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Es una herramienta fundamental en nuestras operaciones diarias para comunicarnos e interactuar con toda nuestra audiencia.\"\r\n","footer_text":" Marcos Fern\u00e1ndez - Gerente de Redes Sociales","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":2718,"background_mobile":2721,"logo":2724,"link":"","pretitle":"","title":"","text":"\"La plataforma de indigitall nos ha ayudado a construir una soluci\u00f3n personalizada para aumentar la satisfacci\u00f3n y el LTV a trav\u00e9s de WhatsApp.\"\r\n","footer_text":"Pol Fisas - Director Digital","card_title":"20%","card_text":"Reducci\u00f3n en los Costos Operativos del Servicio al Cliente"},{"card_type":"default","background_type":"image","background":2775,"background_mobile":2772,"logo":2759,"link":"","pretitle":"","title":"","text":"\"Lo mejor de indigitall es la cercan\u00eda; las personas con las que hablamos siempre est\u00e1n ah\u00ed para lo que necesitamos. La interfaz es muy sencilla y f\u00e1cil de usar, lo que facilita el trabajo. Es una herramienta dise\u00f1ada para el usuario.\"","footer_text":"Jordi Aymar - CMO en Proclinic Group","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":2803,"background_mobile":2806,"logo":2748,"link":"","pretitle":"","title":"","text":"\"indigitall mejor\u00f3 la experiencia de nuestros clientes con el desarrollo de un potente bot de WhatsApp. Desde que lo implementamos, las llamadas a nuestro servicio al cliente han disminuido, y la satisfacci\u00f3n del cliente aument\u00f3 gracias a este nuevo canal de servicio. 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Las campa\u00f1as automatizadas, el retargeting, los emails basados en IA y muchas otras opciones permiten una comunicaci\u00f3n altamente eficiente, efectiva y personalizada. Lo recomiendo mucho.\"","footer_text":"Julian Echeverry Trujillo - Analista de Capacitaci\u00f3n y Comunicaciones","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":3074,"background_mobile":2945,"logo":2936,"link":"","pretitle":"","title":"","text":"\"La verdad es que lo hemos estado usando en la empresa donde trabajo durante los \u00faltimos 3-4 a\u00f1os, y la plataforma es muy intuitiva y se adapta a nuestras necesidades como medio de comunicaci\u00f3n. Ofrece un servicio r\u00e1pido, y rara vez hemos detectado errores. En ese caso, el equipo de indigitall ha resuelto el problema muy r\u00e1pidamente.\"","footer_text":"David Boti - Subdirector","card_title":"","card_text":""},{"card_type":"default","background_type":"image","background":2954,"background_mobile":2948,"logo":2939,"link":"","pretitle":"","title":"","text":"\"Aument\u00f3 las posibilidades de interacci\u00f3n con mis clientes, abriendo nuevos canales y funcionalidades, lo que llev\u00f3 a una mejora incremental en muchos ratios de negocio.\"","footer_text":"Adri\u00e1n Hern\u00e1ndez - Director de Marketing, Producto y CX","card_title":"","card_text":""}]},{"acf_fc_layout":"card_title_list","pretitle":"CUSTOMER JOURNEY","title":"\u00bfUn sistema de orquestaci\u00f3n de canales? \u00a1Suena Perfecto!","text":"Optimiza tus comunicaciones y campa\u00f1as de marketing desde una sola plataforma. La IA garantiza las tasas de conversi\u00f3n m\u00e1s altas mediante automatizaci\u00f3n y contenido personalizado en los canales favoritos de cada usuario.","list":null,"link":{"title":"M\u00e1s info","url":"https:\/\/indigitall.com\/es\/customer-journey\/","target":""},"image_type":"right","image":4625,"image_mobile":2782},{"acf_fc_layout":"custom_html","code":"<style>\r\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Manrope:wght@400;500;600;700;800&display=swap');\r\n#indi-app-es-more { all: initial; display: block; background: #F5F7FA !important; font-family: 'Manrope', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif !important; color: #3A4A61; -webkit-font-smoothing: antialiased; box-sizing: border-box !important; }\r\n#indi-app-es-more *, #indi-app-es-more *::before, #indi-app-es-more *::after { box-sizing: border-box; margin: 0; padding: 0; font-family: inherit; }\r\n#indi-app-es-more .d-wrap { max-width: 1120px; margin: 0 auto !important; padding: 64px 32px 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start; }\r\n#indi-app-es-more .d-split > div { display: flex; flex-direction: column; gap: 16px; }\r\n#indi-app-es-more .d-tw { width: 100%; }\r\n#indi-app-es-more table.d-table { width: 100%; border-collapse: separate; border-spacing: 0; border: 1px solid #E6ECF4; border-radius: 12px; overflow: hidden; table-layout: fixed; background: #FFFFFF; }\r\n#indi-app-es-more table.d-table th { background: #0F3B7A; text-align: left; font-size: 15px; font-weight: 700; color: #FFFFFF; padding: 16px; vertical-align: bottom; }\r\n#indi-app-es-more table.d-table td { font-size: 15px; padding: 16px; border-bottom: 1px solid #E6ECF4; vertical-align: top; overflow-wrap: anywhere; }\r\n#indi-app-es-more table.d-table tbody tr:nth-child(even) td { background: #F7F9FC; }\r\n#indi-app-es-more table.d-table tr:last-child td { border-bottom: 0; }\r\n#indi-app-es-more table.d-table td.d-stage { font-weight: 700; color: #0F3B7A; }\r\n#indi-app-es-more table.d-table td.d-stage span { display: inline-flex; align-items: flex-start; gap: 8px; }\r\n#indi-app-es-more table.d-table td.d-stage svg { margin-top: 3px; flex-shrink: 0; }\r\n#indi-app-es-more .d-faq { display: flex; flex-direction: column; }\r\n#indi-app-es-more .d-faq > div { padding: 24px 0; border-top: 1px solid #E6ECF4; display: flex; flex-direction: column; gap: 8px; }\r\n#indi-app-es-more .d-faq > div:first-child { padding-top: 0; border-top: 0; }\r\n@media (max-width: 960px) {\r\n  #indi-app-es-more .d-cards.d-3, #indi-app-es-more .d-cards.d-4, #indi-app-es-more ol.d-steps, #indi-app-es-more ol.d-steps.d-s3 { grid-template-columns: 1fr 1fr; }\r\n  #indi-app-es-more .d-body { padding: 0 24px 32px; }\r\n}\r\n@media (max-width: 760px) {\r\n  #indi-app-es-more .d-wrap { padding: 40px 16px !important; }\r\n  #indi-app-es-more details.d-dd > summary { padding: 16px; gap: 16px; }\r\n  #indi-app-es-more h2.d-h2 { font-size: 17px !important; }\r\n  #indi-app-es-more .d-body { padding: 0 16px 24px; gap: 16px; }\r\n  #indi-app-es-more .d-cards.d-2, #indi-app-es-more .d-cards.d-3, #indi-app-es-more .d-cards.d-4, #indi-app-es-more ol.d-steps, #indi-app-es-more ol.d-steps.d-s2, #indi-app-es-more ol.d-steps.d-s3, #indi-app-es-more ul.d-checks, #indi-app-es-more .d-split { grid-template-columns: 1fr; }\r\n  #indi-app-es-more .d-card { padding: 16px; }\r\n  #indi-app-es-more .d-note { padding: 16px; }\r\n  #indi-app-es-more .d-flow { flex-direction: column; align-items: flex-start; padding: 16px; }\r\n  #indi-app-es-more .d-arrow { transform: rotate(90deg); margin-left: 16px; }\r\n  #indi-app-es-more table.d-table, #indi-app-es-more table.d-table tbody, #indi-app-es-more table.d-table tr, #indi-app-es-more table.d-table td { display: block; width: 100%; }\r\n  #indi-app-es-more table.d-table { border: 0; border-radius: 0; overflow: visible; background: transparent; }\r\n  #indi-app-es-more table.d-table thead { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }\r\n  #indi-app-es-more table.d-table thead tr, #indi-app-es-more table.d-table thead th { display: block; width: 1px; height: 1px; padding: 0; overflow: hidden; }\r\n  #indi-app-es-more table.d-table tr { border: 1px solid #E6ECF4; border-radius: 12px; overflow: hidden; margin-bottom: 16px; background: #FFFFFF; }\r\n  #indi-app-es-more table.d-table tbody tr:nth-child(even) td { background: #FFFFFF; }\r\n  #indi-app-es-more table.d-table td { border-bottom: 1px solid #E6ECF4; }\r\n  #indi-app-es-more table.d-table td::before { content: attr(data-label); display: block; font-size: 15px; font-weight: 700; color: #0F3B7A; margin-bottom: 8px; }\r\n  #indi-app-es-more table.d-table td.d-stage { background: #F7F9FC !important; }\r\n  #indi-app-es-more table.d-table td.d-stage::before { display: none; }\r\n}\r\n\r\n#indi-app-es-more .d-phsplit { display: grid; grid-template-columns: 1fr auto; gap: 32px; align-items: start; }\r\n#indi-app-es-more .d-phsplit > div:first-child { display: flex; flex-direction: column; gap: 16px; }\r\n#indi-app-es-more .d-phs { display: flex; gap: 24px; justify-content: center; }\r\n#indi-app-es-more .d-phf { display: flex; flex-direction: column; align-items: center; gap: 16px; width: 176px; }\r\n#indi-app-es-more .d-ph { position: relative; width: 156px; height: 338px; border-radius: 28px; border: 6px solid #2A2A2A; overflow: hidden; display: flex; flex-direction: column; gap: 8px; padding: 40px 10px 10px; box-shadow: 0 16px 32px -16px rgba(11,36,91,0.45); flex-shrink: 0; }\r\n#indi-app-es-more .d-ph i { display: block; font-style: normal; }\r\n#indi-app-es-more .d-ph-lock { background: linear-gradient(165deg, #0072EF 0%, #16469D 48%, #0B245B 100%); }\r\n#indi-app-es-more .d-isl { position: absolute; top: 8px; left: 50%; transform: translateX(-50%); width: 84px; height: 22px; border-radius: 999px; background: #2A2A2A; display: flex; align-items: center; justify-content: space-between; padding: 0 9px; }\r\n#indi-app-es-more .d-isl-a { width: 8px; height: 8px; border-radius: 50%; background: #8ADA3F; }\r\n#indi-app-es-more .d-isl-b { position: relative; width: 34px; height: 4px; border-radius: 2px; background: rgba(255,255,255,0.3); }\r\n#indi-app-es-more .d-isl-b i { position: absolute; left: 0; top: 0; bottom: 0; width: 60%; border-radius: 2px; background: #FFFFFF; }\r\n#indi-app-es-more .d-isl .d-bdg { top: 0; right: -26px; }\r\n#indi-app-es-more .d-clk { align-self: center; width: 56%; height: 24px; border-radius: 6px; background: rgba(255,255,255,0.92); margin-top: 8px; flex-shrink: 0; }\r\n#indi-app-es-more .d-dte { align-self: center; width: 36%; height: 6px; border-radius: 3px; background: rgba(255,255,255,0.55); margin-bottom: 16px; flex-shrink: 0; }\r\n#indi-app-es-more .d-ntf, #indi-app-es-more .d-law { position: relative; background: rgba(255,255,255,0.96); border-radius: 12px; padding: 8px; flex-shrink: 0; }\r\n#indi-app-es-more .d-ntf { display: flex; gap: 8px; align-items: center; margin-top: auto; }\r\n#indi-app-es-more .d-law { display: flex; flex-direction: column; gap: 8px; }\r\n#indi-app-es-more .d-law-r { display: flex; gap: 8px; align-items: center; }\r\n#indi-app-es-more .d-appic { width: 20px; height: 20px; border-radius: 6px; background: #0072EF; flex-shrink: 0; }\r\n#indi-app-es-more .d-appic.d-nv { background: #0F3B7A; }\r\n#indi-app-es-more .d-lns { flex: 1; display: flex; flex-direction: column; gap: 4px; }\r\n#indi-app-es-more .d-lns i { height: 5px; border-radius: 3px; background: #5B6472; opacity: 0.45; }\r\n#indi-app-es-more .d-lns i.d-s { width: 60%; opacity: 0.25; }\r\n#indi-app-es-more .d-trk { position: relative; height: 6px; border-radius: 3px; background: #E5E7E5; }\r\n#indi-app-es-more .d-trk i { position: absolute; left: 0; top: 0; bottom: 0; width: 62%; border-radius: 3px; background: #0F3B7A; }\r\n#indi-app-es-more .d-trk i::after { content: ''; position: absolute; right: -5px; top: -2px; width: 10px; height: 10px; border-radius: 50%; background: #8ADA3F; }\r\n#indi-app-es-more .d-home { margin-top: 32px; align-self: center; width: 40%; height: 4px; border-radius: 2px; background: rgba(255,255,255,0.7); flex-shrink: 0; }\r\n#indi-app-es-more .d-ph-app { background: #F5F7FA; padding-top: 26px; }\r\n#indi-app-es-more .d-cam { position: absolute; top: 8px; left: 50%; transform: translateX(-50%); width: 8px; height: 8px; border-radius: 50%; background: #2A2A2A; }\r\n#indi-app-es-more .d-hdr { display: flex; align-items: center; justify-content: space-between; background: #FFFFFF; border-radius: 10px; padding: 6px 8px; flex-shrink: 0; }\r\n#indi-app-es-more .d-logo { width: 44%; height: 8px; border-radius: 4px; background: #0F3B7A; }\r\n#indi-app-es-more .d-img { height: 52px; border-radius: 10px; background: #E5E7E5; flex-shrink: 0; }\r\n#indi-app-es-more .d-row { display: flex; flex-direction: column; gap: 4px; flex-shrink: 0; }\r\n#indi-app-es-more .d-row i { height: 5px; border-radius: 3px; background: #5B6472; opacity: 0.25; }\r\n#indi-app-es-more .d-row i.d-s { width: 65%; }\r\n#indi-app-es-more .d-iam { position: relative; background: #FFFFFF; border: 2px dashed #12872F; border-radius: 12px; padding: 10px 8px; display: flex; flex-direction: column; gap: 8px; flex-shrink: 0; }\r\n#indi-app-es-more .d-iam .d-lns i { background: #0F3B7A; opacity: 0.6; }\r\n#indi-app-es-more .d-iam .d-lns i.d-s { opacity: 0.35; }\r\n#indi-app-es-more .d-btn { align-self: flex-start; width: 46%; height: 14px; border-radius: 999px; background: #0072EF; }\r\n#indi-app-es-more .d-tab { margin-top: auto; display: flex; justify-content: space-around; background: #FFFFFF; border-radius: 10px; padding: 8px; flex-shrink: 0; }\r\n#indi-app-es-more .d-tab i { width: 12px; height: 12px; border-radius: 4px; background: #E5E7E5; }\r\n#indi-app-es-more .d-bdg { position: absolute; top: -9px; right: -6px; width: 22px; height: 22px; border-radius: 50%; background: #FFFFFF; border: 1px solid #E5E7E5; display: inline-flex; align-items: center; justify-content: center; box-shadow: 0 2px 6px rgba(11,36,91,0.25); }\r\n#indi-app-es-more .d-bdg.d-bdg-in { position: static; box-shadow: none; background: #FEF1E6; border-color: #FEF1E6; }\r\n#indi-app-es-more .d-leg { list-style: none; display: flex; flex-direction: column; gap: 8px; align-self: stretch; }\r\n#indi-app-es-more .d-leg li { display: flex; align-items: center; gap: 8px; font-size: 15px; font-weight: 700; line-height: 1.3; color: #0F3B7A; }\r\n#indi-app-es-more .d-leg .d-bdg { position: static; box-shadow: none; flex-shrink: 0; }\r\n@media (max-width: 960px) {\r\n  #indi-app-es-more .d-phsplit { grid-template-columns: 1fr; }\r\n}\r\n@media (max-width: 760px) {\r\n  #indi-app-es-more .d-phs { gap: 16px; }\r\n  #indi-app-es-more .d-phf { width: 148px; }\r\n  #indi-app-es-more .d-ph { width: 132px; height: 286px; border-radius: 24px; padding: 36px 8px 8px; }\r\n  #indi-app-es-more .d-ph-app { padding-top: 24px; }\r\n  #indi-app-es-more .d-img { height: 36px; }\r\n  #indi-app-es-more .d-isl { width: 72px; }\r\n  #indi-app-es-more .d-leg li { font-size: 15px; }\r\n  #indi-app-es-more table.d-table thead tr, #indi-app-es-more table.d-table thead th { display: block; width: 1px; padding: 0; }\r\n}\r\n<\/style>\r\n<section id=\"indi-app-es-more\" aria-label=\"M\u00e1s sobre App engagement\">\r\n  <div class=\"d-wrap\">\r\n    <p class=\"d-eyebrow\">M\u00e1s sobre App engagement<\/p>\r\n    <div class=\"d-list\">\r\n      <details class=\"d-dd\" id=\"app-es-formats\">\r\n        <summary><span class=\"d-sico\" style=\"background:#EEF3FF !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"14\" height=\"20\" x=\"5\" y=\"2\" rx=\"2\"\/><path d=\"M12 18h.01\"\/><\/svg><\/span><h2 class=\"d-h2\">\u00bfQu\u00e9 diferencia hay entre una push, los mensajes in-app y el inbox de una app?<\/h2><span class=\"d-chev\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m6 9 6 6 6-6\"\/><\/svg><\/span><\/summary>\r\n        <div class=\"d-body\"><div class=\"d-phsplit\"><div><p class=\"d-p\">Con indigitall, una app tiene cuatro formas de hablar con su usuario, y todas llegan con los <a href=\"https:\/\/documentation.indigitall.com\/reference\/sdks\" target=\"_blank\" rel=\"noopener\">SDK de Android e iOS<\/a>.<\/p><p class=\"d-p\">La push sale fuera de la app; los mensajes in-app aparecen dentro, mientras se usa; el inbox guarda lo que el usuario quiere volver a ver, y la Live Activity mantiene al d\u00eda un proceso que cambia.<\/p><div class=\"d-note d-blue\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><line x1=\"4\" x2=\"4\" y1=\"21\" y2=\"14\"\/><line x1=\"4\" x2=\"4\" y1=\"10\" y2=\"3\"\/><line x1=\"12\" x2=\"12\" y1=\"21\" y2=\"12\"\/><line x1=\"12\" x2=\"12\" y1=\"8\" y2=\"3\"\/><line x1=\"20\" x2=\"20\" y1=\"21\" y2=\"16\"\/><line x1=\"20\" x2=\"20\" y1=\"12\" y2=\"3\"\/><line x1=\"2\" x2=\"6\" y1=\"14\" y2=\"14\"\/><line x1=\"10\" x2=\"14\" y1=\"8\" y2=\"8\"\/><line x1=\"18\" x2=\"22\" y1=\"16\" y2=\"16\"\/><\/svg><p class=\"d-p\">Los mensajes in-app se pueden personalizar por temas, ubicaci\u00f3n y dispositivo.<\/p><\/div><\/div><div class=\"d-phs\"><div class=\"d-phf\"><div class=\"d-ph d-ph-lock\" aria-hidden=\"true\"><span class=\"d-isl\"><i class=\"d-isl-a\"><\/i><i class=\"d-isl-b\"><i><\/i><\/i><span class=\"d-bdg\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M3 12a9 9 0 0 1 9-9 9.75 9.75 0 0 1 6.74 2.74L21 8\"\/><path d=\"M21 3v5h-5\"\/><path d=\"M21 12a9 9 0 0 1-9 9 9.75 9.75 0 0 1-6.74-2.74L3 16\"\/><path d=\"M8 16H3v5\"\/><\/svg><\/span><\/span><span class=\"d-clk\"><\/span><span class=\"d-dte\"><\/span><span class=\"d-ntf\"><i class=\"d-appic\"><\/i><span class=\"d-lns\"><i><\/i><i class=\"d-s\"><\/i><\/span><span class=\"d-bdg\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M6 8a6 6 0 0 1 12 0c0 7 3 9 3 9H3s3-2 3-9\"\/><path d=\"M10.3 21a1.94 1.94 0 0 0 3.4 0\"\/><\/svg><\/span><\/span><span class=\"d-law\"><span class=\"d-law-r\"><i class=\"d-appic d-nv\"><\/i><span class=\"d-lns\"><i><\/i><\/span><\/span><span class=\"d-trk\"><i><\/i><\/span><span class=\"d-bdg\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M3 12a9 9 0 0 1 9-9 9.75 9.75 0 0 1 6.74 2.74L21 8\"\/><path d=\"M21 3v5h-5\"\/><path d=\"M21 12a9 9 0 0 1-9 9 9.75 9.75 0 0 1-6.74-2.74L3 16\"\/><path d=\"M8 16H3v5\"\/><\/svg><\/span><\/span><span class=\"d-home\"><\/span><\/div><ul class=\"d-leg\"><li><span class=\"d-bdg\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M6 8a6 6 0 0 1 12 0c0 7 3 9 3 9H3s3-2 3-9\"\/><path d=\"M10.3 21a1.94 1.94 0 0 0 3.4 0\"\/><\/svg><\/span><span>Push de app<\/span><\/li><li><span class=\"d-bdg\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M3 12a9 9 0 0 1 9-9 9.75 9.75 0 0 1 6.74 2.74L21 8\"\/><path d=\"M21 3v5h-5\"\/><path d=\"M21 12a9 9 0 0 1-9 9 9.75 9.75 0 0 1-6.74-2.74L3 16\"\/><path d=\"M8 16H3v5\"\/><\/svg><\/span><span>Live Activity<\/span><\/li><\/ul><\/div><div class=\"d-phf\"><div class=\"d-ph d-ph-app\" aria-hidden=\"true\"><span class=\"d-cam\"><\/span><span class=\"d-hdr\"><i class=\"d-logo\"><\/i><span class=\"d-bdg d-bdg-in\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><polyline points=\"22 12 16 12 14 15 10 15 8 12 2 12\"\/><path d=\"M5.45 5.11 2 12v6a2 2 0 0 0 2 2h16a2 2 0 0 0 2-2v-6l-3.45-6.89A2 2 0 0 0 16.76 4H7.24a2 2 0 0 0-1.79 1.11z\"\/><\/svg><\/span><\/span><span class=\"d-img\"><\/span><span class=\"d-row\"><i><\/i><i class=\"d-s\"><\/i><\/span><span class=\"d-iam\"><span class=\"d-lns\"><i><\/i><i class=\"d-s\"><\/i><\/span><i class=\"d-btn\"><\/i><span class=\"d-bdg\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"18\" height=\"18\" x=\"3\" y=\"3\" rx=\"2\"\/><path d=\"M3 9h18\"\/><path d=\"M9 21V9\"\/><\/svg><\/span><\/span><span class=\"d-row\"><i><\/i><i class=\"d-s\"><\/i><\/span><span class=\"d-tab\"><i><\/i><i><\/i><i><\/i><i><\/i><\/span><\/div><ul class=\"d-leg\"><li><span class=\"d-bdg\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"18\" height=\"18\" x=\"3\" y=\"3\" rx=\"2\"\/><path d=\"M3 9h18\"\/><path d=\"M9 21V9\"\/><\/svg><\/span><span>Mensaje in-app<\/span><\/li><li><span class=\"d-bdg\"><svg width=\"12\" height=\"12\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><polyline points=\"22 12 16 12 14 15 10 15 8 12 2 12\"\/><path d=\"M5.45 5.11 2 12v6a2 2 0 0 0 2 2h16a2 2 0 0 0 2-2v-6l-3.45-6.89A2 2 0 0 0 16.76 4H7.24a2 2 0 0 0-1.79 1.11z\"\/><\/svg><\/span><span>Inbox<\/span><\/li><\/ul><\/div><\/div><\/div><div class=\"d-tw\"><table class=\"d-table d-c3\"><thead><tr><th scope=\"col\">Formato<\/th><th scope=\"col\">D\u00f3nde aparece<\/th><th scope=\"col\">Para qu\u00e9 sirve<\/th><\/tr><\/thead><tbody><tr><td class=\"d-stage\" data-label=\"Formato\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0072EF\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M6 8a6 6 0 0 1 12 0c0 7 3 9 3 9H3s3-2 3-9\"\/><path d=\"M10.3 21a1.94 1.94 0 0 0 3.4 0\"\/><\/svg>Push de app<\/span><\/td><td data-label=\"D\u00f3nde aparece\">En la pantalla del m\u00f3vil, aunque la app est\u00e9 cerrada<\/td><td data-label=\"Para qu\u00e9 sirve\">Traer de vuelta al usuario a una pantalla concreta<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Formato\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect width=\"18\" height=\"18\" x=\"3\" y=\"3\" rx=\"2\"\/><path d=\"M3 9h18\"\/><path d=\"M9 21V9\"\/><\/svg>Mensaje in-app<\/span><\/td><td data-label=\"D\u00f3nde aparece\">En un espacio reservado dentro de la app, con el tama\u00f1o que define el equipo<\/td><td data-label=\"Para qu\u00e9 sirve\">Guiar, informar o promocionar; se muestra seg\u00fan clics, vistas o tiempo de uso<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Formato\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#F07000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><polyline points=\"22 12 16 12 14 15 10 15 8 12 2 12\"\/><path d=\"M5.45 5.11 2 12v6a2 2 0 0 0 2 2h16a2 2 0 0 0 2-2v-6l-3.45-6.89A2 2 0 0 0 16.76 4H7.24a2 2 0 0 0-1.79 1.11z\"\/><\/svg>Inbox<\/span><\/td><td data-label=\"D\u00f3nde aparece\">En un acceso permanente dentro de la app<\/td><td data-label=\"Para qu\u00e9 sirve\">Guardar entradas con c\u00f3digo QR, el historial de avisos, el estado de un pedido o una promoci\u00f3n<\/td><\/tr><tr><td class=\"d-stage\" data-label=\"Formato\"><span><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M3 12a9 9 0 0 1 9-9 9.75 9.75 0 0 1 6.74 2.74L21 8\"\/><path d=\"M21 3v5h-5\"\/><path d=\"M21 12a9 9 0 0 1-9 9 9.75 9.75 0 0 1-6.74-2.74L3 16\"\/><path d=\"M8 16H3v5\"\/><\/svg>Live Activity<\/span><\/td><td data-label=\"D\u00f3nde aparece\">En la pantalla de bloqueo y en la Dynamic Island<\/td><td data-label=\"Para qu\u00e9 sirve\">Seguir un env\u00edo, un partido o un embarque en tiempo real sin una push por cada cambio<\/td><\/tr><\/tbody><\/table><\/div><\/div>\r\n      <\/details>\r\n      <details class=\"d-dd\" id=\"app-es-faqs\">\r\n        <summary><span class=\"d-sico\" style=\"background:#EEF8E6 !important\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#12872F\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><path d=\"M9.09 9a3 3 0 0 1 5.83 1c0 2-3 3-3 3\"\/><path d=\"M12 17h.01\"\/><\/svg><\/span><h2 class=\"d-h2\">FAQs: engagement en apps con indigitall<\/h2><span class=\"d-chev\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#0F3B7A\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m6 9 6 6 6-6\"\/><\/svg><\/span><\/summary>\r\n        <div class=\"d-body\"><div class=\"d-faq\"><div><h3 class=\"d-h3\">\u00bfHace falta un deep link para que una push abra la pantalla correcta?<\/h3><p class=\"d-p\">S\u00ed. En indigitall, la acci\u00f3n \u00ababrir app\u00bb de una push lleva a la pantalla que indique el deep link, por ejemplo la ficha de un producto o el estado de un pedido. Si la push no lleva deep link, la app se abre en su pantalla principal, y el usuario tiene que buscar por su cuenta lo que se le anunciaba.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfC\u00f3mo se lanza una serie de bienvenida en la app?<\/h3><p class=\"d-p\">Con el env\u00edo de bienvenida de indigitall, la primera push sale de forma autom\u00e1tica en cuanto el usuario se suscribe a las notificaciones. Para una serie de varios pasos, un Customer Journey encadena mensajes con esperas. Y si el usuario deja de entrar, un env\u00edo de fidelidad le llega cuando pasa el tiempo sin visitas que se haya elegido.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfQu\u00e9 es una Live Activity y en qu\u00e9 m\u00f3viles funciona?<\/h3><p class=\"d-p\">Es un formato de push de indigitall que se queda en la pantalla de bloqueo y en la Dynamic Island y se actualiza en tiempo real, por ejemplo con la ubicaci\u00f3n de un paquete o el marcador de un partido, sin una notificaci\u00f3n nueva por cada cambio. Funciona en iOS 18 y en Android 5.0 o posterior, con un m\u00e1ximo de cinco por app y dispositivo.<\/p><\/div><div><h3 class=\"d-h3\">\u00bfC\u00f3mo se mide si un mensaje in-app funciona?<\/h3><p class=\"d-p\">Con las <a href=\"https:\/\/documentation.indigitall.com\/docs\/inapp-inweb-statistics\" target=\"_blank\" rel=\"noopener\">estad\u00edsticas in-app e in-web<\/a> de indigitall, que dan las vistas, los clics y el CTR de cada campa\u00f1a y se descargan en CSV por fecha, por campa\u00f1a o con datos de dispositivo. Si el mensaje lleva un formulario, los datos que recoge se exportan desde la lista de campa\u00f1as, eligiendo las fechas.<\/p><\/div><\/div><\/div>\r\n      <\/details>\r\n    <\/div>\r\n  <\/div>\r\n<\/section>\r\n<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"\u00bfHace falta un deep link para que una push abra la pantalla correcta?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"S\u00ed. En indigitall, la acci\u00f3n \u00ababrir app\u00bb de una push lleva a la pantalla que indique el deep link, por ejemplo la ficha de un producto o el estado de un pedido. 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