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M3 12a9 9 0 0 1 9-9 9.75 9.75 0 0 1 6.74 2.74L21 8\"\/><path d=\"M21 3v5h-5\"\/><path d=\"M21 12a9 9 0 0 1-9 9 9.75 9.75 0 0 1-6.74-2.74L3 16\"\/><path d=\"M8 16H3v5\"\/><\/svg><p class=\"d-p\">Si Meta recategoriza una plantilla de utilidad como marketing, tienes 60 d\u00edas para revisar y apelar el cambio en el Inicio de ayuda para empresas de Meta, y el uso repetido de la categor\u00eda de utilidad para contenido promocional acaba limitando esos env\u00edos: la gu\u00eda de Meta describe restricciones progresivas que empiezan con una advertencia.<\/p><\/div><ul class=\"d-cards d-1\"><li class=\"d-card d-no\"><div class=\"d-ch\"><span class=\"d-ci\" style=\"background:#FEF1E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"m15 9-6 6\"\/><path d=\"m9 9 6 6\"\/><\/svg><\/span><\/div><p class=\"d-p\">No encaja disfrazar una oferta de aviso de pedido: Meta trata como marketing todo contenido mixto.<\/p><\/li><\/ul><\/div>\r\n      <\/details>\r\n      <details class=\"d-dd\" id=\"wa-es-calidad\">\r\n        <summary><span class=\"d-sico\" style=\"background:#0F3B7A !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#8ADA3F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10\"\/><path d=\"m9 12 2 2 4-4\"\/><\/svg><\/span><h2 class=\"d-h2\">\u00bfPor qu\u00e9 Meta limita o bloquea una cuenta de WhatsApp Business y c\u00f3mo se evita?<\/h2><span class=\"d-chev\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m6 9 6 6 6-6\"\/><\/svg><\/span><\/summary>\r\n        <div class=\"d-body\"><p class=\"d-p\">Con indigitall, la calidad de un n\u00famero se cuida antes de enviar, porque Meta la calcula con lo que hacen los destinatarios en los \u00faltimos 7 d\u00edas:<\/p><ul class=\"d-chips\"><li>bloqueos<\/li><li>denuncias de spam<\/li><li>los motivos que dan para bloquear<\/li><\/ul><div class=\"d-note d-blue\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M3 3v18h18\"\/><path d=\"M18 17V9\"\/><path d=\"M13 17V5\"\/><path d=\"M8 17v-3\"\/><\/svg><p class=\"d-p\">Una calidad baja puede mantener el n\u00famero en el l\u00edmite inicial de 250 clientes distintos cada 24 horas, seg\u00fan la <a href=\"https:\/\/documentation.indigitall.com\/docs\/messaging-limits\" target=\"_blank\" rel=\"noopener\">documentaci\u00f3n de l\u00edmites de mensajer\u00eda<\/a>, y la <a href=\"https:\/\/business.whatsapp.com\/policy\" target=\"_blank\" rel=\"noopener\">pol\u00edtica de Meta<\/a> permite limitar o retirar el acceso a quien recibe comentarios muy negativos o hace env\u00edos masivos no autorizados.<\/p><\/div><div class=\"d-tw\"><table class=\"d-table d-c2\"><thead><tr><th scope=\"col\">Qu\u00e9 hunde la calidad<\/th><th scope=\"col\">C\u00f3mo se evita<\/th><\/tr><\/thead><tbody><tr><td class=\"d-stage\" data-label=\"Qu\u00e9 hunde la calidad\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M16 21v-2a4 4 0 0 0-4-4H6a4 4 0 0 0-4 4v2\"\/><circle cx=\"9\" cy=\"7\" r=\"4\"\/><path d=\"M22 21v-2a4 4 0 0 0-3-3.87\"\/><path d=\"M16 3.13a4 4 0 0 1 0 7.75\"\/><\/svg>Escribir a quien se dio de baja o nunca dio su consentimiento<\/span><\/td><td data-label=\"C\u00f3mo se evita\">Pedir un consentimiento expl\u00edcito, ofrecer la baja con un bot\u00f3n de respuesta r\u00e1pida y no comprar listas de contactos<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Qu\u00e9 hunde la calidad\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M22 16.92v3a2 2 0 0 1-2.18 2 19.79 19.79 0 0 1-8.63-3.07 19.5 19.5 0 0 1-6-6 19.79 19.79 0 0 1-3.07-8.67A2 2 0 0 1 4.11 2h3a2 2 0 0 1 2 1.72 12.84 12.84 0 0 0 .7 2.81 2 2 0 0 1-.45 2.11L8.09 9.91a16 16 0 0 0 6 6l1.27-1.27a2 2 0 0 1 2.11-.45 12.84 12.84 0 0 0 2.81.7A2 2 0 0 1 22 16.92z\"\/><\/svg>Enviar a n\u00fameros inv\u00e1lidos<\/span><\/td><td data-label=\"C\u00f3mo se evita\">Retirar los n\u00fameros que dan errores de entrega con frecuencia y validar la lista cada uno o dos meses<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Qu\u00e9 hunde la calidad\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 3a6 6 0 0 0 9 9 9 9 0 1 1-9-9Z\"\/><\/svg>Enviar de madrugada o a deshoras<\/span><\/td><td data-label=\"C\u00f3mo se evita\">Concentrar los env\u00edos en horario diurno<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Qu\u00e9 hunde la calidad\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"18\" height=\"11\" x=\"3\" y=\"11\" rx=\"2\" ry=\"2\"\/><path d=\"M7 11V7a5 5 0 0 1 10 0v4\"\/><\/svg>Mensajes sobre juego, drogas o violencia<\/span><\/td><td data-label=\"C\u00f3mo se evita\">No enviarlos: los filtros de Meta son estrictos y pueden acabar en un bloqueo permanente<\/td><\/tr><\/tbody><\/table><\/div><div class=\"d-split\"><div><div class=\"d-note d-blue\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M9.09 9a3 3 0 0 1 5.83 1c0 2-3 3-3 3\"\/><path d=\"M12 17h.01\"\/><\/svg><p class=\"d-p\">Si la cuenta ya est\u00e1 restringida, el camino es abrir un caso de \u00abCalidad de cuenta y violaciones de pol\u00edtica\u00bb en el soporte directo de Meta, desde la configuraci\u00f3n del negocio, tal como explica la gu\u00eda para <a href=\"https:\/\/documentation.indigitall.com\/docs\/escalating-issues-to-meta-support\" target=\"_blank\" rel=\"noopener\">escalar incidencias a Meta<\/a>.<\/p><\/div><\/div><div><div class=\"d-note d-grey\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"20\" height=\"8\" x=\"2\" y=\"2\" rx=\"2\" ry=\"2\"\/><rect width=\"20\" height=\"8\" x=\"2\" y=\"14\" rx=\"2\" ry=\"2\"\/><line x1=\"6\" x2=\"6.01\" y1=\"6\" y2=\"6\"\/><line x1=\"6\" x2=\"6.01\" y1=\"18\" y2=\"18\"\/><\/svg><p class=\"d-p\">indigitall no puede apelar por ti las decisiones sobre la identidad del negocio ni las de pol\u00edtica de contenido, que debe iniciar el administrador de la cuenta, pero gestiona la infraestructura y aporta los registros t\u00e9cnicos que Meta pida.<\/p><\/div><\/div><\/div><p class=\"d-p\">Las pr\u00e1cticas de env\u00edo est\u00e1n en las <a href=\"https:\/\/documentation.indigitall.com\/docs\/whatsapp-best-practices\" target=\"_blank\" rel=\"noopener\">buenas pr\u00e1cticas de WhatsApp<\/a>.<\/p><div class=\"d-note d-grey\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m16 16 3-8 3 8c-.87.65-1.92 1-3 1s-2.13-.35-3-1Z\"\/><path d=\"m2 16 3-8 3 8c-.87.65-1.92 1-3 1s-2.13-.35-3-1Z\"\/><path d=\"M7 21h10\"\/><path d=\"M12 3v18\"\/><path d=\"M3 7h2c2 0 5-1 7-2 2 1 5 2 7 2h2\"\/><\/svg><p class=\"d-p\">Esto no resuelve los sectores que Meta restringe por pol\u00edtica, como el alcohol o las apuestas: en ellos el obst\u00e1culo no es la calidad de los env\u00edos, y se explica en las FAQs de m\u00e1s abajo.<\/p><\/div><\/div>\r\n      <\/details>\r\n      <details class=\"d-dd\" id=\"wa-es-faq\">\r\n        <summary><span class=\"d-sico\" style=\"background:#FFF4DB !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M21 15a2 2 0 0 1-2 2H7l-4 4V5a2 2 0 0 1 2-2h14a2 2 0 0 1 2 2z\"\/><\/svg><\/span><h2 class=\"d-h2\">FAQs: indigitall para WhatsApp Business<\/h2><span class=\"d-chev\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m6 9 6 6 6-6\"\/><\/svg><\/span><\/summary>\r\n        <div class=\"d-body\"><div class=\"d-faq\"><div><h3 class=\"d-h3\">\u00bfC\u00f3mo se pide el consentimiento para escribir por WhatsApp y c\u00f3mo se gestiona la baja?<\/h3><p class=\"d-p\">Meta solo permite escribir a quien ha dado su n\u00famero y ha aceptado recibir tus mensajes, y obliga a respetar cualquier baja. Con indigitall, el consentimiento se recoge con una casilla web, una invitaci\u00f3n por SMS, un c\u00f3digo QR o un anuncio Click-to-WhatsApp, y la baja se ofrece con un bot\u00f3n de respuesta r\u00e1pida. Requisitos en la <a href=\"https:\/\/business.whatsapp.com\/policy\" target=\"_blank\" rel=\"noopener\">pol\u00edtica de Meta<\/a>.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfQu\u00e9 es la ventana de 24 horas de WhatsApp y c\u00f3mo se retoma una conversaci\u00f3n cerrada?<\/h3><p class=\"d-p\">La ventana de 24 horas se abre cuando el cliente te escribe y se renueva con cada mensaje suyo. Dentro de ella, con indigitall respondes con mensajes libres; fuera, solo con una plantilla aprobada por Meta, y la respuesta del cliente abre una ventana nueva. Meta lo describe en su <a href=\"https:\/\/developers.facebook.com\/documentation\/business-messaging\/whatsapp\/messages\/send-messages\" target=\"_blank\" rel=\"noopener\">documentaci\u00f3n de mensajes de servicio<\/a>.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfPuede indigitall enviar una campa\u00f1a masiva por WhatsApp y a qu\u00e9 ritmo?<\/h3><p class=\"d-p\">S\u00ed. Con indigitall lanzas una campa\u00f1a a un segmento, a todos los suscritos o a una lista en CSV, siempre con una plantilla aprobada. El ritmo lo marca el l\u00edmite de mensajer\u00eda de tu cuenta, que empieza en 250 clientes distintos cada 24 horas y sube con la calidad de tus env\u00edos, seg\u00fan la <a href=\"https:\/\/developers.facebook.com\/documentation\/business-messaging\/whatsapp\/messaging-limits\" target=\"_blank\" rel=\"noopener\">documentaci\u00f3n de Meta<\/a>.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfSe puede atender un mismo n\u00famero de WhatsApp en modo multiagente y pasarse las conversaciones entre agentes?<\/h3><p class=\"d-p\">S\u00ed. Con indigitall, los chats de WhatsApp entran en el Contact Center, donde los agentes los atienden desde un panel y pueden derivar el chat en curso a otro agente o departamento. Cuando hace falta una persona, el <a href=\"https:\/\/indigitall.com\/es\/indigitall-ai\/\">agente de IA<\/a> le pasa la conversaci\u00f3n con todo su contexto. El funcionamiento est\u00e1 en la <a href=\"https:\/\/documentation.indigitall.com\/docs\/agent-panel\" target=\"_blank\" rel=\"noopener\">documentaci\u00f3n del panel de agentes<\/a>.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfPor qu\u00e9 usar la API de WhatsApp Business en lugar de los tel\u00e9fonos personales de los vendedores?<\/h3><p class=\"d-p\">Con la API oficial, los mensajes salen por el n\u00famero de la empresa y no por el tel\u00e9fono de cada asesor. Con indigitall, los asesores contestan desde el Contact Center, donde la conversaci\u00f3n queda en la empresa, se puede derivar a otra persona o a un bot y no depende de un tel\u00e9fono concreto.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfSe puede usar WhatsApp si vendo alcohol, apuestas o productos de salud?<\/h3><p class=\"d-p\">Depende de la pol\u00edtica de Meta, que restringe en WhatsApp Business el alcohol, el tabaco y los productos m\u00e9dicos, y solo admite el juego con dinero real con permiso previo y licencia. Con indigitall, Meta revisa cada plantilla y rechaza las que anuncian bienes prohibidos. Como la pol\u00edtica cambia, confirma tu caso en la primera conversaci\u00f3n con nosotros.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfC\u00f3mo s\u00e9 qu\u00e9 bot\u00f3n ha pulsado el cliente en un mensaje de WhatsApp?<\/h3><p class=\"d-p\">Con indigitall, las plantillas admiten botones de respuesta r\u00e1pida, de enlace y de llamada, y cada bot\u00f3n de respuesta r\u00e1pida lleva un identificador propio. As\u00ed sabes qu\u00e9 opci\u00f3n eligi\u00f3 el cliente sin depender del texto del bot\u00f3n, que cambia al traducirlo. Las respuestas de los formularios de <a href=\"https:\/\/documentation.indigitall.com\/docs\/whatsapp-flows\" target=\"_blank\" rel=\"noopener\">WhatsApp Flows<\/a> llegan a tu webhook o a la plataforma.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfC\u00f3mo se consigue el nombre verificado y el check azul en WhatsApp?<\/h3><p class=\"d-p\">El check azul exige un nombre visible aprobado, la verificaci\u00f3n de empresa de Meta, la verificaci\u00f3n en dos pasos y al menos 30 d\u00edas de alta, y Meta lo concede a marcas con notoriedad. indigitall, como Meta Business Partner, tramita la <a href=\"https:\/\/documentation.indigitall.com\/docs\/official-business-account-oba\" target=\"_blank\" rel=\"noopener\">solicitud de cuenta oficial<\/a> con su contacto en Meta y gu\u00eda la apelaci\u00f3n si el nombre se rechaza.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfSe puede enviar un c\u00f3digo OTP por WhatsApp en lugar de por SMS?<\/h3><p class=\"d-p\">S\u00ed. Con indigitall puedes enviar el c\u00f3digo por WhatsApp con una <a href=\"https:\/\/developers.facebook.com\/documentation\/business-messaging\/whatsapp\/templates\/authentication-templates\/authentication-templates\/\" target=\"_blank\" rel=\"noopener\">plantilla de autenticaci\u00f3n de Meta<\/a>, que lleva un bot\u00f3n para copiar el c\u00f3digo y no admite enlaces, im\u00e1genes ni emojis. 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